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Google AdSense
Google AdSense is a program run by Google through which website publishers in the Google Network of content sites serve text, images, video, or interactive media advertisements that are targeted to the site content and audience. These advertisements are administered, sorted, and maintained by Google. They can generate revenue on either a per-click or per-impression basis. Google beta-tested a cost-per-action service, but discontinued it in October 2008 in favor of a DoubleClick offering (also owned by Google). In Q1 2014, Google earned US$3.4 billion ($13.6 billion annualized), or 22% of total revenue, through Google AdSense. AdSense is a participant in the AdChoices program, so AdSense ads typically include the triangle-shaped AdChoices icon. This program also operates on HTTP cookies. In 2021, over 38.3 million websites use AdSense. Overview Google uses its technology to serve advertisements based on website content, the user's geographical location, and other factors ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
AdWords
Google Ads (formerly Google AdWords) is an online advertising platform developed by Google, where advertisers bid to display brief advertisements, service offerings, product listings, or videos to web users. It can place ads both in the results of search engines like Google Search (the Google Search Network) and on non-search websites, mobile apps, and videos. Services are offered under a pay-per-click (PPC) pricing model. Google Ads is the main source of revenue for Alphabet Inc, contributing US$168.6 billion in 2020. History Google launched AdWords in 2000. Initially, AdWords advertisers paid for the service monthly, and Google would set up and manage their campaigns. Google soon introduced the AdWords self-service portal to accommodate small businesses and those who wanted to manage their own campaigns. In 2005, Google started a campaign management service known as 'Jumpstart'. The AdWords system was initially implemented on top of the MySQL database engine. After the sys ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Adsense Rebranded With A New Logo
Google AdSense is a program run by Google through which website publishers in the Google Network of content sites serve text, images, video, or interactive media advertisements that are targeted to the site content and audience. These advertisements are administered, sorted, and maintained by Google. They can generate revenue on either a per-click or per-impression basis. Google beta-tested a cost-per-action service, but discontinued it in October 2008 in favor of a DoubleClick offering (also owned by Google). In Q1 2014, Google earned US$3.4 billion ($13.6 billion annualized), or 22% of total revenue, through Google AdSense. AdSense is a participant in the AdChoices program, so AdSense ads typically include the triangle-shaped AdChoices icon. This program also operates on HTTP cookies. In 2021, over 38.3 million websites use AdSense. Overview Google uses its technology to serve advertisements based on website content, the user's geographical location, and other factors ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Mobile Website
The mobile web refers to mobile browser-based World Wide Web services accessed from handheld mobile devices, such as smartphones or feature phones, through a mobile or other wireless network. History and development Traditionally, the World Wide Web has been accessed via fixed-line services on laptops and desktop computers. However, the web is now more accessible by portable and wireless devices. Early 2010 ITU (International Telecommunication Union) report said that with current growth rates, web access by people on the go via laptops and smart mobile devices was likely to exceed web access from desktop computers within the following five years. In January 2014, mobile internet use exceeded desktop use in the United States. The shift to mobile Web access has accelerated since 2007 with the rise of larger multitouch smartphones, and since 2010 with the rise of multitouch tablet computers. Both platforms provide better Internet access, screens, and mobile browsers, or appli ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
YouTube
YouTube is a global online video platform, online video sharing and social media, social media platform headquartered in San Bruno, California. It was launched on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim. It is owned by Google, and is the List of most visited websites, second most visited website, after Google Search. YouTube has more than 2.5 billion monthly users who collectively watch more than one billion hours of videos each day. , videos were being uploaded at a rate of more than 500 hours of content per minute. In October 2006, YouTube was bought by Google for $1.65 billion. Google's ownership of YouTube expanded the site's business model, expanding from generating revenue from advertisements alone, to offering paid content such as movies and exclusive content produced by YouTube. It also offers YouTube Premium, a paid subscription option for watching content without ads. YouTube also approved creators to participate in Google's Google AdSens ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Advertising Network
An online advertising network or ad network is a company that connects advertisers to websites that want to host advertisements. The key function of an ad network is an aggregation of ad supply from publishers and matching it with advertiser's demand. The phrase "ad network" by itself is media-neutral in the sense that there can be a "Television Ad Network" or a "Print Ad Network", but is increasingly used to mean "online ad network" as the effect of aggregation of publisher ad space and sale to advertisers is most commonly seen in the online space. The fundamental difference between traditional media ad networks and online ad networks is that online ad networks use a central ad server to deliver advertisements to consumers, which enables targeting, tracking and reporting of impressions in ways not possible with analog media alternatives. Overview The advertising network market is a large and growing market, with Internet advertising revenues expected to grow from $135.42 bn in ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
White List
