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Plain Language
Plain language is writing designed to ensure the reader understands as quickly, easily, and completely as possible. Plain language strives to be easy to read, understand, and use. It avoids verbose, convoluted language and jargon. In many countries, laws mandate that public agencies use plain language to increase access to programs and services. The United Nations Convention on the Rights of Persons with Disabilities includes plain language in its definition of ''communication''. Definition Most literacy and communications scholars agree that plain language means: * "Clear and effective communication" (Joseph Kimble) * "The idiomatic and grammatical use of language that most effectively presents ideas to the reader" (Bryan Garner) * "Clear, straightforward expression, using only as many words as are necessary. It is language that avoids obscurity, inflated vocabulary and convoluted construction. It is not baby talk, nor is it a simplified version of ... language." (Dr Robert Eagl ...
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Cambridge University Press
Cambridge University Press is the university press of the University of Cambridge. Granted letters patent by Henry VIII of England, King Henry VIII in 1534, it is the oldest university press A university press is an academic publishing house specializing in monographs and scholarly journals. Most are nonprofit organizations and an integral component of a large research university. They publish work that has been reviewed by schola ... in the world. It is also the King's Printer. Cambridge University Press is a department of the University of Cambridge and is both an academic and educational publisher. It became part of Cambridge University Press & Assessment, following a merger with Cambridge Assessment in 2021. With a global sales presence, publishing hubs, and offices in more than 40 Country, countries, it publishes over 50,000 titles by authors from over 100 countries. Its publishing includes more than 380 academic journals, monographs, reference works, school and uni ...
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Ben Jonson
Benjamin "Ben" Jonson (c. 11 June 1572 – c. 16 August 1637) was an English playwright and poet. Jonson's artistry exerted a lasting influence upon English poetry and stage comedy. He popularised the comedy of humours; he is best known for the satirical plays ''Every Man in His Humour'' (1598), '' Volpone, or The Fox'' (c. 1606), '' The Alchemist'' (1610) and '' Bartholomew Fair'' (1614) and for his lyric and epigrammatic poetry. "He is generally regarded as the second most important English dramatist, after William Shakespeare, during the reign of James I." Jonson was a classically educated, well-read and cultured man of the English Renaissance with an appetite for controversy (personal and political, artistic and intellectual) whose cultural influence was of unparalleled breadth upon the playwrights and the poets of the Jacobean era (1603–1625) and of the Caroline era (1625–1642)."Ben Jonson", ''Grolier Encyclopedia of Knowledge'', volume 10, p. 388. His ancestor ...
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Rudolf Flesch
Rudolf Franz Flesch (8 May 1911 – 5 October 1986) was an Austrian-born naturalized American writer (noted for his book ''Why Johnny Can't Read''), and also a readability expert and writing consultant who was a vigorous proponent of plain English in the United States. "Why Johnny Can't Read - 1950's Education", Enotes.com, 2010, web: EN-Why He created the Flesch Reading Ease test and was co-creator of the Flesch–Kincaid readability tests. Flesch advocated use of phonics rather than sight reading to enable students to sound-out unfamiliar words. Personal life Flesch was an Austrian born in Vienna. He earned a Doctor of Law, doctorate in law from the University of Vienna in 1933. He fled to the United States to avoid the Anschluss, imminent Nazi invasion and antisemitism. In the United States, Flesch became a graduate student at Columbia University, where he earned a Doctor of Philosophy, PhD in Library Science. He also met Elizabeth Terpenning, whom he married. They h ...
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Lyman Bryson
Lyman Lloyd Bryson (July 11, 1888 – November 24, 1959) was an American educator, media advisor and author known for his work in educational radio and television programs for CBS from the 1930s through the 1950s. Biography Born in Valentine, Nebraska, and educated at the University of Michigan, Bryson was a frequent guest on the radio game show ''Information, Please''. Bryson served as a professor at Teachers college, Teachers College, Columbia University from 1934 to 1953. Bryson chaired the Adult Education Board for CBS Radio, moderating such programs as ''The American School of the Air'' and ''Invitation to Learning''. From 1938 to 1946 he hosted the public affairs program, ''The People's Platform'', which was People's Platform, adapted for television (1948–1950). Bryson died November 24, 1959, at age 71."Bryson Memorial Set: Service for Educator to be Held Monday at Columbia". ''The New York Times'', December 4, 1959 Literature * Bryson, Lyman (1948). Autobiographical ...
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Plain English Campaign
The Plain English Campaign (PEC) is a commercial editing and training firm based in the United Kingdom. Founded in 1979 by Chrissie Maher, the company is a world leader in plain-language advocacy, working to persuade organisations in the UK and abroad to communicate with the public in plain language. Maher was awarded the Order of the British Empire in 1994 for her services to plain communication. In 1990, PEC created the Crystal Mark, its seal of approval. This is a symbol printed on documents that it considers to be as clear as possible for the intended audience. The symbol appears on over 20,000 documents worldwide. They also give out the annual Foot in Mouth Award for "a baffling comment by a public figure" and the Golden Bull Award for "the worst examples of written tripe". Notable winners of the Foot in Mouth Award include Donald Trump, George W. Bush, Gordon Brown, Richard Gere, and Donald Rumsfeld. PEC has worked all over the world for companies and organisations includi ...
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Politics And The English Language
"Politics and the English Language" (1946) is an essay by George Orwell that criticised the "ugly and inaccurate" written English of his time and examined the connection between political orthodoxies and the debasement of language. The essay focused on political language, which, according to Orwell, "is designed to make lies sound truthful and murder respectable, and to give an appearance of solidity to pure wind". Orwell believed that the language used was necessarily vague or meaningless because it was intended to hide the truth rather than express it. This unclear prose was a "contagion" which had spread to those who did not intend to hide the truth, and it concealed a writer's thoughts from himself and others. Orwell encourages concreteness and clarity instead of vagueness, and individuality over political conformity. Summary Orwell relates what he believes to be a close association between bad prose and oppressive ideology: One of Orwell's points is: The insincerit ...
