Topic summary
P!NK
Extracted from the Wikipedia article Pink (singer).
Endorsements
Sony Computer Entertainment Europe announced a collaboration with Pink in 2006, which included a limited edition "P!nk PSP Value Pack". PSP Senior Brand Manager for SCEE Stephane Hareau stated: "The P!nk PSP launch is much more than just launching a new colour. It is about a confident and powerful attitude for young women. The association with P!nk, a worldwide icon and musical chameleon, will enable PSP to push new boundaries." On April 3, 2009, Optus announced a Pre-Paid mobile campaign with the singer. The following year, Pink fronted a multi-million dollar TV campaign for V8 Supercars Australia. She served as their ambassador until 2012. In August 2012, Pink became a spokesmodel for CoverGirl, featuring in a fall 2013 advertising campaign themed "beauty with an edge".