A whitelist, allowlist, or passlist is a mechanism which explicitly allows some identified entities to access a particular privilege, service, mobility, or recognition i.e. it is a list of things allowed when everything is denied by default. It is the opposite of a blacklist, which is a list of things denied when everything is allowed by default. Email whitelists Spam filters often include the ability to "whitelist" certain sender IP addresses, email addresses or domain names to protect their email from being rejected or sent to a junk mail folder. These can be manually maintained by the user or system administrator - but can also refer to externally maintained whitelist services. Non-commercial whitelists Non-commercial whitelists are operated by various non-profit organisations, ISPs, and others interested in blocking spam. Rather than paying fees, the sender must pass a series of tests; for example, their email server must not be an open relay and have a static IP address. The ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Rich Media
Interactive media normally refers to products and services on digital computer-based systems which respond to the user's actions by presenting content such as text, moving image, animation, video and audio. Since its early conception, various forms of interactive media have emerged with impacts on educational and commercial markets. With the rise of decision-driven media, concerns surround the impacts of cybersecurity and societal distraction. Definition Interactive media is a method of communication in which the output from the media comes from the input of the users. Interactive media works with the user's participation. The media still has the same purpose but the user's input adds interaction and brings interesting features to the system for better enjoyment. Development The analogue videodisc developed by NV Philips was the pioneering technology for interactive media. Additionally, there are several elements that encouraged the development of interactive media including t ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Flash Video
Flash Video is a container file format used to deliver digital video content (e.g., TV shows, movies, etc.) over the Internet using Adobe Flash Player version 6 and newer. Flash Video content may also be embedded within SWF files. There are two different Flash Video file formats: FLV and F4V. The audio and video data within FLV files are encoded in the same way as SWF files. The F4V file format is based on the ISO base media file format, starting with Flash Player 9 update 3. Both formats are supported in Adobe Flash Player and developed by Adobe Systems. FLV was originally developed by Macromedia. In the early 2000s, Flash Video was the de facto standard for web-based streaming video (over RTMP). Users include Hulu, VEVO, Yahoo! Video, metacafe, Reuters.com, and many other news providers. Flash Video FLV files usually contain material encoded with codecs following the Sorenson Spark or VP6 video compression formats. public releases of Flash Player (collaboration between ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Cost Per Mille
Cost per mille (CPM), also called cost per thousand (CPT) (in Latin, French and Italian, ''mille'' means ''one thousand''), is a commonly-used measurement in advertising. It is the cost an advertiser pays for one thousand views or impressions of an advertisement. Radio, television, newspaper, magazine, out-of-home advertising, and online advertising can be purchased on the basis of exposing the ad to one thousand viewers or listeners. It is used in marketing as a benchmarking metric to calculate the relative cost of an advertising campaign or an ad message in a given medium. American Marketing Association Dictionary. . Retrieved 2012-11-28. The Marketing Accountability Standards Board (MASB) endorses this definition as part of its ongoinCommon Language: Marketing Activities and Metrics Project .http://www.sempo.orgGlossary of Terms. Retrieved 2012-11-28. The "cost per thousand advertising impressions" metric (CPM) is calculated by dividing the cost of an advertising placement b ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
CNNMoney
CNN Business (formerly CNN Money) is a financial news and information website, operated by CNN. The website was originally formed as a joint venture between CNN.com and Time Warner's ''Fortune'' and ''Money'' magazines. Since the spin-off of Time Warner's publishing assets as Time Inc. (and their subsequent sale to Meredith Corporation and later, to IAC's Dotdash), the site has since operated as an affiliate of CNN. History CNN Money launched in 2001, replacing CNNfn's website. Time Warner had also announced an intention to relaunch the CNNfn television network under the CNN Money moniker, but those plans were apparently scrapped. Prior to June 2014, the website was operated as a joint venture between CNN and two Time Warner-published business magazines; ''Fortune'' and ''Money''. In June 2014, Time Warner's publishing assets were spun-out as Time Inc.; as a result, all three properties launched separate web presences, and CNN Money introduced a new logo that removed the wordma ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
San Jose Mercury News
''The Mercury News'' (formerly ''San Jose Mercury News'', often locally known as ''The Merc'') is a morning daily newspaper published in San Jose, California, in the San Francisco Bay Area. It is published by the Bay Area News Group, a subsidiary of Digital First Media. , it was the List of newspapers in the United States#Top 25 newspapers by circulation, late 2012 through early 2013, fifth largest daily newspaper in the United States, with a daily circulation of 611,194. , the paper has a circulation of 324,500 daily and 415,200 on Sundays. As of 2021, this further declined. The Bay Area News Group no longer reports its circulation, but rather "readership". For 2021, they reported a "readership" of 312,700 adults daily. First published in 1851, the ''Mercury News'' is the last remaining English-language daily newspaper covering the Santa Clara Valley. It became the ''Mercury News'' in 1983 after a series of mergers. During much of the 20th century, it was owned by Knight Ridder. ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Sergey Brin
Sergey Mikhailovich Brin (russian: link=no, Сергей Михайлович Брин; born August 21, 1973) is an American business magnate, computer scientist, and internet entrepreneur, who co-founded Google with Larry Page. Brin was the president of Google's parent company, Alphabet Inc., until stepping down from the role on December 3, 2019. He and Page remain at Alphabet as co-founders, controlling shareholders, board members, and employees. As of November 2022, Brin is the 12th-richest person in the world, with an estimated net worth of $78.0 billion. Brin immigrated to the United States with his family from the Soviet Union at the age of six. He earned his bachelor's degree at the University of Maryland, College Park, following in his father's and grandfather's footsteps by studying mathematics, as well as computer science. After graduation, he enrolled in Stanford University to acquire a PhD in computer science. There he met Page, with whom he built a web search e ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
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