Rentrak

Rentrak Corporation is a global media measurement and research company serving the entertainment industry. Rentrak is headquartered in Portland, Oregon, US, with additional offices in the United States and around the world.

In February 2016, Comscore acquired Rentrak in an all-stock deal valued at $768 million and renamed the company Comscore Movies.. The company returned to its original name in 2026, with the company being acquired by a private equity fund.