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Avant Garde Magazine
''Avant Garde'' was a magazine notable for graphic and logogram design by Herb Lubalin. The magazine had 14 issues and was published from January 1968 to July 1971. The magazine was based in New York City. The editor was Ralph Ginzburg and this was the third collaboration with Lubalin. Previously they worked on ''Eros'' and ''Fact''. ''Avant Garde'' 3, published in May 1968, lists in the masthead: Peter Schjeldahl as Features Editor, Leslie M. Pockell as Articles Editor, Lawrence Witchel, Executive Editor, L. Ransom Burton, Copy Editor, Rosemary Latimore, Research Director, Art Whitman, Production Director, Miriam Fier, Business Director, Paul Finegold handled circulation, Advertising was managed by Richard Stoneman, and Shoshanna Ginzburg was Promotion Director. From January 1968 through July 1971, Ginzburg published ''Avant Garde''. While it could not be termed obscene, it was filled with creative imagery often caustically critical of American society and government, sex ...
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Magazine
A magazine is a periodical publication, generally published on a regular schedule (often weekly or monthly), containing a variety of content. They are generally financed by advertising, purchase price, prepaid subscriptions, or by a combination of the three. Definition In the technical sense a ''journal'' has continuous pagination throughout a volume. Thus '' Business Week'', which starts each issue anew with page one, is a magazine, but the '' Journal of Business Communication'', which continues the same sequence of pagination throughout the coterminous year, is a journal. Some professional or trade publications are also peer-reviewed, for example the '' Journal of Accountancy''. Non-peer-reviewed academic or professional publications are generally ''professional magazines''. That a publication calls itself a ''journal'' does not make it a journal in the technical sense; ''The Wall Street Journal'' is actually a newspaper. Etymology The word "magazine" derives from Arabic , ...
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Herb Lubalin
Herbert F. Lubalin (; March 17, 1918 – May 24, 1981) was an American graphic designer. He collaborated with Ralph Ginzburg on three of Ginzburg's magazines: ''Eros'', ''Fact'', and ''Avant Garde''. He designed the typeface, ITC Avant Garde, for the last of these. Biography Herb Lubalin was born March 17, 1918 in New York. There he lived with his parents, older sister, and twin brother. His parents were very appreciative of the arts and were supportive of his artistic capabilities and talent. Early into his education, his parents realized that he was color blind. Education and early career Lubalin entered Cooper Union at the age of seventeen, and quickly became entranced by the possibilities presented by typography as a communicative implement. Gertrude Snyder notes that during this period Lubalin was particularly struck by the differences in interpretation one could impose by changing from one typeface to another, always “fascinated by the look and sound of words (as he ...
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Ralph Ginzburg
Ralph Ginzburg (October 28, 1929 – July 6, 2006) was an American author, editor, publisher and photo-journalist. He was best known for publishing books and magazines on erotica and art and for his conviction in 1963 for violating federal obscenity laws. Biography Ralph Ginzburg was born in Brooklyn on October 28, 1929, to Russian-Jewish immigrant parents. He went to New Utrecht High School in Brooklyn and was president of his class. Since his parents hoped that he could be an accountant, when he first enrolled in City College of New York after high school, he majored in accounting. While Ginzburg was taking a journalism class at CCNY, his professor, Irving Rosenthal, realised his talent in journalism and encouraged him to accept an editorial job on the school newspaper, ''The Ticker''.Williams, C. F. (2012). ''Eros in America: Freud and the counter culture''. Ginzburg later became editor-in-chief of it, which further fostered his passion for journalism. After graduating in 194 ...
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Eros (magazine)
''Eros'' was an American quarterly political and literary magazine that published only four volumes in 1962. ''The New York Times'' described ''Eros'' as a “stunningly designed hardcover ‘magbook’,” covering “a wide swath of sexuality in history, politics, art and literature.” The magazine was the first product of Ralph Ginzburg and Herb Lubalin who later created two other influential magazines, namely ''Fact'' and ''Avant Garde''. History and profile The first issue of the magazine appeared in Spring 1962. Ralph Ginzburg was the editor and Herb Lubalin was the art director of ''Eros'' which came out quarterly. The focus of the magazine was on love and sex during the dawning of the Sexual Revolution. It also covered articles on politics, arts and literature. The third (Autumn, 1962) of a total of 4 issues of the magazine published featured the photographs of Marilyn Monroe just before her death which caused an obscenity lawsuit against Ginzburg by then U.S. Attorney G ...
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Fact (US Magazine)
''Fact'' was an American quarterly magazine that commented on controversial topics. It was in circulation between January 1964 and August 1967. History The publisher of ''Fact'' was Trident Press based in New York City. The magazine was edited by Ralph Ginzburg and Warren BorosonMeggs, Philip B. “Two Magazines of the Turbulent ‘60s: a ‘90s Perspective.” ''Print'' 48 (Mar–Apr 1994): 68–77 and designed by Herb Lubalin. ''Fact'' was notable for having been sued by Barry Goldwater over a 1964 issue entitled "The Unconscious of a Conservative: A special Issue on the Mind of Barry Goldwater". In '' Goldwater v. Ginzburg'', a federal jury awarded Goldwater $1 in compensatory damages and $75,000 in punitive damages, to punish Ginzburg and the magazine for being reckless. The American Psychiatric Association then issued the Goldwater rule reaffirming medical privacy and forbidding commenting on a patient whom the individual psychiatrist has not personally examined. The Uni ...
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Peter Schjeldahl
Peter Charles Schjeldahl (; March 20, 1942 – October 21, 2022) was an American art critic, poet, and educator. He was noted for being the head art critic at ''The New Yorker'', having earlier written for ''The Village Voice'', ''ARTnews'', and ''The New York Times''. Early life and education Schjeldahl was born in Fargo, North Dakota, on March 20, 1942. His father, Gilmore, was the inventor of the airsickness bag, and whose company produced NASA’s first communications satellite; his mother, Charlene (Hanson), was Gilmore's office manager. Schjeldahl was raised in small towns throughout his home state and Minnesota. He studied at Carleton College from 1962 to 1964, and at The New School. He began his professional writing career as a reporter in 1962 at ''The Jersey Journal'', in Jersey City, and in Minnesota and Iowa. Art critic Schjeldahl traveled to Paris in 1964 and remained there for a year before settling in New York City in 1965. Upon moving to New York he worked as ...
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Leslie Pockell
Leslie M. “Les” Pockell (June 19, 1942 – July 26, 2010) was an American publishing executive and anthologist. He was the vice president and associate publisher of Grand Central Publishing and compiled numerous anthologies during his career. Biography Pockwell was born on June 19, 1942, in Norwalk, Connecticut and graduated from Columbia University in 1964. Pockell worked at St. Martin's Press, Doubleday and the Book-of-the-Month Club before joining Warner Books, which became Grand Central Publishing. During his career, he edited works for a diverse group of authors from novelists Donald Westlake and Anna Porter to the physicist Leonard Mlodinow to the former Whitewater controversy prosecutor Ken Starr to the critic Harold Bloom to the actor and children's writer John Lithgow. He was also a colleague of Jacqueline Kennedy Onassis Jacqueline Lee Kennedy Onassis ( ; July 28, 1929 – May 19, 1994) was an American socialite, writer, photographer, and book editor who served ...
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ITC Avant Garde
ITC Avant Garde Gothic is a geometric sans serif font family based on the logo font used in the '' Avant Garde'' magazine. Herb Lubalin devised the logo concept and its companion headline typeface, and then he and Tom Carnase, a partner in Lubalin's design firm, worked together to transform the idea into a full-fledged typeface. The condensed fonts were drawn by Ed Benguiat in 1974, and the obliques were designed by , Erich Gschwind and in 1977. The original designs include one version for setting headlines and one for text copy. However, in the initial digitization, only the text design was chosen, and the ligatures and alternate characters were not included. The font family consists of five weights (four for condensed), with complementary obliques for widest width fonts. When ITC released the OpenType version of the font, the original 33 alternate characters and ligatures, plus extra characters were included. Elsner+Flake also issued the ligatures and alternate characters s ...
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Typographic Ligature
In writing and typography, a ligature occurs where two or more graphemes or letters are joined to form a single glyph. Examples are the characters æ and œ used in English and French, in which the letters 'a' and 'e' are joined for the first ligature and the letters 'o' and 'e' are joined for the second ligature. For stylistic and legibility reasons, 'f' and 'i' are often merged to create 'fi' (where the tittle on the 'i' merges with the hood of the 'f'); the same is true of 's' and 't' to create 'st'. The common ampersand (&) developed from a ligature in which the handwritten Latin letters 'E' and 't' (spelling , Latin for 'and') were combined. History The earliest known script Sumerian cuneiform and Egyptian language, Egyptian hieratic both include many cases of character combinations that gradually evolve from ligatures into separately recognizable characters. Other notable ligatures, such as the Brahmic family, Brahmic abugidas and the Runes, Germanic bind rune, figure pr ...
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International Typeface Corporation
The International Typeface Corporation (ITC) was a type manufacturer founded in New York in 1970 by Aaron Burns, Herb Lubalin and Edward Rondthaler. The company was one of the world's first type foundries to have no history in the production of metal type. It is now a wholly owned brand or subsidiary of Monotype Imaging. History The company was founded to design, license and market typefaces for filmsetting and computer set types internationally. The company issued both new designs and revivals of older or classic faces, invariably re-cut to be suitable for digital typesetting use and produced in families of different weights. Although it is claimed that the designers took care to preserve the style and character of the original typefaces, several ITC revivals, such as ITC Bookman and ITC Garamond in particular, have received criticism that the end result was related in name only to the original faces. Among the company's notable type designers was Ed Benguiat, the creator of Tif ...
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Avant-garde Magazines
The avant-garde (; In 'advance guard' or 'vanguard', literally 'fore-guard') is a person or work that is experimental, radical, or unorthodox with respect to art, culture, or society.John Picchione, The New Avant-garde in Italy: Theoretical Debate and Poetic Practices' (Toronto: University of Toronto Press, 2004), p. 64 . It is frequently characterized by aesthetic innovation and initial unacceptability.Kostelanetz, Richard, ''A Dictionary of the Avant-Gardes'', Routledge, May 13, 2013
The avant-garde pushes the boundaries of what is accepted as the or the ''