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Nabisco (, abbreviated from the earlier name National Biscuit Company) is an American manufacturer of cookies and snacks headquartered in East Hanover, New Jersey. The company is a subsidiary of Illinois-based Mondelēz International. Nabisco's plant in Chicago is the largest bakery in the world, employing more than 1,200 workers and producing around 320 million pounds of snack foods annually. Its products include Chips Ahoy!, Belvita, Oreo cookies, Ritz Crackers, Teddy Grahams, Triscuit crackers, Fig Newtons, and Wheat Thins for the United States, United Kingdom, Mexico, Bolivia, Venezuela, and other parts of South America. All Nabisco cookie or cracker products are branded Christie in Canada. Nabisco opened corporate offices as the National Biscuit Company in the Home Insurance Building in the Chicago Loop in 1898, the world's first skyscraper. History Pearson & Sons Bakery opened in Massachusetts in 1792, and they made a biscuit called pilot bread for consumption on lon ...
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Fig Newtons
Newtons are a Nabisco-trademarked version of a pastry filled with sweet fruit paste. "Fig Newtons" are the most popular variety ( fig rolls filled with fig paste). They are produced by an extrusion process. Their distinctive shape is a characteristic that has been adopted by competitors, including generic fig bars sold in many markets. The product was invented by Charles Roser and baked at the F. A. Kennedy Steam Bakery for the first time in 1891. History Until the late 19th century, many physicians believed that most illnesses were related to digestion problems, and recommended a daily intake of biscuits and fruit. Fig rolls were the ideal solution to this advice. They were a locally produced and handmade product, brought to the U.S. by British immigrants. That was until a Philadelphia baker and fig lover, Charles Roser, invented a process in 1891 which inserted fig paste into a thick pastry dough. Cambridgeport, Massachusetts–based Kennedy Biscuit Company purchase ...
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East Hanover, New Jersey
East Hanover Township is a township in Morris County, New Jersey, United States. As of the 2010 United States Census, the township's population was 11,157, reflecting a decline of 236 (−2.1%) from the 11,393 counted in the 2000 Census, which had in turn increased by 1,467 (+14.8%) from the 9,926 counted in the 1990 Census. The North American headquarters of Mondelēz International (parent company of Nabisco) and the pharmaceutical company Novartis are located in East Hanover. History The Township of Hanover was established on December 7, 1720, and named in honor of the British King George I of the German dynastic House of Hanover. The boundaries of East Hanover are defined by the joining of two rivers, the Whippany River to the west and north and the Passaic River to the east and north. This geographic effect led to the early name of East Hanover, "Hanover Neck." Since the creation of Hanover Township in 1720, its size has been considerably decreased as the population of ...
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Zu Zu Ginger Snaps
Zu Zu Ginger Snaps was a brand of round drop cookies originally manufactured in 1901 by the National Biscuit Company (NBC) –later changed to Nabisco– and produced until the early 1980s. The snaps are "a spicy combination of ginger and sugar-cane molasses" and came in a distinctive yellow box with reddish type. In popular culture The mascot was the "Zu Zu Clown". The Clown became central to an advertising campaign which included ads, signs, free clown costumes for children and two sizes of clown dolls. In the 1946 film ''It's a Wonderful Life'' by Frank Capra, one of George Bailey's daughters is named Zuzu after these cookies. Near the end of the film, when her dad rushes up the stairs and Zuzu greets him, he replies "Zuzu, my little ginger snap!".ZUZU SHARES STORY BEHIN ...
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Wheat Thins
Wheat Thins is a brand of baked whole grain snack food crackers distributed in the United States and Canada by Mondelez International. The product is also available in Australia through wholesaler USA Foods. Vegetable Thins, Oat Thins, Pita Thins, and Rice Thins, which are all spinoffs of Wheat Thins, are available in Canada and some regions of the United States. Wheat Thins themselves come in many flavors and varieties. Nabisco first introduced the product in 1947. Advertising The snack is still well known by some for its 1970s and early to mid-1980s advertising campaigns starring Sandy Duncan. A more recent commercial aired during Super Bowl XLVI featuring Brian and Stewie from the animated sitcom '' Family Guy'', in which Stewie puts emphasis on the "H" in "Wheat," saying instead, "Hwheat Thins." Other recent marketing for the brand has focused on targeting younger consumers by giving away products at youth-oriented events such as college football games, and heavily uti ...
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Triscuit
Triscuit is a brand name of snack crackers which take the form of square baked whole wheat wafers. Invented in 1900, a patent was granted in 1902 and the Shredded Wheat Company began production the next year in Niagara Falls, New York. History The Shredded Wheat Company began producing Triscuit in 1903 in Niagara Falls, New York. The name ''Triscuit'' is believed by some to have come from a combination of the words ''electricity'' and ''biscuit A biscuit is a flour-based baked and shaped food product. In most countries biscuits are typically hard, flat, and unleavened. They are usually sweet and may be made with sugar, chocolate, icing, jam, ginger, or cinnamon. They can also be ...'' rather than the common belief that "tri" is a reference to the three ingredients used (wheat, oil, and salt). At least one early advertisement boasted that Triscuits were "Baked by Electricity," claiming they were "the only food on the market prepared by this 1903 process." Each wafer m ...
