Topic summary
Self-publish

Extracted from the Wikipedia article Self-publishing.
Cost and revenue
Self-publishing's financial aspect differs from traditional models. In self-publishing, authors are responsible for all associated costs, which may include editing, cover design, formatting, and marketing. Self-published authors receive a four to five times a larger payout per sale with royalties sometimes as high as 70% when compared to working with traditional publishers. However, total earnings depend on sales volume, which can be influenced by discoverability. Traditional publishers often provide an advance that is later covered by author's earnings as their work sells. Self-published authors do not receive an advance. The financial success of self-published authors depends on the author's marketing efforts, which often require a substantial investment.