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Post Foods
Post Consumer Brands (previously Post Cereals and Postum Cereals; also known as simply "Post") is an American breakfast cereal manufacturer headquartered in Lakeville, Minnesota. The company, founded in 1895 by C. W. Post, owns a large portfolio of cereal brands that include Bran Flakes, Chips Ahoy!, Golden Crisp, Grape-Nuts, Honeycomb, Oreo O's, Pebbles, and Waffle Crisp, among others. History C. W. Post established his company in Battle Creek, Michigan, having lived there since 1891, when he was a patient at a holistic sanitarium operated by Dr. John Harvey Kellogg. Dr. Kellogg, with his brother W. K. Kellogg, had developed a dry corn flake cereal that was part of their patients’ diet. Post's first product, introduced in 1895, was not a cereal, however, but a roasted, cereal-based beverage, Postum. Having developed an aversion to coffee during his time in the sanitarium, Post positioned Postum as a healthy alternative. Its advertising slogan, which he coined himsel ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Subsidiary
A subsidiary, subsidiary company or daughter company is a company owned or controlled by another company, which is called the parent company or holding company. Two or more subsidiaries that either belong to the same parent company or having a same management being substantially controlled by same entity/group are called sister companies. The subsidiary can be a company (usually with limited liability) and may be a government- or state-owned enterprise. They are a common feature of modern business life, and most multinational corporations organize their operations in this way. Examples of holding companies are Berkshire Hathaway, Jefferies Financial Group, The Walt Disney Company, Warner Bros. Discovery, or Citigroup; as well as more focused companies such as IBM, Xerox, and Microsoft. These, and others, organize their businesses into national and functional subsidiaries, often with multiple levels of subsidiaries. Details Subsidiaries are separate, distinct legal ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Waffle Crisp
Waffle Crisp is a breakfast cereal made by Post Consumer Brands, which contains maple syrup-flavored corn cereal bits in a waffle shape. It was first launched in 1996. In 2013, Post introduced a lower-priced version of the cereal, "Waffle Crunch," as part of their Good MOREnings line of budget cereals. According to customer service at Post Foods, Waffle Crisp was discontinued in August 2018. In January of 2021, Post Foods made the decision to return Waffle Crisp to market. The companies senior associate brand manager, Joe Woodward, stated that fans of the cereal had expressed great interest in Waffle Crisp even after its discontinuation in 2018. Post Foods helped promote the return of the cereal by sending out samples of the new Waffle Crisp to social media influencers ahead of its relaunch. This action by Post follows as part of their decision to reintroduce some of their old brands, which can be seen with the return of the Oreo O's Cereal. Mascots The original Waffle Crisp ma ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Trademark
A trademark (also written trade mark or trade-mark) is a type of intellectual property consisting of a recognizable sign, design, or expression that identifies products or services from a particular source and distinguishes them from others. The trademark owner can be an individual, business organization, or any legal entity. A trademark may be located on a package, a label, a voucher, or on the product itself. Trademarks used to identify services are sometimes called service marks. The first legislative act concerning trademarks was passed in 1266 under the reign of Henry III of England, requiring all bakers to use a distinctive mark for the bread they sold. The first modern trademark laws emerged in the late 19th century. In France, the first comprehensive trademark system in the world was passed into law in 1857. The Trade Marks Act 1938 of the United Kingdom changed the system, permitting registration based on "intent-to-use", creating an examination based proce ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Manna
Manna ( he, מָן, mān, ; ar, اَلْمَنُّ; sometimes or archaically spelled mana) is, according to the Bible, an edible substance which God provided for the Israelites during their travels in the desert during the 40-year period following the Exodus and prior to the conquest of Canaan. It is also mentioned in the Quran three times. Description In the Hebrew Bible In the Hebrew Bible, manna is described twice: once in Exodus 16:1–36 with the full narrative surrounding it, and once again in Numbers 11:1–9 as a part of a separate narrative. In the description in the Book of Exodus, manna is described as being "a fine, flake-like thing" like the frost on the ground. It is described in the Book of Numbers as arriving with the dew during the night. Exodus adds that it had to be collected before it was melted by the heat of the sun, and that it was like a coriander seed in size but white in color. Numbers describes it as having the appearance of bdellium, However, comm ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Elijah
Elijah ( ; he, אֵלִיָּהוּ, ʾĒlīyyāhū, meaning "My El (deity), God is Yahweh/YHWH"; Greek form: Elias, ''Elías''; syr, ܐܸܠܝܼܵܐ, ''Elyāe''; Arabic language, Arabic: إلياس or إليا, ''Ilyās'' or ''Ilyā''. ) was, according to the Books of Kings in the Hebrew Bible, a prophet and a thaumaturgy, miracle worker who lived in the Kingdom of Israel (Samaria), northern kingdom of Israel during the reign of King Ahab (9th century BCE). In 1 Kings 18, Elijah defended the worship of the Yahweh, Hebrew God over that of the Canaanite deity Baal. God also performed many miracles through Elijah, including resurrection, bringing fire down from the sky, and entering heaven alive "by fire".2 Kings 2:11 He is also portrayed as leading a school of prophets known as "the sons of the prophets". Following his ascension, Elisha, his disciple and most devoted assistant, took over his role as leader of this school. The Book of Malachi prophesies Elijah's return "before ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Grape Nuts
