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London Press Exchange
The London Press Exchange was founded in 1892 by Frederick Higginbottom and Reginald J.Sykes, becoming a significant Government advertising agency during World War II. It merged with the Leo Burnett agency in 1969. The agency also produced promotional work for the 1921 film '' Elsie and the Brown Bunny'', and advertising posters for the 1951 Festival of Britain. On 5 November 1946, the Market Research Society was created in the London Press Exchange offices. Notable people *Frederick Higginbottom (1859 - 1943) co-founder * Keith Lucas (d.2012) who became director of the British Film Institute , ''The Telegraph'', 26 Apr 2012 * William Stewart (b. 1886 Greenwich), Director * (1909†... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Advertising Agency
An advertising agency, often referred to as a creative agency or an ad agency, is a business dedicated to creating, planning, and handling advertising and sometimes other forms of promotion and marketing for its clients. An ad agency is generally independent of the client; it may be an internal department or agency that provides an outside point of view to the effort of selling the client's products or services, or an outside firm. An agency can also handle overall marketing and branding strategies promotions for its clients, which may include sales as well. Typical ad agency clients include businesses and corporations, non-profit organizations and private agencies. Agencies may be hired to produce television advertisements, radio advertisements, online advertising, out-of-home advertising, mobile marketing, and AR advertising, as part of an advertising campaign. History The first acknowledged advertising agency was William Taylor in 1786. Another early agency, started by J ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Leo Burnett Worldwide
Leo Burnett Worldwide, Inc., also known as Leo Burnett Company, Inc., is an American advertising company, founded on August 5, 1935, in Chicago by Leo Burnett. In September 2002, the company was acquired by Publicis Groupe, the world's third largest advertising agency holding group and one of the largest agency networks. History Leo Burnett Company, Inc. was founded on August 5, 1935, in Chicago by Leo Burnett, who had three accounts to start. In 1944, the agency opened a branch office in New York City. In February 1967, the founder transferred all of his voting stock to a charitable organization. Billings were then "nearing $250 million". On March 20, 1967, the agency completed its acquisition of D.P. Brother & Co. On June 8, 1971, the founder died at the age of 79. On November 3, 1999, Burnett and D'Arcy Masius Benton & Bowles announced the creation of BDM. BDM was quickly renamed Bcom3. Roy Bostock was named chairman and Roger Haupt was named CEO. In September 2002, Bc ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Frederick Higginbottom
Frederick James Higginbottom (21 October 1859 – 12 May 1943) was a British journalist and newspaper editor. The son of a mathematics tutor, Higginbottom was born in Accrington, Lancashire. He began his career as a journalist with the ''Southport Daily News'' at the age of fifteen, and became the editor of the ''Southport Visiter'' just five years later. Though a small paper, it provided him with an opportunity to demonstrate his skills, and he was hired by the Press Association in 1881 to serve as their Dublin correspondent in 1882. Higginbottom moved to London in 1892, where he served briefly as a correspondent for an Irish newspaper before founding the London Press Exchange, which provided news and advertising for the provincial press. He also started working for the ''Pall Mall Gazette'' as their parliamentary correspondent. In 1900, he left for a position with the ''Daily Chronicle'', but returned to the ''Pall Mall Gazette'' soon afterward. In 1909, Higginbottom was ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
London
London is the capital and largest city of England and the United Kingdom, with a population of just under 9 million. It stands on the River Thames in south-east England at the head of a estuary down to the North Sea, and has been a major settlement for two millennia. The City of London, its ancient core and financial centre, was founded by the Romans as '' Londinium'' and retains its medieval boundaries.See also: Independent city § National capitals The City of Westminster, to the west of the City of London, has for centuries hosted the national government and parliament. Since the 19th century, the name "London" has also referred to the metropolis around this core, historically split between the counties of Middlesex, Essex, Surrey, Kent, and Hertfordshire, which largely comprises Greater London, governed by the Greater London Authority.The Greater London Authority consists of the Mayor of London and the London Assembly. The London Mayor is distinguished fr ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Elsie And The Brown Bunny
Elsie may refer to: People and fictional characters * Elsie (given name), a list of people and fictional characters * Lily Elsie (1886–1952), English actress and singer born Elsie Hodder * Robert Elsie (1950–2017), Canadian expert in Albanian culture and affairs * Hahm Eun-jung (born 1988), South Korean singer and actress known professional as Elsie, a member of T-ara Places United States * Elsie, Kentucky, an unincorporated community * Elsie, Michigan, a village * Elsie, Nebraska, village * Lake Elsie, in North Dakota Canada * Elsie Island, Nunavut * Elsie Lake, in British Columbia Music * ''Elsie'' (album), the 2011 début album by The Horrible Crowes * ''Elsie'' (musical) ** "Elsie", a song from ''Elsie'' (musical) Other uses * USS ''Elsie III'' (SP-708), a United States Navy patrol vessel in commission from 1917 to 1919, later USC&G ''Elsie III'', a United States Coast and Geodetic Survey ship from 1919 to 1944 * Elsie (robot), an autonomous robot built by William G ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Festival Of Britain
