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Specialty Service
A specialty channel (also known in the United States as a cable channel or cable network) can be a commercial broadcasting or non-commercial television channel which consists of television programming focused on a single genre, subject or targeted television market at a specific demographic. History The number of specialty channels has greatly increased during the 1990s and 2000s while the previously common model of countries having just a few (national) TV stations addressing all interest groups and demographics became increasingly outmoded, as it already had been for some time in several countries. About 65% of today's satellite channels are specialty channels. Types of specialty services may include, but by no means are limited to: * Adult channels * Children's interest channels * Documentary channels * Men's interest channels * Movie channels * Music channels * News channels * Public affairs (broadcasting) * Public, educational, and government access * Quiz channels * S ...
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Commercial Broadcasting
Commercial broadcasting (also called private broadcasting) is the broadcasting of television programs and radio programming by privately owned corporate media, as opposed to state sponsorship. It was the United States′ first model of radio (and later television) during the 1920s, in contrast with the public television model in Europe during the 1930s, 1940s and 1950s, which prevailed worldwide, except in the United States and Brazil, until the 1980s. Features Advertising Commercial broadcasting is primarily based on the practice of airing radio advertisements and television advertisements for profit. This is in contrast to public broadcasting, which receives government subsidies and usually does not have paid advertising interrupting the show. During pledge drives, some public broadcasters will interrupt shows to ask for donations. In the United States, non-commercial educational (NCE) television and radio exists in the form of community radio; however, premium cable servi ...
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Shopping Channel
Shopping channels (also known in British English as teleshopping) are a type of television program or specialty channel devoted to home shopping. Their formats typically feature live presentations and demonstrations of products, hosted by on-air presenters and other spokespeople who provide a sales pitch for the product. Viewers are also instructed on how they can order the product. Shopping channels may focus primarily on mainstream merchandise, or more specialized categories such as high-end fashion and jewelry. The term can also apply to channels whose programming consists exclusively of direct-response advertising and infomercials. The concept was first popularized in the United States in the 1980s, when Lowell "Bud" Paxson and Roy Speer launched a local cable channel known as the Home Shopping Club—which later launched nationally as the Home Shopping Network (HSN). It later gained competition from QVC, who would eventually acquire HSN in 2017. Home shopping channels origina ...
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Canada
Canada is a country in North America. Its ten provinces and three territories extend from the Atlantic Ocean to the Pacific Ocean and northward into the Arctic Ocean, covering over , making it the world's second-largest country by total area. Its southern and western border with the United States, stretching , is the world's longest binational land border. Canada's capital is Ottawa, and its three largest metropolitan areas are Toronto, Montreal, and Vancouver. Indigenous peoples have continuously inhabited what is now Canada for thousands of years. Beginning in the 16th century, British and French expeditions explored and later settled along the Atlantic coast. As a consequence of various armed conflicts, France ceded nearly all of its colonies in North America in 1763. In 1867, with the union of three British North American colonies through Confederation, Canada was formed as a federal dominion of four provinces. This began an accretion of provinces an ...
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Digital Television Transition In The United States
The digital transition in the United States was the switchover from analog to exclusively digital broadcasting of terrestrial television programming. According to David Rehr, then president and CEO of the National Association of Broadcasters, this transition represented "the most significant advancement of television technology since color TV was introduced." For full-power TV stations, the transition went into effect on June 12, 2009, with stations ending regular programming on their analog signals no later than 11:59 p.m. local time that day. Under the Digital Transition and Public Safety Act of 2005, full-power broadcasting of analog television in the United States was initially planned to have ceased after February 17, 2009. To help U.S. consumers through the conversion, the Act also established a federally sponsored DTV Converter Box Coupon Program. The DTV Delay Act changed the mandatory analog cutoff date to June 12, 2009, although stations were permitted to cease ...
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Digital Subchannel
In broadcasting, digital subchannels are a method of transmitting more than one independent program stream simultaneously from the same digital radio or television station on the same radio frequency channel. This is done by using data compression techniques to reduce the size of each individual program stream, and multiplexing to combine them into a single signal. The practice is sometimes called "multicasting". ATSC television United States The ATSC digital television standard used in the United States supports multiple program streams over-the-air, allowing television stations to transmit one or more subchannels over a single digital signal. A virtual channel numbering scheme distinguishes broadcast subchannels by appending the television channel number with a period digit (".xx"). Simultaneously, the suffix indicates that a television station offers additional programming streams. By convention, the suffix position ".1" is normally used to refer to the station's main digi ...