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George Orwell
Eric Arthur Blair (25 June 1903 – 21 January 1950), better known by his pen name George Orwell, was an English novelist, essayist, journalist, and critic. His work is characterised by lucid prose, social criticism, opposition to totalitarianism, and support of democratic socialism. Orwell produced literary criticism, poetry, fiction and polemical journalism. He is known for the allegorical novella ''Animal Farm'' (1945) and the dystopian novel ''Nineteen Eighty-Four'' (1949). His non-fiction works, including ''The Road to Wigan Pier'' (1937), documenting his experience of working-class life in the industrial north of England, and ''Homage to Catalonia'' (1938), an account of his experiences soldiering for the Republican faction of the Spanish Civil War (1936–1939), are as critically respected as his essays on politics, literature, language and culture. Blair was born in India, and raised and educated in England. After school he became an Imperial policeman in Burma, ...
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William S
William is a male given name of Germanic origin.Hanks, Hardcastle and Hodges, ''Oxford Dictionary of First Names'', Oxford University Press, 2nd edition, , p. 276. It became very popular in the English language after the Norman conquest of England in 1066,All Things William"Meaning & Origin of the Name"/ref> and remained so throughout the Middle Ages and into the modern era. It is sometimes abbreviated "Wm." Shortened familiar versions in English include Will, Wills, Willy, Willie, Bill, and Billy. A common Irish form is Liam. Scottish diminutives include Wull, Willie or Wullie (as in Oor Wullie or the play ''Douglas''). Female forms are Willa, Willemina, Wilma and Wilhelmina. Etymology William is related to the given name ''Wilhelm'' (cf. Proto-Germanic ᚹᛁᛚᛃᚨᚺᛖᛚᛗᚨᛉ, ''*Wiljahelmaz'' > German ''Wilhelm'' and Old Norse ᚢᛁᛚᛋᛅᚼᛅᛚᛘᛅᛋ, ''Vilhjálmr''). By regular sound changes, the native, inherited English form of the name shoul ...
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Edgar Dale
Edgar Dale (April 27, 1900 in Benson, Minnesota, – March 8, 1985 in Columbus, Ohio) was an American educator who developed the Cone of Experience, also known as the Learning Pyramid. He made several contributions to audio and visual instruction, including a methodology for analyzing the content of motion pictures. Early career Edgar Dale was born on April 27, 1900 in Benson, Minnesota. He received a B.A. and M.A. from the University of North Dakota and a Ph.D from the University of Chicago. His doctoral thesis was titled "Factual Basis for Curriculum Revision in Arithmetic with Special Reference to Children's Understanding of Business Terms." and is precursor for his later work with vocabulary and readability. From 1921 to 1924, Dale was a teacher and the superintendent of schools in Webster, North Dakota. In 1924, he became a teacher at junior high school in Winnetka, Illinois, where he stayed until 1926. In 1928, Dale's interest in film led to a position with Eastman Kod ...
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Edward L
Edward is an English given name. It is derived from the Anglo-Saxon name ''Ēadweard'', composed of the elements '' ēad'' "wealth, fortune; prosperous" and '' weard'' "guardian, protector”. History The name Edward was very popular in Anglo-Saxon England, but the rule of the Norman and Plantagenet The House of Plantagenet () was a royal house which originated from the lands of Anjou in France. The family held the English throne from 1154 (with the accession of Henry II at the end of the Anarchy) to 1485, when Richard III died in ... dynasties had effectively ended its use amongst the upper classes. The popularity of the name was revived when Henry III of England, Henry III named his firstborn son, the future Edward I of England, Edward I, as part of his efforts to promote a cult around Edward the Confessor, for whom Henry had a deep admiration. Variant forms The name has been adopted in the Iberian Peninsula#Modern Iberia, Iberian peninsula since the 15th century ...
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Prosody (linguistics)
In linguistics, prosody () is concerned with elements of speech that are not individual phonetic segments (vowels and consonants) but are properties of syllables and larger units of speech, including linguistic functions such as intonation, stress, and rhythm. Such elements are known as suprasegmentals. Prosody may reflect features of the speaker or the utterance: their emotional state; the form of utterance (statement, question, or command); the presence of irony or sarcasm; emphasis, contrast, and focus. It may reflect elements of language not encoded by grammar or choice of vocabulary. Attributes of prosody In the study of prosodic aspects of speech, it is usual to distinguish between auditory measures ( subjective impressions produced in the mind of the listener) and objective measures (physical properties of the sound wave and physiological characteristics of articulation that may be measured objectively). Auditory (subjective) and objective ( acoustic and articulatory) ...
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Fulke Greville
Fulke Greville, 1st Baron Brooke, ''de jure'' 13th Baron Latimer and 5th Baron Willoughby de Broke KB PC (; 3 October 1554 – 30 September 1628), known before 1621 as Sir Fulke Greville, was an Elizabethan The Elizabethan era is the epoch in the Tudor period of the history of England during the reign of Queen Elizabeth I (1558–1603). Historians often depict it as the golden age in English history. The symbol of Britannia (a female personifi ... poet, dramatist, and politician, statesman who sat in the House of Commons of England, House of Commons at various times between 1581 and 1621, when he was raised to the peerage. Greville was a capable administrator who served the English Crown under Elizabeth I and James I of England, James I as, successively, treasurer of the navy, chancellor of the exchequer, and commissioner of the Treasury, and who for his services was in 1621 made Baron Brooke, peer of the realm. Greville was granted Warwick Castle in 1604, making num ...
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