Donevan Chew
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Donevan Chew
Donevan Chew is the CCO for an advertising firm based in Malaysia. He has been in the advertising industry for 24 years, and rocked a TinTin-inspired coif for even longer. He won a Clio Award in 2012 for the Pictionary print ad called T-rex, and more importantly, is the owner of four pika Chews (three sons, one daughter). Career Chew has worked at Havas, Muma, BBDO, Grey Worldwide, Leo Burnett and Ogilvy. He has worked on global and local brands, including GlaxoSmithKline GSK plc, formerly GlaxoSmithKline plc, is a British multinational pharmaceutical and biotechnology company with global headquarters in London, England. Established in 2000 by a merger of Glaxo Wellcome and SmithKline Beecham. GSK is the ten ..., Nestle, Unilever, Pizza Hut, Maxis, and Malaysia Airlines. In his career of fifteen years he has won advertising awards from the Cannes International Advertising Awards, the Clio Awards, the One Show, D&AD, Spikes Asia, and the ADFEST. He also has act ...
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Pictionary
''Pictionary'' (, ) is a charades-inspired word-guessing game invented by Robert Angel with graphic design by Gary Everson and first published in 1985 by Angel Games Inc. Angel Games licensed Pictionary to Western Publishing. Hasbro purchased the rights in 1994 after acquiring the games business of Western Publishing. Mattel acquired ownership of Pictionary in 2001. The game is played in teams with players trying to identify specific words from their teammates. History The concept of ''Pictionary'' was first created by Robert Angel and his friends in 1981. Angel and his roommates came up with the concept of the game, which proved to be very popular between them. While originally hesitant to pitch the idea, Angel was inspired by ''Trivial Pursuit'', the gameplay of which was similar to his concept and proved to him that such gameplay could work and be successful. Angel and his business partners Terry Langston and Gary Everson first published Pictionary in 1985 through Ang ...
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Print Ad
Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the spotlight in hopes of drawing it attention from consumers. It is typically used to promote a specific good or service, but there are wide range of uses, the most common being the commercial advertisement. Commercial advertisements often seek to generate increased consumption of their products or services through "branding", which associates a product name or image with certain qualities in the minds of consumers. On the other hand, ads that intend to elicit an immediate sale are known as direct-response advertising. Non-commercial entities that advertise more than consumer products or services include political parties, interest groups, religious organizations and governmental agencies. Non-profit organizations may use free modes of persuasion, such as a public service announcement. Advertising may also help to reassure employees ...
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T-rex
''Tyrannosaurus'' is a genus of large theropod dinosaur. The species ''Tyrannosaurus rex'' (''rex'' meaning "king" in Latin), often called ''T. rex'' or colloquially ''T-Rex'', is one of the best represented theropods. ''Tyrannosaurus'' lived throughout what is now western North America, on what was then an island continent known as Laramidia. ''Tyrannosaurus'' had a much wider range than other tyrannosaurids. Fossils are found in a variety of rock formations dating to the Maastrichtian age of the Upper Cretaceous period, 68 to 66 million years ago. It was the last known member of the tyrannosaurids and among the last non-avian dinosaurs to exist before the Cretaceous–Paleogene extinction event. Like other tyrannosaurids, ''Tyrannosaurus'' was a bipedal carnivore with a massive skull balanced by a long, heavy tail. Relative to its large and powerful hind limbs, the forelimbs of ''Tyrannosaurus'' were short but unusually powerful for their size, and they had two clawed ...
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GlaxoSmithKline
GSK plc, formerly GlaxoSmithKline plc, is a British multinational pharmaceutical and biotechnology company with global headquarters in London, England. Established in 2000 by a merger of Glaxo Wellcome and SmithKline Beecham. GSK is the tenth largest pharmaceutical company and #294 on the 2022 ''Fortune'' Global 500, ranked behind other pharmaceutical companies China Resources, Sinopharm, Johnson & Johnson, Pfizer, Roche, AbbVie, Novartis, Bayer, and Merck. The company has a primary listing on the London Stock Exchange and is a constituent of the FTSE 100 Index. , it had a market capitalisation of £70 billion, the eighth largest on the London Stock Exchange. It has a secondary listing on the New York Stock Exchange. The company developed the first malaria vaccine, RTS,S, which it said in 2014 it would make available for five percent above cost. Legacy products developed at GSK include several listed in the World Health Organization's List of Essential Medicines, such ...
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Unilever
Unilever plc is a British multinational consumer goods company with headquarters in London, England. Unilever products include food, condiments, bottled water, baby food, soft drink, ice cream, instant coffee, cleaning agents, energy drink, toothpaste, pet food, pharmaceutical and consumer healthcare products, tea, breakfast cereals, beauty products, and personal care. Unilever is the largest producer of soap in the world and its products are available in around 190 countries. Unilever's largest brands include Lifebuoy, Dove, Sunsilk, Knorr, Lux, Sunlight, Rexona/Degree, Axe/Lynx, Ben & Jerry's, Omo/Persil, Heartbrand (Wall's) ice creams, Hellmann's and Magnum. Unilever is organised into three main divisions: Foods and Refreshments, Home Care, and Beauty & Personal Care. It has research and development facilities in China, India, the Netherlands, the United Kingdom, and the United States. Unilever was founded on 2 September 1929, by the merger of the British soapma ...
