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Cost Per Activity
When a mobile consumer requests content in the form of, for example, e-vouchers, audio files or video clips, the advertiser is charged a nominal sum by the platform that supports the marketing campaign. Each request is defined as an "activity". The platform's pricing charges a cost-per-activity. The amount payable by the advertiser is a function of the number of requests for content from the consumer, multiplied by the agreed cost/activity. This pricing model was created by Mobilitrix, a mobile solutions{{solution-inline, date=August 2019 company based in Cape Town, South Africa. The advertiser only pays when a potential consumer accesses information or content as prompted by static media (POS poster, billboard, TV, radio or print advertisement). Alternatives include the pay per click, also known as the cost per click model. History In February 2008, after three years of research and development, Mobilitrix launched its offering of suite of interactive mobile marketing tools. ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Mobile Computing
Mobile computing is human–computer interaction in which a computer is expected to be transported during normal usage, which allows for the transmission of data, voice, and video. Mobile computing involves mobile communication, mobile hardware, and mobile software. Communication issues include ad hoc networks and infrastructure networks as well as communication properties, protocols, data formats, and concrete technologies. Hardware includes mobile devices or device components. Mobile software deals with the characteristics and requirements of mobile applications. Main principles * Portability: Devices/nodes connected within the mobile computing system should facilitate mobility. These devices may have limited device capabilities and limited power supply but should have a sufficient processing capability and physical portability to operate in a movable environment. * Connectivity: This defines the quality of service (QoS) of the network connectivity. In a mobile computing ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Audio Files
An audio file format is a file format for storing digital audio data on a computer system. The bit layout of the audio data (excluding metadata) is called the audio coding format and can be uncompressed, or compressed to reduce the file size, often using lossy compression. The data can be a raw bitstream in an audio coding format, but it is usually embedded in a container format or an audio data format with defined storage layer. Format types It is important to distinguish between the audio coding format, the container containing the raw audio data, and an audio codec. A codec performs the encoding and decoding of the raw audio data while this encoded data is (usually) stored in a container file. Although most audio file formats support only one type of audio coding data (created with an audio coder), a multimedia container format (as Matroska or AVI) may support multiple types of audio and video data. There are three major groups of audio file formats: * Uncompressed audi ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Video Clips
Video clips refer to mostly short videos, most of the time called memes, which are short videos of silly jokes and funny clips, most of the time coming from movies or any entertainment videos such as YouTube. The term is also used more loosely to mean any video program, including a full program, uploaded onto a website or other medium. They are usually taken out of context and have many gags in them. On the Internet Video clips are very popular online. there were millions of video clips available online, with new websites springing up focusing entirely on offering free video clips to users and many established corporate sites added the ability to clip existing video content on their websites. While most of this content is non-exclusive and available on competing sites, some companies produce their own videos and do not need to rely on the work of outside companies or amateurs. While some video clips are taken from established media sources, community and individually produce ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Cape Town
Cape Town ( af, Kaapstad; , xh, iKapa) is one of South Africa's three capital cities, serving as the seat of the Parliament of South Africa. It is the legislative capital of the country, the oldest city in the country, and the second largest (after Johannesburg). Colloquially named the ''Mother City'', it is the largest city of the Western Cape province, and is managed by the City of Cape Town metropolitan municipality. The other two capitals are Pretoria, the executive capital, located in Gauteng, where the Presidency is based, and Bloemfontein, the judicial capital in the Free State, where the Supreme Court of Appeal is located. Cape Town is ranked as a Beta world city by the Globalization and World Cities Research Network. The city is known for its harbour, for its natural setting in the Cape Floristic Region, and for landmarks such as Table Mountain and Cape Point. Cape Town is home to 66% of the Western Cape's population. In 2014, Cape Town was named the best place ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
South Africa
South Africa, officially the Republic of South Africa (RSA), is the southernmost country in Africa. It is bounded to the south by of coastline that stretch along the South Atlantic and Indian Oceans; to the north by the neighbouring countries of Namibia, Botswana, and Zimbabwe; and to the east and northeast by Mozambique and Eswatini. It also completely enclaves the country Lesotho. It is the southernmost country on the mainland of the Old World, and the second-most populous country located entirely south of the equator, after Tanzania. South Africa is a biodiversity hotspot, with unique biomes, plant and animal life. With over 60 million people, the country is the world's 24th-most populous nation and covers an area of . South Africa has three capital cities, with the executive, judicial and legislative branches of government based in Pretoria, Bloemfontein, and Cape Town respectively. The largest city is Johannesburg. About 80% of the population are Black South Afri ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Pay Per Click
