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On May 1, 2003, United States president
George W. Bush George Walker Bush (born July 6, 1946) is an American politician and businessman who was the 43rd president of the United States from 2001 to 2009. A member of the Bush family and the Republican Party (United States), Republican Party, he i ...
gave a televised speech on the aircraft carrier USS ''Abraham Lincoln''. Bush, who had launched the U.S.-led invasion of Iraq six weeks earlier, mounted a podium in front of a
White House The White House is the official residence and workplace of the president of the United States. Located at 1600 Pennsylvania Avenue Northwest (Washington, D.C.), NW in Washington, D.C., it has served as the residence of every U.S. president ...
-produced
banner A banner can be a flag or another piece of cloth bearing a symbol, logo, slogan or another message. A flag whose design is the same as the shield in a coat of arms (but usually in a square or rectangular shape) is called a banner of arms. Also, ...
that read "Mission Accomplished". Reading from a prepared text, he said, "Major combat operations in Iraq have ended. In the battle of Iraq, the United States and our allies have prevailed ... because the regime he Iraqi dictatorship of Saddam Hussein">Saddam_Hussein.html" ;"title="he Iraqi dictatorship of Saddam Hussein">he Iraqi dictatorship of Saddam Husseinis no more." Although Bush went on to say that "Our mission continues" and "We have difficult work to do in Iraq", his words implied that the
Iraq War The Iraq War (), also referred to as the Second Gulf War, was a prolonged conflict in Iraq lasting from 2003 to 2011. It began with 2003 invasion of Iraq, the invasion by a Multi-National Force – Iraq, United States-led coalition, which ...
was over and the United States-led Multi-National Force – Iraq, Coalition forces had won. Bush's assertions—and the sign itself—became controversial as the Iraqi insurgency (Iraq War), Iraqi insurgency gained pace and developed into an outright Iraqi civil war (2006–2008), sectarian war, with the vast majority of casualties—Coalition forces and Iraqi, military and civilian—occurring after the speech. U.S. troops fought in Iraq for eight more years, before eventually withdrawing in 2011. In modern cultural parlance, the phrase "Mission Accomplished" is frequently used to refer to the perils of declaring victory too early in crises.


