Maes Pils
Maes pils is a Belgian pils brewed by Alken-Maes. The beer was first produced in 1930 for Antwerp's Universal Exposition and called Prima Maezenbier. After Jupiler and Stella Artois, it is the third best-selling pilsner in Belgium. In 2008, Alken-Maes was taken over by the Dutch Heineken Brewery. In 2009, Alken-Maes changed the recipe of Maes Pils, resulting in a slight change in taste and a rise in the percentage of alcohol from 4.9% to 5.2%. To mark the change, Maes was rebranded with a new logo, a new embossed bottle, and a new descriptive slogan: "Extra Mout/Extra Malt". Summary * Alcohol: 5.2% ABV Alcohol by volume (abbreviated as ABV, abv, or alc/vol) is a standard measure of how much alcohol (ethanol) is contained in a given volume of an alcoholic beverage (expressed as a volume percent). It is defined as the number of millilitres (mL) o ... * Available in 25 cl, 33 cl and 75 cl bottles or in 25 cl, 33 cl and 50 cl cans. Can also be ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Maes Pils
Maes pils is a Belgian pils brewed by Alken-Maes. The beer was first produced in 1930 for Antwerp's Universal Exposition and called Prima Maezenbier. After Jupiler and Stella Artois, it is the third best-selling pilsner in Belgium. In 2008, Alken-Maes was taken over by the Dutch Heineken Brewery. In 2009, Alken-Maes changed the recipe of Maes Pils, resulting in a slight change in taste and a rise in the percentage of alcohol from 4.9% to 5.2%. To mark the change, Maes was rebranded with a new logo, a new embossed bottle, and a new descriptive slogan: "Extra Mout/Extra Malt". Summary * Alcohol: 5.2% ABV Alcohol by volume (abbreviated as ABV, abv, or alc/vol) is a standard measure of how much alcohol (ethanol) is contained in a given volume of an alcoholic beverage (expressed as a volume percent). It is defined as the number of millilitres (mL) o ... * Available in 25 cl, 33 cl and 75 cl bottles or in 25 cl, 33 cl and 50 cl cans. Can also be ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Belgium
Belgium, ; french: Belgique ; german: Belgien officially the Kingdom of Belgium, is a country in Northwestern Europe. The country is bordered by the Netherlands to the north, Germany to the east, Luxembourg to the southeast, France to the southwest, and the North Sea to the northwest. It covers an area of and has a population of more than 11.5 million, making it the 22nd most densely populated country in the world and the 6th most densely populated country in Europe, with a density of . Belgium is part of an area known as the Low Countries, historically a somewhat larger region than the Benelux group of states, as it also included parts of northern France. The capital and largest city is Brussels; other major cities are Antwerp, Ghent, Charleroi, Liège, Bruges, Namur, and Leuven. Belgium is a sovereign state and a federal constitutional monarchy with a parliamentary system. Its institutional organization is complex and is structured on both regional ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Pilsner
Pilsner (also pilsener or simply pils) is a type of pale lager. It takes its name from the Bohemian city of Plzeň (german: Pilsen), where the world's first pale lager (now known as Pilsner Urquell) was produced in 1842 by Pilsner Urquell Brewery. History Origin The city of Plzeň was granted brewing rights in 1307, but until the mid-1840s, most Bohemian beers were top-fermented. Originally called in german: Bürger-Brauerei Pilsen ( cs, Měšťanský pivovar Plzeň, en, Citizens' Brewery), it is now known as Pilsner Urquell Brewery. It was here they began to brew beer in the Bavarian style. Brewers had begun aging beer made with cool fermenting yeasts in caves (lager, i.e., german: gelagert tored, which improved the beer's clarity and shelf-life. Part of this research benefited from the knowledge already expounded on in a book (printed in German in 1794, in Czech in 1799), written by Czech brewer (german: Franz Andreas Paupie, links=no) (1753–1805) from Brno. The Plze ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Alken-Maes
Alken-Maes is a Belgian brewery created out of the 1988 merger of two small breweries, Maes located at Kontich-Waarloos and Cristal-Alken located at Alken. It was bought by Scottish & Newcastle in 2000, who were taken over by Carlsberg and Heineken in 2007. History Alken-Maes was created out of the 1988 merger of two small breweries, Maes located at Kontich-Waarloos and Cristal-Alken located at Alken. Both had specialized in pils (Maes was producing Maes pils and Alken Cristal pils) until Maes purchased the Union brewery (based in Jumet) in 1978, which produced Grimbergen beer among others. After the merger, the group continued to purchase other breweries to expand their offer to a larger panel of beers. In 1989, the new brewery purchased a 50% stake in De Keersmaeker brewery, which specialized in spontaneous fermentation beers such as Mort Subite. In 2000, it bought Ciney and Brugs Witbier as well as the other 50% of De Keersmaeker. In the same year, the brewery w ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Antwerp
Antwerp (; nl, Antwerpen ; french: Anvers ; es, Amberes) is the largest city in Belgium by area at and the capital of Antwerp Province in the Flemish Region. With a population of 520,504,Statistics Belgium; ''Loop van de bevolking per gemeente'' (Excel file) Population of all municipalities in Belgium, . Retrieved 1 November 2017. it is the most populous municipality in Belgium, and with a metropolitan population of around 1,200,000 people, it is the second-largest metrop ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Universal Exposition
A world's fair, also known as a universal exhibition or an expo, is a large international exhibition designed to showcase the achievements of nations. These exhibitions vary in character and are held in different parts of the world at a specific site for a period of time, typically between three and six months. The term "world's fair" is commonly used in the United States, while the French term, ("universal exhibition") is used in most of Europe and Asia; other terms include World Expo or Specialised Expo, with the word expo used for various types of exhibitions since at least 1958. Since the adoption of the 1928 Convention Relating to International Exhibitions, the Paris-based Bureau International des Expositions has served as an international sanctioning body for international exhibitions; four types of international exhibition are organised under its auspices: World Expos, Specialised Expos, Horticultural Expos (regulated by the International Association of Horticultural ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Jupiler