The Festival of Britain was a national exhibition and fair that reached millions of visitors throughout the United Kingdom in the summer of 1951. Historian Kenneth O. Morgan says the Festival was a "triumphant success" during which people: Labour cabinet member Herbert Morrison was the prime mover; in 1947 he started with the original plan to celebrate the centennial of the Great Exhibition of 1851. However, it was not to be another World Fair, for international themes were absent, as was the British Commonwealth. Instead the 1951 festival focused entirely on Britain and its achievements; it was funded chiefly by the government, with a budget of £12 million. The Labour government was losing support and so the implicit goal of the festival was to give the people a feeling of successful recovery from the war's devastation, as well as promoting British science, technology, industrial design, architecture and the arts. The Festival's centrepiece was in London on the South Bank ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
British Film Institute
The British Film Institute (BFI) is a film and television charitable organisation which promotes and preserves film-making and television in the United Kingdom. The BFI uses funds provided by the National Lottery to encourage film production, distribution, and education. It is sponsored by the Department for Digital, Culture, Media and Sport, and partially funded under the British Film Institute Act 1949. Purpose It was established in 1933 to encourage the development of the arts of film, television and the moving image throughout the United Kingdom, to promote their use as a record of contemporary life and manners, to promote education about film, television and the moving image generally, and their impact on society, to promote access to and appreciation of the widest possible range of British and world cinema and to establish, care for and develop collections reflecting the moving image history and heritage of the United Kingdom. BFI activities Archive The BFI maint ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Howard Thomas
Howard Thomas CBE (5 March 1909 – 6 November 1986) was a Welsh radio producer and television executive. Early career Thomas began his career typing invoices for a firm of wire-drawers in Manchester. While doing that job, he taught himself to write newspaper articles and short plays. When some of these articles were published, he managed to get a job in the firm's advertising department. That job enabled Thomas to mix with advertising agents and through networking he obtained a position with F John Roe, one of Manchester's advertising agencies. He moved to the London agency F C Prichard Wood and Partners, and he continued to write articles, having a London entertainment column in the ''Manchester Evening Chronicle''. This column was spotted by the London Press Exchange and he was hired by them as a copywriter. Commercial radio At London Press Exchange, Thomas worked in the commercial radio section, at first writing, then producing commercial packages for companies including Ca ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Mark Abrams
Mark Abrams (27 April 1906 – 25 September 1994) was a British social scientist and market research expert who pioneered new techniques in statistical surveying and opinion polling. Background and education Mark Abrams was born Max Alexander Abramowitz in Edmonton, North London in 1906 to Jewish parents who had emigrated from Lithuania and Latvia to the East End of London in the 1890s. He later described his father Abram Abramowitz, a journeyman bootmaker, shopkeeper, and house agent, as a 'philosophical anarchist'. Abrams received a scholarship to attend The Latymer School, then read economics at the London School of Economics. He went on to complete a PhD in early modern English economic history under the supervision of R. H. Tawney in 1929. Career Between 1931 and 1933 Abrams was a research fellow at the progressive Brookings Institution in Washington, DC. In 1933 he joined the research department of the London Press Exchange, one of Britain's leading advertising agencie ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Mass Media Companies Established In 1892
Mass is an intrinsic property of a body. It was traditionally believed to be related to the quantity of matter in a physical body, until the discovery of the atom and particle physics. It was found that different atoms and different elementary particles, theoretically with the same amount of matter, have nonetheless different masses. Mass in modern physics has multiple definitions which are conceptually distinct, but physically equivalent. Mass can be experimentally defined as a measure of the body's inertia, meaning the resistance to acceleration (change of velocity) when a net force is applied. The object's mass also determines the strength of its gravitational attraction to other bodies. The SI base unit of mass is the kilogram (kg). In physics, mass is not the same as weight, even though mass is often determined by measuring the object's weight using a spring scale, rather than balance scale comparing it directly with known masses. An object on the Moon would weigh less t ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Defunct Marketing Companies Of The United Kingdom
{{Disambiguation ...
Defunct (no longer in use or active) may refer to: * ''Defunct'' (video game), 2014 * Zombie process or defunct process, in Unix-like operating systems See also * * :Former entities * End-of-life product * Obsolescence Obsolescence is the state of being which occurs when an object, service, or practice is no longer maintained or required even though it may still be in good working order. It usually happens when something that is more efficient or less risky r ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Business Services Companies Established In 1892
Business is the practice of making one's living or making money by producing or buying and selling products (such as goods and services). It is also "any activity or enterprise entered into for profit." Having a business name does not separate the business entity from the owner, which means that the owner of the business is responsible and liable for debts incurred by the business. If the business acquires debts, the creditors can go after the owner's personal possessions. A business structure does not allow for corporate tax rates. The proprietor is personally taxed on all income from the business. The term is also often used colloquially (but not by lawyers or by public officials) to refer to a company, such as a corporation or cooperative. Corporations, in contrast with sole proprietors and partnerships, are a separate legal entity and provide limited liability for their owners/members, as well as being subject to corporate tax rates. A corporation is more complicated and e ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
