R. J. Reynolds Vapor Company
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R. J. Reynolds Vapor Company
R. J. Reynolds Vapor Company is an American electronic cigarette company based in Winston-Salem, North Carolina. Overview The company is a subsidiary of Reynolds American Inc., which is the parent company of R. J. Reynolds Tobacco Company, American Snuff Company, Santa Fe Natural Tobacco Company and Niconovum AB.Reynolds American Subsidiaries as of 29 January 2013
SEC Filing report. Retrieved September 30, 2013.
The company began offering the Digital Vapor Cigarette in limited distribution in 2012, expanding availability to the state of

Subsidiary
A subsidiary, subsidiary company or daughter company is a company owned or controlled by another company, which is called the parent company or holding company. Two or more subsidiaries that either belong to the same parent company or having a same management being substantially controlled by same entity/group are called sister companies. The subsidiary can be a company (usually with limited liability) and may be a government- or state-owned enterprise. They are a common feature of modern business life, and most multinational corporations organize their operations in this way. Examples of holding companies are Berkshire Hathaway, Jefferies Financial Group, The Walt Disney Company, Warner Bros. Discovery, or Citigroup; as well as more focused companies such as IBM, Xerox, and Microsoft. These, and others, organize their businesses into national and functional subsidiaries, often with multiple levels of subsidiaries. Details Subsidiaries are separate, distinct legal entities f ...
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Electronic Cigarette
An electronic cigarette is an electronic device that simulates tobacco smoking. It consists of an atomizer, a power source such as a battery, and a container such as a cartridge or tank. Instead of smoke, the user inhales vapor. As such, using an e-cigarette is often called "vaping". The atomizer is a heating element that vaporizes a liquid solution called e-liquid, which quickly cools into an aerosol of tiny droplets, vapor and air. E-cigarettes are activated by taking a puff or pressing a button. Some look like traditional cigarettes, and most kinds are reusable. The vapor mainly comprises propylene glycol and/or glycerin, usually with nicotine and flavoring. Its exact composition varies, and depends on several things including user behavior. Vaping is likely much less harmful than smoking. E-cigarette vapor contains fewer toxins than cigarette smoke. It contains traces of harmful substances not found in cigarette smoke. Nicotine is highly addictive. Users beco ...
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Winston-Salem
Winston-Salem is a city and the county seat of Forsyth County, North Carolina, United States. In the 2020 census, the population was 249,545, making it the second-largest municipality in the Piedmont Triad region, the 5th most populous city in North Carolina, the third-largest urban area in North Carolina, and the 90th most populous city in the United States. With a metropolitan population of 679,948 it is the fourth largest metropolitan area in North Carolina. Winston-Salem is home to the tallest office building in the region, 100 North Main Street, formerly known as the Wachovia Building and now known locally as the Wells Fargo Center. In 2003, the Greensboro-Winston-Salem-High Point metropolitan statistical area was redefined by the OMB and separated into the two major metropolitan areas of Winston-Salem and Greensboro-High Point. The population of the Winston-Salem metropolitan area in 2020 was 679,948. The metro area covers over 2,000 square miles and spans the five cou ...
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North Carolina
North Carolina () is a state in the Southeastern region of the United States. The state is the 28th largest and 9th-most populous of the United States. It is bordered by Virginia to the north, the Atlantic Ocean to the east, Georgia and South Carolina to the south, and Tennessee to the west. In the 2020 census, the state had a population of 10,439,388. Raleigh is the state's capital and Charlotte is its largest city. The Charlotte metropolitan area, with a population of 2,595,027 in 2020, is the most-populous metropolitan area in North Carolina, the 21st-most populous in the United States, and the largest banking center in the nation after New York City. The Raleigh-Durham-Cary combined statistical area is the second-largest metropolitan area in the state and 32nd-most populous in the United States, with a population of 2,043,867 in 2020, and is home to the largest research park in the United States, Research Triangle Park. The earliest evidence of human occupation i ...
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United States
The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country primarily located in North America. It consists of 50 states, a federal district, five major unincorporated territories, nine Minor Outlying Islands, and 326 Indian reservations. The United States is also in free association with three Pacific Island sovereign states: the Federated States of Micronesia, the Marshall Islands, and the Republic of Palau. It is the world's third-largest country by both land and total area. It shares land borders with Canada to its north and with Mexico to its south and has maritime borders with the Bahamas, Cuba, Russia, and other nations. With a population of over 333 million, it is the most populous country in the Americas and the third most populous in the world. The national capital of the United States is Washington, D.C. and its most populous city and principal financial center is New York City. Paleo-Americ ...
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President (corporate Title)
A president is a leader of an organization, company, community, club, trade union, university or other group. The relationship between a president and a chief executive officer varies, depending on the structure of the specific organization. In a similar vein to a chief operating officer, the title of corporate president as a separate position (as opposed to being combined with a "C-suite" designation, such as "president and chief executive officer" or "president and chief operating officer") is also loosely defined; the president is usually the legally recognized highest rank of corporate officer, ranking above the various vice presidents (including senior vice president and executive vice president), but on its own generally considered subordinate, in practice, to the CEO. The powers of a president vary widely across organizations and such powers come from specific authorization in the bylaws like ''Robert's Rules of Order'' (e.g. the president can make an "executive decision" on ...
