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Paul Lauer
Paul Lauer is an American entrepreneur Entrepreneurship is the creation or extraction of economic value. With this definition, entrepreneurship is viewed as change, generally entailing risk beyond what is normally encountered in starting a business, which may include other values th ..., marketer, and author. He is the Founder, President, and CEO of Motive Entertainment, a Los Angeles based marketing and content development company. Career Lauer designed and executed the grassroots marketing campaigns for Mel Gibson's ''The Passion of the Christ'', ''The Chronicles of Narnia: The Lion, the Witch and the Wardrobe, The Chronicles of Narnia'', The Polar Express (film), ''Polar Expres''s, Rocky Balboa (film), ''Rocky Balboa'', Mark Burnett's ''The Bible (miniseries), The Bible Series'' and ''Son of God (film), Son of God'', among others. Lauer has been noted as one of Advertising Age's ''Top 50 Marketers of the Year''. He also founded ''YOU! Magazine'' for teens (published in ...
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Entrepreneur
Entrepreneurship is the creation or extraction of economic value. With this definition, entrepreneurship is viewed as change, generally entailing risk beyond what is normally encountered in starting a business, which may include other values than simply economic ones. An entrepreneur is an individual who creates and/or invests in one or more businesses, bearing most of the risks and enjoying most of the rewards.The process of setting up a business is known as entrepreneurship. The entrepreneur is commonly seen as an innovator, a source of new ideas, goods, services, and business/or procedures. More narrow definitions have described entrepreneurship as the process of designing, launching and running a new business, which is often similar to a small business, or as the "capacity and willingness to develop, organize and manage a business venture along with any of its risks to make a profit." The people who create these businesses are often referred to as entrepreneurs. While de ...
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Marketer
Marketing is the process of exploring, creating, and delivering value to meet the needs of a target market in terms of goods and services; potentially including selection of a target audience; selection of certain attributes or themes to emphasize in advertising; operation of advertising campaigns; attendance at trade shows and public events; design of products and packaging attractive to buyers; defining the terms of sale, such as price, discounts, warranty, and return policy; product placement in media or with people believed to influence the buying habits of others; agreements with retailers, wholesale distributors, or resellers; and attempts to create awareness of, loyalty to, and positive feelings about a brand. Marketing is typically done by the seller, typically a retailer or manufacturer. Sometimes tasks are contracted to a dedicated marketing firm or advertising agency. More rarely, a trade association or government agency (such as the Agricultural Marketing Service ...
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Mel Gibson
Mel Columcille Gerard Gibson (born January 3, 1956) is an American actor, film director, and producer. He is best known for his action hero roles, particularly his breakout role as Max Rockatansky in the first three films of the post-apocalyptic action series ''Mad Max'' and as Martin Riggs in the buddy cop action-comedy film series ''Lethal Weapon''. Born in Peekskill, New York, Gibson moved with his parents to Sydney, Australia, when he was 12 years old. He studied acting at the National Institute of Dramatic Art, where he starred opposite Judy Davis in a production of ''Romeo and Juliet''. During the 1980s, he founded Icon Entertainment, a production company, which independent film director Atom Egoyan has called "an alternative to the studio system". Director Peter Weir cast him as one of the leads in the World War I drama ''Gallipoli'' (1981), which earned Gibson a Best Actor Award from the Australian Film Institute,The Australian Film InstitutPast Winners as well as a ...
