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Ad Creep
Ad creep is the "creep" of advertising into previously ad-free spaces. The earliest verified appearance of the term "ad creep" is in a 1996 article "Creeping Commercials: Ads Worming Way Into TV Scripts" by Steve Johnson for the ''Chicago Tribune'', however it may have been coined by a subscriber to ''Stay Free!, Stay Free!'' magazine, according to another source. While the virtues of advertising can be debated, ad-creep often especially refers to advertising which is ''invasive and coercive'', such as ads in schools, doctor's offices and hospitals, restrooms, elevators, on ATMs, on garbage cans, on Fleet media, vehicles, on restaurant menus, and countless other items. In Steve Johnson's piece referenced above, he criticizes product placement and "creative advertising enhancements" as "one more manifestation of an environment in which the commercial assault is almost nonstop". Commercial Alert, a nonprofit organization founded by Public Citizen "to keep the commercial culture with ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Valio PSE Russia 2006
Valio Ltd ( fi, Valio Oy) is a Finland, Finnish manufacturer of dairy products and one of the largest companies in Finland. Valio's products include cheese, powdered ingredients, butter, yogurt and milk. It is Finland's largest milk processor, producing 85% of the country's milk. Valio's net turnover in 2012 was 2 billion euros. Valio is the market leader in key dairy product categories in Finland and a pioneer as the developer of functional foods. Valio is owned by 18 dairy cooperatives which have about 7,900 milk farmers as members. Valio's product range currently consists of about 1,000 products. Valio is Finland’s biggest food exporter and sells products to nearly 60 countries. In 2015 Valio’s share of Finland’s dairy product exports was around 97%, and that of Finland’s food exports around 29%. Valio has 15 production facilities in Finland, two in Estonia and a plant for producing processed cheese and a logistics centre in Moscow, Russia. Valio subsidiaries operate i ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Super Bowl
The Super Bowl is the annual final playoff game of the National Football League (NFL) to determine the league champion. It has served as the final game of every NFL season since 1966, replacing the NFL Championship Game. Since 2022, the game is played on the second Sunday in February. Prior Super Bowls were played on Sundays in early to mid-January from 1967 to 1978, late January from 1979 to 2003, and the first Sunday of February from 2004 to 2021. Winning teams are awarded the Vince Lombardi Trophy, named for the coach who won the first two Super Bowls. Due to the NFL restricting use of its "Super Bowl" trademark, it is frequently referred to as the "big game" or other generic terms by non-sponsoring corporations. The day the game is played is often referred to as "Super Bowl Sunday" or simply "Super Sunday". The game was created as part of a 1966 merger agreement between the NFL and the competing American Football League (AFL) to have their best teams compete for a champi ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Criticism Of Advertising
Advertising is a form of selling a product to a certain audience in which communication is intended to persuade an audience to purchase products, ideals or services regardless of whether they want or need them. While advertising can be seen as a way to inform the audience about a certain product or idea it also comes with a cost because the sellers have to find a way to show the seller interest in their product. It is not without social costs. Unsolicited commercial email and other forms of spam have become so prevalent that they are a major nuisance to internet users, as well as being a financial burden on internet service providers. Advertising increasingly invades public spaces, such as schools, which some critics argue is a form of child exploitation. Advertising frequently uses psychological pressure (for example, appealing to feelings of inadequacy) on the intended consumer, which may be harmful. As a result of these criticisms, the advertising industry has seen low approval ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Adbusters
The Adbusters Media Foundation is a Canadian-based Nonprofit organization, not-for-profit, Environmentalism, pro-environment organization founded in 1989 by Kalle Lasn and Bill Schmalz in Vancouver, British Columbia. Adbusters describes itself as "a global network of artists, activists, writers, pranksters, students, educators and entrepreneurs who want to advance the new social activist movement of the information age." As anti-capitalist or opposed to capitalism, it publishes the reader-supported, advertising-free ''Adbusters'', an activist magazine devoted to challenging consumerism. The magazine has an international circulation peaking at 120,000 in the late 2000s with circulation of 60,000 in 2022. Past and present contributors to the magazine include Jonathan Barnbrook, Morris Berman, Brendan Connell, Simon Critchley, David Graeber, Michael Hardt, Chris Hedges, Bill McKibben, Jim Munroe, David Orrell, Douglas Rushkoff, Matt Taibbi, Slavoj Žižek, and others. Adbusters ha ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Business Insider
''Insider'', previously named ''Business Insider'' (''BI''), is an American financial and business news website founded in 2007. Since 2015, a majority stake in ''Business Insider''s parent company Insider Inc. has been owned by the German publishing house Axel Springer. It operates several international editions, including one in the United Kingdom. ''Insider'' publishes original reporting and aggregates material from other outlets. , it maintained a liberal policy on the use of anonymous sources. It has also published native advertising and granted sponsors editorial control of its content. The outlet has been nominated for several awards, but is criticized for using factually incorrect clickbait headlines to attract viewership. In 2015, Axel Springer SE acquired 88 percent of the stake in Insider Inc. for $343 million (€306 million), implying a total valuation of $442 million. In February 2021, the brand was renamed simply ''Insider''. History ''Busi ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
