HOME

TheInfoList



OR:

The is a series of
full-size Full-size car—also known as large car—is a vehicle size class which originated in the United States and is used for cars larger than mid-size cars. It is the largest size class for cars. In the United Kingdom, this class is referred to as ...
luxury sedan A luxury car is a passenger automobile providing superior comfort levels, features, and equipment. More expensive materials and surface finishes are used, and buyers expect a correspondingly high quality (business), build quality. The term is ...
s that have served as the
flagship A flagship is a vessel used by the commanding officer of a group of navy, naval ships, characteristically a flag officer entitled by custom to fly a distinguishing flag. Used more loosely, it is the lead ship in a fleet of vessels, typically ...
model of
Lexus is the luxury vehicle division of the Japanese automaker Toyota, Toyota Motor Corporation. The Lexus brand is marketed in more than 90 countries and territories worldwide and is Japan's largest-selling make of premium cars. It has ranked amon ...
, the luxury division of
Toyota is a Japanese Multinational corporation, multinational Automotive industry, automotive manufacturer headquartered in Toyota City, Aichi, Japan. It was founded by Kiichiro Toyoda and incorporated on August 28, 1937. Toyota is the List of manuf ...
, since 1989. For the first four generations, all LS models featured V8 engines and were predominantly rear-wheel-drive. In the fourth generation, Lexus offered all-wheel-drive, hybrid, and long-
wheelbase In both road and rail vehicles, the wheelbase is the horizontal distance between the centers of the front and rear wheels. For road vehicles with more than two axles (e.g. some trucks), the wheelbase is the distance between the steering (front ...
variants. The fifth generation changed to using a
V6 engine A V6 engine is a six- cylinder piston engine where the cylinders and cylinder blocks share a common crankshaft and are arranged in a V configuration. The first V6 engines were designed and produced independently by Marmon Motor Car Company, ...
with no V8 option, and only one length was offered. As the first model developed by Lexus, the LS 400 debuted in January 1989 with the second generation debuting in November 1994. The LS 430 debuted in January 2000 and the LS 460/LS 460 L series in 2006. A domestic-market version of the LS 400 and LS 430, badged as , was sold in Japan until the Lexus marque was introduced there in 2006. In 2006 (for the 2007 model year), the fourth generation LS 460 debuted the first production eight-speed
automatic transmission An automatic transmission (AT) or automatic gearbox is a multi-speed transmission (mechanics), transmission used in motor vehicles that does not require any input from the driver to change forward gears under normal driving conditions. The 1904 ...
and an automatic parking system. In 2007, V8 hybrid powertrains were introduced on the LS 600h/LS 600h L sedans. Development of the LS began in 1983 as the F1 project, the
code name A code name, codename, call sign, or cryptonym is a code word or name used, sometimes clandestinely, to refer to another name, word, project, or person. Code names are often used for military purposes, or in espionage. They may also be used in ...
for a secret flagship sedan. At the time, Toyota's two existing flagship models were the Crown and
Century A century is a period of 100 years or 10 decades. Centuries are numbered ordinally in English and many other languages. The word ''century'' comes from the Latin ''centum'', meaning ''one hundred''. ''Century'' is sometimes abbreviated as c. ...
models – both of which catered exclusively for the Japanese market and had little global appeal that could compete with international luxury brands such as Mercedes-Benz, BMW and Jaguar. The resulting sedan followed an extended five-year design process at a cost of over US$1 billion and premiered with a new V8 engine and numerous luxury features. The Lexus LS was intended from its inception for export markets, and the Lexus division was formed to market and service the vehicle internationally. The original LS 400 debuted to strong sales and was largely responsible for the successful launch of the Lexus marque. Since the start of production, each generation of the Lexus LS has been manufactured in the Japanese city of
Tahara, Aichi is a Cities of Japan, city in Aichi Prefecture, Japan. , the city had an estimated population of 60,206 in 22,576 households, and a population density of 315 persons per km2. The total area of the city is . Geography Tahara is situated in sout ...
. The name "LS" stands for "Luxury Sedan", although some Lexus importers have preferred to define it as "Luxury Saloon". The name "Celsior" is taken from Latin word "celsus", meaning "lofty" or "elevated".


First generation (XF10; 1989)


