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Pork. The Other White Meat
"Pork. The Other White Meat." was an advertising slogan developed by advertising agency Bozell, Jacobs, Kenyon & Eckhardt in 1987 for the National Pork Board. The campaign was paid for using a checkoff fee (tax) collected from the initial sale of all pigs and pork products, including imports. Medical researchers and the United States Department of Agriculture classify it as red meat. Advertisements The program's television ad campaign began on March 2, 1987, with a series of advertisements that pitched pork as a white meat alternative to chicken or turkey, offering entrees such as cordon bleu, kabobs and pork à l'orange. The $7 million budget contrasted to the $30 million spent primarily on network television ads for the " Beef. It's What's for Dinner" campaign from the National Cattlemen's Beef Association, and the $112 million spent on ads for branded chickens. Print ads have encouraged consumers to rethink the way they prepare meals, including an ad written in the style of ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Advertising Slogan
Advertising slogans are short phrases used in advertising campaigns to generate publicity and unify a company's marketing strategy. The phrases may be used to attract attention to a distinctive product feature or reinforce a company's brand. Etymology and nomenclature According to the 1913 Webster's Dictionary, a slogan () derives from the Gaelic "sluagh- ghairm" (an army cry). Its contemporary definition denotes a distinctive advertising motto or advertising phrase used by any entity to convey a purpose or ideal. This is also known as a catchphrase. Taglines, or tags, are American terms describing brief public communications to promote certain products and services. In the UK, they are called ''end lines'' or ''straplines.'' In Japan, advertising slogans are called or . Format Most corporate advertisements are short, memorable phrases, often between 3 and 5 words. Slogans adopt different tones to convey different meanings. For example, funny slogans can enliven conversation ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
National Cattlemen's Beef Association
National Cattlemen's Beef Association (NCBA) is an American trade association and lobbying group working for American beef producers. Advertising campaign National Cattlemen's Beef Association is a contractor to the Beef Checkoff, which is the group responsible for the ad campaign run in the U.S. using the slogan " Beef. It's What's For Dinner". Music from the ballet ''Rodeo'' by Aaron Copland is used in the radio and television commercials. On January 21, 2008, Matthew McConaughey became the spokesman of the organization, having taken over from Sam Elliott and the late Jim Davis and Robert Mitchum. The ''Dinner'' ad replaced ''Beef. Real food for real people.'' James Garner was spokesman until he underwent quintuple heart bypass surgery. The NCBA, as a contractor to the Beef Checkoff, cannot promote or financially support any political candidates or campaigns. The NCBA has disputed that the beef industry contributes to climate change and has even claimed that the beef industry ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Food Industry Advertising Slogans
Food is any substance consumed by an organism for nutritional support. Food is usually of plant, animal, or fungal origin, and contains essential nutrients, such as carbohydrates, fats, proteins, vitamins, or minerals. The substance is ingested by an organism and assimilated by the organism's cells to provide energy, maintain life, or stimulate growth. Different species of animals have different feeding behaviours that satisfy the needs of their unique metabolisms, often evolved to fill a specific ecological niche within specific geographical contexts. Omnivorous humans are highly adaptable and have adapted to obtain food in many different ecosystems. The majority of the food energy required is supplied by the industrial food industry, which produces food with intensive agriculture and distributes it through complex food processing and food distribution systems. This system of conventional agriculture relies heavily on fossil fuels, which means that the food and agricultural ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
American Advertising Slogans
American(s) may refer to: * American, something of, from, or related to the United States of America, commonly known as the "United States" or "America" ** Americans, citizens and nationals of the United States of America ** American ancestry, people who self-identify their ancestry as "American" ** American English, the set of varieties of the English language native to the United States ** Native Americans in the United States, indigenous peoples of the United States * American, something of, from, or related to the Americas, also known as "America" ** Indigenous peoples of the Americas * American (word), for analysis and history of the meanings in various contexts Organizations * American Airlines, U.S.-based airline headquartered in Fort Worth, Texas * American Athletic Conference, an American college athletic conference * American Recordings (record label), a record label previously known as Def American * American University, in Washington, D.C. Sports teams Soccer * ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Associated Press
The Associated Press (AP) is an American non-profit news agency headquartered in New York City. Founded in 1846, it operates as a cooperative, unincorporated association. It produces news reports that are distributed to its members, U.S. newspapers and broadcasters. The AP has earned 56 Pulitzer Prizes, including 34 for photography, since the award was established in 1917. It is also known for publishing the widely used '' AP Stylebook''. By 2016, news collected by the AP was published and republished by more than 1,300 newspapers and broadcasters, English, Spanish, and Arabic. The AP operates 248 news bureaus in 99 countries. It also operates the AP Radio Network, which provides newscasts twice hourly for broadcast and satellite radio and television stations. Many newspapers and broadcasters outside the United States are AP subscribers, paying a fee to use AP material without being contributing members of the cooperative. As part of their cooperative agreement with the AP, most ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Economic Research Service
