|
Burger King Advertising
Since it was founded in 1954, international fast food chain Burger King has employed many advertising programs. During the 1970s, its advertisements included a memorable jingle, the inspiration for its current mascot the Burger King and several well-known and parodied slogans, such as ''Have it your way'' and ''It takes two hands to handle a Whopper''. From the early 1980s until approximately 2002, Burger King engaged a series of advertising agencies that produced many unsuccessful slogans and programs, including its least successful campaign, '' Where's Herb?''. In 2003, Burger King hired the Miami-based advertising agency Crispin Porter + Bogusky (CP+B), which revived the Burger King character used during Burger King's 1970s and 1980s Burger King Kingdom advertising campaign as a caricature now simply called "the King". CP+B also created a series of viral web-based advertisements to complement its television and print promotional campaigns on various social networks and ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Fast Food Restaurant
A fast-food restaurant, also known as a quick-service restaurant (QSR) within the industry, is a specific type of restaurant that serves fast-food cuisine and has minimal table service. The food served in fast-food restaurants is typically part of a " meat-sweet diet", offered from a limited menu, cooked in bulk in advance and kept hot, finished and packaged to order, and usually available for take away, though seating may be provided. Fast-food restaurants are typically part of a restaurant chain or franchise operation that provides standardized ingredients and/or partially prepared foods and supplies to each restaurant through controlled supply channels. The term "fast food" was recognized in a dictionary by Merriam–Webster in 1951. Arguably, the first fast-food restaurants originated in the United States with White Castle in 1921. Today, American-founded fast-food chains such as McDonald's (est. 1940) and KFC (est. 1952) are multinational corporations with outlets ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Star Wars (film)
''Star Wars'' (retroactively titled ''Star Wars: Episode IV – A New Hope'') is a 1977 American epic space opera film written and directed by George Lucas, produced by Lucasfilm and distributed by 20th Century Fox. It is the first film in the '' Star Wars'' film series and fourth chronological chapter of the " Skywalker Saga". Set "a long time ago" in a fictional universe where the galaxy is ruled by the tyrannical Galactic Empire, the story focuses on a group of freedom fighters known as the Rebel Alliance, who aim to destroy the Empire's newest weapon, the Death Star. Luke Skywalker becomes caught in the conflict while learning the ways of a metaphysical power known as " the Force" from Jedi Master Obi-Wan Kenobi. The cast includes Mark Hamill, Harrison Ford, Carrie Fisher, Peter Cushing, Alec Guinness, David Prowse, James Earl Jones, Anthony Daniels, Kenny Baker, and Peter Mayhew. Lucas had the idea for a science-fiction film in the vein of ''Flash Gordon'' ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
TV Acres
TV Acres was a website collecting information about characters, places, and things that have appeared on American television programs broadcast from the 1940s through today.Charles Bowen"TV Acres Covers the Cultural Landscape Of Our Time" ''Editor & Publisher'', December 12, 2002. The website and its publishing imprint, TV Acres Books, was established by Jerome Holst, a former librarian who now lives in Stockport, Ohio. The website was named a "hot site" by ''USA Today'' in 2003. '' USA Today
''USA Today'' (stylized in all uppercase) is an American daily middle-market newspaper and news broadcasting company. Founded by Al Neuharth on September 15, 1982, the newspaper operates fro ...