1989–1992

In August 1983, Toyota chairman Eiji Toyoda initiated the F1 project ("Flagship" and "No. 1" vehicle; alternatively called the "Circle-F" project), as a clandestine effort aimed at producing a world-class luxury sedan for international markets. May, Matthew E. (2006). ''The Elegant Solution: Toyota's Formula for Mastering Innovation'', Free Press, New York. p. 43. . The F1 development effort did not have a specific budget or time constraints, and the resulting vehicle did not use existing Toyota platforms or parts. Instead, chief engineer Ichiro Suzuki sought to develop an all-new design, aiming to surpass rival American and European flagship sedans in specific target areas, including
aerodynamic Aerodynamics () is the study of the motion of atmosphere of Earth, air, particularly when affected by a solid object, such as an airplane wing. It involves topics covered in the field of fluid dynamics and its subfield of gas dynamics, and is an ...
s, cabin quietness, overall top speed, and
fuel efficiency Fuel efficiency (or fuel economy) is a form of thermal efficiency, meaning the ratio of effort to result of a process that converts chemical energy, chemical potential energy contained in a carrier (fuel) into kinetic energy or Mechanical work, w ...
.. During development, the 60 designers with 1,400 engineers in 24 teams, 2,300 technicians and over 200 support workers built approximately 450 flagship prototypes and 900 engine prototypes.. The teams logged of testing on locations ranging from winter Europe roadways to deserts in
Arizona Arizona is a U.S. state, state in the Southwestern United States, Southwestern region of the United States, sharing the Four Corners region of the western United States with Colorado, New Mexico, and Utah. It also borders Nevada to the nort ...
, Australia, or Saudi Arabia, to American highways and wilderness... In May 1985, designers started work on the F1 project. In late 1985, designers presented the first exterior study models to F1 management, featuring a
sports car A sports car is a type of automobile that is designed with an emphasis on dynamic performance, such as Automobile handling, handling, acceleration, top speed, the thrill of driving, and Auto racing, racing capability. Sports cars originated in ...
-like design with a low-slung bonnet and narrow front profile.. By 1986, the sedan used a three-box design with an upright stance, more prominent grille, and a two-tone body. Extensive modeling and
wind tunnel A wind tunnel is "an apparatus for producing a controlled stream of air for conducting aerodynamic experiments". The experiment is conducted in the test section of the wind tunnel and a complete tunnel configuration includes air ducting to and f ...
tests resulted in a low drag coefficient for a conventional production vehicle of the time ( ''C''''d'' 0.29). Long, Brian (2001). For the passenger cabin, the materials-selection tests evaluated 24 different kinds of wood and multiple types of leather for two years before settling on specific trim combinations. By 1986, the Lexus marque was created to support the launch of the flagship sedan, and the vehicle became known as the Lexus LS. Following eight design reviews, subsequent revisions, concept approval in February 1987, and over US$1 billion in development expenses, the final design for the production Lexus LS 400 (chassis code UCF10) was frozen in May 1987 with design patents filed on 20 February 1987 and 13 May 1987. In January 1989, the LS 400 made its debut as a 1990 model at the
North American International Auto Show The Detroit Auto Show, formerly known as the North American International Auto Show (NAIAS), is an annual auto show held in Detroit, Michigan. Hosted at Huntington Place (formerly Cobo Center) since 1965, it is among the largest auto shows in ...
, in Detroit, Michigan.. Production began on 15 May 1989, with the first shipments leaving Japanese ports in late June 1989. The first cars were available in August 1989, and U.S. sales officially began on 1 September 1989, followed by limited exports to Australia, Canada, and the United Kingdom starting in 1990. Sales in certain, lesser markets only started in late 1991, nearly three years after the car's introduction, as Lexus chose to focus on the North American and home markets. Production was limited to about 50,000 cars per year in order to maintain desired quality standards; 40,000 of these were earmarked for the United States, 8,000 for Japan, and only about 2,000 examples for the rest of the world. The LS 400's new 4.0-litre '' 1UZ-FE'' 32-valve V8 engine, capable of and of torque, was linked to a new four-speed automatic transmission with ECT-i electronically controlled shifts, super-flow
torque converter A torque converter is a device, usually implemented as a type of fluid coupling, that transfers rotating power from a prime mover, like an internal combustion engine, to a rotating driven load. In a vehicle with an automatic transmission, the ...
and rear differential. The
chassis A chassis (, ; plural ''chassis'' from French châssis ) is the load-bearing framework of a manufactured object, which structurally supports the object in its construction and function. An example of a chassis is a vehicle frame, the underpart ...
used an independent, high-mount upper arm double-wishbone suspension setup with twin tube shock absorbers, and a passive air suspension system was optional. The LS 400's 0– time was 8.5 seconds, and its top speed was . Compared to its rivals, namely the BMW 735i (E32) and Mercedes-Benz 420 SE (W126), the LS 400 had a quieter cabin, with 58  dB at ; a higher top speed; a lower drag coefficient and curb weight; and it avoided the U.S. Gas Guzzler Tax. "0–60: 7.9 sec." In European tests, the noise level at was measured at 74 dBA, equal to a BMW 735i at . At its introduction in 1989, the Celsior won the Car of the Year Japan award. The LS 400 was among the first luxury sedans to feature an automatic tilt-and-telescoping
steering wheel A steering wheel (also called a driving wheel, a hand wheel, or simply wheel) is a type of steering control in vehicles. Steering wheels are used in most modern land vehicles, including all mass-production automobiles, buses, light and hea ...
with SRS airbag, power adjustable shoulder seat belts, and an electrochromic
rear-view mirror A rear-view mirror (or rearview mirror) is a, usually plane mirror, flat, mirror in automobiles and other vehicles, designed to allow the driver to see rearward through the vehicle's rear window (rear windshield). In cars, the rear-view mirror ...
. The five-passenger cabin included California walnut and leather trim, power-adjustable seats, and soft-touch controls. A back-lit electro-luminescent gauge cluster featured a
holographic Holography is a technique that allows a wavefront to be recorded and later reconstructed. It is best known as a method of generating three-dimensional images, and has a wide range of other uses, including data storage, microscopy, and interfe ...
visual effect, with indicator lights projected onto the instrument panel. The memory system stored the driver's seat, side mirror, steering wheel, and seat belt positions. Available luxury options included a Nakamichi premium sound system and an integrated cellular telephone with hands-free capabilities. The LS 400 further contained some 300 technological innovations to aid smooth operation and silence, including fluid-damped cabin fixtures, vibration-insulating rubber mounts, airflow fairings, and sandwich steel body panels.. In Japan, the launch of Lexus was complicated by Toyota's existing four domestic dealership networks at the time of its introduction. The
Toyota Crown The is an automobile which has been produced by Toyota in Japan since 1955. It is primarily a line of mid-size luxury cars that is marketed as an upmarket offering in the Toyota lineup. In North America, the first through fourth generation ...
and
Toyota Century The is a lineup of full-size luxury cars and limousines produced mainly for the Japanese market, serving as Toyota's Flagship#Automotive, flagship car within Japan; globally the unrelated Lexus LS series is Toyota's flagship luxury model. Pro ...
were exclusive to '' Toyota Store'' locations.. During the LS 400's development, local dealers' requests for a Japanese domestic market version had grown, and a right-hand-drive Toyota Celsior-badged version was introduced shortly after the LS 400's U.S. debut, and introduced on 9 October 1989 and only available at ''Toyopet Store'' locations.. The Celsior, named after the
Latin Latin ( or ) is a classical language belonging to the Italic languages, Italic branch of the Indo-European languages. Latin was originally spoken by the Latins (Italic tribe), Latins in Latium (now known as Lazio), the lower Tiber area aroun ...
word for "supreme," was largely identical to the LS. Models came in either basic "A," a "B" model with uprated suspension, or fully equipped "C" trim specifications. The Crown and the Crown Majesta, which appeared later in 1991, were only available at '' Toyota Store'' locations which carried Japan-only Toyota luxury models, like the Century. Ownership costs for Japanese drivers were and are expensive due to Japanese Government dimension regulations and annual road tax obligations. Owning a Celsior in Japan is also considered extravagant due to the fact urban two-way streets are usually zoned at or less. The Celsior introduced two world firsts: high-performance twin-tube shock absorbers and an air suspension combined with an upgraded version of Toyota's semi-active Toyota Electronic Modulated Suspension, called Piezo TEMS. Adding incentive for early U.S. sales was a base price of US$35,000 ($ in dollars ), which undercut competitors by thousands of dollars and brought accusations of selling below cost from rival
BMW Bayerische Motoren Werke AG, trading as BMW Group (commonly abbreviated to BMW (), sometimes anglicised as Bavarian Motor Works), is a German multinational manufacturer of vehicles and motorcycles headquartered in Munich, Bavaria, Germany. Th ...
. Being a
flagship A flagship is a vessel used by the commanding officer of a group of navy, naval ships, characteristically a flag officer entitled by custom to fly a distinguishing flag. Used more loosely, it is the lead ship in a fleet of vessels, typically ...
luxury sedan in the full-size segment, the relatively low starting MSRP was actually targeted to be at $25,000 during initial stages of development. However, the
depreciation In accountancy, depreciation refers to two aspects of the same concept: first, an actual reduction in the fair value of an asset, such as the decrease in value of factory equipment each year as it is used and wears, and second, the allocation i ...
of the Yen vs. the Dollar resulted in a climb to $35,000. Lexus division general manager Dave Illingworth admitted in an interview with Automotive News that many in product planning were concerned about the price hike and the potential effect it could have on sales success. Part of the concern was due to the fact that the Lexus nameplate lacked the heritage and brand recognition of German rivals such as
Mercedes-Benz Mercedes-Benz (), commonly referred to simply as Mercedes and occasionally as Benz, is a German automotive brand that was founded in 1926. Mercedes-Benz AG (a subsidiary of the Mercedes-Benz Group, established in 2019) is based in Stuttgart, ...
. Similarly, luxury cars competing in a class slightly below that of the BMW 7-Series and Mercedes S-Class averaged in the $25000 range. However, once the LS400 was released, sales figures were very positive, as the vehicle was nearly universally praised for its high standards and levels of specification. In December 1989, shortly after the LS 400's launch, Lexus ordered a voluntary recall of the 8,000 vehicles sold so far, based upon two customer complaints over defective wiring and an overheated brake light. All vehicles were serviced within 20 days, and the incident helped establish Lexus'
customer service Customer service is the assistance and advice provided by a company to those who buy or use its products or services, either in person or remotely. Customer service is often practiced in a way that reflects the strategies and values of a firm, and ...
reputation. By 1990, U.S. sales of the LS 400 had surpassed those of competing
Mercedes-Benz Mercedes-Benz (), commonly referred to simply as Mercedes and occasionally as Benz, is a German automotive brand that was founded in 1926. Mercedes-Benz AG (a subsidiary of the Mercedes-Benz Group, established in 2019) is based in Stuttgart, ...
,
BMW Bayerische Motoren Werke AG, trading as BMW Group (commonly abbreviated to BMW (), sometimes anglicised as Bavarian Motor Works), is a German multinational manufacturer of vehicles and motorcycles headquartered in Munich, Bavaria, Germany. Th ...
, and
Jaguar The jaguar (''Panthera onca'') is a large felidae, cat species and the only extant taxon, living member of the genus ''Panthera'' that is native to the Americas. With a body length of up to and a weight of up to , it is the biggest cat spe ...
models. Production of the first-generation LS 400 totaled over 165,000 units. The LS 400 made ''Consumer Reports'' 2007 list of recommended vehicles that regularly last or more, with proper maintenance.


