The Godfrey Phillips National Bravery Awards
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The Godfrey Phillips National Bravery Awards
The Godfrey Phillips National Bravery Awards (formerly: Red and White Bravery Awards) is a surrogate tobacco brand promotional activity of Godfrey Phillips India, instituted in 1990, as a PR campaign to promote its cigarette brand "Red and White" by honoring courageous people in Indian society. It is supported by a parallel advertising campaign, "Red & White Piney Walon Ki Baat hi Kuch Aur Hai." The award purports to recognise the ordinary citizens who have selflessly performed extraordinary, little-known acts of physical bravery and social acts of courage, thereby setting an example for others to follow. Presented annually, these awards are the only ones of their kind instituted by a tobacco company which uses its corporate identity to give awards. The surrogate activity is under challenge by the public health community and the government as being a violation of Section 5 of the Cigarette and Other Tobacco Products Act 2003. Many recipients like actor Vivek Oberoi and activi ...
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Godfrey Phillips India Limited
Godfrey Phillips India Ltd. (GPI) is a tobacco manufacturer headquartered in India. The firm was originally established in London in 1844. GPI was one of the first United Kingdom, UK companies to mass-produce cigarettes, apart from being one of the founding companies of Imperial Brands, Imperial Tobacco along with John Player & Sons. GPI manufactures and sells cigarettes, smoking tobacco and cigars,Godfrey Phillips India History
on Economic Times.com
apart from having a non-tobacco line of products released in 2009 that include confectionery. GPI is the flagship company of Modi Group, Modi Enterprises. The company had an annual turnover of approximately 2925.74 crores as of March 2021. The company also has busi ...
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Nicotine Marketing
Nicotine marketing is the marketing of nicotine-containing products or use. Traditionally, the tobacco industry markets cigarette smoking, but it is increasingly marketing other products, such as electronic cigarettes and heated tobacco products. Products are marketed through social media, stealth marketing, mass media, and sponsorship (particularly of sporting events). Expenditures on nicotine marketing are in the tens of billions a year; in the US alone, spending was over US$1 million per hour in 2016; in 2003, per-capita marketing spending was $290 per adult smoker, or $45 per inhabitant. Nicotine marketing is increasingly regulated; some forms of nicotine advertising are banned in many countries. The World Health Organization recommends a complete tobacco advertising ban. Effects The effectiveness of tobacco marketing in increasing consumption of tobacco products is widely documented. Advertisements cause new people to become addicted, mostly when they are minors. Ads ...
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India
India, officially the Republic of India (Hindi: ), is a country in South Asia. It is the seventh-largest country by area, the second-most populous country, and the most populous democracy in the world. Bounded by the Indian Ocean on the south, the Arabian Sea on the southwest, and the Bay of Bengal on the southeast, it shares land borders with Pakistan to the west; China, Nepal, and Bhutan to the north; and Bangladesh and Myanmar to the east. In the Indian Ocean, India is in the vicinity of Sri Lanka and the Maldives; its Andaman and Nicobar Islands share a maritime border with Thailand, Myanmar, and Indonesia. Modern humans arrived on the Indian subcontinent from Africa no later than 55,000 years ago., "Y-Chromosome and Mt-DNA data support the colonization of South Asia by modern humans originating in Africa. ... Coalescence dates for most non-European populations average to between 73–55 ka.", "Modern human beings—''Homo sapiens''—originated in Africa. Then, int ...
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The Hindu
''The Hindu'' is an Indian English-language daily newspaper owned by The Hindu Group, headquartered in Chennai, Tamil Nadu. It began as a weekly in 1878 and became a daily in 1889. It is one of the Indian newspapers of record and the second most circulated English-language newspaper in India, after '' The Times of India''. , ''The Hindu'' is published from 21 locations across 11 states of India. ''The Hindu'' has been a family-owned newspaper since 1905, when it was purchased by S. Kasturi Ranga Iyengar from the original founders. It is now jointly owned by Iyengar's descendants, referred to as the "Kasturi family", who serve as the directors of the holding company. The current chairperson of the group is Malini Parthasarathy, a great-granddaughter of Iyengar. Except for a period of about two years, when S. Varadarajan held the editorship of the newspaper, the editorial positions of the paper were always held by members of the family or held under their direction. Histo ...