[...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Nation's Restaurant News
''Nation's Restaurant News'' (''NRN'') is an American trade publication, founded in 1967, that covers the foodservice industry, including restaurants, restaurant chains, operations, marketing, and events. It was owned by Penton Media Penton was an information services and marketing company. The company's three largest revenue streams came from events, digital and marketing services. Although Penton had a long history (see below) as a trade publisher, in 2015 it reported that ... (acquired by Informa on November 2, 2016), who purchased it from founding company Lebhar-Friedman in December 2010. ''Nation's Restaurant News's'' sister publications are ''Restaurant Hospitality'', ''Food Management'', ''Supermarket News'', and ''MUFSO'' (Multi-Unit Food Service Operators). ''Nation's Restaurant News'' is published bi-weekly, with an online portal that launched in 1996. ''Nation's Restaurant News'' has over 60,000 monthly print subscribers. Awards Jesse H. Neal for Best Media B ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Time (magazine)
''Time'' (stylized in all caps) is an American news magazine based in New York City. For nearly a century, it was published weekly, but starting in March 2020 it transitioned to every other week. It was first published in New York City on March 3, 1923, and for many years it was run by its influential co-founder, Henry Luce. A European edition (''Time Europe'', formerly known as ''Time Atlantic'') is published in London and also covers the Middle East, Africa, and, since 2003, Latin America. An Asian edition (''Time Asia'') is based in Hong Kong. The South Pacific edition, which covers Australia, New Zealand, and the Pacific Islands, is based in Sydney. Since 2018, ''Time'' has been published by Time USA, LLC, owned by Marc Benioff, who acquired it from Meredith Corporation. History ''Time'' has been based in New York City since its first issue published on March 3, 1923, by Briton Hadden and Henry Luce. It was the first weekly news magazine in the United States. The two had ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Advertising Age
''Ad Age'' (known as ''Advertising Age'' until 2017) is a global media brand that publishes news, analysis, and data on marketing and media. Its namesake magazine was started as a broadsheet newspaper in Chicago in 1930. ''Ad Age'' appears in multiple formats, including its website, daily email newsletters, social channels, events and a bimonthly print magazine. ''Ad Age'' is based in New York City. Its parent company, the Detroit-based Crain Communications, is a privately held publishing company with more than 30 magazines, including '' Autoweek'', ''Crain's New York Business'', '' Crain's Chicago Business'', ''Crain's Detroit Business'', and '' Automotive News''. History ''Advertising Age'' launched as a broadsheet newspaper in Chicago in 1930. Its first editor was Sid Bernstein. The site AdCritic.com was acquired by The Ad Age Group in March 2002. An industry trade magazine, ''BtoB'', was folded into ''Advertising Age'' in January 2014. In 2017, the magazine shortened ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
WrestleMania 2
WrestleMania 2 was the second annual WrestleMania professional wrestling pay-per-view event produced by the World Wrestling Federation (WWF, now WWE). The event took place on April 7, 1986 (a Monday), making it the only WrestleMania that was not held on the traditional Sunday until the two-night WrestleMania 36 in April 2020. The event took place at three venues simultaneously: the Nassau Veterans Memorial Coliseum in Uniondale, New York, the Rosemont Horizon in the Chicago suburb of Rosemont, Illinois, and the Los Angeles Memorial Sports Arena in Los Angeles, California. Each venue had its own card of four matches each, totaling 12 matches for WrestleMania 2. The main event in Uniondale was a boxing match pitting Mr. T against "Rowdy" Roddy Piper. In Chicago, the main event saw WWF Tag Team Champions The Dream Team (Greg Valentine and Brutus Beefcake) defend their titles against The British Bulldogs (Davey Boy Smith and Dynamite Kid). The main event in Los Angeles feat ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Today (NBC Program)
