Minecon

2012

On 2 August 2012, Mojang announced that the 2012 MineCon convention would take place at Disneyland Paris on the 24 and 25 November. The announcement was made over the social networking platform Twitter when the game's creator, Markus Persson, posted a short trailer revealing the new convention location. The video shows Mojang team members wearing Disney paraphernalia, and Persson comments to lead developer Jens Bergensten, "I think they are trying to tell us something". Joystiq's JC Fletcher said that the site was a "step up" from the first MINECON's location in Las Vegas. The second annual convention was the first held outside of the United States, making it available to European fans who might not have been able to attend the first. It was held in the wake of Minecraft's growing popularity as the Xbox 360 version of the game sold 3 million copies. 2012 was also the start of several in-game unofficial MINECONs, notably a Virtual MINECON, which although an unofficial event, was attended by a member of the Mojang Team. Many in-game MINECONs have announced an intent to return with the start of the next MINECON.