1992–1994

Debuting in September 1992 as a 1993 model, the refreshed LS 400 (designed through 1991) was introduced with more than 50 changes, largely in response to customer and dealer requests.Jedlicka, Dan (2005-01-03). "Lexus gives U.S. another take on luxury." ''
Chicago Sun-Times The ''Chicago Sun-Times'' is a daily nonprofit newspaper published in Chicago, Illinois, United States. Since 2022, it is the flagship paper of Chicago Public Media, and has long held the second largest circulation among Chicago newspaper ...
''.
The vehicle received larger
disc brake A disc brake is a type of brake that uses the #Calipers, calipers to squeeze pairs of #Brake pads, pads against a disc (sometimes called a rakerotor) to create friction. There are two basic types of brake pad friction mechanisms: abrasive f ...
s, wheels, and tires, and adjustments were made to the suspension and power steering systems to improve handling. Stylistic changes included additional body side moldings and a revised grille, along with a greater selection of colours. For the interior, a standard passenger front airbag (making this vehicle the first Toyota-built series production car available with passenger front airbag), external temperature gauge, digital
odometer An odometer or odograph is an instrument used for measuring the distance traveled by a vehicle, such as a bicycle or car. The device may be electronic, mechanical, or a combination of the two (electromechanical). The noun derives from ancient Gr ...
, seat belt pretensioners, and
chlorofluorocarbon Chlorofluorocarbons (CFCs) and hydrochlorofluorocarbons (HCFCs) are fully or partly Halogenation, halogenated hydrocarbons that contain carbon (C), hydrogen (H), chlorine (Cl), and fluorine (F). They are produced as volatility (chemistry), volat ...
-free refrigerant were added. In 1992, the Celsior introduced the world's first GPS navigation system with voice instructions, supplied by Aisin. By 1994, the LS 400's U.S. base price exceeded , a figure that had steadily risen since the vehicle's introduction. Customer demand for the vehicle and shifts in foreign exchange rates contributed to the increase in price. A considerable point is that in the years after the LS400/Celsior went out of production in 1994, the car has continued to influence the entire world of manufacturing. The
Toyota Production System The Toyota Production System (TPS) is an integrated socio-technical system, developed by Toyota, that comprises its management philosophy and practices. The TPS is a management system that organizes manufacturing and logistics for the automobile ...
largely infiltrated American manufacturing around the time MIT's IMVP academic group coined
lean manufacturing Lean manufacturing is a methods of production, method of manufacturing goods aimed primarily at reducing times within the Operations management#Production systems, production system as well as response times from suppliers and customers. It is ...
, as MBA John Krafcik used his Lexus-influenced knowledge learned to model Genesis, as Hyundai-Kia themselves used TPS to become benchmarks in modern day. Within Toyota's own development efforts, the LS400's innovative advancements spread down through the company line-up. Through leveraging sister platforms, Toyota also used the economic conditions of currency differentials to trickle down to the high standards set by the LS400. This type of reputation-setting effort was monumental and not very profitable for Toyota, but they saw it as a way to gain a sterling reputation for quality and reliability. Afterwards Toyota planners would look for ways to reduce costs in the lower models (in their next generations). For example, the MX83 Toyota Cressida was the first glimpse at the LS400 and SXV10 Camry to come following in 1992. The MX83 was a clear step up from the 2nd generation V20 Camry. Additionally, Toyota saw it as an educational experience of refinement for engineering researchers in the United States market. It was large (notably more so than V20 Camry), and was designed to be a proper mid-size American car. Toyota used the MX83 as a hollow shell to build the LS400 interior concept until that cabin was transferred to a larger, more bubble-type body shell. Extensive audio testing with Nakamichi systems was done by using LS400 prototype interiors in Cressida bodies. As the LS400 was then refined, Toyota went through extraordinary efforts to refine the standards of the MX83 even slightly further, as fit and finish became the best in the industry. This level of fit and finish trickled down to the 1992 XV10 Toyota Camry/Lexus ES300 shared platform. The 1992 Camry shocked the industry as it was only a non-luxury midsize family sedan (in base non-XLE trims, at least). However, the complex flushed window stamping and flowing one-piece roof were modeled from new processes learned by Toyota making the LS400, as were the triple sealing framed doors. To accomplish this, the doors use indented rubber gaskets to seal the door in a fashion similar to that used by Tupperware food containers. There were no other mid-size sedans built to such fit and finish standards, except the high-end German BMW 5-series and Mercedes-Benz E-class cars. This point was made by Chris Goffey during BBC's 1991 Motorfair Top Gear coverage. Principles such as Heijunka boards, andon pull cords, and Gemba walking have become embedded in
aerospace engineering Aerospace engineering is the primary field of engineering concerned with the development of aircraft and spacecraft. It has two major and overlapping branches: aeronautical engineering and astronautical engineering. Avionics engineering is s ...
production at
Boeing The Boeing Company, or simply Boeing (), is an American multinational corporation that designs, manufactures, and sells airplanes, rotorcraft, rockets, satellites, and missiles worldwide. The company also provides leasing and product support s ...
and its subsidiaries. The
Federal Aviation Administration The Federal Aviation Administration (FAA) is a Federal government of the United States, U.S. federal government agency within the United States Department of Transportation, U.S. Department of Transportation that regulates civil aviation in t ...
lists the FV2400-2TC (a 1UZ-FE derivative) as aviation certified.
Intel Intel Corporation is an American multinational corporation and technology company headquartered in Santa Clara, California, and Delaware General Corporation Law, incorporated in Delaware. Intel designs, manufactures, and sells computer compo ...
modeled the "
Internet of Things Internet of things (IoT) describes devices with sensors, processing ability, software and other technologies that connect and exchange data with other devices and systems over the Internet or other communication networks. The IoT encompasse ...
" on what was learned from Toyota's LS 400 quality standards.


Second generation (XF20; 1994)


1994–1997

The second-generation Lexus LS 400 (UCF20) debuted in November 1994 (for the 1995 model year) with a longer wheelbase and similar specifications as the original model. The public unveiling of the vehicle occurred in a gala ceremony held at the San Francisco Opera House in California. The sedan was equipped with an updated 4.0-litre ''1UZ-FE'' V8 engine, producing and of torque. Internally, over 90% of the redesigned LS 400's composition was new or redesigned, with increased sound insulation, a strengthened body structure, suspension updates (first LS/Celsior with Skyhook adaptive computerized air suspension), and improved brakes. The redesigned model was lighter than its predecessor and achieved slightly better fuel economy. The 0– time improved to 7.5 seconds. Development of the second-generation LS 400 began after worldwide launch of the first generation under program code 250T.. Given the first-generation model's successful reception and high level of customer satisfaction with its design, replicating the original LS 400's attributes with its successor was one of chief engineer Kazuo Okamoto's primary goals (he stated that "a tradition cannot be founded if you reject the first generation"). Externally, the most significant change was an increase in wheelbase length of , resulting in more interior space and an additional of rear-seat legroom. However, as the overall length remained the same, boot capacity was slightly reduced. The more aerodynamic body (''C''''d'' 0.28) retained the general profile and contours of the original LS 400. and was the work of the Calty Design Research center in the U.S. Designers had evaluated 20 competing concepts, including several with a radically changed body, before selecting a winning entry in 1991 that included forms and contours similar to the original LS 400. Upon final approval in 1992, an evolutionary redesign was the ultimate result, with new design features consisting of sharper angles, curved body lines, and a beveled grille. More prominent side lines provided a reference point for parking maneuvers, and forward visibility was improved. Production development lasted from 1991 until conclusion in the second quarter of 1994. Design patents were filed at the Japan Patent Office on October 14, 1992 under registration number 732548, using a prototype. The redesigned LS 400 interior received upgraded features, varying from dual-zone climate controls to rear cupholders. A newly patented seat cushion design, similar to the car's suspension, used lightweight internal coil springs and stabilizer bars to improve comfort. One of the first in-dash CD changers was offered as an option. Safety enhancements included enlarged crumple zones, three-point seat belts at all positions, and a new collapsible steering column. In Japan, the Toyota Celsior equivalents were offered in the same "A", "B", and top-spec "C" configurations as before, along with an additional selection of exterior colours. Several optional features, such as a compact disc-based
Global Positioning System The Global Positioning System (GPS) is a satellite-based hyperbolic navigation system owned by the United States Space Force and operated by Mission Delta 31. It is one of the global navigation satellite systems (GNSS) that provide ge ...
(GPS) navigation system and reclining rear seats, were available only in Japan. At its U.S. debut, the redesigned LS 400 retained a pricing advantage over European competitors in its largest market, launching with a base price of US$51,000. However, cost differences had narrowed following more aggressive pricing and added feature content from rival manufacturers. To promote their new flagship, Lexus launched a US$50 million advertising campaign, the most expensive marketing effort since the launch of the division. In mid-1995, sales slowed as the U.S. government threatened
tariff A tariff or import tax is a duty (tax), duty imposed by a national Government, government, customs territory, or supranational union on imports of goods and is paid by the importer. Exceptionally, an export tax may be levied on exports of goods ...
s on Japanese luxury cars over the widening U.S.-Japan trade deficit, potentially raising the price of a fully optioned LS 400 to over US$100,000. Subsequent negotiations averted the sanctions by the second quarter of that year, and sales recovered in the following months. Ultimately, second-generation LS 400 sales were lower than the original model; production totaled approximately 114,000 units. Production of the UCF20 ran from October 1994 to July 1997. For 1997, a limited "Coach Edition" LS 400 was produced in partnership with American leather manufacturer Coach Inc. The edition featured Coach leather seats; embroidered emblems on the exterior, floormats, and armrest; special colours and added trim; and a Coach cabin bag. Production was limited to a yearly run of 2,500 units.


1997–2000

Designed through early 1996, in September 1997 a revised LS 400 was introduced for the 1998 model year. Changes were a five-speed automatic transmission, increased engine output to , with variable valve timing ( VVT-i), and an added of torque. Acceleration times and fuel economy were improved as a result. The suspension and steering also received minor tweaks to improve feel and handling. Stylistically, the vehicle sported a new front fascia, side mirrors, and updated wheels; a rear window diversity antenna replaced the conventional power mast. The cabin received upgrades, including a
trip computer A trip computer is a computer fitted to some cars; most modern trip computers record, calculate, and display the distance travelled, the average speed, the average fuel consumption, and real-time fuel consumption. The first, mechanical trip ...
, HomeLink, retractable rear headrests, reading lamps, and
ultraviolet Ultraviolet radiation, also known as simply UV, is electromagnetic radiation of wavelengths of 10–400 nanometers, shorter than that of visible light, but longer than X-rays. UV radiation is present in sunlight and constitutes about 10% of ...
-tinted glass. In August 1997, the first production
laser A laser is a device that emits light through a process of optical amplification based on the stimulated emission of electromagnetic radiation. The word ''laser'' originated as an acronym for light amplification by stimulated emission of radi ...
adaptive cruise control Adaptive cruise control (ACC) is a type of advanced driver-assistance system for road vehicles that automatically adjusts the vehicle speed to maintain a safe distance from vehicles ahead. As of 2019, it is also called by 20 unique names that ...
on a Toyota vehicle was introduced on the Celsior version (Japan only). It controlled speed only through throttle control and downshifting, but did not apply the brakes. A
CD-ROM A CD-ROM (, compact disc read-only memory) is a type of read-only memory consisting of a pre-pressed optical compact disc that contains computer data storage, data computers can read, but not write or erase. Some CDs, called enhanced CDs, hold b ...
-based GPS
automotive navigation system An automotive navigation system is part of the automobile controls or a third party add-on used to find direction in an automobile. It typically uses a satellite navigation device to get its position data which is then correlated to a position on ...
became an option in the U.S. Added safety features included front side airbags, vehicle stability control and in 2000, brake assist. Low beam HID headlamps were introduced as well. The headlights were also equipped with a programmable delay feature for proximity illumination. In February 2000, the limited "Platinum Series" LS 400 was introduced at the Chicago Auto Show in partnership with
American Express American Express Company or Amex is an American bank holding company and multinational financial services corporation that specializes in payment card industry, payment cards. It is headquartered at 200 Vesey Street, also known as American Expr ...
. The edition featured most luxury options as standard, along with separate exterior colours, wheels, badging, and two years' no-fee use of an American Express Platinum Card.


