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Paco Underhill
Paco Underhill is an environmental psychologist, author, and the founder of market research and consulting company Envirosell. He employs the basic idea of environmental psychology, that our surroundings influence our behavior, to find ways of structuring man-made environments to make them conducive to retail purposes. Early life and education Underhill lived abroad as a child, as his father was a diplomat. Underhill is a 1975 graduate of Vassar College, Poughkeepsie Poughkeepsie ( ), officially the City of Poughkeepsie, separate from the Town of Poughkeepsie around it) is a city in the U.S. state of New York. It is the county seat of Dutchess County, with a 2020 census population of 31,577. Poughkeepsie ..., New York, United States. Published works *''Why We Buy: The Science of Shopping'' *''Call of the Mall: The Geography of Shopping'' *''What Women Want: The Global Marketplace Turns Female Friendly''amazon.coWhat Women Want: The Global Marketplace Turns Female Friendl ...
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Environmental Psychology
Environmental psychology is a branch of psychology that explores the relationship between humans and the external world. It examines the way in which the natural environment and our built environments shape us as individuals. Environmental Psychology emphasizes how humans change the environment and how the environment changes humans' experiences and behaviors. The field defines the term environment broadly, encompassing natural environments, social settings, built environments, learning environments, and informational environments. According to an article on APA Psychnet, environmental psychology is when a person thinks of a plan, travels to a certain place, and follows through with the plan throughout their behavior. Environmental psychology was not fully recognized as its own field until the late 1960s when scientists began to question the tie between human behavior and our natural and built environments. Since its conception, the field has been committed to the development of a ...
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Market Research
Market research is an organized effort to gather information about target markets and customers: know about them, starting with who they are. It is an important component of business strategy and a major factor in maintaining competitiveness. Market research helps to identify and analyze the needs of the market, the market size and the competition. Its techniques encompass both qualitative techniques such as focus groups, in-depth interviews, and ethnography, as well as quantitative techniques such as customer surveys, and analysis of secondary data. It includes social and opinion research, and is the systematic gathering and interpretation of information about individuals or organizations using statistical and analytical methods and techniques of the applied social sciences to gain insight or support decision making. Market research, marketing research, and marketing are a sequence of business activities; sometimes these are handled informally. The field of ''marketing researc ...
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Retail
Retail is the sale of goods and services to consumers, in contrast to wholesaling, which is sale to business or institutional customers. A retailer purchases goods in large quantities from manufacturers, directly or through a wholesaler, and then sells in smaller quantities to consumers for a profit. Retailers are the final link in the supply chain from producers to consumers. Retail markets and shops have a very ancient history, dating back to antiquity. Some of the earliest retailers were itinerant peddlers. Over the centuries, retail shops were transformed from little more than "rude booths" to the sophisticated shopping malls of the modern era. In the digital age, an increasing number of retailers are seeking to reach broader markets by selling through multiple channels, including both bricks and mortar and online retailing. Digital technologies are also affecting the way that consumers pay for goods and services. Retailing support services may also include the provision ...
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Vassar College
Vassar College ( ) is a private liberal arts college in Poughkeepsie, New York, United States. Founded in 1861 by Matthew Vassar, it was the second degree-granting institution of higher education for women in the United States, closely following Elmira College. It became coeducational in 1969 and now has a gender ratio at the national average. The college is one of the historic Seven Sisters, the first elite women's colleges in the U.S., and has a historic relationship with Yale University, which suggested a merger before they both became coeducational institutions. About 2,450 students attend the college. As of 2021, its acceptance rate is 19%. The college offers B.A. degrees in more than 50 majors and features a flexible curriculum designed to promote a breadth of studies. Student groups at the college include theater and comedy organizations, a cappella groups, club sports teams, volunteer and service groups, and a circus troupe. Vassar College's varsity sports teams, kno ...
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Poughkeepsie (town), New York
Poughkeepsie (), officially the Town of Poughkeepsie, is a town in Dutchess County, New York, United States. As of the 2020 United States Census, the population was 45,471. The name is derived from the native term ''Uppuqui'' () meaning "lodge-covered", plus ''ipis'' meaning "little water", plus ''ing'' meaning "place", all of which translates to "the reed-covered lodge by the little water place", or ''Uppuqui-ipis-ing''. This later evolved into ''Apokeepsing'', then into ''Poughkeepsing'', and finally ''Poughkeepsie''. The area includes a large IBM campus noted for its ongoing development and manufacturing of IBM mainframes. History The town was first settled ''circa'' 1780 and was part of the Schuyler Patent of 1788. The town of Poughkeepsie was established in 1788 as part of a general organization of towns in the county. In 1854, part of the western section of the town, already an independent village, became the city of Poughkeepsie. At least two National Historic Landm ...
