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Supersize
Supersize is a phrase that means “to sizably increase the amount or the extent of something”. The phrase was particularly used by McDonald's restaurants to upsize their French fries and soft drinks to an extra-large size. In the United States, McDonald's introduced the supersized option in the summer of 1987. For Disney’s 1988 film “Who Framed Roger Rabbit,” instead of running a Happy Meal promotion targeted at children, they opted for a “super-size” promotion, “designed to appeal to teen-agers and young adults, the same as the movie's audience.” The same held true for 1993 Steven Spielberg film “ Jurassic Park”, when McDonald’s introduced Dino-Sized drink and fry options. In March 2004, McDonald's announced a plan to phase out the Supersize option, citing needs to simplify the menu and to offer healthier food choices. See also *Upselling Upselling is a sales technique where a seller invites the customer to purchase more expensive items, upgrades, ...
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McDonald's
McDonald's Corporation is an American Multinational corporation, multinational fast food chain store, chain, founded in 1940 as a restaurant operated by Richard and Maurice McDonald, in San Bernardino, California, United States. They rechristened their business as a hamburger stand, and later turned the company into a Franchising, franchise, with the Golden Arches logo being introduced in 1953 at a location in Phoenix, Arizona. In 1955, Ray Kroc, a businessman, joined the company as a franchise agent and proceeded to purchase the chain from the McDonald brothers. McDonald's had its previous headquarters in Oak Brook, Illinois, but moved its global headquarters to Chicago in June 2018. McDonald's is the world's largest restaurant chain by revenue, serving over 69 million customers daily in over 100 countries in more than 40,000 outlets as of 2021. McDonald's is best known for its hamburgers, cheeseburgers and french fries, although their menus include other items like ch ...
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French Fries
French fries (North American English), chips (British English), finger chips ( Indian English), french-fried potatoes, or simply fries, are '' batonnet'' or ''allumette''-cut deep-fried potatoes of disputed origin from Belgium and France. They are prepared by cutting potatoes into even strips, drying them, and frying them, usually in a deep fryer. Pre-cut, blanched, and frozen russet potatoes are widely used, and sometimes baked in a regular or convection oven; air fryers are small convection ovens marketed for frying potatoes. French fries are served hot, either soft or crispy, and are generally eaten as part of lunch or dinner or by themselves as a snack, and they commonly appear on the menus of diners, fast food restaurants, pubs, and bars. They are often salted and may be served with ketchup, vinegar, mayonnaise, tomato sauce, or other local specialities. Fries can be topped more heavily, as in the dishes of poutine or chili cheese fries. French fries can be made from ...
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Soft Drink
A soft drink (see § Terminology for other names) is a drink that usually contains water (often carbonated), a sweetener, and a natural and/or artificial flavoring. The sweetener may be a sugar, high-fructose corn syrup, fruit juice, a sugar substitute (in the case of ''diet drinks''), or some combination of these. Soft drinks may also contain caffeine, colorings, preservatives, and/or other ingredients. Soft drinks are called "soft" in contrast with "hard" alcoholic drinks. Small amounts of alcohol may be present in a soft drink, but the alcohol content must be less than 0.5% of the total volume of the drink in many countries and localities See §7.71, paragraphs (e) and (f). if the drink is to be considered non-alcoholic. Types of soft drinks include lemon-lime drinks, orange soda, cola, grape soda, ginger ale, and root beer. Soft drinks may be served cold, over ice cubes, or at room temperature. They are available in many container formats, including cans, glass bot ...
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United States
The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country primarily located in North America. It consists of 50 states, a federal district, five major unincorporated territories, nine Minor Outlying Islands, and 326 Indian reservations. The United States is also in free association with three Pacific Island sovereign states: the Federated States of Micronesia, the Marshall Islands, and the Republic of Palau. It is the world's third-largest country by both land and total area. It shares land borders with Canada to its north and with Mexico to its south and has maritime borders with the Bahamas, Cuba, Russia, and other nations. With a population of over 333 million, it is the most populous country in the Americas and the third most populous in the world. The national capital of the United States is Washington, D.C. and its most populous city and principal financial center is New York City. Paleo-Americ ...
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Who Framed Roger Rabbit
''Who Framed Roger Rabbit'' is a 1988 American live-action/animated comedy mystery film directed by Robert Zemeckis, produced by Frank Marshall and Robert Watts, and loosely adapted by Jeffrey Price and Peter S. Seaman from Gary K. Wolf's 1981 novel ''Who Censored Roger Rabbit?''. The film stars Bob Hoskins, Christopher Lloyd, Stubby Kaye, and Joanna Cassidy, with the voices of Charles Fleischer and an uncredited Kathleen Turner. Set in a 1947 version of Hollywood where cartoon characters (commonly referred to as "toons") and people co-exist, the film follows Eddie Valiant, a private investigator who must help exonerate Roger Rabbit, a toon who has been framed for the murder of the Acme Corporation's owner. Walt Disney Pictures purchased the film rights for the film's story in 1981. Price and Seaman wrote two drafts of the script before Disney brought in executive producer Steven Spielberg and his production company, Amblin Entertainment. Zemeckis was brought on to direc ...
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Happy Meal
A Happy Meal is a kids' meal usually sold at the American fast food restaurant chain McDonald's since June 1979. A small toy or book is included with the food, both of which are usually contained in a red cardboard box with a yellow smiley face and the McDonald's logo. The packaging and toy are frequently part of a marketing tie-in to an existing television series, film or toyline. Description The Happy Meal contains a main item (a hamburger, cheeseburger or small serving of Chicken McNuggets), a side item ( French fries, apple slices, a Go-Gurt tube or a salad in some areas) and a drink (milk, juice or a soft drink). The choice of items changes from country to country and may depend on the size of the restaurant. In some countries, the choices have been expanded to include items such as a grilled cheese sandwich (known as a "Fry Kid"), or more healthy options such as apple slices, a mini snack wrap, salads or pasta, as one or more of the options. History In the mid-1970s ...
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Jurassic Park (film)
''Jurassic Park'' is a 1993 American science fiction action film directed by Steven Spielberg and produced by Kathleen Kennedy and Gerald R. Molen. It is the first installment in the '' Jurassic Park'' franchise, and the first film in the ''Jurassic Park'' original trilogy, and is based on the 1990 novel of the same name by Michael Crichton and a screenplay written by Crichton and David Koepp. The film is set on the fictional island of Isla Nublar, located off Central America's Pacific Coast near Costa Rica. There, wealthy businessman John Hammond and a team of genetic scientists have created a wildlife park of de-extinct dinosaurs. When industrial sabotage leads to a catastrophic shutdown of the park's power facilities and security precautions, a small group of visitors and Hammond's grandchildren struggle to survive and escape the perilous island. Before Crichton's novel was published, four studios put in bids for its film rights. With the backing of Universa ...
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Upselling
Upselling is a sales technique where a seller invites the customer to purchase more expensive items, upgrades, or other add-ons to generate more revenue. While it usually involves marketing more profitable services or products, it can be simply exposing the customer to other options that were perhaps not considered. (A different technique is cross-selling in which a seller tries to sell something else.) In practice, large businesses usually combine upselling and cross-selling to maximize revenue. Upselling vs cross-selling Upselling is the practice in which a business tries to motivate customers to purchase a higher-end product, an upgrade, or an additional item in order to make a more profitable sale. For instance, a salesperson may influence a customer into purchasing the newest version of an item, rather than the less-expensive current model, by pointing out its additional features. A similar marketing technique is cross-selling, where the salesperson suggests the purchase o ...
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