Primark

Primark Limited (; trading as Penneys in Ireland) is an Irish multinational retailer specialising in fast fashion. It is headquartered in Dublin, Ireland, with 491 shops in Europe and in the United States and 4 franchised shops in Kuwait and Dubai. The company was founded as Penneys; however, that brand hasn't been used outside of the Republic of Ireland since 1976 because of a trademark conflict with American retailer JCPenney. Primark is owned by Associated British Foods, with a corporate spin-off planned for late 2027.

Primark sells clothing, accessories and footwear, beauty products, housewares, and confectionery.

It is a member of the UN Fashion Charter and the Ethical Trading Initiative. As of 2025, 74% of its garments use recycled fibers.

The company has been criticised for sourcing products from suppliers with poor working conditions in investigations by War on Want, BBC News, as well as from notes found by alleged workers in clothing; however, some of these notes and footage have been determined to be fabricated or hoaxes.