Slip-Slop-Slap
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Slip-Slop-Slap
''Slip-Slop-Slap'' (originally ''Slip! Slop! Slap!'') is a mnemonic slogan for reducing unhealthy sun exposure by ''slipping'' on a shirt or rash guard, ''slopping'' on sunblock, and ''slapping'' on a sun hat. It was prominent in Australia and New Zealand during the 1980s, originating as the jingle in a televised public service announcement in which an anthropomorphic mascot named Sid the Seagull would sing and dance to the phrase. The campaign, originally funded by public donations, was launched by Cancer Council Victoria in 1981 to combat high rates of skin cancer in Australia, and achieved high nationwide awareness over its original run. It was briefly and less successfully revived in 2010, with Sid the Seagull singing to a revised jingle "Slip, Slop, Slap, Seek and Slide", adding ''seeking'' shade and ''sliding'' on wraparound sunglasses to the advice. An alternate version known as "Slip, Slop, Slap and Wrap" was used in New Zealand, where the mascot was a tiger prawn n ...
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Cancer Council Victoria
Cancer Council Victoria is a not-for-profit organisation which aims to reduce the impact of cancer in Victoria. It is an independent body that advises various groups, including government, on cancer-related issues. Cancer Council Victoria also conducts and funds cancer research, acts as an advocate for cancer patients and their families, and runs cancer prevention, education and support programs. Formerly known as The Anti-Cancer Council of Victoria, in 2002 the organisation rebranded itself as The Cancer Council Victoria. In 2008, 'The' was dropped from the name, giving the organisation its current name of 'Cancer Council Victoria'. Its logo is the daffodil, used to symbolise hope. History The Anti-Cancer Council of Victoria was established by the Victorian Government in 1936 through the Anti-Cancer Council Act. This act specified that the newly established council should remain independent of the government. Sir Edward "Weary" Dunlop and Sir Peter MacCallum have bee ...
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Shade (shadow)
Shade is the blocking of sunlight (in particular direct sunshine) by any object, and also the shadow created by that object. Shade also consists of the colors grey, black, white, etc. It may refer to blocking of sunlight by a roof, a tree, an umbrella, a window shade or blind, curtains, or other objects. As a resource In temperate and tropical zones (most places on Earth), shade is an important issue in providing cooling and shelter from harmful heat and ultraviolet emitted by the Sun. Plants Green plants produce shade by absorbing sunlight to invest as energy in photosynthesis to produce sugar. They also actively transpire, producing an additional cooling effect. In gardening terms, there are various types of shade: *Full sun – more than five hours of direct sun per day. *Part shade – two to five hours of direct sun, or all-day ' (sunlight shining through open trees). *Full shade – less than two hours of direct sun per day... Under a dense forest canopy, light in ...
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Australian Advertising Slogans
Australian(s) may refer to: Australia * Australia, a country * Australians, citizens of the Commonwealth of Australia ** European Australians ** Anglo-Celtic Australians, Australians descended principally from British colonists ** Aboriginal Australians, indigenous peoples of Australia as identified and defined within Australian law * Australia (continent) ** Indigenous Australians * Australian English, the dialect of the English language spoken in Australia * Australian Aboriginal languages * '' The Australian'', a newspaper * Australiana, things of Australian origins Other uses * Australian (horse), a racehorse * Australian, British Columbia, an unincorporated community in Canada See also * The Australian (other) * Australia (other) * * * Austrian (other) Austrian may refer to: * Austrians, someone from Austria or of Austrian descent ** Someone who is considered an Austrian citizen, see Austrian nationality law * Austrian German dialect * S ...
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Advertising Campaigns
An advertising campaign is a series of advertisement messages that share a single idea and theme which make up an integrated marketing communication (IMC). An IMC is a platform in which a group of people can group their ideas, beliefs, and concepts into one large media base. Advertising campaigns utilize diverse media channels over a particular time frame and target identified audiences. The campaign theme is the central message that will be received in the promotional activities and is the prime focus of the advertising campaign, as it sets the motif for the series of individual advertisements and other marketing communications that will be used. The campaign themes are usually produced with the objective of being used for a significant period but many of them are temporal due to factors like being not effective or market conditions, competition and marketing mix. Advertising campaigns are built to accomplish a particular objective or a set of objectives. Such objectives usuall ...
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Cancer Council (Australia)
Cancer is a group of diseases involving abnormal cell growth with the potential to invade or spread to other parts of the body. These contrast with benign tumors, which do not spread. Possible signs and symptoms include a lump, abnormal bleeding, prolonged cough, unexplained weight loss, and a change in bowel movements. While these symptoms may indicate cancer, they can also have other causes. Over 100 types of cancers affect humans. Tobacco use is the cause of about 22% of cancer deaths. Another 10% are due to obesity, poor diet, lack of physical activity or excessive drinking of alcohol. Other factors include certain infections, exposure to ionizing radiation, and environmental pollutants. In the developing world, 15% of cancers are due to infections such as ''Helicobacter pylori'', hepatitis B, hepatitis C, human papillomavirus infection, Epstein–Barr virus and human immunodeficiency virus (HIV). These factors act, at least partly, by changing the genes of a cel ...
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