SteelSeries

Danish gaming peripherals and accessory manufacturer SteelSeriesTypeSubsidiaryIndustryVideo gamesComputer hardwarePC gamingConsumer electronicsApplication softwareEsportsFounded2001; 25 years ago (2001)FounderJacob Wolff-PetersenHeadquarters Frederiksberg, DenmarkKey peopleEhtisham Rabbani (CEO)Tino Soelberg (CTO)Christian Andersen (CFO)Rune Berendtsen (CIO)ProductsGaming peripherals and accessories: headsets, mice, keyboards, controllers, mousepadsParentGN Store NordWebsitesteelseries.com SteelSeries (styled as steelseries), formerly Icemat, is a Danish manufacturer of gaming peripherals and accessories, including headsets, keyboards, mice, controllers, and mousepads. SteelSeries was acquired by GN Store Nord in 2021. History SteelSeries was founded as Icemat in 2001 by Jacob Wolff-Petersen. The company's original name was Soft Trading, and it was changed to SteelSeries in 2007. Soft Trading made the Icemat and SteelPad mouse mats, which influenced the company's eventual name change. In 2008, SteelSeries acquired Ideazon, a North America-based developer and manufacturer of gaming peripherals. Michael von Essen-Mueller, the company's first CEO, helped the company establish its bran