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Bali (lingerie)
Bali is a lingerie company operating in the United States of America. Overview Bali began in 1927 with Sara Stein as Fay-Miss. In 1935 the company changed its name to Bali Brassiere Company. Bali merged with Hanes Corporation in 1969. Hanes was then sold to Chicago-based Consolidated Foods Company, which became Sara Lee Corporation in 1985. In 2006 Sara Lee spun off its apparel company into HanesBrands Inc. HanesBrands owns many other clothing brands, including: Hanes (its largest brand), Champion (its second largest brand), Playtex (its third largest brand), Just My Size, Barely There, Wonderbra, L’eggs, C9 by Champion, Duofold, Beefy-T, Outer Banks, Sol y Oro, Rinbros, Zorba and Ritmo. Bali launched the "Live Beautifully" campaign in 2007 that featured notable photographer and director Peter Lindbergh. This campaign was created by KraftWorks NYC, their primary advertising agency An advertising agency, often referred to as a creative agency or an ad agency, is a bu ...
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Subsidiary
A subsidiary, subsidiary company or daughter company is a company owned or controlled by another company, which is called the parent company or holding company. Two or more subsidiaries that either belong to the same parent company or having a same management being substantially controlled by same entity/group are called sister companies. The subsidiary can be a company (usually with limited liability) and may be a government- or state-owned enterprise. They are a common feature of modern business life, and most multinational corporations organize their operations in this way. Examples of holding companies are Berkshire Hathaway, Jefferies Financial Group, The Walt Disney Company, Warner Bros. Discovery, or Citigroup; as well as more focused companies such as IBM, Xerox, and Microsoft. These, and others, organize their businesses into national and functional subsidiaries, often with multiple levels of subsidiaries. Details Subsidiaries are separate, distinct legal ...
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Duofold
The Parker Duofold is a range of fountain pens produced by the Parker Pen Company. History The first model was produced in 1921 and was a large pen – 5.5 inches long when capped. It was made of a showy bright red hard rubber and expensively priced at $7.00, . The original full-sized Duofold was soon joined by the smaller Duofold Junior, Duofold Special, and Lady Duofold. While the Junior and Special could also be fitted with Parker’s Washer Clip, the Lady Duofold was available with a Chatelaine, or Ring Top for hanging around one's neck. The Ring Top would also appear on Parker's Vest Pocket models, for being attached to a watch fob. Matching pencils would come with either clip or ring, depending on the pen selected. The pen was available only in black and red hard rubber until 1926, when Parker introduced the “unbreakable Permanite” Duofold (Permanite was Parker’s trade name for a plastic manufactured by DuPont DuPont de Nemours, Inc., commonly shortened to DuPont ...
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Clothing Companies Established In 1927
Clothing (also known as clothes, apparel, and attire) are items worn on the body. Typically, clothing is made of fabrics or textiles, but over time it has included garments made from animal skin and other thin sheets of materials and natural products found in the environment, put together. The wearing of clothing is mostly restricted to human beings and is a feature of all human societies. The amount and type of clothing worn depends on gender, body type, social factors, and geographic considerations. Garments cover the body, footwear covers the feet, gloves cover the hands, while hats and headgear cover the head. Eyewear and jewelry are not generally considered items of clothing, but play an important role in fashion and clothing as costume. Clothing serves many purposes: it can serve as protection from the elements, rough surfaces, sharp stones, rash-causing plants, insect bites, by providing a barrier between the skin and the environment. Clothing can insulate agains ...
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American Companies Established In 1927
American(s) may refer to: * American, something of, from, or related to the United States of America, commonly known as the " United States" or "America" ** Americans, citizens and nationals of the United States of America ** American ancestry, people who self-identify their ancestry as "American" ** American English, the set of varieties of the English language native to the United States ** Native Americans in the United States, indigenous peoples of the United States * American, something of, from, or related to the Americas, also known as "America" ** Indigenous peoples of the Americas * American (word), for analysis and history of the meanings in various contexts Organizations * American Airlines, U.S.-based airline headquartered in Fort Worth, Texas * American Athletic Conference, an American college athletic conference * American Recordings (record label), a record label previously known as Def American * American University, in Washington, D.C. Sports teams Soccer * ...
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Companies Based In North Carolina
A company, abbreviated as co., is a legal entity representing an association of people, whether natural, legal or a mixture of both, with a specific objective. Company members share a common purpose and unite to achieve specific, declared goals. Companies take various forms, such as: * voluntary associations, which may include nonprofit organizations * business entities, whose aim is generating profit * financial entities and banks * programs or educational institutions A company can be created as a legal person so that the company itself has limited liability as members perform or fail to discharge their duty according to the publicly declared incorporation, or published policy. When a company closes, it may need to be liquidated to avoid further legal obligations. Companies may associate and collectively register themselves as new companies; the resulting entities are often known as corporate groups. Meanings and definitions A company can be defined as an "artificial ...
