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Altria
Altria Group, Inc. (previously known as Philip Morris Companies, Inc. until 2003) is an American corporation and one of the world's largest producers and marketers of tobacco, cigarettes, and medical products in the treatment of illnesses caused by tobacco. It operates worldwide and is headquartered in the city of Richmond, Virginia. Altria is the parent company of Philip Morris USA, John Middleton Co., John Middleton, Inc., U.S. Smokeless Tobacco Company, Inc., Philip Morris Capital Corporation, and NJOY, NJOY Holdings, Inc. Altria also maintains large minority stakes in Belgium-based brewer AB InBev and the Canadian Cannabis (drug), cannabis company Cronos Group. It is a component of the S&P 500 and was a component of the Dow Jones Industrial Average from 1985 to 2008, dropping due to Corporate spin-off, spin-offs of Kraft Foods Inc. in 2007 and Philip Morris International in 2008. History Altria emerged from Philip Morris USA. The onset of "rebranding" of Philip Morri ...
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Philip Morris USA
Philip Morris USA is an American tobacco company. They are a division of the American tobacco corporation Altria Group. It has been the leading cigarette manufacturer in the U.S. since the late 20th century. Its major brands include Marlboro, Virginia Slims, Benson & Hedges, Merit (cigarette), Merit, and Parliament (cigarette), Parliament. The company was incorporated in New York City in 1902 as Philip Morris & Co. Ltd. In 1919 George J. Whelan, along with fellow shareholders Reuben M. Ellis and Leonard B. McKitterick, acquired the American division of the company and created Philip Morris & Co. Ltd., Inc. In the 1950s it introduced innovations such as the flip-top box and filters for cigarettes. In 1972, it became the leading cigarette manufacturer in the United States in terms of sales, a position it continued to hold. In March 2008, Philip Morris International was split from Philip Morris USA. History Creation The company's namesake Philip Morris (tobacconist), Philip M ...
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Philip Morris International
Philip Morris International Inc. (PMI) is a multinational tobacco company, with products sold in over 180 countries. Marlboro is PMI’s most recognized brand, but in the last quarter of 2023, Iqos generated the greatest revenue. Philip Morris International is often referred to as one of the companies comprising Big Tobacco. The company ranked No. 121 in the 2025 ''Fortune'' 500 list of the largest US corporations by total revenue. The company originated in 1847 in London, but Philip Morris International itself was established in 1987 as an operating company of Philip Morris Companies Inc.. In 2003, Philip Morris Companies changed its name to Altria Group. In March 2008, PMI was spun off from Altria and has been an entirely separate entity since then. Philip Morris USA, a subsidiary of PMI's former parent, keeps ownership of the Philip Morris brands for the US market. The company's legal seat is in Stamford, Connecticut. PMI's operational headquarters are in Lausanne, Sw ...
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NJOY
NJOY, LLC is an American company that manufactures and distributes electronic cigarettes and vaping products. The company has been under wholly ownership of Altria Group since 2023. History NJOY, founded in 2007, was one of the first major e-cigarette brands in the US. It was founded by Arizona attorney Mark Weiss. In 2010, the company won a landmark lawsuit against the Food and Drug Administration. The decision by the US Court of Appeals upheld a lower court ruling finding that the FDA lacked authority to regulate electronic cigarettes as drugs or medical devices, absent therapeutic claims. The court further held that FDA could seek to regulate electronic cigarettes via the FDA's authority under the Family Smoking Prevention and Tobacco Control Act of 2009, as argued by NJOY. In response, FDA announced that it would accept the Court of Appeals decision and would regulate the category under the Tobacco Control Act rather than under the agency's drug jurisdiction. The lawsui ...
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Kraft Foods Inc
Kraft Foods Inc. () was a Multinational corporation, multinational confectionery, food and beverage conglomerate (company), conglomerate. It marketed many brands in more than 170 countries. Twelve of its brands annually earned more than $1 billion worldwide: Cadbury, Jacobs (coffee), Jacobs, Kraft, Lefèvre-Utile Biscuit Co., LU, Maxwell House, Milka, Nabisco, Oreo, Oscar Mayer, Philadelphia cream cheese, Philadelphia, Trident (gum), Trident, and Tang (drink), Tang. Forty of its brands were at least a century old. The company was headquartered in Northfield, Illinois, near Chicago. Kraft was listed on the New York Stock Exchange and became a component of the Dow Jones Industrial Average on September 22, 2008, replacing the American International Group. In August 2011, the company announced plans to split into a North American grocery products business and a faster-growing global snacks company. The snack company, Mondelez International Inc. is recognized as the old Kraft Foods ...
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Richmond, Virginia
Richmond ( ) is the List of capitals in the United States, capital city of the Commonwealth (U.S. state), U.S. commonwealth of Virginia. Incorporated in 1742, Richmond has been an independent city (United States), independent city since 1871. The city's population in the 2020 United States census was 226,610, up from 204,214 in 2010, making it Virginia's List of cities and counties in Virginia#Largest cities, fourth-most populous city. The Greater Richmond Region, Richmond metropolitan area, with over 1.3 million residents, is the Commonwealth's Virginia statistical areas, third-most populous. Richmond is located at the Atlantic Seaboard fall line, James River's fall line, west of Williamsburg, Virginia, Williamsburg, east of Charlottesville, Virginia, Charlottesville, east of Lynchburg, Virginia, Lynchburg and south of Washington, D.C. Surrounded by Henrico County, Virginia, Henrico and Chesterfield County, Virginia, Chesterfield counties, Richmond is at the intersection o ...