''Today'' (also called ''The Today Show'' or informally, ''NBC News Today'') is an American news and talk morning television show that airs weekdays from 7:00 a.m. to 11:00 a.m. on NBC. The program debuted on January 14, 1952. It was the first of its genre on American television and in the world, and after 70 years of broadcasting it is fifth on the list of longest-running United States television series. Originally a weekday two-hour program from 7:00 a.m. to 9:00 a.m., it expanded to Sundays in 1987 and Saturdays in 1992. The weekday broadcast expanded to three hours in 2000, and to four hours in 2007 (though over time, the third and fourth hours became distinct entities). ''Today''s dominance was virtually unchallenged by the other networks until the late 1980s, when it was overtaken by ABC's ''Good Morning America''. ''Today'' retook the Nielsen ratings lead the week of December 11, 1995, and held onto that position for 852 consecutive weeks until ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Super Bowl XX
Super Bowl XX was an American football game between the National Football Conference (NFC) champion Chicago Bears and the American Football Conference (AFC) champion New England Patriots to decide the National Football League (NFL) champion for the 1985 season. The Bears defeated the Patriots by the score of 46–10, capturing their first NFL championship since 1963, three years prior to the birth of the Super Bowl. Super Bowl XX was played on January 26, 1986 at the Louisiana Superdome in New Orleans. This was the fourth Super Bowl and, to date, the last time in which both teams made their Super Bowl debuts. The Bears entered the game after becoming the second team in NFL history to win 15 regular season games. With their then-revolutionary 46 defense, Chicago led the league in several defensive categories, outscored their opponents with a staggering margin of 456–198, and recorded two postseason shutouts. The Patriots were considered a Cinderella team during the 1985 s ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Sarah Michelle Gellar
Sarah Michelle Prinze ( ; born April 14, 1977) is an American actress. After being spotted at the age of four in New York City, she made her screen acting debut in the television film ''An Invasion of Privacy'' (1983). A leading role on the teen drama series ''Swans Crossing'' (1992) was followed by her role as Kendall Hart on the ABC daytime soap opera ''All My Children'' (1993–1995), for which she won the Daytime Emmy Award for Outstanding Younger Actress in a Drama Series. Gellar received international recognition for her portrayal of Buffy Summers on the WB/ UPN television series ''Buffy the Vampire Slayer'' (1997–2003), which earned her five Teen Choice Awards, a Saturn Award, and a Golden Globe Award nomination. In film, her most commercially successful performances include ''I Know What You Did Last Summer'' (1997), ''Scream 2'' (1997), '' Cruel Intentions'' (1999), ''Scooby-Doo'' (2002) and '' Scooby-Doo 2: Monsters Unleashed'' (2004), ''The Grudge'' (2004) and ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Star Wars
''Star Wars'' is an American epic space opera multimedia franchise created by George Lucas, which began with the eponymous 1977 film and quickly became a worldwide pop-culture phenomenon. The franchise has been expanded into various films and other media, including television series, video games, novels, comic books, theme park attractions, and themed areas, comprising an all-encompassing fictional universe. ''Star Wars'' is one of the highest-grossing media franchises of all time. The original film (''Star Wars''), retroactively subtitled '' Episode IV: A New Hope'' (1977), was followed by the sequels '' Episode V: The Empire Strikes Back'' (1980) and '' Episode VI: Return of the Jedi'' (1983), forming the original ''Star Wars'' trilogy. Lucas later returned to the series to direct a prequel trilogy, consisting of '' Episode I: The Phantom Menace'' (1999), '' Episode II: Attack of the Clones'' (2002), and '' Episode III: Revenge of the Sith'' (2005). In 2012, Lu ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Cross-promotion
Cross-promotion is a form of marketing promotion where customers of one product or service are targeted with promotion of a related product. A typical example is cross-media marketing of a brand; for example, Oprah Winfrey's promotion on her television show of her books, magazines and website. Cross-promotion may involve two or more companies working together in promoting a service or product, in a way that benefits both. For example, a mobile phone network may work together with a popular music artist and package some of their songs as exclusive ringtones; promoting these ringtones can benefit both the network and the artist.''Contemporary Marketing'', By David L. Kurtz, H. F. MacKenzie, Kim Snow. p521 Some major corporations—Burger King, for example—have a long history of cross-promotion with a range of partners (see Burger King advertising). The Disney Channel has also made extensive use of cross-promotion. Movie tie-ins are good examples of cross-promotion. On occasion, badl ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
.jpg "Click for more on -> Cross-promotion")