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The Passion Of The Christ
''The Passion of the Christ'' is a 2004 American epic biblical drama film produced, directed and co-written by Mel Gibson and starring Jim Caviezel as Jesus of Nazareth, Maia Morgenstern as Mary, mother of Jesus, and Monica Bellucci as Mary Magdalene. It depicts the Passion of Jesus largely according to the gospels of Matthew, Mark, Luke and John. It also draws on pious accounts such as the Friday of Sorrows, along with other devotional writings, such as the reputed visions attributed to Anne Catherine Emmerich.Father John O'Malley ''A Movie, a Mystic, a Spiritual Tradition'' ''America'', March 15, 2004 ''Jesus and Mel Gibson's The Passion of the Christ'' by Kathleen E. Corley, Robert Leslie Webb. 2004. . pp. 160–161.''Mel Gibson's Passion and philosophy'' by Jorge J. E. Gracia. 2004. . p. 145.''Movies in American History: An Encyclopedia'' edited by Philip C. Dimare. 2011. . p. 909. As per the title, the film primarily covers the final 12 hours before Jesus Christ's death, ...
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The Lion, The Witch And The Wardrobe
''The Lion, the Witch and the Wardrobe'' is a fantasy novel for children by C. S. Lewis, published by Geoffrey Bles in 1950. It is the first published and best known of seven novels in ''The Chronicles of Narnia'' (1950–1956). Among all the author's books, it is also the most widely held in libraries. Although it was originally the first of ''The Chronicles of Narnia'', it is volume two in recent editions that are sequenced by the stories' chronology. Like the other ''Chronicles'', it was illustrated by Pauline Baynes, and her work has been retained in many later editions. Most of the novel is set in Narnia, a land of talking animals and mythical creatures that is ruled by the evil White Witch. In the frame story, four English children are relocated to a large, old country house following a wartime evacuation. The youngest, Lucy, visits Narnia three times via the magic of a wardrobe in a spare room. Lucy's three siblings are with her on her third visit to Narnia. In Narnia, ...
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The Polar Express (film)
''The Polar Express'' is a 2004 American computer-animated fantasy adventure film co-written and directed by Robert Zemeckis, based on the 1985 children's book of the same name by Chris Van Allsburg, who also served as one of the executive producers. The film features human characters animated using live-action and motion-capture CGI animation. It tells the story of a young boy who, on Christmas Eve, sees a mysterious train bound for the North Pole stop outside his window and is invited aboard by its conductor. The boy joins several other children as they embark on a journey to visit Santa Claus preparing for Christmas. The film stars Tom Hanks, also one of the film's executive producers, in multiple distinct roles, with Daryl Sabara, Nona Gaye, Jimmy Bennett, and Eddie Deezen in supporting roles. Castle Rock Entertainment produced the film in association with Shangri-La Entertainment, ImageMovers, Playtone, and Golden Mean Productions for Warner Bros. Pictures, as Castle Rock ...
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Rocky Balboa (film)
''Rocky Balboa'' is a 2006 American Sports film, sports Drama (film and television), drama film written and directed by Sylvester Stallone, who also stars. It is the sequel to ''Rocky V'' (1990) and the sixth installment in the Rocky franchise, ''Rocky'' franchise. Burt Young and Antonio Tarver also star. It was Tarver's first and only film, and Stallone's first film as director since ''Rocky IV'' (1985). In the film, Rocky Balboa (Stallone), now an aging small restaurant owner, is challenged to an exhibition fight by hothead boxer Mason Dixon (Tarver). Development for a sixth ''Rocky'' film began after Stallone expressed regret of the outcome of ''Rocky V'', which was viewed as a disappointing conclusion to the end of the franchise. ''Rocky Balboa'' includes references to characters and objects from previous installments, and Stallone was inspired by recent personal struggles and triumphs when writing the film. Principal photography began in December 2005 and lasted until Jan ...
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Mark Burnett
Mark Burnett (born 17 July 1960) is a television producer who is the former Chairman of MGM Television, MGM Worldwide Television Group. He is best known for creating and producing the reality shows The Apprentice (American TV series), ''The Apprentice'', ''Survivor (American TV series), Survivor'', The Voice (franchise), ''The Voice'', and ''Shark Tank''. Burnett-produced TV series have been nominated for a total of 143 Emmys. He has personally won twelve Emmy Awards, five Producers Guild of America Awards, ten Critics' Choice Television Awards, and nine People's Choice Awards. As of 2022, Burnett is the executive producer of five current network television shows, as well as several cable series. For five consecutive years, Burnett has been included in the Variety500, an index of the 500 most influential business leaders shaping the global media industry. Under Burnett's leadership, MGM has expanded its cable TV business through the acquisitions of Evolution Media (e.g., ''Bot ...
