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KSPR-LD (channel 33) is a low-power television station in Springfield, Missouri, United States, affiliated with ABC. It is owned by Gray Television alongside NBC affiliate KYTV (channel 3) and Branson-licensed CW affiliate KYCW-LD (channel 25); it is also sister to Branson-licensed tourist information–formatted station K17DL-D, channel 17 (which is owned by Branson Visitors TV, LLC, a joint venture between Gray 0.1%and Market Branson, LLC 9.9%. KSPR-LD, KYTV and KYCW-LD share studios on West Sunshine Street in Springfield, while KSPR-LD's transmitter is located on Highway FF north of Fordland. KSPR-LD's low-power digital broadcasting radius does not reach the entire market. Therefore, it is simulcast in high definition on KYTV's second digital subchannel (also mapped to virtual channel 33.1). History The station first signed on the air on March 15, 1990, as K15CZ; it originally operated as an independent station. K15CZ formerly operated a repeater station, K17DL in B ...
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KSPR Logo
KSPR-LD (channel 33) is a low-power television station in Springfield, Missouri, United States, affiliated with ABC. It is owned by Gray Television alongside NBC affiliate KYTV (channel 3) and Branson-licensed CW affiliate KYCW-LD (channel 25); it is also sister to Branson-licensed tourist information–formatted station K17DL-D, channel 17 (which is owned by Branson Visitors TV, LLC, a joint venture between Gray 0.1%and Market Branson, LLC 9.9%. KSPR-LD, KYTV and KYCW-LD share studios on West Sunshine Street in Springfield, while KSPR-LD's transmitter is located on Highway FF north of Fordland. KSPR-LD's low-power digital broadcasting radius does not reach the entire market. Therefore, it is simulcast in high definition on KYTV's second digital subchannel (also mapped to virtual channel 33.1). History The station first signed on the air on March 15, 1990, as K15CZ; it originally operated as an independent station. K15CZ formerly operated a repeater station, K17DL in B ...
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KYCW-LD
KYCW-LD (channel 24) is a low-power television station licensed to Branson, Missouri, United States, serving the Springfield area as an affiliate of The CW. It is owned by Gray Television alongside NBC affiliate KYTV (channel 3) and ABC affiliate KSPR-LD (channel 33); it is also sister to Branson-licensed tourist information–formatted station K17DL-D, channel 17 (which is owned by Branson Visitors TV, LLC, a joint venture between Gray 0.1%and Market Branson, LLC 9.9%. KYCW-LD, KYTV and KSPR-LD share studios on West Sunshine Street in Springfield, while KYCW-LD's transmitter is located on Highway FF north of Fordland. KYCW-LD's low-power broadcasting radius does not reach the entire market. Therefore, it is simulcast in 16:9 widescreen standard definition on KYTV's third digital subchannel (33.2), and in high definition on KSPR-LD's second digital subchannel (also mapped to virtual channel 24.1); it is also simulcast to Branson on K17DL's digital subchannel (24.2). Prog ...
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Local Marketing Agreement
In North American broadcasting, a local marketing agreement (LMA), or local management agreement, is a contract in which one company agrees to operate a radio or television station owned by another party. In essence, it is a sort of lease or time-buy. Under Federal Communications Commission (FCC) regulations, a local marketing agreement must give the company operating the station (the "senior" partner) under the agreement control over the entire facilities of the station, including the finances, personnel and programming of the station. Its original licensee (the "junior" partner) still remains legally responsible for the station and its operations, such as compliance with relevant regulations regarding content. Occasionally, a "local marketing agreement" may refer to the sharing or contracting of only certain functions, in particular advertising sales. This may also be referred to as a time brokerage agreement (TBA), local sales agreement (LSA), management services agreement ( ...
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Broadcast Relay Station
A broadcast relay station, also known as a satellite station, relay transmitter, broadcast translator (U.S.), re-broadcaster (Canada), repeater (two-way radio) or complementary station (Mexico), is a broadcast transmitter which repeats (or transponds) the signal of a radio or television station to an area not covered by the originating station. It expands the broadcast range of a television or radio station beyond the primary signal's original coverage or improves service in the original coverage area. The stations may be (but are not usually) used to create a single-frequency network. They may also be used by an AM or FM radio station to establish a presence on the other band. Relay stations are most commonly established and operated by the same organisations responsible for the originating stations they repeat. However, depending on technical and regulatory restrictions, relays may also be set up by unrelated organisations. Types Broadcast translators In its simplest form, ...
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Digital Subchannel
In broadcasting, digital subchannels are a method of transmitting more than one independent program stream simultaneously from the same digital radio or television station on the same radio frequency channel. This is done by using data compression techniques to reduce the size of each individual program stream, and multiplexing to combine them into a single signal. The practice is sometimes called "multicasting". ATSC television United States The ATSC digital television standard used in the United States supports multiple program streams over-the-air, allowing television stations to transmit one or more subchannels over a single digital signal. A virtual channel numbering scheme distinguishes broadcast subchannels by appending the television channel number with a period digit (".xx"). Simultaneously, the suffix indicates that a television station offers additional programming streams. By convention, the suffix position ".1" is normally used to refer to the station's main digi ...
