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CoCo Wheats
CoCo Wheats is a brand of instant, chocolate flavored breakfast cereal introduced in 1930 and currently owned by Post Holdings. The brand was originally owned by Little Crow Foods, and bought by MOM Brands in 2012. Three years later, MOM Brands was bought by Post Holdings in 2015. CoCo Wheats is a wheat/farina (food), farina cereal, flavored with cocoa and contains no sugar. It competes with Chocolate Flavored Malt-O-Meal and Chocolate Flavored Farina. Pepper and Perry Cereal mascots Pepper and Perry first surfaced in 1959, appearing in an animated commercial titled "Cuckoo Land." The ad features Mel Blanc voicing Pepper the parrot and a cuckoo bird. Many years later in 1993, the commercial was redone and edited in color with Blanc's original voice-overs intact. Reception In 2005, an ''Indianapolis Monthly'' writer spent a week eating food produced in Indiana, including CoCo Wheats. He wrote: "I sit down to breakfast humming the jingle for CoCo Wheats, made by Little Crow in ...
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Breakfast Cereal
Cereal, formally termed breakfast cereal (and further categorized as cold cereal or warm cereal), is a traditional breakfast food made from processed cereal grains. It is traditionally eaten as part of breakfast, or a snack food, primarily in Western societies. Although warm cereals like porridge and grits have the longest history, ready-to-eat cold cereals appeared around the late 19th century, and are most often mixed with milk (traditionally cow's milk), but can also be paired with yogurt instead or eaten plain. Fruit or Nut (fruit), nuts are sometimes added. Many cereals are produced via Food extrusion, extrusion. Some companies promote their products for the health benefits that come from eating oat-based and high-Dietary fiber, fiber cereals. In the United States, cereals are often Food fortification, fortified with vitamins but can still lack many of the vitamins needed for a healthy breakfast. A significant proportion of cereals have a high sugar content ("sugar cerea ...
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Post Holdings
Post Holdings (officially Post Holdings, Inc.) is an American consumer packaged goods holding company headquartered in St Louis, Missouri with businesses operating in the center-of-the-store, refrigerated, foodservice and food ingredient categories. Its Post Consumer Brands business manufactures, markets and sells both branded and private label cereal products. Its Michael Foods Group business supplies value-added egg products and refrigerated potato products to the foodservice and food ingredient channels. Through its Post Refrigerated Retail business, Post offers potato, egg, sausage and cheese refrigerated side dishes products. Post participates in the private brand food category through its investment in 8th Avenue Food & Provisions, a leading, private brand centric, consumer products holding company. History Predecessor: Post Cereals Company C. W. Post established his company, "Postum Cereals" in Battle Creek, Michigan, in 1895. Post's first product was not a cereal, ...
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Post Consumer Brands
Post Consumer Brands (previously Post Cereals and Postum Cereals; also known as simply "Post") is an American breakfast cereal manufacturer headquartered in Lakeville, Minnesota. The company, founded in 1895 by C. W. Post, owns a large portfolio of cereal brands that include Bran Flakes, Chips Ahoy!, Golden Crisp, Grape-Nuts, Honeycomb, Oreo O's, Pebbles, and Waffle Crisp, among others. History C. W. Post established his company in Battle Creek, Michigan, having lived there since 1891, when he was a patient at a holistic sanitarium operated by Dr. John Harvey Kellogg. Dr. Kellogg, with his brother W. K. Kellogg, had developed a dry corn flake cereal that was part of their patients’ diet. Post's first product, introduced in 1895, was not a cereal, however, but a roasted, cereal-based beverage, Postum. Having developed an aversion to coffee during his time in the sanitarium, Post positioned Postum as a healthy alternative. Its advertising slogan, which he coined himself, ...
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Little Crow Foods
Little Crow Foods is a food company based in Warsaw, Indiana Warsaw is a city in and the county seat of Kosciusko County, Indiana, United States. Warsaw has a population of 13,559 as of the 2010 U.S. Census. Warsaw also borders a smaller town, Winona Lake. Etymology Warsaw, named after the capital of .... It was founded in 1903 by W.F. Maish, Sr. as a flour mill. After a major fire in 1919, the company began selling five-pound sacks of pancake mix. CoCo Wheats ( hot cereal) were introduced in 1930, Miracle Maize (corn bread and muffin mix) in 1939, Fryin' Magic ( seasoning) in 1953, Fastshake (pancake mix in a bottle) in 1985, and Bakin' Miracle (seasoning) in 1989. Sources http://www.littlecrowfoods.com/history/ External links Company website Companies based in Indiana Food and drink companies established in 1903 Food manufacturers of the United States {{food-company-stub ...
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Brand
A brand is a name, term, design, symbol or any other feature that distinguishes one seller's good or service from those of other sellers. Brands are used in business, marketing, and advertising for recognition and, importantly, to create and store value as brand equity for the object identified, to the benefit of the brand's customers, its owners and shareholders. Brand names are sometimes distinguished from Generic brand, generic or store brands. The practice of branding - in the original literal sense of marking by burning - is thought to have begun with the ancient Egyptians, who are known to have engaged in livestock branding as early as 2,700 BCE. Branding was used to differentiate one person's cattle from another's by means of a distinctive symbol burned into the animal's skin with a hot branding iron. If a person stole any of the cattle, anyone else who saw the symbol could deduce the actual owner. The term has been extended to mean a strategic personality for a produ ...
