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Customer Communications Management
Customer Communications Management (CCM) is software that enables companies to manage customer communications across a wide range of media. Originally, customer communications referred to printed documents, archived digital documents, email and web pages. It has grown to include SMS/MMS, in-app notifications, responsive design mobile experiences and messages over common social media platforms. It entails an automated process that involves not only the delivery of communication but also the segmentation of messages according to different customer profiles and contexts. Concept CCM software allows organizations to deploy a new approach to information exchange thereby improving their ability to maintain relationships with customers and other stakeholders. By using the software, messages disseminated are no longer generic but tailored according to customers' needs and specific platforms ( Web, email, SMS, print) and devices (mobile, laptop, tablet, PC). For instance, if a custom ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Website
A website (also written as a web site) is a collection of web pages and related content that is identified by a common domain name and published on at least one web server. Examples of notable websites are Google Search, Google, Facebook, Amazon (website), Amazon, and Wikipedia. All publicly accessible websites collectively constitute the World Wide Web. There are also private websites that can only be accessed on a intranet, private network, such as a company's internal website for its employees. Websites are typically dedicated to a particular topic or purpose, such as news, education, commerce, entertainment or social networking. Hyperlinking between web pages guides the navigation of the site, which often starts with a home page. User (computing), Users can access websites on a range of devices, including desktop computer, desktops, laptops, tablet computer, tablets, and smartphones. The application software, app used on these devices is called a Web browser. History ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Database Management System
In computing, a database is an organized collection of data stored and accessed electronically. Small databases can be stored on a file system, while large databases are hosted on computer clusters or cloud storage. The design of databases spans formal techniques and practical considerations, including data modeling, efficient data representation and storage, query languages, security and privacy of sensitive data, and distributed computing issues, including supporting concurrent access and fault tolerance. A database management system (DBMS) is the software that interacts with end users, applications, and the database itself to capture and analyze the data. The DBMS software additionally encompasses the core facilities provided to administer the database. The sum total of the database, the DBMS and the associated applications can be referred to as a database system. Often the term "database" is also used loosely to refer to any of the DBMS, the database system or an applicati ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Enterprise Output Management
Enterprise output management (EOM) is an information technology practice that deals with the organization, formatting, management and distribution of data that is created by enterprise applications like banking information systems, insurance information systems, ERP (enterprise resource planning systems), CRM (customer relationship management), retail systems and many others. In 2006, Gartner research estimated the market of EOM solutions at $441 million with 5% growth rate between 2006 and 2010. Gartner defined Distributed output management as middleware that drives the output process and supports the automated creation and delivery of business process and ''ad hoc'' documents. Middleware is software that is bridging between different software applications in terms of data formats, languages, communication protocols, etc. See also * Enterprise content management *Enterprise information management Enterprise information management (EIM) is a business discipline specializing in ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Customer Experience
Customer experience (CX) is a totality of cognitive, affective, sensory, and behavioral consumer responses during all stages of the consumption process including pre-purchase, consumption, and post-purchase stages. Pine and Gilmore described the experience economy as the next level after commodities, goods, and services with memorable events as the final business product. Four realms of experience include esthetic, escapist, entertainment, and educational components. Different dimensions of customer experience include senses, emotions, feelings, perceptions, cognitive evaluations, involvement, memories, as well as spiritual components, and behavioral intentions. The pre-consumption anticipation experience can be described as the amount of pleasure or displeasure received from savoring future events, while the remembered experience is related to a recollection of memories about previous events and experiences of a product or service. Definitions Forbes describes the customer exp ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Intelligent Document
{{Unreferenced, date=January 2008 Intelligent documents are electronic documents with more functionality than a page designed to emulate paper. Formats include PDF from Adobe, InfoPath from Microsoft, and XForms from W3C. Each is based on using XML as a format for data. Intelligent documents are essentially interactive electronic documents. Intelligent documents include forms that change on request, personalized web pages, and personalised presentations. They usually require web access and server software. Intelligent documents are used to help automate business processes, improve customer service, and reduce costs. Intelligent documents are also being used by marketing firms to target consumers more precisely. Programming marketing documents with customer data helps to improve customer loyalty, increase response rates, reduce marketing costs, and build brand recognition. Some examples would be online shopping sites or free email services which usually use AJAX technology to a ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Document Automation