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High-definition Television
High-definition television (HD or HDTV) describes a television system which provides a substantially higher image resolution than the previous generation of technologies. The term has been used since 1936; in more recent times, it refers to the generation following standard-definition television (SDTV), often abbreviated to HDTV or HD-TV. It is the current de facto standard video format used in most broadcasts: terrestrial broadcast television, cable television, satellite television and Blu-ray Discs. Formats HDTV may be transmitted in various formats: * 720p (1280 horizontal pixels × 720 lines): 921,600 pixels * 1080i (1920×1080) interlaced scan: 1,036,800 pixels (~1.04 MP). * 1080p (1920×1080) progressive scan: 2,073,600 pixels (~2.07 MP). ** Some countries also use a non-standard CEA resolution, such as 1440×1080i: 777,600 pixels (~0.78 MP) per field or 1,555,200 pixels (~1.56 MP) per frame When transmitted at two megapixels per frame, HDTV provides about five times ...
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Simulcast
Simulcast (a portmanteau of simultaneous broadcast) is the broadcasting of programmes/programs or events across more than one resolution, bitrate or medium, or more than one service on the same medium, at exactly the same time (that is, simultaneously). For example, Absolute Radio is simulcast on both AM and on satellite radio. Likewise, the BBC's Prom concerts were formerly simulcast on both BBC Radio 3 and BBC Television. Another application is the transmission of the original-language soundtrack of movies or TV series over local or Internet radio, with the television broadcast having been dubbed into a local language. Early radio simulcasts Before launching stereo radio, experiments were conducted by transmitting left and right channels on different radio channels. The earliest record found was a broadcast by the BBC in 1926 of a Halle Orchestra concert from Manchester, using the wavelengths of the regional stations and Daventry. In its earliest days the BBC often transmit ...
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Media Market
A media market, broadcast market, media region, designated market area (DMA), television market area, or simply market is a region where the population can receive the same (or similar) television and radio station offerings, and may also include other types of media such as newspapers and internet content. They can coincide or overlap with one or more metropolitan areas, though rural regions with few significant population centers can also be designated as markets. Conversely, very large metropolitan areas can sometimes be subdivided into multiple segments. Market regions may overlap, meaning that people residing on the edge of one media market may be able to receive content from other nearby markets. They are widely used in audience measurements, which are compiled in the United States by Nielsen Media Research. Nielsen measures both television and radio audiences since its acquisition of Arbitron, which was completed in September 2013. Markets are identified by the largest ...
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Broadcast Range
A broadcast range (also listening range or listening area for radio, or viewing range or viewing area for television) is the service area that a broadcast station or other transmission covers via radio waves (or possibly infrared light, which is closely related). It is generally the area in which a station's signal strength is sufficient for most receivers to decode it. However, this also depends on interference from other stations. Legal definitions The "primary service area" is the area served by a station's strongest signal. The "city-grade contour" is 70 dBμ (decibels relative to one microvolt per meter of signal strength) or 3.16mV/m (millivolts per meter) for FM stations in the United States, according to Federal Communications Commission (FCC) regulations. This is also significant in broadcast law, in that a station must cover its city of license within this area, except for non-commercial educational and low-power stations. The legally protected range of a stat ...
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Fordland, Missouri
Fordland is a city in southern Webster County, Missouri, United States. The population was 800 at the 2010 census. It is part of the Springfield, Missouri Metropolitan Statistical Area. History Fordland was platted in 1882. The community has the name of J. S. Ford, a railroad official for the Fort Scott, Kansas City, and Memphis railroad company. A post office called Fordland has been in operation since 1882. Geography Fordland is located on the southeastern edge of the Springfield Plateau in the Ozarks The Ozarks, also known as the Ozark Mountains, Ozark Highlands or Ozark Plateau, is a physiographic region in the U.S. states of Missouri, Arkansas, Oklahoma and the extreme southeastern corner of Kansas. The Ozarks cover a significant port ... of south central Missouri. The village is located along U.S. Route 60 in Missouri, U.S. Route 60 between Diggins, Missouri, Diggins, four miles to the east and Rogersville, Missouri, Rogersville, 6.5 miles to the southwest. Ac ...
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Joint Venture
A joint venture (JV) is a business entity created by two or more parties, generally characterized by shared ownership, shared returns and risks, and shared governance. Companies typically pursue joint ventures for one of four reasons: to access a new market, particularly Emerging market; to gain scale efficiencies by combining assets and operations; to share risk for major investments or projects; or to access skills and capabilities. According to Gerard Baynham of Water Street Partners, there has been much negative press about joint ventures, but objective data indicate that they may actually outperform wholly owned and controlled affiliates. He writes, "A different narrative emerged from our recent analysis of U.S. Department of Commerce (DOC) data, collected from more than 20,000 entities. According to the DOC data, foreign joint ventures of U.S. companies realized a 5.5 percent average return on assets (ROA), while those companies’ wholly owned and controlled affiliates ( ...
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Limited Liability Company
A limited liability company (LLC for short) is the US-specific form of a private limited company. It is a business structure that can combine the pass-through taxation of a partnership or sole proprietorship with the limited liability of a corporation. An LLC is not a corporation under state law; it is a legal form of a company that provides limited liability to its owners in many jurisdictions. LLCs are well known for the flexibility that they provide to business owners; depending on the situation, an LLC may elect to use corporate tax rules instead of being treated as a partnership, and, under certain circumstances, LLCs may be organized as not-for-profit. In certain U.S. states (for example, Texas), businesses that provide professional services requiring a state professional license, such as legal or medical services, may not be allowed to form an LLC but may be required to form a similar entity called a professional limited liability company (PLLC). An LLC is a hybrid le ...
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