The Altria Theater, sometimes referred to as "the Mosque," in

Richmond Richmond most often refers to: * Richmond, British Columbia, a city in Canada * Richmond, California, a city in the United States * Richmond, London, a town in the London Borough of Richmond upon Thames, England * Richmond, North Yorkshire, a town ...

Virginia Virginia, officially the Commonwealth of Virginia, is a U.S. state, state in the Southeastern United States, Southeastern and Mid-Atlantic (United States), Mid-Atlantic regions of the United States between the East Coast of the United States ...

United States The United States of America (USA), also known as the United States (U.S.) or America, is a country primarily located in North America. It is a federal republic of 50 U.S. state, states and a federal capital district, Washington, D.C. The 48 ...

is a theater at the southwest corner of

Monroe Park Monroe Park is a landscaped park northwest of the Virginia State Capitol Building in Richmond, Virginia. It is named after James Monroe, the fifth president of the United States (1817–1825). The park unofficially demarcates the eastern po ...

on the campus of

Virginia Commonwealth University Virginia Commonwealth University (VCU) is a Public university, public research university in Richmond, Virginia, United States. VCU was founded in 1838 as the medical department of Hampden–Sydney College, becoming the Medical College of Virgin ...

, and is the largest venue of

Richmond CenterStage Dominion Energy Center is a performing arts center in Richmond, Virginia that houses a number of venues including the historic Carpenter Theatre, Libby S. Gottwald Playhouse, Bob & Sally Mooney Hall, and the Genworth BrightLights Education Cent ...

's performing arts complex. Formerly known as The Mosque and the Landmark Theater, the Altria Theater was originally built for

Shriners Shriners International, formally known as the Ancient Arabic Order of the Nobles of the Mystic Shrine (AAONMS), is an American Masonic body, Masonic society. Founded in 1872 in New York City, it is headquartered in Tampa, Florida, and has over ...

of the Acca Temple Shrine. In 1940, the building was purchased by the City of Richmond, which converted much of its interior for municipal use. The Richmond Police Department occupied the theater's basement, where they opened up office space, classrooms, a gymnasium, and a shooting range for the police academy. An underground swimming pool was also maintained, initially for training purposes, until it was filled in with concrete during the 2014 renovation. Many are familiar with the basement of the Mosque as the location for VCU class registration, which occurred several times each year. The name of the theater was changed in 1995 from "The Mosque" to "Landmark Theater" following a year of restoration. After a $10 million renovation gift from the company, the theater was officially dubbed the

Altria Altria Group, Inc. (previously known as Philip Morris Companies, Inc. until 2003) is an American corporation and one of the world's largest producers and marketers of tobacco, cigarettes, and medical products in the treatment of illnesses ca ...

Theater in February 2014. It annually plays host to big-name musical and theatrical performers. The theater was designed in

Moorish Revival Moorish Revival or Neo-Moorish is one of the exotic revival architectural styles that were adopted by architects of Europe and the Americas in the wake of Romanticism, Romanticist Orientalism. It reached the height of its popularity after the mi ...

style by Marcellus E. Wright Sr. in association with Charles M. Robinson and Charles Custer Robinson circa 1925. J. R. Ray, of the Richmond Tile and Mosaic Works, was responsible for the widely used ornamental tile, and J. Frank Jones, of the Rambusch Decorating Company, oversaw the interior decoration. The building officially opened in 1927, and was dedicated by the Shriners in 1928. Performers such as

Elvis Presley Elvis Aaron Presley (January 8, 1935 – August 16, 1977) was an American singer and actor. Referred to as the "King of Rock and Roll", he is regarded as Cultural impact of Elvis Presley, one of the most significant cultural figures of the ...

Jimi Hendrix James Marshall "Jimi" Hendrix (born Johnny Allen Hendrix; November 27, 1942September 18, 1970) was an American singer-songwriter and musician. He is widely regarded as one of the greatest and most influential guitarists of all time. Inducted ...

Loretta Lynn Loretta Lynn (; April 14, 1932 – October 4, 2022) was an American country music singer and songwriter. In a career spanning six decades, Lynn released multiple gold albums. She had numerous hits such as "Hey Loretta", "The Pill (song), The P ...

