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Frank Cannella
Frank Cannella (born October 15, 1957) is a businessman and philanthropist, known for his work in the infomercial industry. In 1999 ''People Magazine'' labeled him as a pioneer in the infomercial industry and in April 2013 Cannella was inducted into the ''Direct Response Television Hall of Fame''. Cannella formed ''Cannella Response Television'', which handled the 1990s Tae Bo exercise video infomercials advertising campaign. Career In the 1980s Cannella worked with a Chicago advertising agency and focused his career predominantly on infomercials after completing a 1982 infomercial through the Chicago agency. He relocated to Burlington, Wisconsin and in 1984, formed ''Cannella Response Television''. The company is headquartered in Burlington, Wisconsin Burlington is a city in Racine and Walworth counties in the U.S. state of Wisconsin, with the majority of the city located in Racine County. The population of the city was 11,047 as of the 2020 census. History Prior to the arr ...
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Philanthropist
Philanthropy is a form of altruism that consists of "private initiatives, for the Public good (economics), public good, focusing on quality of life". Philanthropy contrasts with business initiatives, which are private initiatives for private good, focusing on material gain; and with government endeavors, which are public initiatives for public good, notably focusing on provision of public services. A person who practices philanthropy is a List of philanthropists, philanthropist. Etymology The word ''philanthropy'' comes , from ''phil''- "love, fond of" and ''anthrōpos'' "humankind, mankind". In the second century AD, Plutarch used the Greek concept of ''philanthrôpía'' to describe superior human beings. During the Middle Ages, ''philanthrôpía'' was superseded in Europe by the Christian theology, Christian cardinal virtue, virtue of ''charity'' (Latin: ''caritas''); selfless love, valued for salvation and escape from purgatory. Thomas Aquinas held that "the habit of charity ...
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Infomercial
An infomercial is a form of television commercial that resembles regular TV programming yet is intended to promote or sell a product, service or idea. It generally includes a toll-free telephone number or website. Most often used as a form of direct response television (DRTV), they are often ''program-length commercials'' (long-form infomercials), and are typically 28:30 or 58:30 minutes in length. Infomercials are also known as paid programming (or teleshopping in Europe). This phenomenon started in the United States, where infomercials were typically shown overnight (usually 1:00 a.m. to 6:00 a.m.), outside peak prime time hours for commercial broadcasters. Some television stations chose to air infomercials as an alternative to the former practice of signing off, while other channels air infomercials 24 hours a day. Some stations also choose to air infomercials during the daytime hours, mostly on weekends, to fill in for unscheduled network or syndicated programming. By ...
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People Magazine
''People'' is an American weekly magazine that specializes in celebrity news and human-interest stories. It is published by Dotdash Meredith, a subsidiary of IAC (company), IAC. With a readership of 46.6 million adults in 2009, ''People'' had the largest audience of any American magazine, but it fell to second place in 2018 after its readership significantly declined to 35.9 million. ''People'' had $997 million in advertising revenue in 2011, the highest advertising revenue of any American magazine. In 2006, it had a circulation of 3.75 million and revenue expected to top $1.5 billion. It was named "Magazine of the Year" by ''Advertising Age'' in October 2005, for excellence in editorial, circulation, and advertising.Martha Nelson Named Editor, The People Group
, a ...
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Tae Bo
Tae Bo is a body fitness system that incorporates martial arts techniques, such as kicks and punches, which became popular in the 1990s. It was developed by American taekwondo practitioner Billy Blanks. Such programs use the motions of martial arts at a rapid pace designed to promote fitness. Name The name Tae Bo is a portmanteau of taekwondo and boxing. History Billy Blanks developed the routine in 1976 by combining dance with elements from his martial arts and boxing training to form a workout regimen. During the 1990s, a series of videos was mass-marketed to the public; by 1999, an estimated 1.5 million sets of videos had been sold by frequently-aired television infomercials. As a result, Tae Bo became something of a pop culture phenomenon in the late 1990s. Gyms began offering kickboxing-based fitness classes similar to Tae Bo. Since Blanks had obtained a trademark on the name they were not allowed to use the term Tae Bo without paying a licensing fee. Tae Bo videos and D ...
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Burlington, Wisconsin
Burlington is a city in Racine and Walworth counties in the U.S. state of Wisconsin, with the majority of the city located in Racine County. The population of the city was 11,047 as of the 2020 census. History Prior to the arrival of Europeans in the area, Native American mounds were constructed near the present location of Burlington. For example, around 1830, a small Potawatomi village stood in what is now the Town of Burlington, though it wasn't larger than the present-day city. The earliest certain European presence in what is now Burlington was in the fall of 1799, when a group of French explorers and missionaries led by Francis Morgan de Vereceones made a portage from the Root River to the Fox River, reaching the Fox at approximately Burlington's present location. The first European settlers in Burlington were Moses Smith (the son of a Revolutionary War veteran) and William Whiting. Smith and Whiting had been in the area previously, making a so-called "jackknife c ...
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American Advertising Executives
American(s) may refer to: * American, something of, from, or related to the United States of America, commonly known as the "United States" or "America" ** Americans, citizens and nationals of the United States of America ** American ancestry, people who self-identify their ancestry as "American" ** American English, the set of varieties of the English language native to the United States ** Native Americans in the United States, indigenous peoples of the United States * American, something of, from, or related to the Americas, also known as "America" ** Indigenous peoples of the Americas * American (word), for analysis and history of the meanings in various contexts Organizations * American Airlines, U.S.-based airline headquartered in Fort Worth, Texas * American Athletic Conference, an American college athletic conference * American Recordings (record label), a record label previously known as Def American * American University, in Washington, D.C. Sports teams Soccer * ...
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1957 Births
1957 ( MCMLVII) was a common year starting on Tuesday of the Gregorian calendar, the 1957th year of the Common Era (CE) and ''Anno Domini'' (AD) designations, the 957th year of the 2nd millennium, the 57th year of the 20th century, and the 8th year of the 1950s decade. Events January * January 1 – The Saarland joins West Germany. * January 3 – Hamilton Watch Company introduces the first electric watch. * January 5 – South African player Russell Endean becomes the first batsman to be dismissed for having ''handled the ball'', in Test cricket. * January 9 – British Prime Minister Anthony Eden resigns. * January 10 – Harold Macmillan becomes Prime Minister of the United Kingdom. * January 11 – The African Convention is founded in Dakar. * January 14 – Kripalu Maharaj is named fifth Jagadguru (world teacher), after giving seven days of speeches before 500 Hindu scholars. * January 15 – The film ''Throne of Blood'', Akira Kurosawa's reworking of '' Ma ...
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