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TVNewser
''Adweek'' is a weekly American advertising trade publication that was first published in 1979. ''Adweek'' covers creativity, client–agency relationships, global advertising, accounts in review, and new campaigns. During this time, it has covered various shifts in technology, including cable television, the shift away from commission-based agency fees, and the Internet. As the second-largest advertising-trade publication, its main competitor is ''Advertising Age''. ''Adweek'' also operates various blogs focusing on the advertising and mass media industry, including its flagship ''AdFreak'' blog and the Adweek Blog Network, which was formed from the assets of Mediabistro. Related publications include ''Adweek Magazine's Technology Marketing'' (ISSN 1536-2272), and ''Adweek's Marketing Week'' (ISSN 0892-8274).
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Premium Television
Pay television, also known as subscription television, premium television or, when referring to an individual service, a premium channel, refers to subscription-based television services, usually provided by multichannel television providers, but also increasingly via digital terrestrial, and streaming television. In the United States, subscription television began in the late 1970s and early 1980s in the form of encrypted analog over-the-air broadcast television which could be decrypted with special equipment. The concept rapidly expanded through the multi-channel transition and into the post-network era. Other parts of the world beyond the United States, such as France and Latin America have also offered encrypted analog terrestrial signals available for subscription. The term is most synonymous with premium entertainment services focused on films or general entertainment programming such as, in the United States, Cinemax, Epix, HBO, Showtime, and Starz, but such services can a ...
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Satellite Television
Satellite television is a service that delivers television programming to viewers by relaying it from a communications satellite orbiting the Earth directly to the viewer's location. The signals are received via an outdoor parabolic antenna commonly referred to as a satellite dish and a low-noise block downconverter. A satellite receiver then decodes the desired television program for viewing on a television set. Receivers can be external set-top boxes, or a built-in television tuner. Satellite television provides a wide range of channels and services. It is usually the only television available in many remote geographic areas without terrestrial television or cable television service. Modern systems signals are relayed from a communications satellite on the X band (8–12 GHz) or Ku band (12–18 GHz) frequencies requiring only a small dish less than a meter in diameter. The first satellite TV systems were an obsolete type now known as television receive-only. Thes ...
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Cable Television
Cable television is a system of delivering television programming to consumers via radio frequency (RF) signals transmitted through coaxial cables, or in more recent systems, light pulses through fibre-optic cables. This contrasts with broadcast television (also known as terrestrial television), in which the television signal is transmitted over-the-air by radio waves and received by a television antenna attached to the television; or satellite television, in which the television signal is transmitted over-the-air by radio waves from a communications satellite orbiting the Earth, and received by a satellite dish antenna on the roof. FM radio programming, high-speed Internet, telephone services, and similar non-television services may also be provided through these cables. Analog television was standard in the 20th century, but since the 2000s, cable systems have been upgraded to digital cable operation. A "cable channel" (sometimes known as a "cable network") is a tele ...
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Multichannel Television
A multichannel television service, also known as simply a television provider, is a type of service provider who distributes television programming to its customers for a subscription fee. Subscription television providers distribute television channel#Other meanings, television channels that offer different types of programming, typically including terrestrial television, local television stations within their media market, market (including, where applicable, state broadcasters), specialty channels that are distributed solely through multichannel television providers, and pay television services that offer premium content such as feature films and other original programming. Subscription television services can be distributed to customers through various means, including Wired communication, wireline media such as Cable television, cable and Fiber-optic communication, fiber-optic wire, direct broadcast satellite, and using IPTV, internet protocols—either over a private network ...
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Terrestrial Television
Terrestrial television or over-the-air television (OTA) is a type of television broadcasting in which the signal transmission occurs via radio waves from the terrestrial (Earth-based) transmitter of a TV station to a TV receiver having an antenna. The term ''terrestrial'' is more common in Europe and Latin America, while in Canada and the United States it is called ''over-the-air'' or simply ''broadcast''. This type of TV broadcast is distinguished from newer technologies, such as satellite television (direct broadcast satellite or DBS television), in which the signal is transmitted to the receiver from an overhead satellite; cable television, in which the signal is carried to the receiver through a cable; and Internet Protocol television, in which the signal is received over an Internet stream or on a network utilizing the Internet Protocol. Terrestrial television stations broadcast on television channels with frequencies between about 52 and 600 MHz in the VHF and U ...
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Free-to-air
Free-to-air (FTA) services are television (TV) and radio services broadcast in unencrypted form, allowing any person with the FTA Receiver, appropriate receiving equipment to receive the signal and view or listen to the content without requiring a Pay television, subscription, other ongoing cost, or one-off fee (e.g., pay-per-view). In the traditional sense, this is carried on Radio, terrestrial radio signals and received with an antenna. FTA also refers to channels and broadcasters providing content for which no subscription is expected, even though they may be delivered to the viewer/listener by another carrier for which a subscription is required, e.g., cable television, the Internet, or satellite television, satellite. These carriers may be mandated (or OPT) in some geographies to deliver FTA channels even if a premium subscription is not present (providing the necessary equipment is still available), especially where FTA channels are expected to be used for emergency broadcas ...
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