Third generation (XF30; 2000)


2000–2003

The third-generation Lexus LS 430 (UCF30) debuted at the
North American International Auto Show The Detroit Auto Show, formerly known as the North American International Auto Show (NAIAS), is an annual auto show held in Detroit, Michigan. Hosted at Huntington Place (formerly Cobo Center) since 1965, it is among the largest auto shows in ...
in January 2000 as a 2001 model, introducing a new body design with a host of new interior and technological features. It was the first US market Lexus with
adaptive cruise control Adaptive cruise control (ACC) is a type of advanced driver-assistance system for road vehicles that automatically adjusts the vehicle speed to maintain a safe distance from vehicles ahead. As of 2019, it is also called by 20 unique names that ...
(called Dynamic Laser Cruise Control). It employed a
lidar Lidar (, also LIDAR, an acronym of "light detection and ranging" or "laser imaging, detection, and ranging") is a method for determining ranging, ranges by targeting an object or a surface with a laser and measuring the time for the reflected li ...
sensor and (unlike the laser ACC introduced in 1997 on the Celsior) was able to activate brakes for deceleration. The sedan was equipped with a new 4.3-litre '' 3UZ-FE'' engine generating and of torque. The LS 430 was one of the first gasoline V8 vehicles to be certified as an Ultra Low Emissions Vehicle (ULEV). The standard suspension had been completely redesigned, with a double-wishbone setup at all four wheels; a tuned suspension was offered for the first time. A new torque-activated electronic control unit made
throttle A throttle is a mechanism by which fluid flow is managed by construction or obstruction. An engine's power can be increased or decreased by the restriction of inlet gases (by the use of a throttle), but usually decreased. The term ''throttle'' ha ...
adjustments based on vehicle speed, engine revolutions per minute, and pedal position. The LS 430 sported a 0– acceleration time of 6.7 seconds. Sales began in October 2000 in the United States. Heading into the planning of the LS 430, division executives concluded that the previous LS redesign had been too restrained in its approach. The LS 430 development team, led by chief engineer Yasushi Tanaka, accordingly opted for a more thorough exterior, interior, and technological redevelopment. The development of the LS 430 took four years. Selected from 16 different concept designs, the resulting vehicle of December 1997—when the final design (by Akihiro Nagaya) was approved—saw the sedan's dimensions increase in terms of wheelbase and height.. The exterior featured a larger grille with rounded edges, quarter windows on the rear doors, and rounded
trapezoid In geometry, a trapezoid () in North American English, or trapezium () in British English, is a quadrilateral that has at least one pair of parallel sides. The parallel sides are called the ''bases'' of the trapezoid. The other two sides are ...
al headlamps. The body was also more aerodynamic than previous LS sedans (''C''''d'' 0.26; 0.25 with air suspension), and was the product of wind tunnel testing at facilities used for
Shinkansen The , colloquially known in English as the bullet train, is a network of high-speed railway lines in Japan. It was initially built to connect distant Japanese regions with Tokyo, the capital, to aid economic growth and development. Beyond lon ...
bullet train development. A wheelbase stretch resulted in more interior volume and allowed the engine to be positioned further aft for better balance. Boot space was increased by one-third due to repositioning of the
fuel tank A fuel tank (also called a petrol tank or gas tank) is a safe container for Flammability, flammable fluids, often gasoline or diesel fuel. Though any storage tank for fuel may be so called, the term is typically applied to part of an engine sys ...
. Compared to previous generations, the LS 430 featured a greater number of model configurations and options.. While sharing the same body style, variants were differentiated by chassis configuration and onboard equipment. Models with the tuned sport suspension, sold as the "Touring" package in the United States, featured larger, high-speed brakes. These brakes were also standard on European market models. Fully optioned models with height adjustable air suspension, tuned for a combination of soft ride and responsive handling, were sold in the United States as the "Ultra Luxury" edition. The LS 430 interior featured walnut wood trim on the dashboard and upper doors, along with semi- aniline leather and oscillating air conditioning vents. A
liquid crystal display A liquid-crystal display (LCD) is a flat-panel display or other Electro-optic modulator, electronically modulated optical device that uses the light-modulating properties of liquid crystals combined with polarizers to display information. Liq ...
with
touchscreen A touchscreen (or touch screen) is a type of electronic visual display, display that can detect touch input from a user. It consists of both an input device (a touch panel) and an output device (a visual display). The touch panel is typically l ...
on the upper center console served as interface. The system was the first LS with voice controlled navigation and the first luxury sedan to transition to DVD-based maps. Lexus also introduced a Mark Levinson premium sound system. In its highest trim specification, the LS 430 included Lexus Link telematics, power door and boot closers, heated and cooled front seats, and power reclining massage rear seats equipped with audio controls, power sunshade, a cooler, and air purifier. Several rear seat features adopted for the LS 430 had been previously available in Japanese market luxury vehicles. Safety features added to the LS 430 included front and rear side curtain airbags, park sensors, rain-sensing windshield wipers, and electronic brakeforce distribution. The vehicle also gained water repellent windshield and side glass. At the high end, the LS 430's pricing encroached on European rivals as Lexus became increasingly able to command higher price premiums for its vehicles. Sales for the LS 430 surpassed the previous generation, and production exceeded 140,000 units. The LS 430 was produced until July 2006, marking the last occasion the Lexus flagship was produced in a single body style. In Japan, the equivalent Toyota Celsior was also sold from August 2000 until March 2006, when the long-awaited introduction of Lexus Japan saw the arrival of new generation Lexus models. In every year of production, the LS 430 was the most reliable luxury sedan in the J.D. Power and Associates Initial Quality Survey (with the early and late models of this series the best performing), and the highest recorded scorer in the history of J.D. Power's Vehicle Dependability Survey. Thatcham ratings data via the UK Motor Insurance Repair Research Centre listed the theft-prevention capabilities of the LS 430 as a maximum 5 stars, with the LS 430 being the first automobile to achieve the maximum theft-deterrence rating in 2001.


