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Principle Group
Principle Group is an international brand implementation company headquartered in Huddersfield, UK, with offices in the USA, Mexico, Germany, France, Italy, Brazil, China, Japan, Russia, South Africa, Australia and India. History Principle Group was established in 1987 in a rented office in a former textile mill in Scissett, Huddersfield. Founder Richard Butterfield remains the sole shareholder of the UK registered company. Initially, the company offered a management service for the implementation of signage change to commercial buildings. Principle expanded its service offerings and the company was transformed from signage middleman into a global implementer of brand and corporate identity, Its expansion has seen it open further UK offices in Northamptonshire, Leicestershire and London, along with international operations in Milan, Munich, Paris, Rio de Janeiro, Shanghai, Mumbai, Cape Town, Moscow, Tokyo, Mexico City and Brisbane. In February 2009, it launched a North America ...
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Brand Implementation
In marketing, brand implementation refers to the physical representation and consistent application of brand identity across visual and verbal media. In visual terms, this can include signage, uniforms, liveries, interior design and branded merchandise. Brand implementation encompasses facets of architecture, product design, industrial design, quantity surveying, engineering, procurement, project management and retail design. Brand implementation is an integrated part of a branding cycle and needs to be initiated during the brand design and development phase. Brand implementation is the continuous and consistent application of the brand's image in all business units, communication channels and media. This refers to marketing and branding as a unified whole. In that respect, brand implementation is a continuous process, which requires controlling the brand's image and presence despite changes in markets and company structure. Background Brand implementation emerged as a discipl ...
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Royal Bank Of Scotland Group
NatWest Group plc is a British banking and insurance holding company, based in Edinburgh, Scotland. The group operates a wide variety of banking brands offering personal and business banking, private banking, investment banking, insurance and corporate finance. In the United Kingdom, its main subsidiary companies are National Westminster Bank, Royal Bank of Scotland, NatWest Markets and Coutts. The group issues banknotes in Scotland and Northern Ireland; , the Royal Bank of Scotland was the only bank in the UK to still print £1 notes. Before the 2008 collapse and the general financial crisis, the Group was very briefly the largest bank in the world, and for a period was the second-largest bank in the UK and Europe and the fifth-largest in the world by market capitalisation. Subsequently, with a slumping share price and major loss of confidence, the bank fell sharply in the rankings, although in 2009 it was briefly the world's largest company by both assets (£1.9 trillion) an ...
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Marketing Companies Established In 1987
Marketing is the process of exploring, creating, and delivering value to meet the needs of a target market in terms of goods and services; potentially including selection of a target audience; selection of certain attributes or themes to emphasize in advertising; operation of advertising campaigns; attendance at trade shows and public events; design of products and packaging attractive to buyers; defining the terms of sale, such as price, discounts, warranty, and return policy; product placement in media or with people believed to influence the buying habits of others; agreements with retailers, wholesale distributors, or resellers; and attempts to create awareness of, loyalty to, and positive feelings about a brand. Marketing is typically done by the seller, typically a retailer or manufacturer. Sometimes tasks are contracted to a dedicated marketing firm or advertising agency. More rarely, a trade association or government agency (such as the Agricultural Marketing Service) ...
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Huddersfield Daily Examiner
The ''Huddersfield Daily Examiner'' is an English local daily evening newspaper covering news and sport from Huddersfield and its surrounding areas. History The first edition was published as a weekly, starting on 6 September 1851, as the ''Huddersfield & Holmfirth Examiner,'' although the 'Holmfirth' was dropped from the title two years later. The newspaper has been published as a daily since 28 January 1871 when journalists on the title worked all weekend in order to forestall a rival and become the town's first daily paper. Since 1999 it has been part of the Trinity Mirror group, which is now known as Reach plc and is the largest newspaper publisher in the United Kingdom. The ''Examiner'' lays claim to a notable first in regional British journalism, as the first provincial UK newspaper to employ a woman journalist, in 1888. Recent developments ''Examiner'' journalist Adrian Sudbury was given recognition during his battle with terminal leukaemia between 2006 and 2008. Hi ...
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Fisker Automotive
Fisker Automotive was an American company known for producing the Fisker Karma, which was one of the world's first production luxury plug-in hybrid electric vehicles. It debuted at the 2008 North American International Auto Show, and first deliveries were in 2011. Production of the Fisker Karma was suspended in November 2012 due to bankruptcy of its battery supplier A123 Systems, with about 2,450 Karmas built since 2011 and over 2,000 cars sold worldwide. In February 2014, Fisker Automotive's Karma vehicle design, tooling and a manufacturing facility in Delaware were purchased by Chinese auto parts conglomerate Wanxiang Group. In 2016. Wanxiang would rename the holding company for the assets of Fisker Automotive to Karma Automotive. Henrik Fisker, the founder, former chairman, former CEO, of Fisker Automotive, retained the Fisker trademark and the Fisker logo, and launched a new, separate company called Fisker Inc.Paul A. Eisenstein"Tesla's Rival is Back: Fisker Launches All-Ne ...
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Towers Watson
Towers Watson & Co. was a global professional services firm. Its principal lines of business were risk management and human resource consulting. It also had actuarial and investment consulting practices. In January 2016, Towers Watson merged with Willis Group to form Willis Towers Watson. Overview Towers Watson was formed on January 4, 2010, by the merger of Towers Perrin and Watson Wyatt Worldwide. The merger created the world's largest employee-benefits consulting firm by revenue. Towers Watson has 14,000 employees in 35 countries and is expected to have revenue of US$3.6 billion per year. Towers Watson's chief executive officer and chairman of the board is John Haley, the former CEO of Watson Wyatt. The firm's first chief operating officer, president, and deputy chairman was Mark Mactas, the former CEO of Towers Perrin. History Towers Watson is the successor to R. Watson & Sons, which was formed in the UK in 1878. B. E. Wyatt founded The Wyatt Company as an actuarial con ...