Jupiler (; or ) is a Belgian beer introduced in 1966, now brewed by Anheuser–Busch InBev at Piedboeuf Brewery in the Jupille-sur-Meuse neighbourhood of Liège. Jupiler is the highest selling beer in Belgium, with around 40 percent share by volume. Varieties * Jupiler, the most widely distributed variety, is a 5.2% abv, pale lager. It is made from malt, maize, water, hops and yeast. The name comes from its place of origin, Jupille. It was created in 1966. * Jupiler Blue is a 3.3% abv pale lager, launched in 2006 * Jupiler Blue Lemon and Lime, a 3.3% abv pale lager, launched in June 2016 * Jupiler 0.0%: the successor of Jupiler N.A. a beer without any alcohol, launched at end of 2016. *Jupiler Pure Blonde is a 3.3% abv pale lager, launched in 2018 aimed at people with an active lifestyle Former Varieties * Jupiler N.A. was launched in 2004, production stopped as from 2017 Although NA stands for non-alcoholic, it was a 0.5% abv pale lager. * Jupiler Force was a brewed soft dri ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Stella Artois
Stella Artois ( ) is a pilsner beer, first brewed in 1926 by Brouwerij Artois in Leuven, Belgium. In its original form, the beer is 5.2 per cent ABV, the country's standard for pilsners. The beer is also sold in other countries like the UK, Ireland, Canada and Australia, where it has a reduced ABV. Stella Artois is owned by Interbrew International B.V. which is a subsidiary of the world's largest brewer, Anheuser-Busch InBev SA/NV. History The Den Hoorn brewery in Leuven opened in 1366, when it was a tavern brewing its own beer for sale under the sign of a hunting horn. In 1708, Sébastien Artois became head brewer; then, in 1717, purchased the brewery, renaming it Brouwerij Artois. In 1926, Brouwerij Artois launched Stella as a Christmas beer, named after the Christmas star. First sold in the winter season, it eventually became available year-round, with exports into the broad European market commencing in 1930. Production was halted for a period when operations were suspende ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Heineken
Heineken Lager Beer ( nl, Heineken Pilsener), or simply Heineken () is a pale lager beer with 5% alcohol by volume produced by the Dutch brewing company Heineken N.V. Heineken beer is sold in a green bottle with a red star. History On 15 February 1864, Gerard Adriaan Heineken (1841–1893) bought De Hooiberg (The Haystack) brewery on the Nieuwezijds Achterburgwal canal in Amsterdam, a popular working class brand founded in 1592. In 1873 after hiring a Dr. Elion (student of Louis Pasteur) to develop Heineken a yeast for Bavarian bottom fermentation, the HBM (Heineken's Bierbrouwerij Maatschappij) was established, and the first Heineken brand beer was brewed. In 1875 Heineken won the Medaille D'Or at the International Maritime Exposition in Paris and it began to be shipped there regularly, after which Heineken sales topped 64,000 hectolitres (1.7 million U.S. gallons), making them the biggest beer exporter to France. In Heineken's early years, the beer won four awards: *''Med ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Alcohol (drug)
Alcohol, sometimes referred to by the chemical name ''ethanol'', is a depressant, depressant drug that is the active ingredient in alcoholic drink, drinks such as beer, wine, and distilled spirits (hard liquor). It is one of the oldest and most commonly consumed recreational drugs, causing the characteristic effects of alcohol intoxication ("drunkenness"). Among other effects, alcohol produces happiness and euphoria, anxiolytic, decreased anxiety, increased sociability, sedation, impairment of cognitive, memory, motor control, motor, and sense, sensory function, and generalized depression of central nervous system (CNS) function. Ethanol is only one of several types of Alcohol (chemistry), alcohol, but it is the only type of alcohol that is found in alcoholic beverages or commonly used for recreational purposes; other alcohols such as methanol and isopropyl alcohol are significantly more toxicity, toxic. A mild, brief exposure to isopropanol, being only moderately more toxic tha ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Rebrand
Rebranding is a marketing strategy in which a new name, term, symbol, design, concept or combination thereof is created for an established brand with the intention of developing a new, differentiated identity in the minds of consumers, investors, competitors, and other stakeholders. Often, this involves radical changes to a brand's logo, name, legal names, image, marketing strategy, and advertising themes. Such changes typically aim to reposition the brand/company, occasionally to distance itself from negative connotations of the previous branding, or to move the brand upmarket; they may also communicate a new message a new board of directors wishes to communicate. Rebranding can be applied to new products, mature products, or even products still in development. The process can occur through a change in marketing strategy or in various other situations such as Chapter 11 corporate restructuring, union busting, or bankruptcy. Rebranding can also refer to a change in a company o ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Paper Embossing
Embossing and debossing are the processes of creating either raised or recessed relief images and designs in paper and other materials. An embossed pattern is raised against the background, while a debossed pattern is sunken into the surface of the material but might protrude somewhat on the reverse side. Techniques Often used in combination with foil stamping, embossing alters the surface of paper stock or other substrates by providing a three-dimensional or raised effect on selected areas. The procedure requires the use of two dies: one that is raised and one that is recessed. The dies fit into each other so that when the paper is pressed between them, the raised die forces the stock into the recessed die and creates the embossed impression. A specific level of pressure is applied to the dies in order to squeeze the fibers of the paper, which results in a permanently raised area in the paper. When the dies are produced, a die maker engraves the desired image into several me ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |