Buenos Aires Visual Plan
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Buenos Aires Visual Plan
The Buenos Aires Visual Plan was the first program to establish an organised system of traffic signs in the city of Buenos Aires,Haciendo la ciudad legible
by Ronald Shakespear (archived, 18 Jun 2011)
developed and implemented between 1971 and 1972. The plan had been thought by the Buenos Aires administration led by then Intendent Saturnino Montero Ruiz and carried out by the design studio managed by architects Guilermo González Ruiz and

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Buenos Aires
Buenos Aires ( or ; ), officially the Autonomous City of Buenos Aires ( es, link=no, Ciudad Autónoma de Buenos Aires), is the capital and primate city of Argentina. The city is located on the western shore of the Río de la Plata, on South America's southeastern coast. "Buenos Aires" can be translated as "fair winds" or "good airs", but the former was the meaning intended by the founders in the 16th century, by the use of the original name "Real de Nuestra Señora Santa María del Buen Ayre", named after the Madonna of Bonaria in Sardinia, Italy. Buenos Aires is classified as an alpha global city, according to the Globalization and World Cities Research Network (GaWC) 2020 ranking. The city of Buenos Aires is neither part of Buenos Aires Province nor the Province's capital; rather, it is an autonomous district. In 1880, after decades of political infighting, Buenos Aires was federalized and removed from Buenos Aires Province. The city limits were enlarged to include t ...
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Corporate Identity
A corporate identity or corporate image is the manner in which a corporation, firm or business enterprise presents itself to the public (such as customers and investors as well as employees). The corporate identity is typically visualized by branding and with the use of trademarks, but it can also include things like product design, advertising, public relations etc. Corporate identity is a primary goal of the corporate communications, in order to maintain and build the identity to accord with and facilitate the corporate business objectives. In general, this amounts to a corporate title, logo (logotype and/or logogram) and supporting devices commonly assembled within a set of corporate guidelines. These guidelines govern how the identity is applied and usually include approved color palettes, typefaces, page layouts, fonts, and others. Integrated marketing communications (IMC) Corporate identity is the set of multi-sensory elements that marketers employ to communicate a v ...
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Graphic Design
Graphic design is a profession, academic discipline and applied art whose activity consists in projecting visual communications intended to transmit specific messages to social groups, with specific objectives. Graphic design is an interdisciplinary branch of design and of the fine arts. Its practice involves creativity, innovation and lateral thinking using manual or digital tools, where it is usual to use text and graphics to communicate visually. The role of the graphic designer in the communication process is that of encoder or interpreter of the message. They work on the interpretation, ordering, and presentation of visual messages. Usually, graphic design uses the aesthetics of typography and the compositional arrangement of the text, ornamentation, and imagery to convey ideas, feelings, and attitudes beyond what language alone expresses. The design work can be based on a customer's demand, a demand that ends up being established linguistically, either orally or in writin ...
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Road Signs In Argentina
In Argentina, road signs are similar to those of other South American countries. They are something of a compromise between the Vienna Convention signs used in Europe and the U.S. system. Argentina is right-hand traffic. While warning signs are mostly based on the US's MUTCD (yellow diamond shape), information, mandatory and prohibitory signs were taken from the Vienna Convention diagrams. In 1994, the Congress of Argentina promulgated Law n° 24.449 with the purpose of establishing a single rules system within the whole country. The diagrams of those road signs were published in the "Anex L" of Decree 779 (promulgated in 1995), which ruled Law 24.449 and added visual information to its article 22. Starting in 2013, the National Directorate of Roads of Argentina (DNV) published a series of visual identity guides that detailed specific norms for the installation and use of road signs along the country, including fonts, colors, materials, and measures, among other items. Those ...
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Mauricio Macri
Mauricio Macri (; born 8 February 1959) is an Argentine businessman and politician who served as the President of Argentina from 2015 to 2019. He has been the leader of the Republican Proposal (PRO) party since its founding in 2005. He previously served as 5th Chief of Government of Buenos Aires from 2007 to 2015, and was a member of the Chamber of Deputies representing Buenos Aires from 2005 to 2007. Ideologically, he identifies himself as a liberal and conservative on the Argentine centre-right. Born in Tandil, Argentina, Macri trained as a civil engineer at the Pontifical Catholic University of Argentina and attended Columbia University for business school. After embarking on a business career, he was kidnapped in 1991. The experience prompted him to enter politics, after being released by his captors. He served as president of football club Boca Juniors from 1994 to 2007, reestablishing its profitability which raised his public profile. In 2003 he launched the Commitment ...
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Coat Of Arms Of Buenos Aires
The coat of arms of Buenos Aires is the official shield used by the different areas and dependencies of the Government of the city of Buenos Aires, Argentina. The current coat of arms was adopted by law number 4408, sanctioned by the Buenos Aires City Legislature in 2012. History On October 20, 1580 the government of the city of La Trinidad and the port of ''Buen Ayre'', headed by Juan de Garay, received an insignia sent to it by the crown for their approval. It depicted an eagle which was unfortunately looking to the left (the right of the observer), which in heraldry suggests "illegitimacy" . There was another error, in that the crown was royal (which is supposed to be reserved for the highest nobility). Perhaps because of the presumed distaste of heraldry experts, the insignia was not approved until September 20, 1596, and fell out of use quite quickly. On November 29, 2012, the Buenos Aires City Legislature passed a bill that modified and restored the original format of ...
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Taxi
A taxi, also known as a taxicab or simply a cab, is a type of vehicle for hire with a driver, used by a single passenger or small group of passengers, often for a non-shared ride. A taxicab conveys passengers between locations of their choice. This differs from public transport where the pick-up and drop-off locations are decided by the service provider, not by the customers, although demand responsive transport and share taxis provide a hybrid bus/taxi mode. There are four distinct forms of taxicab, which can be identified by slightly differing terms in different countries: * Hackney carriages, also known as public hire, hailed or street taxis, licensed for hailing throughout communities * Private hire vehicles, also known as minicabs or private hire taxis, licensed for pre-booking only * Taxibuses, also come in many variations throughout the developing countries as jitneys or jeepney, operating on pre-set routes typified by multiple stops and multiple independent passenger ...
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Colectivo
''Colectivo'' (English: collective bus) is the name given in Argentina, Colombia, Chile and Paraguay to a type of public transportation vehicle, especially those of Argentina's capital city, Buenos Aires. The name comes from ''vehículos de transporte colectivo'' ("vehicles for collective transport"), reflecting their origin as shared taxis.The design evolution of the colectivo
Article with much information and many photographs, accessed 10 April 2010
When they first appeared in the 1920s, ''colectivos'' were small es built out of smaller vehicle chassis (cars, vans, etc.) and, later, out of

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Bus Stop
A bus stop is a place where buses stop for passengers to get on and off the bus. The construction of bus stops tends to reflect the level of usage, where stops at busy locations may have shelters, seating, and possibly electronic passenger information systems; less busy stops may use a simple pole and flag to mark the location. Bus stops are, in some locations, clustered together into transport hubs allowing interchange between routes from nearby stops and with other public transport modes to maximise convenience. Types of service For operational purposes, there are three main kinds of stops: Scheduled stops, at which the bus should stop irrespective of demand; request stops (or flag stop), at which the vehicle will stop only on request; and hail and ride stops, at which a vehicle will stop anywhere along the designated section of road on request. Certain stops may be restricted to "discharge/set-down only" or "pick-up only". Some stops may be designated as "timing poin ...
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Helvetica
Helvetica (originally Neue Haas Grotesk) is a widely used sans-serif typeface developed in 1957 by Swiss typeface designer Max Miedinger and Eduard Hoffmann. Helvetica is a neo-grotesque design, one influenced by the famous 19th century (1890s) typeface Akzidenz-Grotesk and other German and Swiss designs. Its use became a hallmark of the International Typographic Style that emerged from the work of Swiss designers in the 1950s and '60s, becoming one of the most popular typefaces of the mid-20th century. Over the years, a wide range of variants have been released in different weights, widths, and sizes, as well as matching designs for a range of non-Latin alphabets. Notable features of Helvetica as originally designed include a high x-height, the termination of strokes on horizontal or vertical lines and an unusually tight spacing between letters, which combine to give it a dense, solid appearance. Developed by the ''Haas'sche Schriftgiesserei'' (Haas Type Foundry) of Münchenst ...
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Road Signs In Argentina
In Argentina, road signs are similar to those of other South American countries. They are something of a compromise between the Vienna Convention signs used in Europe and the U.S. system. Argentina is right-hand traffic. While warning signs are mostly based on the US's MUTCD (yellow diamond shape), information, mandatory and prohibitory signs were taken from the Vienna Convention diagrams. In 1994, the Congress of Argentina promulgated Law n° 24.449 with the purpose of establishing a single rules system within the whole country. The diagrams of those road signs were published in the "Anex L" of Decree 779 (promulgated in 1995), which ruled Law 24.449 and added visual information to its article 22. Starting in 2013, the National Directorate of Roads of Argentina (DNV) published a series of visual identity guides that detailed specific norms for the installation and use of road signs along the country, including fonts, colors, materials, and measures, among other items. Those ...
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Dashboard
For business applications, see Dashboard (business). A dashboard (also called dash, instrument panel (IP), or fascia) is a control panel set within the central console of a vehicle or small aircraft. Usually located directly ahead of the driver (or pilot), it displays instrumentation and controls for the vehicle's operation. Etymology Originally, the word ''dashboard'' applied to a barrier of wood or leather fixed at the front of a horse-drawn carriage or sleigh to protect the driver from mud or other debris "dashed up" (thrown up) by the horses' hooves. The first known use of the term (hyphenated as ''dash-board'', and applied to sleighs) dates from 1847. Commonly these boards did not perform any additional function other than providing a convenient handhold for ascending into the driver's seat, or a small clip with which to secure the reins when not in use. When the first "horseless carriages" were constructed in the late 19th century, with engines mounted beneath the drive ...
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