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Tobacco Industry
The tobacco industry comprises those persons and companies who are engaged in the growth, preparation for sale, shipment, advertisement, and distribution of tobacco and tobacco-related products. It is a global industry; tobacco can grow in any warm, moist environment, which means it can be farmed on all continents except Antarctica. According to the WHO Framework Convention on Tobacco Control, the "tobacco industry" encompasses tobacco manufacturers, wholesale distributors and importers of tobacco products. This Evidence-based policy, evidence-based treaty expects its 181 Ratification, ratified member states to implement public health policies with respect to tobacco control "to protect present and future generations from the devastating health, social, environmental and economic consequences of tobacco consumption and exposure to tobacco smoke." Tobacco, one of the most widely used Addiction, addictive substances in the world, is a plant native to the Americas and historically ...
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Henrico County, Virginia
Henrico County , officially the County of Henrico, is a County (United States), county located in the Commonwealth (U.S. state), Commonwealth of Virginia in the United States. As of the 2020 United States census, 2020 census, the population was 334,389 making it the List of cities and counties in Virginia#List of counties, fifth-most populous county in Virginia. Henrico County is included in the Greater Richmond Region. There is no incorporated community within Henrico County; therefore, there is no incorporated county seat either. Laurel, Virginia, Laurel, an unincorporated Census Designated Place, CDP, serves this function. Named after the Henricus, settlement of Henricus, Henrico was first incorporated as the City of Henrico. In 1634, Henrico was reorganized as Henrico Shire, one of the eight original Shires of Virginia. It is one of the United States' oldest counties. The Richmond, Virginia, City of Richmond was officially part of Henrico County until 1842, when it became a ...
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Rebranding
Rebranding is a marketing strategy in which a new name, term, symbol, design, concept or combination thereof is created for an established brand with the intention of developing a new, differentiated identity in the minds of consumers, investors, Competition (economics), competitors, and other Stakeholder (corporate), stakeholders. Often, this involves radical changes to a brand's logo, name, legal names, image, marketing strategy, and advertising themes. Such changes typically aim to positioning (marketing), reposition the brand/company, occasionally to distance itself from negative connotations of the previous branding, or to move the brand Luxury goods, upmarket; they may also communicate a new message a new board of directors wishes to communicate. Rebranding can be applied to new products, mature products, or even products still in new product development, development. The process can occur through a change in marketing strategy or in various other situations such as Chapter ...
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Cigarettes
A cigarette is a narrow cylinder containing a combustible material, typically tobacco, that is rolled into thin paper for smoking. The cigarette is ignited at one end, causing it to smolder; the resulting smoke is orally inhaled via the opposite end. Cigarette smoking is the most common method of tobacco consumption. The term ''cigarette'', as commonly used, refers to a tobacco cigarette, but the word is sometimes used to refer to other substances, such as a cannabis cigarette or a herbal cigarette. A cigarette is distinguished from a cigar by its usually smaller size, use of processed leaf, different smoking method, and paper wrapping, which is typically white. There are significant negative health effects from smoking cigarettes such as cancer, chronic obstructive pulmonary disease (COPD), heart disease, birth defects, and other health problems relating to nearly every organ of the body. Most modern cigarettes are filtered, although this does not make the smoke inhaled f ...
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Dow Jones Industrial Average
The Dow Jones Industrial Average (DJIA), Dow Jones, or simply the Dow (), is a stock market index of 30 prominent companies listed on stock exchanges in the United States. The DJIA is one of the oldest and most commonly followed equity indices. It is Price-weighted index, price-weighted, unlike other common indexes such as the Nasdaq Composite or S&P 500, which use Capitalization-weighted index, market capitalization. The DJIA also contains fewer stocks, which could exhibit higher risk; however, it could be less volatile when the market is rapidly rising or falling due to its components being well-established large-cap companies. The value of the index can also be calculated as the sum of the stock prices of the companies included in the index, divided by a factor, which is approximately 0.163 . The factor is changed whenever a constituent company undergoes a stock split so that the value of the index is unaffected by the stock split. First calculated on May 26, 1896, the ind ...
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S&P 100
The Standard and Poor's 100, or simply the S&P 100, is a stock market index of United States stocks maintained by Standard & Poor's. The S&P 100 is a subset of the S&P 500 and the S&P 1500, and holds stocks that tend to be the largest and most established companies in the S&P 500. However, the S&P 100 actually includes 101 larger US company stocks due to holding two different share classes of Alphabet Inc. Constituents of the S&P 100 are selected for sector balance and represent nearly 71% of the market capitalization of the S&P 500 and 61% of the market capitalization of the U.S. equity markets as of December 2024. Index options on the S&P 100 are traded with the ticker symbol "OEX". Because of the popularity of these options, investors often refer to the index by its ticker symbol. History In 1983, the CBOE created the first index options, based on its own index, the CBOE 100. In 1993, CBOE created the Chicago Board Options Exchange Market Volatility Index (VIX), which was ...
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