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Content Audit
In website governance, a content audit is the process of evaluating content elements and information assets on some part or all of a website. Description A content audit is "an accounting of all currently published web content" and a "cornerstone of content strategy". It is a qualitative analysis of information assets on a website; that is, the assessment of content and its relationship to surrounding information assets within specified website content analysis parameters. A related term, content inventory, is a quantitative analysis of a website. It simply logs what is on a website. A content inventory will answer the question: “What is there?” and can be the start of a website review. A content audit will answer the question: “Is it any good?” Specifically, Slater states that the content audit can answer five questions: What content do we already have?; Who is making this content?; How do people find it?; How is it performing?; and Is the content current (accurate) or ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Website Governance
Website governance is an organization's structure of staff and the technical systems, policies and procedures to maintain and manage a website. Website governance applies to both Internet and Intranet sites. Areas of responsibility Governance of a website may include a wide variety of responsibilities, including online strategy, budgeting, systems and software administration, hosting, online marketing and communications, e-commerce, customer service, business development, online community and social media, web content development and workflows, content strategy, translation, website graphic design, user experience (analysis/design), information/data architecture, website analytics, security, archiving, outsourcing, accessibility, legal issues (for example, copyright, DRM, trademark, and privacy), information ethics, and training, among others. These areas may be the responsibility of several or single staff within an organization, depending on available resources and infra ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Website
A website (also written as a web site) is a collection of web pages and related content that is identified by a common domain name and published on at least one web server. Examples of notable websites are Google Search, Google, Facebook, Amazon (website), Amazon, and Wikipedia. All publicly accessible websites collectively constitute the World Wide Web. There are also private websites that can only be accessed on a intranet, private network, such as a company's internal website for its employees. Websites are typically dedicated to a particular topic or purpose, such as news, education, commerce, entertainment or social networking. Hyperlinking between web pages guides the navigation of the site, which often starts with a home page. User (computing), Users can access websites on a range of devices, including desktop computer, desktops, laptops, tablet computer, tablets, and smartphones. The application software, app used on these devices is called a Web browser. History ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Content Strategy
Content strategy is the planning, development, and management of content—written or in other media. The term has been particularly common in web development since the late 1990s. It is a recognized field in user experience design, and it also draws from adjacent disciplines such as information architecture, content management, business analysis, digital marketing, and technical communication. Definitions Content strategy has been described as planning for "the creation, publication, and governance of useful, usable content." It has also been called "a repeatable system that defines the entire editorial content development process for a website development project." In a 2007 article titled "Content Strategy: The Philosophy of Data'',"'' Rachel Lovinger describes the goal of content strategy as using "words and data to create unambiguous content that supports meaningful, interactive experiences." Here, she also provided the analogy that "content strategy is to copywriting as in ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Qualitative Research
Qualitative research is a type of research that aims to gather and analyse non-numerical (descriptive) data in order to gain an understanding of individuals' social reality, including understanding their attitudes, beliefs, and motivation. This type of research typically involves in-depth interviews, focus groups, or observations in order to collect data that is rich in detail and context. Qualitative research is often used to explore complex phenomena or to gain insight into people's experiences and perspectives on a particular topic. It is particularly useful when researchers want to understand the meaning that people attach to their experiences or when they want to uncover the underlying reasons for people's behavior. Qualitative methods include ethnography, grounded theory, discourse analysis, and interpretative phenomenological analysis. Qualitative research methods have been used in sociology, anthropology, political science, psychology, social work, folklore, educational r ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Content Analysis
Content analysis is the study of documents and communication artifacts, which might be texts of various formats, pictures, audio or video. Social scientists use content analysis to examine patterns in communication in a replicable and systematic manner. One of the key advantages of using content analysis to analyse social phenomena is its non-invasive nature, in contrast to simulating social experiences or collecting survey answers. Practices and philosophies of content analysis vary between academic disciplines. They all involve systematic reading or observation of texts or artifacts which are assigned labels (sometimes called codes) to indicate the presence of interesting, meaningful pieces of content. By systematically labeling the content of a set of texts, researchers can analyse patterns of content quantitatively using statistical methods, or use qualitative methods to analyse meanings of content within texts. Computers are increasingly used in content analysis to aut ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Content Inventory