Description

On May 1, 2003, Bush became the first sitting president to arrive in an arrested landing in a fixed-wing aircraft on an aircraft carrier when he arrived at the USS ''Abraham Lincoln'' in a Lockheed
S-3 Viking The Lockheed S-3 Viking is a four-crew, Twinjet, twin-engine turbofan-powered jet aircraft designed and produced by the American aerospace manufacturer Lockheed Corporation. Because of its characteristic sound, it was nicknamed the "War Hoover" ...
, dubbed '' Navy One'', as the carrier lay just off the San Diego coast, having returned from combat operations in the
Persian Gulf The Persian Gulf, sometimes called the Arabian Gulf, is a Mediterranean seas, mediterranean sea in West Asia. The body of water is an extension of the Arabian Sea and the larger Indian Ocean located between Iran and the Arabian Peninsula.Un ...
. He posed for photographs with pilots and members of the ship's crew while wearing a
flight suit A flight suit is a full-body garment, worn while flying aircraft such as military airplanes, Glider (aircraft), gliders and helicopters. These suits are generally made to keep the wearer warm, as well as being practical (plenty of pockets), and ...
. A few hours later, he gave a speech announcing the end of major combat operations in the
Iraq War The Iraq War (), also referred to as the Second Gulf War, was a prolonged conflict in Iraq lasting from 2003 to 2011. It began with 2003 invasion of Iraq, the invasion by a Multi-National Force – Iraq, United States-led coalition, which ...
. Behind and above him hung a banner that said "Mission Accomplished." Bush was criticized for the historic jet landing on the carrier as an overly theatrical and expensive stunt. For instance, it was pointed out that the carrier was well within range of Bush's
helicopter A helicopter is a type of rotorcraft in which Lift (force), lift and thrust are supplied by horizontally spinning Helicopter rotor, rotors. This allows the helicopter to VTOL, take off and land vertically, to hover (helicopter), hover, and ...
, and that a jet landing was not needed. Originally,
White House The White House is the official residence and workplace of the president of the United States. Located at 1600 Pennsylvania Avenue Northwest (Washington, D.C.), NW in Washington, D.C., it has served as the residence of every U.S. president ...
officials had said the carrier was too far off the California coast for a helicopter landing and a jet would be needed to reach it. On the day of the speech, the ''Lincoln'' was only from shore, but the administration still decided to go ahead with the jet landing. White House spokesman Ari Fleischer admitted that Bush "could have helicoptered, but the plan was already in place. Plus, he wanted to see a landing the way aviators see a landing." The ''Lincoln'' made a scheduled stop in
Pearl Harbor Pearl Harbor is an American lagoon harbor on the island of Oahu, Hawaii, west of Honolulu. It was often visited by the naval fleet of the United States, before it was acquired from the Hawaiian Kingdom by the U.S. with the signing of the Reci ...
shortly before the speech, docked in San Diego after the speech, and returned to her home port in
Everett, Washington Everett (; ) is the county seat and most populous city of Snohomish County, Washington, United States. It is north of Seattle and is one of the main cities in the Seattle metropolitan area, metropolitan area and the Puget Sound region. Everett ...
, on May 6, 2003.The S-3 that served as "Navy One" was retired from service and placed on display at the National Museum of Naval Aviation in
Pensacola, Florida Pensacola ( ) is a city in the Florida panhandle in the United States. It is the county seat and only incorporated city, city in Escambia County, Florida, Escambia County. The population was 54,312 at the 2020 United States census, 2020 census. ...
, on July 17, 2003. The museum makes it clear that Bush was a passenger – not the pilot – of the plane. While Bush trained and served as a jet pilot in the
Air National Guard The Air National Guard (ANG), also known as the Air Guard, is a Reserve components of the United States Armed Forces, federal military reserve force of the United States Air Force, as well as the air militia (United States), militia of each U.S. ...
flying F-102 fighter-interceptors, he was never trained to land on a carrier. In the speech, Bush said, "Major combat operations in Iraq have ended. In the battle of Iraq, the United States and our allies have prevailed." He also said, "We have difficult work to do in Iraq. We are bringing order to parts of that country that remain dangerous." And he added, "Our mission continues...The War on Terror continues, yet it is not endless. We do not know the day of final victory, but we have seen the turning of the tide." The speech and the "Mission Accomplished" banner were swiftly criticized by people who pointed out that the war was hardly over. Media questions about the banner appeared to surprise U.S. government officials, who initially offered different accounts of its origin and its meaning. Navy Cmdr. Conrad Chun, a
Pentagon In geometry, a pentagon () is any five-sided polygon or 5-gon. The sum of the internal angles in a simple polygon, simple pentagon is 540°. A pentagon may be simple or list of self-intersecting polygons, self-intersecting. A self-intersecting ...
spokesman, said the banner referred specifically to the aircraft carrier's 10-month deployment (the longest carrier deployment since the
Vietnam War The Vietnam War (1 November 1955 – 30 April 1975) was an armed conflict in Vietnam, Laos, and Cambodia fought between North Vietnam (Democratic Republic of Vietnam) and South Vietnam (Republic of Vietnam) and their allies. North Vietnam w ...
) and not the war itself: "It truly did signify a mission accomplished for the crew." The White House claimed that the banner was requested by the crew of the ship, who did not have the facilities for producing such a banner. Later, the administration and naval sources said that the banner was the Navy's idea, White House staff members made the banner, and it was hung by Navy sailors. White House spokesman
Scott McClellan Scott McClellan (born February 14, 1968) is the former White House Press Secretary (2003–06) for President of the United States, President George W. Bush, he was the 24th person to hold this post. He was also the author of a controversial No. 1 ...
told
CNN Cable News Network (CNN) is a multinational news organization operating, most notably, a website and a TV channel headquartered in Atlanta. Founded in 1980 by American media proprietor Ted Turner and Reese Schonfeld as a 24-hour cable ne ...
, "We took care of the production of it. We have people to do those things. But the Navy actually put it up." According to John Dickerson of ''
Time magazine ''Time'' (stylized in all caps as ''TIME'') is an American news magazine based in New York City. It was published weekly for nearly a century. Starting in March 2020, it transitioned to every other week. It was first published in New York Cit ...
'', the White House later conceded that they hung the banner but still insisted it had been done at the request of the crew members. Subsequently, the White House released a statement saying that the sign and Bush's visit referred to the initial invasion of Iraq. When he received an advance copy of the speech, U.S. Defense Secretary
Donald Rumsfeld Donald Henry Rumsfeld (July 9, 1932 – June 29, 2021) was an American politician, businessman, and naval officer who served as United States Secretary of Defense, secretary of defense from 1975 to 1977 under President Gerald Ford, and again ...
took care to remove any use of the phrase "Mission Accomplished" in the speech itself. Later, when journalist
Bob Woodward Robert Upshur Woodward (born March 26, 1943) is an American investigative journalist. He started working for ''The Washington Post'' as a reporter in 1971 and now holds the honorific title of associate editor though the Post no longer employs ...
asked him about his changes to the speech, Rumsfeld responded: "I was in
Baghdad Baghdad ( or ; , ) is the capital and List of largest cities of Iraq, largest city of Iraq, located along the Tigris in the central part of the country. With a population exceeding 7 million, it ranks among the List of largest cities in the A ...
, and I was given a draft of that thing to look at. And I just died, and I said my God, it's too conclusive. And I fixed it and sent it back... they fixed the speech, but not the sign." Bush did offer a "Mission Accomplished" message to the troops in Afghanistan at Camp As Sayliyah on June 5, 2003 – about a month after the aircraft carrier speech: "America sent you on a mission to remove a grave threat and to liberate an oppressed people, and that mission has been accomplished." For critics of the war, the photo-op became a symbol of the Bush administration's unrealistic goals and perceptions of the conflict. Anti-war activists questioned the integrity and realism of Bush's "major combat" statement. The banner came to symbolize the irony of Bush giving a victory speech only a few weeks after the beginning of the fifth longest war in American history. In a less publicized incident, Rumsfeld also declared an end to major combat operations in
Afghanistan Afghanistan, officially the Islamic Emirate of Afghanistan, is a landlocked country located at the crossroads of Central Asia and South Asia. It is bordered by Pakistan to the Durand Line, east and south, Iran to the Afghanistan–Iran borde ...
on May 1, a few hours before Bush's announcement.