2003–2006

The facelifted LS 430 was revealed at the Frankfurt Motor Show in 2003. The first
radar Radar is a system that uses radio waves to determine the distance ('' ranging''), direction ( azimuth and elevation angles), and radial velocity of objects relative to the site. It is a radiodetermination method used to detect and track ...
(instead of previous
lidar Lidar (, also LIDAR, an acronym of "light detection and ranging" or "laser imaging, detection, and ranging") is a method for determining ranging, ranges by targeting an object or a surface with a laser and measuring the time for the reflected li ...
) sensor on a Lexus sedan allowed the new Dynamic RADAR Cruise Control to work in any weather conditions. The millimetre-wave radar technology also enabled the first Pre-Collision System (PCS) on a Lexus sedan (with partial autonomous braking only on the Japanese market Toyota Celsior version). A "low-speed tracking mode" was added in 2004. The low-speed tracking mode was a second mode that would warn the driver if the car ahead stopped and provide braking; it could stop the car but then deactivated. The facelifted LS introduced a new six-speed automatic transmission and revised styling. The powerplant remained the same as before. Exterior changes included restyled front and rear fascias,
light-emitting diode A light-emitting diode (LED) is a semiconductor device that emits light when current flows through it. Electrons in the semiconductor recombine with electron holes, releasing energy in the form of photons. The color of the light (corre ...
(LED) taillights, and different wheels. It debuted the first Lexus high-intensity discharge headlights for the high beam ( Bi-Xenon), and also the first AFS adaptive curve headlights, which swiveled the projector headlamps in the direction of vehicle turns. The interior received knee airbags, lighted rear-seat vanity mirrors, and new trim selections, including bird's eye maple wood. New options included an updated navigation system,
Bluetooth Bluetooth is a short-range wireless technology standard that is used for exchanging data between fixed and mobile devices over short distances and building personal area networks (PANs). In the most widely used mode, transmission power is li ...
and a backup camera. A driver-programmable electronic key feature allowed the vehicle to detect the key fob in the owner's pocket and unlock the doors by touch.


Fourth generation (XF40; 2006)

Introduced at the January 2006 North American International Auto Show for the 2007 model year, the fourth-generation Lexus LS became the first Lexus model to be produced in both standard and long-wheelbase versions. Using an all-new platform, the LS 460 (USF40) uses the standard wheelbase, while the LS 460 L (USF41) features a stretched wheelbase. A hybrid version, LS 600h L (UVF46), was previewed at the New York International Auto Show in April 2006. At its introduction in 2006, it won the Car of the Year Japan award for the second time. The new LS came equipped with a new 4.6-litre '' 1UR-FSE'' V8 producing and of torque, coupled to the first production eight-speed automatic transmission. The development of the LS 460 and its variants, led by chief engineer Moritaka Yoshida, began as Lexus was shifting its design strategy towards a more diversified product lineup,. with new-vehicle launches largely focused on global markets. Externally, the Lexus LS received the styling cues of Lexus' new design direction, called L-finesse.. First shown on the LF-Sh concept, the vehicle gained body forms running the length of the car, wheel arches,
arrow An arrow is a fin-stabilized projectile launched by a bow. A typical arrow usually consists of a long, stiff, straight shaft with a weighty (and usually sharp and pointed) arrowhead attached to the front end, multiple fin-like stabilizers c ...
-shaped chrome trim, a lower-set grille, and
crystal A crystal or crystalline solid is a solid material whose constituents (such as atoms, molecules, or ions) are arranged in a highly ordered microscopic structure, forming a crystal lattice that extends in all directions. In addition, macros ...
line adaptive headlamps. After debuting a hybrid powertrain with the 2005 LF-Sh concept, Lexus began sales of the LS 600h L (UVF46), the first production V8-powered full-hybrid vehicle, in May 2007 for the 2008 model year. All-wheel drive versions of the non-hybrid LS 460 (USF45) and LS 460 L (USF46) models premiered at the Moscow International Automobile Salon. Debuting in late 2009 for the 2010 model year, the revised LS 460 and LS 460 L included restyled front and rear fascias, side mirror
turn signal Automotive lighting is functional exterior lighting in vehicles. A motor vehicle has lighting and signaling devices mounted to or integrated into its front, rear, sides, and, in some cases, top. Various devices have the dual function of illumin ...
s, and new wheel designs. A more substantial facelift was first shown in July 2012, incorporating the new Lexus corporate fascia, comprising the "spindle" grill and consequently sees the fitment of a redesigned bonnet, reshaped front wings and headlamps, and a new bumper. The tail-lamps, boot lid, and rear bumper were also updated. File:Lexus-LS600h-L forward view.jpg, 2007–2009 Lexus LS 600h L hybrid (UVF46) File:2013 Lexus LS 460 launch Cannes 01.jpg, 2012–2017 Lexus LS 460 (second facelift) File:Lexus LS 2013 launch Cannes 02 (2).jpg, 2012–2017 Lexus LS 460 (second facelift)


Fifth generation (XF50; 2017)


2017–2020

Developed under the 200B program, the fifth-generation LS made its debut at the January 2017 North American International Auto Show. This model was previewed by the LF-FC concept that was first shown at the 2015 Tokyo Motor Show. It is the second Lexus model to be built on GA-L platform, after the LC grand tourer. Dubbed as ''LS 500'' (VXFA50/55), it is the first LS to be powered by a
V6 engine A V6 engine is a six- cylinder piston engine where the cylinders and cylinder blocks share a common crankshaft and are arranged in a V configuration. The first V6 engines were designed and produced independently by Marmon Motor Car Company, ...
. The 3.4-litre twin-turbo '' V35A-FTS'' V6 produces and of torque. The wheelbase is longer than the previous long-wheelbase model, the LS 460L. The height is also lower, with the bonnet and boot measuring lower, respectively. File:2019 Lexus LS 500 AWD white, rear Hagerty 6.1.19.jpg, LS 500 (pre-facelift) File:コックピット.jpg, Interior In a couple of Lexus firsts, the fifth-generation LS is the first Lexus sedan to feature a six-sided window design, while the flush-surface windows integrate smoothly with the pillars. In the company's efforts to reconcile two conflicting goals, sufficient headroom with a low roofline, the new LS employs an available outer-slide-type panoramic moonroof instead of the conventional, internally retracting item. The fifth-generation LS also features 3D-surround Mark Levinson audio with in-ceiling array speakers. The next-generation, remote touch infotainment interface called Lexus Enform, is said to be designed to mimic smartphone operation, with support for handwritten input. Alongside the 12.3 inch navigation display, the fifth-generation LS can be specified with an optional 24 inch, colour HUD for the driver's view. The LS 500h (GVF50/55) uses the Multi Stage Hybrid System that debuted in the LC 500h. Like the LC 500h, it uses a lithium-ion battery rather than the nickel-metal hydride battery used in the previous LS 600h. Lexus Safety System+ 2.0 is fitted as standard to the LS. At the 2017 Shenzhen, Hong Kong and Macau International Auto Show, Lexus unveiled the Chinese-market LS 350 (GSF50), which uses a naturally aspirated ''2GR-FKS'' V6 engine from the GS 350, producing and of torque. Hong Kong models uses an '' 8GR-FKS'' engine producing and of torque.


