Metaphors

Psychological effects

Metaphors also play a crucial role in how people experience crises, such as the COVID-19 pandemic. A study by Baranowski et al. (2024) analyzed the use of metaphorical imagery in professional healthcare literature and found that metaphors significantly influenced how healthcare workers perceived and emotionally responded to the pandemic. Their research identified different categories of metaphorical framings—such as war metaphors ("fighting the pandemic") and transformational metaphors ("lessons learned from the crisis")—which led to varying emotional responses among healthcare workers. While war metaphors were widely used, they could also induce feelings of helplessness if the metaphor implied an unwinnable battle. In contrast, metaphors that framed the pandemic as a challenge or learning opportunity tended to promote a sense of empowerment and resilience. These findings align with previous research showing that metaphors can significantly impact emotional processing and coping strategies in stressful situations.