HuffPost
''HuffPost'' (formerly ''The Huffington Post'' until 2017 and sometimes abbreviated ''HuffPo'') is an American progressive news website, with localized and international editions. The site offers news, satire, blogs, and original content, and covers politics, business, entertainment, environment, technology, popular media, lifestyle, culture, comedy, healthy living, women's interests, and local news featuring columnists. It was created to provide a progressive alternative to the conservative news websites such as the Drudge Report. The site offers content posted directly on the site as well as user-generated content via video blogging, audio, and photo. In 2012, the website became the first commercially run United States digital media enterprise to win a Pulitzer Prize. Founded by Andrew Breitbart, Arianna Huffington, Kenneth Lerer, and Jonah Peretti, the site was launched on May 9, 2005 as a counterpart to the Drudge Report. In March 2011, it was acquired by AOL for ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
New Zealand
New Zealand ( mi, Aotearoa ) is an island country in the southwestern Pacific Ocean. It consists of two main landmasses—the North Island () and the South Island ()—and over 700 smaller islands. It is the sixth-largest island country by area, covering . New Zealand is about east of Australia across the Tasman Sea and south of the islands of New Caledonia, Fiji, and Tonga. The country's varied topography and sharp mountain peaks, including the Southern Alps, owe much to tectonic uplift and volcanic eruptions. New Zealand's capital city is Wellington, and its most populous city is Auckland. The islands of New Zealand were the last large habitable land to be settled by humans. Between about 1280 and 1350, Polynesians began to settle in the islands and then developed a distinctive Māori culture. In 1642, the Dutch explorer Abel Tasman became the first European to sight and record New Zealand. In 1840, representatives of the United Kingdom and Māori chiefs ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
NHL Arenas
The following is a list of National Hockey League (NHL) arenas. This list includes past, present, and future arenas. FLA Live Arena, Madison Square Garden, and Mullett Arena are the only current arenas whose name is not held by a corporate sponsor; however, FLA Live Arena is only a temporary placeholder name until the Panthers can secure a new naming rights agreement. The Mullett Arena is a venue owned by Arizona State University, and only serving as an interim venue for the Coyotes until they can secure funding for a new larger arena. Climate Pledge Arena's name is corporately held by Amazon, who uses its naming rights contract to promote its climate change awareness initiative. Current arenas * § Underwent extensive renovations from 2018 to 2021, resulting in a completely new arena bowl and concourses within the original structure. * † Underwent extensive renovations from 2010 to 2013, resulting in a completely new arena bowl and concourses within the original structure. ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Kantar Group
Kantar Group is a data analytics and brand consulting company, based in London, England. It was founded in 1992, and has approximately 30,000 employees in 100 countries working in various research disciplines, including social media monitoring, advertising effectiveness, consumer and shopper behaviour, and public opinion. Kantar has been majority owned by Bain Capital Private Equity since July 2019, when WPP sold a 60% stake of the company for $3.1 billion, at a valuation of $4.0 billion. History Acquisitions British Market Research Bureau Limited – BMRB, which was established in 1933, London, were acquired by the group in 2009 and merged into Kantar Public in 2016. The subsidiary TGI – Target Group Index of BMRB, which was established in 1969, was split and merged into the Kantar Media brand in 2009. On 24 October 2018 it was announced that the WPP board approved the plans to sell Kantar Group. In Dec 2019, Eric Salama stepped down as the CEO of Kantar Group. Eric Sala ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Advertising Age
''Ad Age'' (known as ''Advertising Age'' until 2017) is a global media brand that publishes news, analysis, and data on marketing and media. Its namesake magazine was started as a broadsheet newspaper in Chicago in 1930. ''Ad Age'' appears in multiple formats, including its website, daily email newsletters, social channels, events and a bimonthly print magazine. ''Ad Age'' is based in New York City. Its parent company, the Detroit-based Crain Communications, is a privately held publishing company with more than 30 magazines, including ''Autoweek'', ''Crain's New York Business'', ''Crain's Chicago Business'', ''Crain's Detroit Business'', and ''Automotive News''. History ''Advertising Age'' launched as a broadsheet newspaper in Chicago in 1930. Its first editor was Sid Bernstein. The site AdCritic.com was acquired by The Ad Age Group in March 2002. An industry trade magazine, ''BtoB'', was folded into ''Advertising Age'' in January 2014. In 2017, the magazine shortened its na ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Stagecoach In Manchester Allover Advert Bus
A stagecoach is a four-wheeled public transport coach used to carry paying passengers and light packages on journeys long enough to need a change of horses. It is strongly sprung and generally drawn by four horses although some versions are drawn by six horses. Commonly used before steam-powered rail transport was available, a stagecoach made long scheduled trips using ''stage stations'' or posts where the stagecoach's horses would be replaced by fresh horses. The business of running stagecoaches or the act of journeying in them was known as staging. Some familiar images of the stagecoach are that of a Royal Mail coach passing through a turnpike gate, a Dickensian passenger coach covered in snow pulling up at a coaching inn, a highwayman demanding a coach to "stand and deliver" and a Wells Fargo stagecoach arriving at or leaving a Wild West town. The yard of ale drinking glass is associated by legend with stagecoach drivers, though it was mainly used for drinking feats and sp ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
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