2020–present

The fifth-generation LS received a facelift in 2020 for the 2021 model year. Notable improvements have been made in several areas of the vehicle. The suspension received enhancements that improves ride quality, handling and ingress/egress of the vehicle. The LS 500's 3.4-litre V6 engine has an updated piston design aimed to lower emissions and reduce NVH when the engine is cold while the hybrid variant received several hardware and software upgrades improving the acceleration of the vehicle. The interior of the LS has been further refined with revised seats, touch points, higher-resolution rearview mirror and updated leather options. The facelifted LS uses a 12.3-inch touchscreen infotainment system instead of the mouse-based implementation found in prior model years. Apple CarPlay, Android Auto and Amazon Alexa integration are standard equipment. All grades of the 2021 LS are equipped with Lexus Safety System+ 2.0 as standard and received a number of updates such as Lane Change Assist and Active Steering Assist. Exterior updates include a revised front fascia, radiator intake, headlights, taillights and updated colour options. In Europe, the updated LS 500h was launched a few months later and the LS 500 was dropped. An update launched on 8 April 2021 includes the Advanced Drive including driver monitor camera and remote software updates. It is able to keep the vehicle in its lane, maintain the distance from other vehicles, navigate a lane split, change lanes, and overtake other vehicles. It also has Advanced Park, an advanced parking assistance system. In 2025, the LS was discontinued in the UK due to poor sales and regulation/legislation issues. , it continues to be sold in other parts of the world. File:Lexus LS 500 AWD VXFA50 FL Black (5) (cropped).jpg, LS 500 (facelift) File:Lexus LS 500 AWD VXFA50 FL Black (3).jpg, LS 500 (facelift)


Manufacturing

The Lexus LS has been consistently produced on dedicated Lexus assembly lines at Toyota's flagship Tahara factory, located in the city of Tahara, in
Aichi Prefecture is a Prefectures of Japan, prefecture of Japan located in the Chūbu region of Honshū. Aichi Prefecture has a population of 7,461,111 () and a geographic area of with a population density of . Aichi Prefecture borders Mie Prefecture to the ...
,
Chūbu region The , Central region, or is a region in the middle of Honshū, Japan's main island. In a wide, classical definition, it encompasses nine prefectures (''ken''): Aichi, Fukui, Gifu, Ishikawa, Nagano, Niigata, Shizuoka, Toyama, and Ya ...
, southwest of
Nagoya is the largest city in the Chūbu region of Japan. It is the list of cities in Japan, fourth-most populous city in Japan, with a population of 2.3million in 2020, and the principal city of the Chūkyō metropolitan area, which is the List of ...
, since 1989. Tahara remains the sole production site, having inaugurated its new line number four specifically for assembly of the original LS 400. For the Lexus LS, the Tahara plant developed new molds and enhanced assembly techniques. and instituted measures aimed at increasing the precision of the sedan's fit and finish. The 1989 LS 400 became the first production automobile to receive extensive laser welding,. allowing for seamless steel welds. A large
sheet metal Sheet metal is metal formed into thin, flat pieces, usually by an industrial process. Thicknesses can vary significantly; extremely thin sheets are considered foil (metal), foil or Metal leaf, leaf, and pieces thicker than 6 mm (0.25  ...
press was developed to reduce or eliminate panel gaps by stamping large sections whole instead of singly. Separately installed parts, such as exterior lights, were also spring-loaded for a tighter fit. On the LS 400, engineers reduced door panel gaps in half versus Toyota-brand vehicles, from , with measurements made within ; on the LS 430, measurement margins were increased tenfold, to . When production switched to the LS 460, the number of laser welds was doubled. Despite Tahara's large-scale automation, Lexus LS production also involves specialized personnel who are tasked with key production points, such as testing each vehicle's V8 engine via
dynamometer A dynamometer or "dyno" is a device for simultaneously measuring the torque and rotational speed ( RPM) of an engine, motor or other rotating prime mover so that its instantaneous power may be calculated, and usually displayed by the dyna ...
and
stethoscope The stethoscope is a medicine, medical device for auscultation, or listening to internal sounds of an animal or human body. It typically has a small disc-shaped resonator that is placed against the skin, with either one or two tubes connected t ...
for calibration before installation. With the LS 460, a hand-sanded paint process was introduced. The production standards used on the Lexus LS were eventually adopted by the manufacturer for other vehicles; in 2007, the assembly of
Toyota Corolla The is a series of compact cars (formerly Subcompact car, subcompact) manufactured and marketed globally by the Japanese automaker Toyota Motor Corporation. Introduced in 1966, the Corolla was the best-selling car worldwide by 1974 and has bee ...
economy cars used the same panel gap measurements as the LS 400 did eighteen years earlier.


