Nasim Sdn Bhd
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Nasim Sdn Bhd
Berjaya Auto Alliance, formerly known as Nasim Sdn Bhd (NSB), is a Malaysian automotive company. Founded in 1997 as Nasim, they become the sole importer and distributor for the Peugeot brand in Malaysia. On 9 June 2022, Nasim was sold to Berjaya Corporation's automotive division, Bermaz Auto, who would become the official distributor for the Peugeot brand in Malaysia. Operations After a year as importer and distributor for Peugeot in Malaysia, Peugeot became the third highest selling European vehicle manufacturer in Malaysia. In 2009, the company sales represented 86% of Peugeot's sales in Asean region. Until to-date, Nasim has sold about 25,000 Peugeot vehicles to Malaysian consumers. In 2010, the PSA Peugeot Citroën selected Malaysia as its production hub for right-hand drive markets in the ASEAN region. Under this new partnership, Naza Automotive Manufacturing (NAM) launched the Malaysian made Peugeot 207 sedan in November 2010 which has since been exported to Thailand, ...
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Naza
The Naza Group of Companies is a Malaysians, Malaysian business Conglomerate (company), conglomerate involved in many types of business ranging from motoring to education. The group began operations in 1975 as a motor trading company. The motoring sector remains the most important sector for the group. The group has business divisions including vehicle and bike distribution, motor-trading, manufacturing, property development, food and beverage, hospitality, transportation services, limousine services, automotive education, plantations, cigarette distribution, and non-financial services. The group was founded and led by Malaysian business tycoon Tan Sri SM Nasimuddin SM Amin until his death on May 1, 2008. Naza Group is the franchise holder for Ferrari, Maserati, Koenigsegg, Kia Motors, Peugeot, Chevrolet, Citroën, Brabus, Ducati, Harley-Davidson, Piaggio, Vespa, Aprilia, Gilera and Indian Motorcycle brands in Malaysia. Naza has marketed badge engineering, rebadged versions ...
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