Pay-per-click (PPC) is an internet advertising model used to drive traffic to websites, in which an advertiser pays a publisher (typically a search engine, website owner, or a network of websites) when the ad is clicked. Pay-per-click is usually associated with first-tier search engines (such as Google Ads, Amazon Advertising, and Microsoft Advertising formerly Bing Ads). With search engines, advertisers typically bid on keyword phrases relevant to their target market and pay when ads (text-based search ads or shopping ads that are a combination of images and text) are clicked. In contrast, content sites commonly charge a fixed price per click rather than use a bidding system. PPC display advertisements, also known as banner ads, are shown on web sites with related content that have agreed to show ads and are typically not pay-per-click advertising, but instead usually charge on a cost per thousand impressions (CPM). Social networks such as Facebook, Instagram, LinkedIn, Reddit, ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Mobile Marketing Tools
Mobile may refer to: Places * Mobile, Alabama, a U.S. port city * Mobile County, Alabama * Mobile, Arizona, a small town near Phoenix, U.S. * Mobile, Newfoundland and Labrador Arts, entertainment, and media Music Groups and labels * Mobile (band), a Canadian rock band * Mobiles (band), a 1980s British band Other uses in music * ''Mobile'' (album), a 1999 album by Brazilian Paulinho Moska * "Mobile" (song), a 2003 song by Avril Lavigne from ''Let Go'' * "Mobile", a song by Gentle Giant from the album '' Free Hand'' Other uses in arts, entertainment, and media * Mobile (sculpture), a kinetic sculpture constructed to take advantage of the principle of equilibrium * ''Mobile'' (TV series), a British ITV drama * "Mobile", a short story by J. G. Ballard, later renamed "Venus Smiles" * Mobile, a feature of the game ''GunBound'' * '' Mobile Magazine'', a publication on portable electronics Military and law enforcement * '' Garde Mobile'', historic French military unit * Mobi ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Andrew Cardoza
Andrew is the English form of a given name common in many countries. In the 1990s, it was among the top ten most popular names given to boys in English-speaking countries. "Andrew" is frequently shortened to "Andy" or "Drew". The word is derived from the el, Ἀνδρέας, '' Andreas'', itself related to grc, ἀνήρ/ἀνδρός ''aner/andros'', "man" (as opposed to "woman"), thus meaning "manly" and, as consequence, "brave", "strong", "courageous", and "warrior". In the King James Bible, the Greek "Ἀνδρέας" is translated as Andrew. Popularity Australia In 2000, the name Andrew was the second most popular name in Australia. In 1999, it was the 19th most common name, while in 1940, it was the 31st most common name. Andrew was the first most popular name given to boys in the Northern Territory in 2003 to 2015 and continuing. In Victoria, Andrew was the first most popular name for a boy in the 1970s. Canada Andrew was the 20th most popular name chosen for ma ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Satellite
A satellite or artificial satellite is an object intentionally placed into orbit in outer space. Except for passive satellites, most satellites have an electricity generation system for equipment on board, such as solar panels or radioisotope thermoelectric generators (RTGs). Most satellites also have a method of communication to ground stations, called Transponder (satellite communications), transponders. Many satellites use a Satellite bus, standardized bus to save cost and work, the most popular of which is small CubeSats. Similar satellites can work together as a group, forming Satellite constellation, constellations. Because of the high launch cost to space, satellites are designed to be as lightweight and robust as possible. Most communication satellites are radio Broadcast relay station, relay stations in orbit and carry dozens of transponders, each with a bandwidth of tens of megahertz. Satellites are placed from the surface to orbit by launch vehicles, high enough to ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Cellular Communication Technology
Cellular may refer to: * Cellular automaton, a model in discrete mathematics *Cell biology, the evaluation of cells work and more * ''Cellular'' (film), a 2004 movie * Cellular frequencies, assigned to networks operating in cellular RF bands * Cellular manufacturing *Cellular network, cellular radio networks *U.S. Cellular Field, also known as "The Cell", a baseball stadium in Chicago * U.S. Cellular Arena, an arena in Milwaukee, Wisconsin Terms such as cellular organization, cellular structure, cellular system, and so on may refer to: *Cell biology, the evaluation of how cells work and more * Cellular communication networks, systems for allowing communication through mobile phones and other mobile devices * Cellular organizational structures, methods of human organization in social groups * Clandestine cell organizations, entities organized to commit crimes, acts of terror, or other malicious activities See also *Cell (other) Cell most often refers to: * Cell (biolo ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
NASA
The National Aeronautics and Space Administration (NASA ) is an independent agency of the US federal government responsible for the civil space program, aeronautics research, and space research. NASA was established in 1958, succeeding the National Advisory Committee for Aeronautics (NACA), to give the U.S. space development effort a distinctly civilian orientation, emphasizing peaceful applications in space science. NASA has since led most American space exploration, including Project Mercury, Project Gemini, the 1968-1972 Apollo Moon landing missions, the Skylab space station, and the Space Shuttle. NASA supports the International Space Station and oversees the development of the Orion spacecraft and the Space Launch System for the crewed lunar Artemis program, Commercial Crew spacecraft, and the planned Lunar Gateway space station. The agency is also responsible for the Launch Services Program, which provides oversight of launch operations and countdown management f ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