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Pizza Hut
Pizza Hut is an American multinational restaurant chain and international franchise founded in 1958 in Wichita, Kansas by Dan and Frank Carney. They serve their signature pan pizza and other dishes including pasta, breadsticks and dessert at dine-in, take-out and delivery chain locations. They also serve chicken wings on their WingStreet menu. The chain headquartered in Plano, Texas, operates 17,639 restaurants worldwide as of 2020, making it the world's largest pizza chain by number of locations. It is owned by Yum! Brands, Inc., one of the world's largest restaurant companies. History Pizza Hut began on May 31, 1958, by two brothers, Dan and Frank Carney, both Wichita State students, as a single location in Wichita, Kansas. The now famous little brick building was close to their childhood home and stomping grounds. The Carney brothers grew up in the College Hill neighborhood amongst many life long Wichita families where tree-lined streets were filled with historical home ...
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Maxis
Maxis is an American video game developer and a Division (business), division of Electronic Arts (EA). The studio was founded in 1987 by Will Wright (game designer), Will Wright and Jeff Braun, and acquired by Electronic Arts, EA in 1997. Maxis is best known for its simulation games, including ''The Sims'', ''Spore (2008 video game), Spore'' and ''SimCity''. In the late 2010s, Maxis suffered from a series of studio closures and layoffs. This included the shutdown of Maxis Emeryville in 2015, EA Salt Lake in 2017, and a wave of layoffs at Redwood Shores in 2018. With the remainder of Maxis reorganised under EA Mobile, and EA opening new studios under the label from 2019, some commentators have suggested that only the brand name from the original studio survives. History Independent studio (1987-1997) Maxis was founded in 1987 by Will Wright (game designer), Will Wright and Jeff Braun to help publish ''SimCity (1989 video game), SimCity'' on home computers. Before then, t ...
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Malaysia Airlines
Malaysia Airlines Berhad (MAB; ms, Penerbangan Malaysia Berhad), formerly known as Malaysian Airline System (MAS; ), and branded as Malaysia Airlines, is the flag carrier airline of Malaysia and a member of the Oneworld airline alliance. (The MAS initials are still being kept by subsidiaries MASkargo and MASwings.) The company headquarters are at Kuala Lumpur International Airport. In August 2014, the Malaysian government's sovereign wealth fund Khazanah Nasional—which then owned 69.37% of the airline—announced its intention to purchase the remaining ownership from minority shareholders and delist the airline from Malaysia's stock exchange, thereby renationalising the airline. It operates primarily from Kuala Lumpur International Airport and from secondary hubs in Kota Kinabalu and Kuching to destinations throughout Asia, Oceania, and Europe. Malaysia Airlines owns two subsidiary airlines: Firefly and MASwings. Firefly operates scheduled flights from its two home bases ...
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Cannes
Cannes ( , , ; oc, Canas) is a city located on the French Riviera. It is a communes of France, commune located in the Alpes-Maritimes departments of France, department, and host city of the annual Cannes Film Festival, Midem, and Cannes Lions International Festival of Creativity. The city is known for its association with the rich and famous, its luxury hotels and restaurants, and for several conferences. History By the 2nd century BC, the Ligurian Oxybii established a settlement here known as ''Aegitna'' ( grc, Αἴγιτνα). Historians are unsure what the name means. The area was a fishing village used as a port of call between the Lérins Islands. In 154 Before Christ, BC, it became the scene of violent but quick conflict between the troops of Quintus Opimius and the Oxybii. In the 10th century, the town was known as Canua. The name may derive from "canna", a Reed (plant), reed. Canua was probably the site of a small Ligurian port, and later a Roman outpost on Le Suquet ...
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Asia
Asia (, ) is one of the world's most notable geographical regions, which is either considered a continent in its own right or a subcontinent of Eurasia, which shares the continental landmass of Afro-Eurasia with Africa. Asia covers an area of , about 30% of Earth's total land area and 8.7% of Earth's total surface area. The continent, which has long been home to the majority of the human population, was the site of many of the first civilizations. Its 4.7 billion people constitute roughly 60% of the world's population. In general terms, Asia is bounded on the east by the Pacific Ocean, on the south by the Indian Ocean, and on the north by the Arctic Ocean. The border of Asia with Europe is a historical and cultural construct, as there is no clear physical and geographical separation between them. It is somewhat arbitrary and has moved since its first conception in classical antiquity. The division of Eurasia into two continents reflects East–West cultural, linguistic, ...
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