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Teddy Grahams
Teddy Grahams are bear-shaped graham cookie snacks created by Nabisco. Introduced in 1988, Teddy Grahams come in two distinct shapes: bears with arms up and legs closed, and bears with legs open and arms down. When first introduced, Teddy Grahams were available in honey, cinnamon, and chocolate flavors. Since then, they have added chocolatey chip as one of the 4 main varieties. They also had vanilla, banana, birthday cake, mixed berry, strawberry banana, and apple flavors but they have been discontinued. Nabisco has also put out various other products under the Teddy Grahams brand, including various Disney character shaped grahams. Nutritional information Nabisco considers Teddy Grahams to be a healthy snack choice. In a 1992 ''New York Times'' article, Eating Well, Marian Burros pointed out that Teddy Grahams use more bleached flour than actual whole wheat graham flour. In response, Nabisco increased the amount of whole grain flour used in the snack. The snacks also contain no ...
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Ritz Crackers
Ritz Crackers is a brand of snack cracker introduced by Nabisco in 1934. The original style crackers are disc-shaped, lightly salted, and approximately in diameter.. Each cracker has seven perforations and a finely scalloped edge. Today, the Ritz cracker brand is owned by Mondelēz International. A single serving of the original cracker (about 5 crackers or 15 grams) provides of food energy, 1 gram of protein, and 4 grams of fat; the whole wheat variety provides and 2.5 grams of fat. History In the early 1900s, the Jackson Cracker company of Jackson, Michigan, developed a small, round cracker called the Jaxon. The company was bought out by Nabisco in 1919. Nabisco introduced the Ritz Cracker in 1934. Looking to compete with the similar ''Hi Ho'' cracker made by their competitor Sunshine Biscuits, they tasked an employee, Sydney Stern, to create a name and a marketing plan. Stern chose the name 'Ritz', which appealed to individuals enduring the privations of th ...
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Rice Thins
Rice Thins are a popular brand name of crackers made by Nabisco (Christie in Canada). A spin-off of Wheat Thins, Rice thins come in these flavours: *Original *Multigrain *Herb and Garlic *Bruschetta *Cheddar *Sesame *Sweet and Salty Rice Thins are "Baked, not Frying, fried". See also *Wheat Thins *Vegetable Thins *Nabisco Nabisco (, abbreviated from the earlier name National Biscuit Company) is an American manufacturer of cookies and snacks headquartered in East Hanover, New Jersey. The company is a subsidiary of Illinois-based Mondelēz International. Nabisco's ... External links Kraft Canada's Rice thins page
Brand name crackers Nabisco brands Mondelez International brands {{food-product-stub ...
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Premium Plus
Premium (Premium Saltine Crackers) is a brand of soda Cracker (food), cracker produced by Nabisco. It is known as Premium Plus (Premium Plus Salted Tops) in Canada, under the Christie (formerly, Mr. Christie) banner. In the United States it is marketed as "Original Premium." It is currently sold in these flavours: Unsalted (Original), Salted, Five Grain, and Whole Wheat. The crackers are square in shape but round versions have been marketed as well. Packaging The crackers are typically sold in boxes containing 4 "sleeves" of crackers sealed in plastic inside, for the home consumer. Larger packages containing 8 or 12 "sleeves" are also available. Bulk packages of a single servings -containing 2 or 4 crackers - are also available, and are frequently used at restaurants. Occasionally the crackers are sold in tin cans. Boxes are red in Canada and white in the US. Controversy In 1989, an Ohio millionaire published ads in the ''Los Angeles Times'' accusing Nabisco of including unhe ...
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Oreo
Oreo () (stylized as OREO) is a brand of sandwich cookie consisting of two biscuits or cookie pieces with a sweet creme filling. It was introduced by Nabisco on March 6, 1912, and through a series of corporate acquisitions, mergers and splits both Nabisco and the Oreo brand have been owned by Mondelez International since 2012. Oreo cookies are available in over one hundred countries. Many varieties of Oreo cookies have been produced, and limited-edition runs have become popular in the 21st century. While Oreo is actually an imitation of the Hydrox chocolate cream-centered cookie, which was introduced in 1908, Oreos far outstripped Hydrox in popularity, so much that many think Hydrox is an imitation of Oreo, rather than the other way around. Oreo is the best-selling cookie brand in the United States and, , the best-selling cookie globally. Etymology The origin of the name "''Oreo''" is unknown, but there are many hypotheses, including derivations from the French word ''or' ...
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