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Vivek Oberoi
Vivek Anand Oberoi (born 3 September 1976) is an Indian actor who mainly works in Hindi cinema, in addition to working in few Telugu, Malayalam, Kannada and Tamil films. Early life Vivek Oberoi was born in Hyderabad, Telangana, to a Punjabi father, Suresh Oberoi, an actor. In 1974, Suresh married Yashodhara, a Tamil, in Chennai. Because of his mother’s family being assimilated in the region, Vivek is himself fluent in Tamil. Oberoi went on to study at Mayo College, Ajmer and Mithibai College, Mumbai. At an actors' workshop in London, he was spotted by the director of New York University who took Vivek to New York, where he completed his master's degree in film acting. Career 2002–2009 Oberoi made his debut with Ram Gopal Varma's film ''Company''. It received commercial and critical success. Jyoti Shukla of Rediff.com called it a "fast-paced movie" that is "anchored by brilliant performances". She praised the performances of Mohanlal, Devgan and Oberoi, and said t ...
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Facebook
Facebook is an online social media and social networking service owned by American company Meta Platforms. Founded in 2004 by Mark Zuckerberg with fellow Harvard College students and roommates Eduardo Saverin, Andrew McCollum, Dustin Moskovitz, and Chris Hughes, its name comes from the face book directories often given to American university students. Membership was initially limited to Harvard students, gradually expanding to other North American universities and, since 2006, anyone over 13 years old. As of July 2022, Facebook claimed 2.93 billion monthly active users, and ranked third worldwide among the most visited websites as of July 2022. It was the most downloaded mobile app of the 2010s. Facebook can be accessed from devices with Internet connectivity, such as personal computers, tablets and smartphones. After registering, users can create a profile revealing information about themselves. They can post text, photos and multimedia which are shared with any ...
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Preity Zinta
Preity G Zinta (pronounced ; born 31 January 1975) is an Indian actress and entrepreneur primarily known for her work in Hindi cinema, Hindi films. After graduating with degrees in English literature, English honours and criminal psychology, Zinta made her acting debut in ''Dil Se..'' in 1998, followed by a role in ''Soldier (1998 Indian film), Soldier'' in the same year. These performances earned her the Filmfare Award for Best Female Debut, and she was later recognised for her role as a teenage single mother in ''Kya Kehna'' (2000). She subsequently established a career as a leading actress of Hindi cinema with a variety of character types. Her roles, often deemed culturally defiant, along with her unconventional screen persona have been credited with contributing to a change in the concept of Indian film heroines, and won her List of awards and nominations received by Preity Zinta, several accolades. Following critically appreciated roles in ''Chori Chori Chupke Chupke'' (20 ...
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Indian Rupees
The Indian rupee (symbol: ₹; code: INR) is the official currency in the republic of India. The rupee is subdivided into 100 ''paise'' (singular: ''paisa''), though as of 2022, coins of denomination of 1 rupee are the lowest value in use whereas 2000 rupees is the highest. The issuance of the currency is controlled by the Reserve Bank of India. The Reserve Bank manages currency in India and derives its role in currency management on the basis of the Reserve Bank of India Act, 1934. Etymology The immediate precursor of the rupee is the ''rūpiya''—the silver coin weighing 178 grains minted in northern India by first Sher Shah Suri during his brief rule between 1540 and 1545 and adopted and standardized later by the Mughal Empire. The weight remained unchanged well beyond the end of the Mughals until the 20th century. Though Pāṇini mentions (), it is unclear whether he was referring to coinage. ''Arthashastra'', written by Chanakya, prime minister to the first Maurya em ...
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Indian Awards
Indian or Indians may refer to: Peoples South Asia * Indian people, people of Indian nationality, or people who have an Indian ancestor ** Non-resident Indian, a citizen of India who has temporarily emigrated to another country * South Asian ethnic groups, referring to people of the Indian subcontinent, as well as the greater South Asia region prior to the 1947 partition of India * Anglo-Indians, people with mixed Indian and British ancestry, or people of British descent born or living in the Indian subcontinent * East Indians, a Christian community in India Europe * British Indians, British people of Indian origin The Americas * Indo-Canadians, Canadian people of Indian origin * Indian Americans, American people of Indian origin * Indigenous peoples of the Americas, the pre-Columbian inhabitants of the Americas and their descendants ** Plains Indians, the common name for the Native Americans who lived on the Great Plains of North America ** Native Americans in the Uni ...
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Awards Established In 1990
An award, sometimes called a distinction, is something given to a recipient as a token of recognition of excellence in a certain field. When the token is a medal, ribbon or other item designed for wearing, it is known as a decoration. An award may be described by three aspects: 1) who is given 2) what 3) by whom, all varying according to purpose. The recipient is often to a single person, such as a student or athlete, or a representative of a group of people, be it an organisation, a sports team or a whole country. The award item may be a decoration, that is an insignia suitable for wearing, such as a medal, badge, or rosette (award). It can also be a token object such as certificate, diploma, championship belt, trophy, or plaque. The award may also be or be accompanied by a title of honor, as well as an object of direct value such as prize money or a scholarship. Furthermore, an honorable mention is an award given, typically in education, that does not confer the recipient ...
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