Document automation (also known as document assembly or document management) is the design of systems and workflows that assist in the creation of electronic documents. These include logic-based systems that use segments of pre-existing text and/or data to assemble a new document. This process is increasingly used within certain industries to assemble legal documents, contracts and letters. Document automation systems can also be used to automate all conditional text, variable text, and data contained within a set of documents. Automation systems allow companies to minimize data entry, reduce the time spent proofreading, and reduce the risks associated with human error. Additional benefits include: time and financial savings due to decreased paper handling, document loading, storage, distribution, postage/shipping, faxes, telephone, labor and waste. Document assembly The basic functions are to replace the cumbersome manual filling in of repetitive documents with template-based sy ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Data Acquisition
Data acquisition is the process of sampling signals that measure real-world physical conditions and converting the resulting samples into digital numeric values that can be manipulated by a computer. Data acquisition systems, abbreviated by the acronyms ''DAS,'' ''DAQ,'' or ''DAU,'' typically convert analog waveforms into digital values for processing. The components of data acquisition systems include: * Sensors, to convert physical parameters to electrical signals. * Signal conditioning circuitry, to convert sensor signals into a form that can be converted to digital values. * Analog-to-digital converters, to convert conditioned sensor signals to digital values. Data acquisition applications are usually controlled by software programs developed using various general purpose programming languages such as Assembly, BASIC, C, C++, C#, Fortran, Java, LabVIEW, Lisp, Pascal, etc. Stand-alone data acquisition systems are often called data loggers. There are also open-source softw ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Data Model
A data model is an abstract model that organizes elements of data and standardizes how they relate to one another and to the properties of real-world entities. For instance, a data model may specify that the data element representing a car be composed of a number of other elements which, in turn, represent the color and size of the car and define its owner. The term data model can refer to two distinct but closely related concepts. Sometimes it refers to an abstract formalization of the objects and relationships found in a particular application domain: for example the customers, products, and orders found in a manufacturing organization. At other times it refers to the set of concepts used in defining such formalizations: for example concepts such as entities, attributes, relations, or tables. So the "data model" of a banking application may be defined using the entity-relationship "data model". This article uses the term in both senses. A data model explicitly determines the ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Marketing Mix
The term "marketing mix" is a foundation model for businesses, historically centered around product, price, place, and promotion (also known as the "4 Ps"). The marketing mix has been defined as the "set of marketing tools that the firm uses to pursue its marketing objectives in the target market".Kotler, P., Marketing Management, (Millennium Edition), Custom Edition for University of Phoenix, Prentice Hall, 2001, p. 9. Marketing theory emerged in the early twenty-first century. The contemporary marketing mix which has become the dominant framework for marketing management decisions was first published in 1984. In services marketing, an extended marketing mix is used, typically comprising 7 Ps ( product, price, promotion, place, packaging, positioning and people), made up of the original 4 Ps extended by process, people and physical evidence. Occasionally service marketers will refer to 8 Ps (product, price, place, promotion, people, positioning, packaging, and performance), comp ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Social Media
Social media are interactive media technologies that facilitate the creation and sharing of information, ideas, interests, and other forms of expression through virtual communities and networks. While challenges to the definition of ''social media'' arise due to the variety of stand-alone and built-in social media services currently available, there are some common features: # Social media are interactive Web 2.0 Internet-based applications. # User-generated content—such as text posts or comments, digital photos or videos, and data generated through all online interactions—is the lifeblood of social media. # Users create service-specific profiles for the website or app that are designed and maintained by the social media organization. # Social media helps the development of online social networks by connecting a user's profile with those of other individuals or groups. The term ''social'' in regard to media suggests that platforms are user-centric and enable communal ac ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Mobile Media
The notion of making media mobile can be traced back to the “first time someone thought to write on a tablet that could be lifted and hauled – rather than on a cave wall, a cliff face, a monument that usually was stuck in place, more or less forever”.Levinson, Paul (2004)''Cellphone'', Palgrave/St. Martin's, New York In his book ''Cellphone'', Paul Levinson refers to mobile media as “the media-in-motion business.”Levinson, Paul (2004)''Cellphone'', Palgrave/St. Martin's, New York Since their incarnation, mobile phones as a means of communication have been a focus of great fascination as well as debate. In the book, ''Studying Mobile Media: Cultural Technologies, Mobile Communication, and the iPhone'', Gerard Goggin notes how the ability of portable voice communication to provide ceaseless contact complicates the relationship between the public and private spheres of society. Lee Humphrey's explains in her book that now, "more people in the world today have a mobile phon ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Communication Software
Communication software is used to provide remote access to systems and exchange files and messages in text, audio and/or video formats between different computers or users. This includes terminal emulators, file transfer programs, chat and instant messaging programs, as well as similar functionality integrated within MUDs. The term is also applied to software operating a bulletin board system, but seldom to that operating a computer network or Stored Program Control exchange. History E-mail was introduced in the early 1960's as a way for multiple users of a time-sharing mainframe computer to communicate. Basic text chat functionality has existed on multi-user computer systems and bulletin board systems since the early 1970s. In the 1980s, a terminal emulator was a piece of software necessary to log into mainframes and thus access e-mail. Prior to the rise of the Internet, computer files were exchanged over dialup lines, requiring ways to send binary files over communication syste ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