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Xerox
Xerox Holdings Corporation (; also known simply as Xerox) is an American corporation that sells print and electronic document, digital document products and services in more than 160 countries. Xerox is headquartered in Norwalk, Connecticut (having moved from Stamford, Connecticut, in October 2007), though it is incorporated in New York (state), New York with its largest population of employees based around Rochester, New York, the area in which the company was founded. The company purchased Affiliated Computer Services for $6.4 billion in early 2010. As a large developed company, it is consistently placed in the list of Fortune 500 companies. On December 31, 2016, Xerox separated its business process service operations, essentially those operations acquired with the purchase of Affiliated Computer Services, into a new publicly traded company, Conduent. Xerox focuses on its document technology and document outsourcing business, and traded on the NYSE from 1961 to 2021, and the N ...
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ArcelorMittal
ArcelorMittal S.A. is a Luxembourgian multinational steel manufacturing corporation headquartered in Luxembourg City. It was formed in 2006 from the takeover and merger of Arcelor by Indian-owned Mittal Steel. ArcelorMittal is the second largest steel producer in the world, with an annual crude steel production of 88 million metric tonnes . It is ranked 197th in the 2022 Fortune Global 500 ranking of the world's largest corporations. It employs directly and indirectly 200,000 people and its market capital is $25 billion. The total value of company assets is estimated to be around $100 billion. Products and activities The company is involved in research and development, mining, and steel. ArcelorMittal in 2016 produced around 90 million tons of steel. As of May 2017, the company made 200 unique steel grades for automotive purposes, half of which were introduced since 2007. Among the steel varieties are Usibor 2000, which the company announced in June 2016 and released later th ...
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Nissan
, trade name, trading as Nissan Motor Corporation and often shortened to Nissan, is a Japanese multinational corporation, multinational Automotive industry, automobile manufacturer headquartered in Nishi-ku, Yokohama, Japan. The company sells its vehicles under the Nissan, Infiniti, and Datsun brands, with in-house performance tuning products (including cars) labelled Nismo. The company traces back to the beginnings of the 20th century, with the Nissan ''zaibatsu'', now called Nissan Group. Since 1999, Nissan has been part of the Renault–Nissan–Mitsubishi Alliance (Mitsubishi joining in 2016), a partnership between Nissan and Mitsubishi Motors of Japan, with Renault of France. , Renault holds a 43.4% voting stake in Nissan, while Nissan holds a 15% non-voting stake in Renault. Since October 2016 Nissan has held a 34% controlling stake in Mitsubishi Motors. In 2013, Nissan was the sixth largest automaker in the world, after Toyota, General Motors, Volkswagen Group, Hyundai ...
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Brand Implementation
In marketing, brand implementation refers to the physical representation and consistent application of brand identity across visual and verbal media. In visual terms, this can include signage, uniforms, liveries, interior design and branded merchandise. Brand implementation encompasses facets of architecture, product design, industrial design, quantity surveying, engineering, procurement, project management and retail design. Brand implementation is an integrated part of a branding cycle and needs to be initiated during the brand design and development phase. Brand implementation is the continuous and consistent application of the brand's image in all business units, communication channels and media. This refers to marketing and branding as a unified whole. In that respect, brand implementation is a continuous process, which requires controlling the brand's image and presence despite changes in markets and company structure. Background Brand implementation emerged as a discipl ...
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HSBC
HSBC Holdings plc is a British multinational universal bank and financial services holding company. It is the largest bank in Europe by total assets ahead of BNP Paribas, with US$2.953 trillion as of December 2021. In 2021, HSBC had $10.8 trillion in assets under custody (AUC) and $4.9 trillion in assets under administration (AUA), respectively. HSBC traces its origin to a hong in British Hong Kong, and its present form was established in London by the Hongkong and Shanghai Banking Corporation to act as a new group holding company in 1991; its name derives from that company's initials. The Hongkong and Shanghai Banking Corporation opened branches in Shanghai in 1865 and was first formally incorporated in 1866. HSBC has offices in 64 countries and territories across Africa, Asia, Oceania, Europe, North America, and South America, serving around 40 million customers. As of 2022, it was ranked no. 38 in the world in the Forbes rankings of large companies ranked by sales, profits ...
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Barclays
Barclays () is a British multinational universal bank, headquartered in London, England. Barclays operates as two divisions, Barclays UK and Barclays International, supported by a service company, Barclays Execution Services. Barclays traces its origins to the goldsmith banking business established in the City of London in 1690. James Barclay became a partner in the business in 1736. In 1896, twelve banks in London and the English provinces, including Goslings Bank, Backhouse's Bank and Gurney, Peckover and Company, united as a joint-stock bank under the name Barclays and Co. Over the following decades, Barclays expanded to become a nationwide bank. In 1967, Barclays deployed the world's first cash dispenser. Barclays has made numerous corporate acquisitions, including of London, Provincial and South Western Bank in 1918, British Linen Bank in 1919, Mercantile Credit in 1975, the Woolwich in 2000 and the North American operations of Lehman Brothers in 2008. Barclays has a pr ...
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