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Breakfast Cereal
Cereal, formally termed breakfast cereal (and further categorized as cold cereal or warm cereal), is a traditional breakfast food made from processed cereal grains. It is traditionally eaten as part of breakfast, or a snack food, primarily in Western societies. Although warm cereals like porridge and grits have the longest history, ready-to-eat cold cereals appeared around the late 19th century, and are most often mixed with milk (traditionally cow's milk), but can also be paired with yogurt instead or eaten plain. Fruit or Nut (fruit), nuts are sometimes added. Many cereals are produced via Food extrusion, extrusion. Some companies promote their products for the health benefits that come from eating oat-based and high-Dietary fiber, fiber cereals. In the United States, cereals are often Food fortification, fortified with vitamins but can still lack many of the vitamins needed for a healthy breakfast. A significant proportion of cereals have a high sugar content ("sugar cerea ...
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MOM Brands
MOM Brands Company (formerly Malt-O-Meal Company and Campbell Cereal Company) was an American producer of breakfast cereals, headquartered in Northfield, Minnesota. It marketed its products in at least 70% of the country's grocery stores, with estimated sales in 2012 of US$750 million. It operated four manufacturing plants, in Northfield, Minnesota; Tremonton, Utah; Asheboro, North Carolina; and St. Ansgar, Iowa. The company had distribution centers in Grove City, Ohio; Coppell, Texas; and Salt Lake City, Utah. MOM Brands produced both hot and cold cereals. As of 2012, cold cereals manufactured by MOM Brands accounted for over 75% of its total sales. Most of its cold cereals are similar to cereal brands produced by its competitors, Kellogg's and General Mills. MOM Brands was bought by Post Holdings in 2015. History The company was founded in 1919 as the Campbell Cereal Company by John Campbell, a miller in Owatonna, Minnesota. He invented a combination of farina wheat and mal ...
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Farina (food)
Farina is a form of starch – flour – milled from a variety of vegetables such as potato and cassava. In the US, the term is associated with wheat middlings: the germ and endosperm of the grain, which are milled to a fine consistency and then sifted. It is a brand of hot breakfast cereal, or porridge, invented in 1893 in the United States by wheat millers in Grand Forks, North Dakota. The word ''farina'' in Latin and other languages means "meal" or "flour". Farina is often prepared as a hot porridge-like dish and served for breakfast. It may also be cooked like polenta and farofa, which are made with ground corn. Farina with milk and sugar is sometimes used for making creams for layered cakes. Farina can be used as a substitute for bread crumbs in sweet and meat pies (to absorb excess water). It can also be used to prevent dough from sticking to baking surfaces via the baking process, leaving residual farina on the bottom of the final product. Farina is a carbohydrate-ric ...
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Mel Blanc
Melvin Jerome Blanc (born Blank ; May 30, 1908July 10, 1989) was an American voice actor and radio personality whose career spanned over 60 years. During the Golden Age of Radio, he provided character voices and vocal sound effects for comedy radio programs, including those of Jack Benny, Abbott and Costello, Burns and Allen, The Great Gildersleeve, Judy Canova, and his own short-lived sitcom. However, he became known worldwide for his work in the Golden Age of American Animation as the voices of Bugs Bunny, Daffy Duck, Porky Pig, and numerous other characters from the ''Looney Tunes'' and ''Merrie Melodies'' theatrical cartoons. He later voiced characters for Hanna-Barbera's television cartoons, including Barney Rubble and Dino on ''The Flintstones'', Mr. Spacely on ''The Jetsons'', Secret Squirrel on ''Secret Squirrel'', and Captain Caveman on ''Captain Caveman and the Teen Angels''. Referred to as "The Man of a Thousand Voices", he is regarded as one of the most influ ...
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Indiana Monthly
Indiana () is a U.S. state in the Midwestern United States. It is the 38th-largest by area and the 17th-most populous of the 50 States. Its capital and largest city is Indianapolis. Indiana was admitted to the United States as the 19th state on December 11, 1816. It is bordered by Lake Michigan to the northwest, Michigan to the north, Ohio to the east, the Ohio River and Kentucky to the south and southeast, and the Wabash River and Illinois to the west. Various indigenous peoples inhabited what would become Indiana for thousands of years, some of whom the U.S. government expelled between 1800 and 1836. Indiana received its name because the state was largely possessed by native tribes even after it was granted statehood. Since then, settlement patterns in Indiana have reflected regional cultural segmentation present in the Eastern United States; the state's northernmost tier was settled primarily by people from New England and New York, Central Indiana by migrants from the ...
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Post Cereals
Post Consumer Brands (previously Post Cereals and Postum Cereals; also known as simply "Post") is an American breakfast cereal manufacturer headquartered in Lakeville, Minnesota. The company, founded in 1895 by C. W. Post, owns a large portfolio of cereal brands that include Bran Flakes, Chips Ahoy!, Golden Crisp, Grape-Nuts, Honeycomb, Oreo O's, Pebbles, and Waffle Crisp, among others. History C. W. Post established his company in Battle Creek, Michigan, having lived there since 1891, when he was a patient at a holistic sanitarium operated by Dr. John Harvey Kellogg. Dr. Kellogg, with his brother W. K. Kellogg, had developed a dry corn flake cereal that was part of their patients’ diet. Post's first product, introduced in 1895, was not a cereal, however, but a roasted, cereal-based beverage, Postum. Having developed an aversion to coffee during his time in the sanitarium, Post positioned Postum as a healthy alternative. Its advertising slogan, which he coined himself, ...
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