Frito Lay USTA Challenger
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Frito Lay USTA Challenger
Fritos is an American brand of corn chips and dipping sauces that was created in 1932 by Charles Elmer Doolin and produced since 1961 by the Frito-Lay division of PepsiCo. Fritos are made by deep-frying extruded whole cornmeal, unlike the similar tortilla chips, which are made from cornmeal and use the nixtamalization process (known as masa). It is one of two brands representing Frito-Lay along with Lay's. Origins Frito means "fried" in Spanish. According to the ''Handbook of Texas'', published by the Texas State Historical Association: The Frito Company was born in 1932 at the height of the Great Depression. The family of Charles Elmer (C. E.) Doolin (1903–1959) owned the Highland Park Confectionary in San Antonio, and Doolin, twenty-eight at the time, wanted to add a salty snack to their repertoire. He responded to an ad in the '' San Antonio Express''. The ad, placed by Gustavo Olguin, listed for sale an original recipe for fried corn chips along with an adapted potat ...
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Corn Chip
Corn chips are a snack food made from cornmeal fried in oil or baked, usually in the shape of a small noodle or scoop. Corn chips are thick, rigid and very crunchy. Corn chips have the strong aroma and flavor of roasted corn, and are often heavily seasoned with salt. In the United States, Fritos is one of the oldest and most widely recognized brands of corn chips. While corn chips and tortilla chips are both made from corn, the corn in tortilla chips is subjected to the nixtamalization process, resulting in a milder flavor and aroma, and a less rigid texture. Tortilla chips also tend to be larger, thinner, less fatty, and less salty than corn chips. Corn chips are usually eaten alone or with a chip dip. They are a common ingredient in homemade and commercial party mix. In the Southwestern US, a popular dish, Frito pie, is made with corn chips and chili. In some areas, it is popular to pour the chili into a bag of corn chips and eat the mixture directly from the bag. ...
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Texas State Historical Association
The Texas State Historical Association (TSHA) is a non-profit educational organization, dedicated to documenting the history of Texas. It was founded in Austin, Texas, on March 2, 1897. , TSHA moved their offices from Austin to the University of North Texas in Denton. In 2015, the offices were relocated again, to the University of Texas at Austin. Overview The chief executive officer is Jesús F. de la Teja and the chief historian is Walter L. Buenger. The association president (2018-2019) is Sarita Hixon; the preceding president is (2017-2018) Paula Mitchell Marks. Other past presidents include Steve Cook (2016-2017), Lynn Denton (2015-2016), John L. Nau III (2014-2015), Gregg Cantrell (2013-2014), Watson Arnold (2012-2013), Merline Pitre (2011-2012), Dianne Garrett Powell (2010–2011) and Walter L. Buenger (2009-2010). Other past presidents are the late Robert A. Calvert (1989–1990) of Texas A&M, Alwyn Barr (1992-1993) of Texas Tech University, and Jerry D. Thompson (2001†...
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Racist
Racism is the belief that groups of humans possess different behavioral traits corresponding to inherited attributes and can be divided based on the superiority of one race over another. It may also mean prejudice, discrimination, or antagonism directed against other people because they are of a different race or ethnicity. Modern variants of racism are often based in social perceptions of biological differences between peoples. These views can take the form of social actions, practices or beliefs, or political systems in which different races are ranked as inherently superior or inferior to each other, based on presumed shared inheritable traits, abilities, or qualities. There have been attempts to legitimize racist beliefs through scientific means, such as scientific racism, which have been overwhelmingly shown to be unfounded. In terms of political systems (e.g. apartheid) that support the expression of prejudice or aversion in discriminatory practices or laws, racist ideolog ...
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Frito Bandito
The Frito Bandito was the cartoon mascot for Fritos corn chips from 1967 to 1971. The Bandito was created by the Foote, Cone & Belding Agency and animated by Tex Avery. The character was voiced by Mel Blanc, who used an exaggerated Mexican accent not unlike another character of his, Speedy Gonzales. The Frito Bandito spoke broken English and robbed people of their Fritos corn chips, a reference to the "Mexican bandit" stereotype in Western movies. Pressure from the National Mexican-American Anti-Defamation Committee and others prompted an update to the character; his gold tooth and stubble were eliminated and his hair combed. The character was retired in 1971. He was replaced by the Muncha Bunch, a group of cowboys, and W.C. Fritos, a character modeled after comedian W.C. Fields. History The Frito Bandito character was developed by the advertising firm Foote, Cone & Belding and launched by Frito-Lay in 1967. Actor Mel Blanc provided the character's voice, while the animati ...
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Keitz & Herndon
Keitz and Herndon was an American television production company that made cartoons, advertisements, short educational films, and commercials founded in 1952 in Oak Cliff neighborhood in Dallas, Texas. Most notably they created the "Frito Kid" mascot for Fritos; and the animated television series, ''JOT''. History The partnership was formed by Rod Keitz (né Roderick Keith Keitz; 1927–2016), and Larry Herndon (né Lawrence Fred Herndon; 1926–2014). The firm was established in Oak Cliff in 1952; and later worked from their 4409 Belmont Avenue office in Belmont Park, Dallas. Keitz and Herndon represented various national and Texas-based brands. They produced advertising in 1955 for Lone Star Gas; by 1956 the company worked on car sales, bus transportation, and oil ads; and in 1957 they produced ads for various food companies. Donald E. Wills joined the firm as an animation artist. One of the former employees filmed President John F. Kennedy's visit to Texas on November 22, ...
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