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New York (state)
New York, officially the State of New York, is a state in the Northeastern United States. It is often called New York State to distinguish it from its largest city, New York City. With a total area of , New York is the 27th-largest U.S. state by area. With 20.2 million people, it is the fourth-most-populous state in the United States as of 2021, with approximately 44% living in New York City, including 25% of the state's population within Brooklyn and Queens, and another 15% on the remainder of Long Island, the most populous island in the United States. The state is bordered by New Jersey and Pennsylvania to the south, and Connecticut, Massachusetts, and Vermont to the east; it has a maritime border with Rhode Island, east of Long Island, as well as an international border with the Canadian provinces of Quebec to the north and Ontario to the northwest. New York City (NYC) is the most populous city in the United States, and around two-thirds of the state's popul ...
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The New Yorker
''The New Yorker'' is an American weekly magazine featuring journalism, commentary, criticism, essays, fiction, satire, cartoons, and poetry. Founded as a weekly in 1925, the magazine is published 47 times annually, with five of these issues covering two-week spans. Although its reviews and events listings often focus on the Culture of New York City, cultural life of New York City, ''The New Yorker'' has a wide audience outside New York and is read internationally. It is well known for its illustrated and often topical covers, its commentaries on popular culture and eccentric American culture, its attention to modern fiction by the inclusion of Short story, short stories and literary reviews, its rigorous Fact-checking, fact checking and copy editing, its journalism on politics and social issues, and its single-panel cartoons sprinkled throughout each issue. Overview and history ''The New Yorker'' was founded by Harold Ross and his wife Jane Grant, a ''The New York Times, N ...
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American Business Writers
American(s) may refer to: * American, something of, from, or related to the United States of America, commonly known as the "United States" or "America" ** Americans, citizens and nationals of the United States of America ** American ancestry, people who self-identify their ancestry as "American" ** American English, the set of varieties of the English language native to the United States ** Native Americans in the United States, indigenous peoples of the United States * American, something of, from, or related to the Americas, also known as "America" ** Indigenous peoples of the Americas * American (word), for analysis and history of the meanings in various contexts Organizations * American Airlines, U.S.-based airline headquartered in Fort Worth, Texas * American Athletic Conference, an American college athletic conference * American Recordings (record label), a record label previously known as Def American * American University, in Washington, D.C. Sports teams Soccer * B ...
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Environmental Psychologists
A biophysical environment is a biotic and abiotic surrounding of an organism or population, and consequently includes the factors that have an influence in their survival, development, and evolution. A biophysical environment can vary in scale from microscopic to global in extent. It can also be subdivided according to its attributes. Examples include the marine environment, the atmospheric environment and the terrestrial environment. The number of biophysical environments is countless, given that each living organism has its own environment. The term ''environment'' can refer to a singular global environment in relation to humanity, or a local biophysical environment, e.g. the UK's Environment Agency. Life-environment interaction All life that has survived must have adapted to the conditions of its environment. Temperature, light, humidity, soil nutrients, etc., all influence the species within an environment. However, life in turn modifies, in various forms, its conditions. S ...
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Living People
Related categories * :Year of birth missing (living people) / :Year of birth unknown * :Date of birth missing (living people) / :Date of birth unknown * :Place of birth missing (living people) / :Place of birth unknown * :Year of death missing / :Year of death unknown * :Date of death missing / :Date of death unknown * :Place of death missing / :Place of death unknown * :Missing middle or first names See also * :Dead people * :Template:L, which generates this category or death years, and birth year and sort keys. : {{DEFAULTSORT:Living people 21st-century people People by status ...
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Vassar College Alumni
Vassar may refer to: * Vassar Brothers Medical Center * Vassar College * 1312 Vassar, an asteroid People * John Ellison Vassar (1813–1878), American lay preacher and missionary * Matthew Vassar (1792–1868), American brewer and merchant, founder of Vassar College * Phil Vassar (born 1964), American country music artist * Vassar B. Carlton (1912–2005), American jurist * Vassar Clements (1928–2005), American fiddler * Vassar Miller (1924–1998), American writer and poet Places * Vassar, Manitoba, Canada * Vassar, Idaho, US * Vassar, Kansas, US * Vassar, Michigan, US * Vassar Township, Michigan, US * Vassar Glacier Vassar Glacier is a long glacier in the U.S. state of Alaska. It trends southeast to College Fjord, west of College Point and west of Valdez. It was named for Vassar College in Poughkeepsie, New York, by members of the 1899 Harriman Alaska Ex ..., Alaska, US See also * Vassar-Smith baronets {{disambiguation, geo, surname, given name ...
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