Grape-Nuts is a brand of breakfast cereal made from flour, salt and dried yeast, developed in 1897 by C. W. Post, a former patient and later competitor of the 19th-century breakfast food innovator Dr. John Harvey Kellogg. Post's original product was baked as a rigid sheet, then broken into pieces and run through a coffee grinder. Marketing Grape-Nuts was initially marketed as a natural cereal that could enhance health and vitality, and as a "food for brain and nerve centres." Its lightweight and compact nature, nutritional value, and resistance to spoilage made it a popular food for exploration and expedition groups in the 1920s and 1930s. In World War II, Grape-Nuts was a component of the lightweight jungle ration used by some U.S. and Allied Forces in wartime operations before 1944. A 1939 ad campaign by cartoonist Walter Hoban continued his ''Jerry on the Job'' comic strip in ''Woman's Day'' magazine and daily newspaper comics pages. General Foods also marketed Grape- ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Barley
Barley (''Hordeum vulgare''), a member of the grass family, is a major cereal grain grown in temperate climates globally. It was one of the first cultivated grains, particularly in Eurasia as early as 10,000 years ago. Globally 70% of barley production is used as animal fodder, while 30% as a source of fermentable material for beer and certain distilled beverages, and as a component of various foods. It is used in soups and stews, and in barley bread of various cultures. Barley grains are commonly made into malt in a traditional and ancient method of preparation. In 2017, barley was ranked fourth among grains in quantity produced () behind maize, rice and wheat. Etymology The Old English word for barley was ', which traces back to Proto-Indo-European and is cognate to the Latin word ' "flour" (''see corresponding entries''). The direct ancestor of modern English ''barley'' in Old English was the derived adjective ''bærlic'', meaning "of barley". The first citation ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Molasses
Molasses () is a viscous substance resulting from refining sugarcane or sugar beets into sugar. Molasses varies in the amount of sugar, method of extraction and age of the plant. Sugarcane molasses is primarily used to sweeten and flavour foods. Molasses is a major constituent of fine commercial brown sugar. It is also one of the primary ingredients used to distill rum. Sweet sorghum syrup is colloquially called ''sorghum molasses'' in the southern United States. Molasses has a stronger flavour than most alternative syrups. Name The word molasses comes from ''melaço'' in Portuguese, a derivative (intensifier) of ''mel'' (honey) with Latinate roots. Cognates include Ancient Greek μέλι (''méli'') (honey), Latin ''mel'', Spanish ''melaza'' (molasses), Romanian ''miere'' or ''melasă'', and French ''miel'' (honey). Cane molasses Cane molasses is an ingredient used in baking and cooking. It was popular in the Americas before the twentieth century, when it was plentiful ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Bran
Bran, also known as miller's bran, is the hard outer layers of cereal grain. It consists of the combined aleurone and pericarp. Corn (maize) bran also includes the pedicel (tip cap). Along with germ, it is an integral part of whole grains, and is often produced as a byproduct of milling in the production of refined grains. Bran is present in cereal grain, including rice, corn (maize), wheat, oats, barley, rye and millet. Bran is not the same as chaff, which is a coarser scaly material surrounding the grain but not forming part of the grain itself, and which is indigestible by humans. "chaff, which is indigestible for humans" Composition Bran is particularly rich in dietary fiber and essential fatty acids and contains significant quantities of starch, protein, vitamins, and dietary minerals. It is also a source of phytic acid, an antinutrient that prevents nutrient absorption. The high oil content of bran makes it subject to rancidification, one of the reasons that ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Wheat Grain
Wheat is a grass widely cultivated for its seed, a cereal grain that is a worldwide staple food. The many species of wheat together make up the genus ''Triticum'' ; the most widely grown is common wheat (''T. aestivum''). The archaeological record suggests that wheat was first cultivated in the regions of the Fertile Crescent around 9600 BCE. Botanically, the wheat kernel is a type of fruit called a caryopsis. Wheat is grown on more land area than any other food crop (, 2014). World trade in wheat is greater than for all other crops combined. In 2020, world production of wheat was , making it the second most-produced cereal after maize. Since 1960, world production of wheat and other grain crops has tripled and is expected to grow further through the middle of the 21st century. Global demand for wheat is increasing due to the unique viscoelastic and adhesive properties of gluten proteins, which facilitate the production of processed foods, whose consumption is increa ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Corn Flake
Corn flakes, or cornflakes, are a breakfast cereal made from toasting flakes of corn (maize). The cereal, originally made with wheat, was created by Will Kellogg in 1894 for patients at the Battle Creek Sanitarium where he worked with his brother John Kellogg who was the superintendent. The breakfast cereal proved popular among the patients and Kellogg subsequently started what became the Kellogg Company to produce corn flakes for the wider public. A patent for the process was granted in 1896, after a legal battle between the two brothers. With corn flakes becoming popular in the wider community, a previous patient at the sanitarium, C. W. Post, started to make rival products. Kellogg continued to experiment with various ingredients and different grains. In 1928, he started to manufacture Rice Krispies, another successful breakfast cereal. There are many generic brands of corn flakes produced by various manufacturers. As well as being used as a breakfast cereal, the crushe ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Will Keith Kellogg
William Keith Kellogg (April 7, 1860 – October 6, 1951), generally referred to as W.K. Kellogg, was an American industrialist in food manufacturing, best known as the founder of the Kellogg Company, which produces a wide variety of popular breakfast cereals. He was a member of the Seventh-day Adventist Church and practiced vegetarianism as a dietary principle taught by his church. He also founded the Kellogg Arabian Ranch, which breeds Arabian horses. Kellogg was a philanthropist and started the Kellogg Foundation in 1934 with a $66-million donation. See also * Cereal box prize * Premium (marketing) References Sources * * * * Further reading * {{DEFAULTSORT:Kellogg, Will Keith American food industry businesspeople American philanthropists American people of English descent Kellogg's people People from Battle Creek, Michigan 1860 births 1951 deaths Arabian breeders and trainers American Seventh-day Adventists Seventh-day Adventists from Mic ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
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