Bill Burr {{Infobox comedian , image = Bill Burr by Gage Skidmore.jpg , alt = , caption = Burr in 2018 , birth_name = William Frederic Burr , birth_date = {{birth date and age, 1968, 6, 10 , bi ...

Grateful Dead The Grateful Dead was an American rock music, rock band formed in Palo Alto, California, in 1965. Known for their eclectic style that fused elements of rock, blues, jazz, Folk music, folk, country music, country, bluegrass music, bluegrass, roc ...

Bruce Springsteen Bruce Frederick Joseph Springsteen (born September 23, 1949) is an American Rock music, rock singer, songwriter, and guitarist. Nicknamed "the Boss", Springsteen has released 21 studio albums spanning six decades; most of his albums feature th ...

Frank Sinatra Francis Albert Sinatra (; December 12, 1915 – May 14, 1998) was an American singer and actor. Honorific nicknames in popular music, Nicknamed the "Chairman of the Board" and "Ol' Blue Eyes", he is regarded as one of the Time 100: The Most I ...

Roy Buchanan Leroy "Roy" Buchanan (September 23, 1939 – August 14, 1988) was an American guitarist and blues rock musician. A pioneer of the Telecaster sound, Buchanan worked as a sideman and as a solo artist, with two gold albums early in his career and t ...

, B. B. King,

Widespread Panic Widespread Panic is an American rock band from Athens, Georgia. The current lineup includes guitarist/singer John Bell (musician), John Bell, bassist Dave Schools, drummer Duane Trucks, percussionist Domingo "Sunny" Ortiz, keyboardist John "JoJ ...

, and

The Supremes The Supremes were an American girl group formed in Detroit, Michigan, in 1959 as the Primettes. A premier act of Motown Records during the 1960s, the Supremes were the most commercially successful of Motown's acts and the most successful Amer ...

held shows at this venue. Notable Broadway performances such as ''

Wicked Wicked may refer to: Books * ''Wicked'' (Maguire novel), a 1995 novel by Gregory Maguire that inspired the musical of the same name * ''Wicked'', a 1997 novel series collaboration between Australian children's authors Paul Jennings and Morris ...

'', ''

The Lion King ''The Lion King'' is a 1994 American animated musical coming-of-age drama film directed by Roger Allers and Rob Minkoff, produced by Don Hahn, and written by Irene Mecchi, Jonathan Roberts, and Linda Woolverton. Produced by Walt Disney ...

'', ''

Les Miserables LES or Les may refer to: People * Les (given name) * Les (surname) * L.E.S. (producer), hip hop producer Space flight * Launch Entry Suit, worn by Space Shuttle crews * Launch escape system, for spacecraft emergencies * Lincoln Experimental ...

'', and ''

Cats The cat (''Felis catus''), also referred to as the domestic cat or house cat, is a small domesticated carnivorous mammal. It is the only domesticated species of the family Felidae. Advances in archaeology and genetics have shown that the ...

'' have also been past visitors of The Altria Theater.

Statistics

* Theater capacity: 3,565 seats * Ballroom capacity: 1,100 persons * Ballroom dimensions:

2023 shooting

On June 6, 2023, a shooting occurred during the graduation ceremony for Huguenot High School. Richmond Public Schools canceled the graduation ceremony for Thomas Jefferson High School that evening following the shooting, and RPS was fully closed the following day. Two suspects were taken into custody. One suspect was arrested while a second was cleared and released.

References

External links

Private page with many pictures and detailed information about historic performancesLandmark Theater information page
Masonic buildings completed in 1926 Theatres completed in 1926 Concert halls in the United States Former Masonic buildings in Virginia Moorish Revival architecture in Virginia Theatres in Richmond, Virginia Shriners Historic district contributing properties in Virginia 1926 establishments in Virginia National Register of Historic Places in Richmond, Virginia Theatres on the National Register of Historic Places in Virginia Brick buildings and structures in Virginia Virginia Commonwealth University {{RichmondCityVA-NRHP-stub