News18

2014–Present: Reliance Industries era

RIL had stated during the takeover that the acquisition would help in differentiating their 4G business through corporate synergy. Infotel, the broadband subsidiary of RIL had been reincorporated as Reliance Jio Infocomm and was in the process of launching its data transfer business. It was suggested that the synergy would alleviate stresses posed by unstable market conditions in the news broadcast industry, while Jio would provide exclusive content from Network18 productions to increase traffic towards itself and expand its customer base. The synergy was however not adopted, according to analysts it was not financially beneficial to restrict content to only Jio customers and that Jio itself could be more profitable by being a content aggregator at competitive rates and still have a cost advantage due to its scale. In 2016, Network18 undertook a rebranding operation, the IBN brand was phased out and replaced with News18, channels such as CNN IBN renamed to CNN-News18, and IBN7 renamed to News18 India, among others. Earlier in December 2015, CNN Worldwide had finalised its decision to renew the franchise licensing agreement with Network18, after a period of uncertainty.