Industrial significance

The Lexus LS marked a successful entrant of a Japanese manufacturer into the prestige luxury arena, after the first Honda (Acura) Legend, a market that had long been dominated by established European and American brands. By 1991, with the LS 400 its top-selling model,. Lexus had overtaken Mercedes-Benz and BMW in overall U.S. sales,. and in 2000, the marque passed
Cadillac Cadillac Motor Car Division, or simply Cadillac (), is the luxury vehicle division (business), division of the American automobile manufacturer General Motors (GM). Its major markets are the United States, Canada and China; Cadillac models are ...
as the luxury sales leader in the largest automotive market. Rival manufacturers responded with lower prices and added features. In particular, Mercedes-Benz reorganized its operations, shifting to a targeted-cost process similar to Lexus production methods,Rosengarten, Philipp. ''Premium Power: Das Geheimnis Des Erfolgs Von Mercedes-Benz, BMW, Porsche Und Audi.'' Wiley-VCH, 2005, pp. 78–80. . and dropped competing U.S. base prices by nearly 10 percent. To rival the LS 400, extra features were rushed for the launch of the 1991 Mercedes-Benz S-Class ( W140), causing budget overruns and costing the job of
Daimler-Benz Mercedes-Benz Group AG (formerly Daimler-Benz, DaimlerChrysler, and Daimler) is a Germany, German Multinational corporation, multinational Automotive industry, automotive company headquartered in Stuttgart, Baden-Württemberg, Germany. It is o ...
's chief engineer, Wolfgang Peter. Approximately 5 percent of 1989 LS 400 sales went to buyers employed by rival manufacturers, including GM, Ford, and
Chrysler FCA US, LLC, Trade name, doing business as Stellantis North America and known historically as Chrysler ( ), is one of the "Big Three (automobile manufacturers), Big Three" automobile manufacturers in the United States, headquartered in Auburn H ...
. When the LS 400 was disassembled for engineering analysis, Cadillac engineers concluded that the vehicle could not be built using existing GM methods. Industry publications noted the LS 400's precise panel gaps, and the subject became a common evaluation standard in road tests. The LS 430's interior noise level was later used by rival makes as a measure of cabin quietness. According to industry observers, the introduction of the Lexus LS reshaped Toyota's image from that of an " econobox" manufacturer to the builder of an automotive standard bearer.. This stood in contrast to the predictions of early detractors, including rival manufacturers who dismissed Toyota as incapable of producing a competitive luxury vehicle. Japanese contemporaries from the luxury divisions of
Honda commonly known as just Honda, is a Japanese multinational corporation, multinational Conglomerate (company), conglomerate automotive manufacturer headquartered in Minato, Tokyo, Japan. Founded in October 1946 by Soichiro Honda, Honda has bee ...
( Acura) and
Nissan is a Japanese multinational Automotive industry, automobile manufacturer headquartered in Yokohama, Kanagawa, Japan. The company sells its vehicles under the ''Nissan'' and ''Infiniti'' brands, and formerly the ''Datsun'' brand, with in-house ...
( Infiniti) had differing degrees of success. Honda had entered into a joint venture with Britain's
Austin Rover Group The Austin Rover Group (abbreviated ARG) was a British motor manufacturer. It was created in 1982 as the mass-market car manufacturing subsidiary of British Leyland (BL). Previously, this entity had been known as BL Cars Ltd (formerly Leyland ...
in November 1981, launching Project XX with an Austin Rover–Honda XX letter of intent to replace the Rover SD1 with the Rover 800 and to provide a midsize, V6-powered luxury sedan for Honda, called the Honda Legend. Marketed as the Acura Legend in the U.S., the sedan initially sold well, but subsequent models (renamed Acura RL) performed below sales expectations. Launched by Nissan in December 1989, the V8-powered Infiniti Q45 closely rivaled the LS 400 in specifications and price, but was unsuccessful in sales (attributed to unconventional styling and marketing), leading to its discontinuation in 2006. The success of the Lexus LS became a test case for mainstream manufacturers targeting upscale segments. By investing in a separate marque, Toyota was able to avoid the stigma attached to a mass-market brand's charging premium prices. The effect of the LS 400 on the automotive industry led ''
Automobile A car, or an automobile, is a motor vehicle with wheels. Most definitions of cars state that they run primarily on roads, Car seat, seat one to eight people, have four wheels, and mainly transport private transport#Personal transport, peopl ...
'' magazine to add the sedan to its "24 Most Important Vehicles of the 20th Century" list in 1996.


Sales and production

In its largest market, the U.S., the Lexus LS was the top-selling flagship luxury sedan for 15 of the first 17 years following its debut. In Japan, the next-largest market for the Lexus LS, the introduction of the 2007 LS 460 attracted 12,000 pre-orders, and the Lexus LS has gone on to sell successfully in its class. Following the introduction of the LS 460 and Lexus' expanded global launch in 2007, sales of the Lexus flagship have increasingly come from outside the brand's traditional U.S. strongholds. By 2007, the Lexus LS ranked second globally in flagship sales, next to the Mercedes-Benz S-Class' 85,500 units, with 71,760 Lexus LS sedans sold worldwide, and over half the total coming from outside the U.S. market. In 2008, U.S. sales fell 42% amidst the
late-2000s recession The Great Recession was a period of market decline in economies around the world that occurred from late 2007 to mid-2009.
, mirroring the overall decline of the luxury car market. The Lexus LS has not sold as well in Europe, where Lexus suffers from smaller brand recognition, image, and a less-developed dealership network.. In European markets, the Lexus LS has ranked behind Jaguar, Mercedes-Benz, Audi, and BMW in flagship luxury car sales. Automotive analysts have suggested a possible rationale for the sales disparity, in that European buyers place less emphasis on vehicle reliability and have more
brand loyalty In marketing and consumer behaviour, brand loyalty describes a consumer's persistent positive feelings towards a familiar brand and their dedication to purchasing the brand's products and/or services repeatedly regardless of deficiencies, a ...
to established domestic marques. In contrast, the Lexus LS has ranked second in sales to the Mercedes-Benz S-Class (and ahead of rivals from BMW, Audi, and Jaguar) in markets outside Europe, such as South Africa.


Awards

Notable examples of awards received by the Lexus LS include (2007) World Car of the Year, International Car of the Year, (1991) Canadian Car of the Year, ''Wheels'' Car of the Year, and ''Top Gear'' Limousine of the Year. The Lexus LS has been the highest-rated luxury car in ''Automobile Magazine'', ''
Car and Driver ''Car and Driver'' (''CD'' or ''C/D'') is an American automotive enthusiast magazine first published in 1955. In 2006 its total circulation was 1.23 million. It is owned by Hearst Magazines, who purchased it from its prior owner Hachette Fi ...
'',Bedard, Patrick. Comparison Test: Showdown ''Car and Driver'', Vol. 35, Issue 6 December 1989 ''Consumer Reports'', ''Fleet World'', and '' MotorWeek''. In J.D. Power's long-term Vehicle Dependability Study, the Lexus LS has been the most reliable car for fifteen consecutive years, the most for any manufacturer, and ''Consumer Reports'' has ranked the sedan as the most reliable vehicle tested. Safety awards include ''
Auto Bild ''Auto Bild'' is a leading German automobile magazine based in Hamburg, Germany. History and profile ''Auto Bild'' was first published on the last week of February 1986. The magazine is published by Axel Springer AG on a weekly basis. The webs ...
''s 2007 Innovation Prize for the LS 460 pre-collision system, consecutive first place rankings in the ''
What Car? ''What Car?'' is a British monthly automobile magazine and website, currently edited by Steve Huntingford and published by Haymarket Media Group. Other team members include deputy editor Darren Moss and test editors Will Nightingale, Neil Wi ...
'' Security Supertest, and '' Kiplinger's'' "Best in Safety for Cars $40,000 and Over". Technical honors range from Ward's 10 Best Engines, to
Edmunds.com Edmunds.com Inc. (stylized as edmunds) is an American online resource for automotive inventory and information, including expert car reviews based on testing at the company's private facility. The company is headquartered in Santa Monica, Califo ...
's "Best Sound System in Cars Over $30,000". In U.S. consumer publications, Lexus' flagship model is recognized as one of the most reliable vehicles ever built, having held the top ranking in J.D. Power and Associates' U.S. Vehicle Dependability Survey for fifteen consecutive years (1994–2009), again in 2012, third place in 2013, and top again in 2014. A 1996 Lexus LS400 owned by an automotive journalist has surpassed a million miles on what is believed to be its original engine.


References


Bibliography

* * * * * * *


External links

* {{Good article LS Cars introduced in 1989 1990s cars 2000s cars 2010s cars 2020s cars Full-size vehicles Luxury vehicles Sedans Limousines First car made by manufacturer Rear-wheel-drive vehicles All-wheel-drive vehicles Flagship vehicles Hybrid electric cars Partial zero-emissions vehicles