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The Bible (miniseries)
''The Bible'' is a television miniseries based on the Bible. It was produced by Roma Downey and Mark Burnett and was broadcast weekly between March 3 and 31, 2013 on History channel. It has since been adapted for release to theaters as a feature film (138 minutes), the 2014 American epic biblical drama '' Son of God''. Burnett, best known for producing prime-time hit reality shows, considers the scripted 10-hour series to be the "most important" project he has undertaken. The project was conceived by Burnett and Downey after watching Cecil B. DeMille's 1956 film ''The Ten Commandments'' for the first time since childhood. The series is Mark Burnett's first scripted project. In addition to Burnett and Downey, executive producers include Richard Bedser and History's Dirk Hoogstra and Julian P. Hobbs. The first episode of the mini-series was seen by 13.1 million viewers, the largest cable television audience of 2013 to date. The second installment continued "to deliver blockbuster r ...
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Son Of God (film)
''Son of God'' is a 2014 American epic biblical film directed by Christopher Spencer, and produced by Mark Burnett and Roma Downey. The film retells the life of Jesus and is an adaptation of the ten-hour miniseries ''The Bible'', which aired in March 2013 on the History channel, and immediately following the movie begins another TV series called '' A.D. The Bible Continues''. ''Son of God'' premiered in New York, and Los Angeles for a limited release on February 21, 2014, and then into a wide release on February 28, 2014. The film received positive reviews from Christian publications but generally negative reviews from mainstream critics, who called it "too dull". Despite this, the film was a box office success, grossing $70 million against a budget of $22 million, making it the seventh-highest grossing Christian film of all time. It was the first Christian movie to be released under 20th Century Fox. Plot John, the last surviving follower of Jesus Christ, lives in exile as ...
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Advertising Age
''Ad Age'' (known as ''Advertising Age'' until 2017) is a global media brand that publishes news, analysis, and data on marketing and media. Its namesake magazine was started as a broadsheet newspaper in Chicago in 1930. ''Ad Age'' appears in multiple formats, including its website, daily email newsletters, social channels, events and a bimonthly print magazine. ''Ad Age'' is based in New York City. Its parent company, the Detroit-based Crain Communications, is a privately held publishing company with more than 30 magazines, including ''Autoweek'', ''Crain's New York Business'', ''Crain's Chicago Business'', ''Crain's Detroit Business'', and ''Automotive News''. History ''Advertising Age'' launched as a broadsheet newspaper in Chicago in 1930. Its first editor was Sid Bernstein. The site AdCritic.com was acquired by The Ad Age Group in March 2002. An industry trade magazine, ''BtoB'', was folded into ''Advertising Age'' in January 2014. In 2017, the magazine shortened its na ...
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World Youth Day 1993
The 1993 World Youth Day was held on August 10–15, 1993 in Denver, Colorado. It was the first World Youth Day held in either North America or an English-speaking nation. The World Youth Day is an event for young people organized by the Roman Catholic Church. It is celebrated every two to three years at different locations. Theme The theme chosen by Pope John Paul II for these days is taken from the tenth chapter of the Gospel of John ( Jn 10:10): ''I came that they might have life, and have it to the full''. Events The event took place in the context of the pope's sixtieth apostolic journey, on which, before reaching Denver, he had stopped in Jamaica and Mexico. The journey lasted from August 9–16, 1993. The program included a Stations of the Cross among the host city's skyscrapers; the vigil and final Mass took place inside Cherry Creek State Park, near the city of Aurora, about fifteen miles from downtown Denver. Between half a million and one million young people fro ...
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