The Economic Research Service (ERS) is a component of the United States Department of Agriculture (USDA) and a principal agency of the Federal Statistical System of the United States. It provides information and research on agriculture and economics. History The first USDA agency formally tasked with data collection was the Division of Statistics, created in 1863, one year after the USDA itself was created.Panel to Study the Research Program of the Economic Research Service, Sowing Seeds of Change: Informing Public Policy in the Economic Research Service of USDA', Committee on National Statistics, Commission on Behavioral and Social Sciences and Education, National Research Council (John F. Gewek et al., eds. 1999). By 1902, a Division of Foreign Markets had been created, and the following year, that division was merged with the Division of Statistics to form the Bureau of Statistics. In 1914, the bureau was renamed the Bureau of Crop Estimates, and in 1921 this bureau merged with ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Emeril Lagasse
Emeril John Lagassé III ( ; born October 15, 1959) is an American celebrity chef, restaurateur, television personality, cookbook author, and National Best Recipe award winner for his "Turkey and Hot Sausage Chili" recipe in 2003. He is a regional James Beard Award winner, known for his mastery of Creole and Cajun cuisine and his self-developed "New New Orleans" style. He is of Portuguese descent on his mother’s side, while being of French heritage through his father. He has appeared on a wide variety of cooking TV shows, including the long running Food Network shows ''Emeril Live'' and ''Essence of Emeril'', and is associated with several catchphrases, including "Kick it up a notch!" and "Bam!" Lagasse's portfolio of media, products, and restaurants generates an estimated US$150 million annually in revenue. Early life Emeril John Lagasse III was born on October 15, 1959, in Fall River, Massachusetts, to a French-Canadian family from Quebec. His parents are Emeril John Laga ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Super Bowl XXIX
Super Bowl XXIX was an American football game between the American Football Conference (AFC) champion San Diego Chargers and the National Football Conference (NFC) champion San Francisco 49ers to decide the National Football League (NFL) champion for the 1994 season. The 49ers defeated the Chargers by the score of 49–26, becoming the first team to win five Super Bowl championships. The game was played on January 29, 1995 at Joe Robbie Stadium in Miami, Florida. This game is regarded as 49ers quarterback Steve Young's final leap out of the shadow of his predecessor, Joe Montana, who had won four Super Bowls with the 49ers (in 1981, 1984, 1988, and 1989), two with Young as the backup quarterback. With Young at the helm, and a defense consisting of several veteran free agents who joined the team during the previous offseason, San Francisco finished the regular season with a league-best 13–3 record, and led the league in total points scored (505). The Chargers, on the other han ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
The New York Times
''The New York Times'' (''the Times'', ''NYT'', or the Gray Lady) is a daily newspaper based in New York City with a worldwide readership reported in 2020 to comprise a declining 840,000 paid print subscribers, and a growing 6 million paid digital subscribers. It also is a producer of popular podcasts such as '' The Daily''. Founded in 1851 by Henry Jarvis Raymond and George Jones, it was initially published by Raymond, Jones & Company. The ''Times'' has won 132 Pulitzer Prizes, the most of any newspaper, and has long been regarded as a national " newspaper of record". For print it is ranked 18th in the world by circulation and 3rd in the U.S. The paper is owned by the New York Times Company, which is publicly traded. It has been governed by the Sulzberger family since 1896, through a dual-class share structure after its shares became publicly traded. A. G. Sulzberger, the paper's publisher and the company's chairman, is the fifth generation of the family to head the pa ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Beef
Beef is the culinary name for meat from cattle (''Bos taurus''). In prehistoric times, humankind hunted aurochs and later domesticated them. Since that time, numerous breeds of cattle have been bred specifically for the quality or quantity of their meat. Today, beef is the third most widely consumed meat in the world, after pork and poultry. As of 2018, the United States, Brazil, and China were the largest producers of beef. Beef can be prepared in various ways; cuts are often used for steak, which can be cooked to varying degrees of doneness, while trimmings are often ground or minced, as found in most hamburgers. Beef contains protein, iron, and vitamin B12. Along with other kinds of red meat, high consumption is associated with an increased risk of colorectal cancer and coronary heart disease, especially when processed. Beef has a high environmental impact, being a primary driver of deforestation with the highest greenhouse gas emissions of any agricultural product. ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Bozell
Bozell is an American full-service public relations and advertising agency in Omaha, Nebraska, United States, North America. History Bozell traces its roots to the company founded in 1921 in Omaha, Nebraska by Leo Bozell and Morris Jacobs as Bozell & Jacobs, Inc.Atkins, Claire; Thomaselli, Rich (February 3, 2003). Interpublic to fold weakened Bozell into Lowe. ''Advertising Age'' In 1985, the firm was purchased by Lorimar and merged with another Lorimar entity, Kenyon & Eckhardt to form Bozell, Jacobs, Kenyon & Eckhardt. In 1992 the firm shortened its name to Bozell Worldwide. From 1986 to 1993, the company was headed by noted advertisement executive Leo-Arthur Kelmenson, who contributed significantly to the turnaround of Chrysler Corporation. Bozell is well known for its campaigns, which have introduced memorable slogans and ads, such as: *"Pork. The Other White Meat" *"Corinthian leather" *"Genesis does what Nintendon't" *" The Old Home Fill-er-up and Keep On-a-Truckin' Ca ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Kabob
Kebab (, ; ar, كباب, link=no, Latn, ar, kabāb, ; tr, kebap, link=no, ) or kabob (North American) is a type of cooked meat dish that originates from cuisines of the Middle East. Many variants of the category are popular around the world, including the skewered ''shish kebab'' and the ''doner kebab'' with bread. Kebabs consist of cut up or ground meat, sometimes with vegetables and various other accompaniments according to the specific recipe. Although kebabs are typically cooked on a skewer over a fire, some kebab dishes are oven-baked in a pan, or prepared as a stew such as ''tas kebab''. The traditional meat for kebabs is most often lamb meat, but regional recipes may include beef, goat, chicken, fish, or even pork (depending on whether or not there are specific religious prohibitions). History In Ibn Sayyar al-Warraq's 10th-century Baghdadi cookbook ( ar, كتاب الطبيخ), a compendium of much of the legacy of Mesopotamian, Persian, and Arab cuisine, there ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
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