A content inventory is the process and the result of cataloging the entire contents of a website. An allied practice—a content audit—is the process of ''evaluating'' that content. A content inventory and a content audit are closely related concepts, and they are often conducted in tandem. Description A content inventory typically includes all information assets on a website, such as web pages (html), meta elements (e.g., keywords, description, page title), images, audio and video files, and document files (e.g., .pdf, .doc, .ppt). A content inventory is a quantitative analysis of a website. It simply logs what is on a website. The content inventory will answer the question: “What is there?” and can be the start of a website review. A related (and sometimes confused term) is a content audit, a qualitative analysis of information assets on a website. It is the assessment of that content and its place in relationship to surrounding Web pages and information assets. The conte ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Quantitative Research
Quantitative research is a research strategy that focuses on quantifying the collection and analysis of data. It is formed from a deductive approach where emphasis is placed on the testing of theory, shaped by empiricist and positivist philosophies. Associated with the natural, applied, formal, and social sciences this research strategy promotes the objective empirical investigation of observable phenomena to test and understand relationships. This is done through a range of quantifying methods and techniques, reflecting on its broad utilization as a research strategy across differing academic disciplines. The objective of quantitative research is to develop and employ mathematical models, theories, and hypotheses pertaining to phenomena. The process of measurement is central to quantitative research because it provides the fundamental connection between empirical observation and mathematical expression of quantitative relationships. Quantitative data is any data that ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Information Foraging
Information foraging is a theory that applies the ideas from optimal foraging theory to understand how human users search for information. The theory is based on the assumption that, when searching for information, humans use "built-in" foraging mechanisms that evolved to help our animal ancestors find food. Importantly, a better understanding of human search behavior can improve the usability of websites or any other user interface. History of the theory In the 1970s optimal foraging theory was developed by anthropologists and ecologists to explain how animals hunt for food. It suggested that the eating habits of animals revolve around maximizing energy intake over a given amount of time. For every predator, certain prey is worth pursuing, while others would result in a net loss of energy. In the early 1990s, Peter Pirolli and Stuart Card from PARC noticed the similarities between users' information searching patterns and animal food foraging strategies. Working together with p ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Content Inventory
A content inventory is the process and the result of cataloging the entire contents of a website. An allied practice—a content audit—is the process of ''evaluating'' that content. A content inventory and a content audit are closely related concepts, and they are often conducted in tandem. Description A content inventory typically includes all information assets on a website, such as web pages (html), meta elements (e.g., keywords, description, page title), images, audio and video files, and document files (e.g., .pdf, .doc, .ppt). A content inventory is a quantitative analysis of a website. It simply logs what is on a website. The content inventory will answer the question: “What is there?” and can be the start of a website review. A related (and sometimes confused term) is a content audit, a qualitative analysis of information assets on a website. It is the assessment of that content and its place in relationship to surrounding Web pages and information assets. The conte ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Web Content Management System
A web content management system (WCM or WCMS) is a software content management system (CMS) specifically for web content. It provides website authoring, collaboration, and administration tools that help users with little knowledge of web programming languages or markup languages create and manage website content. A WCMS provides the foundation for collaboration, providing users the ability to manage documents and output for multiple author editing and participation. Most systems use a content repository or a database to store page content, metadata, and other information assets the system needs. A presentation layer ( template engine) displays the content to website visitors based on a set of templates, which are sometimes XSLT files. Most systems use server side caching to improve performance. This works best when the WCMS is not changed often but visits happen frequently. Administration is also typically done through browser-based interfaces, but some systems require the u ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Web Content Lifecycle
The web content lifecycle is the multi-disciplinary and often complex process that web content undergoes as it is managed through various publishing stages. Authors describe multiple "stages" (or "phases") in the web content lifecycle, along with a set of capabilities such as records management, digital asset management, collaboration, and version control that may be supported by various technologies and processes. One recognized technology for managing the web content lifecycle is a web content management system. Concepts often considered in the web content lifecycle include project management, information management, information architecture, and, more recently, content strategy, website governance, and semantic publishing. Stages Various authors have proposed different "stages" or "phases" in the content lifecycle. Broadly speaking, the stages include content creation/development, revision, distribution, and archiving. The lifecycle processes, actions, content status, and ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Design Methods
Design methods are procedures, techniques, aids, or tools for designing. They offer a number of different kinds of activities that a designer might use within an overall design process. Conventional procedures of design, such as drawing, can be regarded as design methods, but since the 1950s new procedures have been developed that are more usually grouped together under the name of "design methods". What design methods have in common is that they "are attempts to make public the hitherto private thinking of designers; to ''externalise'' the design process". ''Design methodology'' is the broader study of method in design: the study of the principles, practices and procedures of designing. Background Design methods originated in new approaches to problem solving developed in the mid-20th Century, and also in response to industrialisation and mass-production, which changed the nature of designing. A "Conference on Systematic and Intuitive Methods in Engineering, Industrial Design, Arc ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