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Lingerie Brands
Lingerie (, , ) is a category of primarily women's clothing including undergarments (mainly brassieres), sleepwear, and lightweight robes. The choice of the word is often motivated by an intention to imply that the garments are alluring, fashionable, or both. In a 2015 US survey, 75% of women and 26% of men reported having worn sexy lingerie in their lifetime. Lingerie is made of lightweight, stretchy, smooth, sheer or decorative fabrics such as silk, satin, Lycra, charmeuse, chiffon, or (especially and traditionally) lace. These fabrics can be made of various natural fibres like silk or cotton or of various synthetic fibres like polyester or nylon. Etymology The word ''lingerie'' is a word taken directly from the French language, meaning undergarments, and used exclusively for more lightweight items of female undergarments. The French word in its original form derives from the French word '' linge'', meaning 'linen' or ' clothes'. Informal usage suggests visually ap ...
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Clothing Companies Of The United States
Clothing (also known as clothes, apparel, and attire) are items worn on the body. Typically, clothing is made of fabrics or textiles, but over time it has included garments made from animal skin and other thin sheets of materials and natural products found in the environment, put together. The wearing of clothing is mostly restricted to human beings and is a feature of all human societies. The amount and type of clothing worn depends on gender, body type, social factors, and geographic considerations. Garments cover the body, footwear covers the feet, gloves cover the hands, while hats and headgear cover the head. Eyewear and jewelry are not generally considered items of clothing, but play an important role in fashion and clothing as costume. Clothing serves many purposes: it can serve as protection from the elements, rough surfaces, sharp stones, rash-causing plants, insect bites, by providing a barrier between the skin and the environment. Clothing can insulate against cold ...
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Advertising Agency
An advertising agency, often referred to as a creative agency or an ad agency, is a business dedicated to creating, planning, and handling advertising and sometimes other forms of promotion and marketing for its clients. An ad agency is generally independent of the client; it may be an internal department or agency that provides an outside point of view to the effort of selling the client's products or services, or an outside firm. An agency can also handle overall marketing and branding strategies promotions for its clients, which may include sales as well. Typical ad agency clients include businesses and corporations, non-profit organizations and private agencies. Agencies may be hired to produce television advertisements, radio advertisements, online advertising, out-of-home advertising, mobile marketing, and AR advertising, as part of an advertising campaign. History The first acknowledged advertising agency was William Taylor in 1786. Another early agency, started by Ja ...
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KraftWorks
KraftWorks is an advertising agency located in New York City. KraftWorks was founded by Neil Kraft in 2000 after leaving the agency Frierson Mee & Kraft.
''NY Times'', 2000-10-05. Retrieved on 2012-06-26.
According to the agency's website, KraftWorks' clients have included Playtex, Aldo, Joseph Abboud, and others.


Notable clients and campaigns

KraftWorks is well known for their campaigns in the fashion and beauty industry, representing everything from magazines to cosmetics to apparel brands, among others. *
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Peter Lindbergh
Peter Lindbergh (born Peter Brodbeck; 23 November 1944 – 3 September 2019) was a German fashion photographer and film director. He had studied arts in Berlin and Krefeld, and exhibited his works before graduation. In 1971, he turned to photography and worked for the ''Stern'' magazine. In fashion photography, he portrayed models Linda Evangelista, Naomi Campbell, Tatjana Patitz, Cindy Crawford and Christy Turlington together for the January 1990 British Vogue cover, beginning an era of supermodels. He photographed the Pirelli Calendar three times (1996, 2002, 2017), made several films, and created covers for music including Tina Turner's '' Foreign Affair'', Sheryl Crow's '' The Globe Sessions'' and Beyoncé's '' I Am... Sasha Fierce''. His work has been presented at international exhibitions. Lindbergh preferred black & white photography, and noted in 2014: "This should be the responsibility of photographers today to free women, and finally everyone, from the terror of you ...
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L’eggs
L'eggs is a brand of pantyhose, introduced in 1969 by Hanes, which radically changed the hosiery marketplace. The novel developments were the egg-shaped plastic product container, the shift to consignment sales in drug stores and groceries, and the in-store product racks designed to emphasize the egg shape. The brand logo hinted at a pair of chicks or eggs in the lettering. L'eggs was an immediate success, knocking out many competitors and becoming a tremendous profit stream for Hanes. Customers liked the egg-style packaging and the convenience of buying pantyhose closer to home during their usual errands. Celebrity endorsements helped to keep the brand in the forefront. The plastic egg packaging was used for home handicrafts and as a toy for children. The success of the product line continued through the 1970s and 1980s, with L'eggs standing as the largest pantyhose brand in the US. In the 1990s, office workers increasingly adopted casual dress styles, and many women in the wo ...
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Winston-Salem, North Carolina
Winston-Salem is a city and the county seat of Forsyth County, North Carolina, United States. In the 2020 United States census, 2020 census, the population was 249,545, making it the second-largest municipality in the Piedmont Triad region, the List of municipalities in North Carolina, 5th most populous city in North Carolina, the third-largest urban area in North Carolina, and the List of United States cities by population, 90th most populous city in the United States. With a metropolitan population of 679,948 it is the List of metropolitan areas of North Carolina, fourth largest metropolitan area in North Carolina. Winston-Salem is home to the tallest office building in the region, 100 North Main Street, formerly known as the Wachovia Building and now known locally as the Wells Fargo Center. In 2003, the Greensboro-Winston-Salem-High Point metropolitan statistical area was redefined by the U.S. Office of Management and Budget, OMB and separated into the two major metropolitan ar ...
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