Subsequent events

On April 30, 2008, White House Press Secretary Dana Perino said: "President Bush is well aware that the banner should have been much more specific and said, 'Mission accomplished for these sailors who are on this ship on their mission.' And we have certainly paid a price for not being more specific on that banner." In November 2008, soon after the presidential election in which Democrat
Barack Obama Barack Hussein Obama II (born August 4, 1961) is an American politician who was the 44th president of the United States from 2009 to 2017. A member of the Democratic Party, he was the first African American president in American history. O ...
was elected to succeed him, Bush indicated that he regretted the use of the banner, telling CNN, "To some, it said, well, 'Bush thinks the war in Iraq is over,' when I didn't think that. It conveyed the wrong message." In January 2009, Bush said, "Clearly, putting 'Mission Accomplished' on an aircraft carrier was a mistake." In 2010, the "Mission Accomplished" banner was transferred from the
National Archives National archives are the archives of a country. The concept evolved in various nations at the dawn of modernity based on the impact of nationalism upon bureaucratic processes of paperwork retention. Conceptual development From the Middle Ages i ...
to the collection of the George W. Bush Presidential Center. The banner is not on display. American deaths in the
Iraq War The Iraq War (), also referred to as the Second Gulf War, was a prolonged conflict in Iraq lasting from 2003 to 2011. It began with 2003 invasion of Iraq, the invasion by a Multi-National Force – Iraq, United States-led coalition, which ...
totaled 104 when President Bush gave his Mission Accomplished speech. A further 3,424 Americans were killed in the war through February 2011, when American combat operations there halted. Iraq War opponents have subsequently used the phrase "mission accomplished" in an
ironic Irony, in its broadest sense, is the juxtaposition of what, on the surface, appears to be the case with what is actually or expected to be the case. Originally a rhetorical device and literary technique, in modernity, modern times irony has a ...
sense, while others have non-politically cited it as an example of a general public relations failure. In addition, some mainstream outlets questioned the state of the war with derivatives of this statement. For example, the October 6, 2003, cover of ''Time'' featured the
headline The headline is the text indicating the content or nature of the article below it, typically by providing a form of brief summary of its contents. The large type ''front page headline'' did not come into use until the late 19th century when incre ...
"Mission Not Accomplished": On April 14, 2018, President
Donald Trump Donald John Trump (born June 14, 1946) is an American politician, media personality, and businessman who is the 47th president of the United States. A member of the Republican Party (United States), Republican Party, he served as the 45 ...
tweeted "Mission Accomplished!" following a US-led airstrike on Syria in response to the alleged use of chemical weapons by the Assad regime. Critics were quick to point out the similarities to Bush's speech.


See also

* US-led intervention in Iraq (2014–2021) * Dewey Defeats Truman


References


External links


Commander in Chief lands on USS Lincoln
''CNN.com'', May 2, 2003

White House transcript of Bush's speech, May 1, 2003
'Mission Accomplished' Whodunit
''CBSnews.com'', October 29, 2003

October 29, 2003 {{Presidency of George W. Bush Mission Accomplished Speech, 2003 2003 speeches 2003 in military history American political catchphrases 2003 invasion of Iraq May 2003 in the United States Speeches by George W. Bush Political quotes George W. Bush administration controversies 2003 quotations