NaturalMotion

NaturalMotion Limited is a British video game development company with development offices in London, Brighton and Birmingham. Founded in November 2001 as a spin-out company from the University of Oxford by Torsten Reil, Michael Buckland, and Tariq Iqbal, NaturalMotion specialises in creating animation technology for the video game and film industries. In January 2014, NaturalMotion was acquired by Zynga for US$527 million.

Their main technology products are Endorphin (for the film industry) and Euphoria (for the gaming industry), in addition to video games such as Backbreaker and CSR Racing.