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Reynolds American
Reynolds American, Inc. is an American tobacco company which is a subsidiary of British American Tobacco and is the second-largest tobacco company in the United States. Its holdings include R. J. Reynolds Tobacco Company, American Snuff Company (formerly Conwood Company), Santa Fe Natural Tobacco Company, and Niconovum AB. Reynolds American's subsidiaries manufacture and market a variety of tobacco products, including cigarettes ( Newport, Camel, Pall Mall, Kent, Doral, Misty, Capri, and Natural American Spirit brands), electronic cigarettes (Vuse brand), and moist snuff (Grizzly and Kodiak brands). In 2010, Reynolds American's operating companies sold about 28% of all cigarettes sold in the U.S. In July 2014, Reynolds American announced the purchase of Lorillard Tobacco Company in a deal valued at $27 billion. In January 2017, Reynolds American agreed to be purchased by British American Tobacco for $49.4 billion. History Reynolds American was formed in January 2004 and began ...
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Electronic Cigarette
An electronic cigarette is an electronic device that simulates tobacco smoking. It consists of an atomizer, a power source such as a battery, and a container such as a cartridge or tank. Instead of smoke, the user inhales vapor. As such, using an e-cigarette is often called "vaping". The atomizer is a heating element that vaporizes a liquid solution called e-liquid, which quickly cools into an aerosol of tiny droplets, vapor and air. E-cigarettes are activated by taking a puff or pressing a button. Some look like traditional cigarettes, and most kinds are reusable. The vapor mainly comprises propylene glycol and/or glycerin, usually with nicotine and flavoring. Its exact composition varies, and depends on several things including user behavior. Vaping is likely much less harmful than smoking. E-cigarette vapor contains fewer toxins than cigarette smoke. It contains traces of harmful substances not found in cigarette smoke. Nicotine is highly addictive. Users beco ...
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Reynolds American Inc
Reynolds American, Inc. is an American tobacco company which is a subsidiary of British American Tobacco and is the second-largest tobacco company in the United States. Its holdings include R. J. Reynolds Tobacco Company, American Snuff Company (formerly Conwood Company), Santa Fe Natural Tobacco Company, and Niconovum AB. Reynolds American's subsidiaries manufacture and market a variety of tobacco products, including cigarettes ( Newport, Camel, Pall Mall, Kent, Doral, Misty, Capri, and Natural American Spirit brands), electronic cigarettes (Vuse brand), and moist snuff (Grizzly and Kodiak brands). In 2010, Reynolds American's operating companies sold about 28% of all cigarettes sold in the U.S. In July 2014, Reynolds American announced the purchase of Lorillard Tobacco Company in a deal valued at $27 billion. In January 2017, Reynolds American agreed to be purchased by British American Tobacco for $49.4 billion. History Reynolds American was formed in January 2004 an ...
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American Snuff Company
The American Snuff Company, formerly Conwood Sales Company LLC, is a US tobacco manufacturing company that makes a variety of smokeless tobacco products, including dipping tobacco or moist snuff, chewing tobacco in the forms of loose-leaf, plug, and twist, and dry snuff. Originally established as "Conwood LLC" in 1900 in New York City, the company began manufacturing smokeless tobacco products in 1904 in Tennessee. From 1986 to 2006, Conwood was owned by the Pritzker family of Chicago. The company is currently a subsidiary of Reynolds American, after being acquired in mid-2006 for $3.5 billion in cash. When Reynolds American acquired Conwood, Reynolds subsidiary Lane Limited was merged into it. The name "American Snuff Company" was assumed in 2010. Nowadays the company has three facilities, two in Tennessee (Memphis and Clarksville) and the other in Winston-Salem, North Carolina. As of 2017, American Snuff generated nearly 7% of Reynolds American's annual revenue. The current ...
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Santa Fe Natural Tobacco Company
Santa Fe Natural Tobacco Company (sometimes abbreviated SFNTC) is an American tobacco manufacturing company based in Oxford, NC, best known for its production of the premier ''Natural American Spirit'' cigarette brand. Founded in 1982, SFNTC became a subsidiary of R.J. Reynolds when it acquired the company in 2002. Since 2004, Santa Fe Natural is part of the Reynolds American companies holding. History Santa Fe Natural Tobacco Company was founded by Bill Drake, who had published ''The Cultivator's Handbook of Marijuana'', Robert Marion, an acupuncture student at the Kototama Institute in Santa Fe, and Chris Webster, a Santa Fe Realtor. Drake had written his second book, ''The Cultivator's Handbook of Natural Tobacco'', and began cultivating a strain of ''Nicotiana rustica'' a friend had found on the San Juan Pueblo. The men began mixing surplus bulk leaf tobacco from North Carolina and wild-grown ''rustica'' in the basement of Marion’s rented house. Startup investments came ...
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Vuse
Vuse is an electronic cigarette produced by R. J. Reynolds Vapor Company, a subsidiary of the Reynolds American tobacco company. In 2015, it was the most popular e-cigarette in the United States with 33% market share in Nielsen-tracked channels However, Vuse lost its top position in 2017, when Juul overtook it to become the most popular e-cigarette in the US. , Vuse controlled 10% percent of the American e-cigarette market, compared to Juul's 72% market share. By April 2022, Vuse was at 35% and Juul was at 33%. The original Vuse digital vapor cigarette has a nicotine content of 4.8 percent, which is high compared to other e-cigarettes available in 2013. History R.J. Reynolds launched Vuse in a June 2013 press conference, the first time R.J. Reynolds launched a product with a press conference in two decades. R.J. Reynolds promoted Vuse with print, direct mail, and TV advertising, the latter of which is highly unusual for tobacco products in the United States. Vuse was launched i ...
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