"It's All About the Benjamins" is a song by American rapper and producer
Puff Daddy. It was released as the third
single from his debut
studio album
An album is a collection of audio recordings (e.g., music) issued on a medium such as compact disc (CD), Phonograph record, vinyl (record), audio tape (like 8-track cartridge, 8-track or Cassette tape, cassette), or digital distribution, dig ...
''
No Way Out''. "Benjamins" is a slang word for money, referring to
Benjamin Franklin
Benjamin Franklin (April 17, 1790) was an American polymath: a writer, scientist, inventor, statesman, diplomat, printer, publisher and Political philosophy, political philosopher.#britannica, Encyclopædia Britannica, Wood, 2021 Among the m ...
's image on the
US $100 bill. The song featured an uncredited vocal arrangement by
Missy "Misdemeanor" Elliott, and featured a signature guitar hook played by Marc Solomon.
Background
The song debuted in 1996 on
DJ Clue
Ernesto Shaw (born January 8, 1975), better known as DJ Clue (often stylized as DJ Clue?), is an American disc jockey (DJ), record producer, radio personality and record executive.
Early life
DJ Clue was born in Queens, New York City to Pana ...
's ''Holiday Holdup''
mixtape
In the modern music industry, a mixtape is a musical project, typically with looser constraints than that of an album or extended play. Unlike the traditional album or extended play, mixtapes are labeled as laid-back projects that allow artists mo ...
. The mixtape version of the song only featured Puff Daddy and the rap act
the Lox (excluding
Styles P who still appears in the video). The song was later added to Puffy's debut album, ''No Way Out'', in a remix, "It's All About the Benjamins (Remix)", which added two new verses by
Lil' Kim and
Notorious B.I.G. Missy Elliot also provided the song with a chorus which the original version lacked. This version of the song also omitted the word "Hebrews" out of
Jadakiss' verse; however, the word was left in on the first pressing. Subsequent pressings removed the word. Additionally, when it was released on the ''Bad Boy's Greatest Hits Vol. I'' album, it retained the word. Due to the rarity of the obscure mixtape version, the remix featured on ''No Way Out'' is often considered the song's definitive version to avoid confusion.
The song
samples two pieces of music. The first sample heard up to the end of Lil' Kim's verse is taken from the song "
I Did It for Love" performed by the
Love Unlimited written by
Linda Laurie and Terry Etlinger. The verse performed by Notorious B.I.G. contains a sample from
the Jackson 5
The Jackson 5, later known as the Jacksons, are an American pop band composed of members of the Jackson family. The group was formed in Gary, Indiana in 1964, and originally consisted of brothers Jackie, Ti ...
song "It's Great to Be Here." This latter sample is exclusive to the ''No Way Out'' remix. After the final verse, the song reverts to the first sample and ends shortly after.
In 2008, "It's All About the Benjamins" was ranked number 32 on
VH1's 100 Greatest Songs of Hip-Hop.
Puffy also released a
rap rock version of the song, "It's All About the Benjamins (Rock Remix)". This collaboration, also known as "Shot-Caller Rock Remix" and "Rock Remix I", features
Tommy Stinson,
Fuzzbubble,
Rob Zombie
Robert Bartleh Cummings (born January 12, 1965), known professionally as Rob Zombie, is an American singer, songwriter, record producer, filmmaker, and actor. His music and lyrics are notable for their horror and sci-fi themes, and his live show ...
, and
Dave Grohl
David Eric Grohl (; born January 14, 1969) is an American musician. He founded the rock band Foo Fighters, of which he is the lead singer, guitarist, principal songwriter, and only consistent member. From 1990 to 1994, he was the drummer of th ...
on drums. This remix added guitar riffs and live drums, as well as a more "in your face" approach to the song's chorus. This version had its own music video, directed by
Spike Jonze
Adam Spiegel (born October 22, 1969), known professionally as Spike Jonze (), is an American Filmmaking, filmmaker, actor, musician, and photographer. His work includes films, commercials, music videos, skateboard videos and television.
Jonze ...
, which won the
Viewer's Choice award and was nominated for
Best Video of the Year at the
1998 MTV Video Music Awards. The latter award was won by
Madonna
Madonna Louise Ciccone ( ; born August 16, 1958) is an American singer, songwriter, record producer, and actress. Referred to as the "Queen of Pop", she has been recognized for her continual reinvention and versatility in music production, ...
's "
Ray of Light".
In 1999, Puffy performed this remix with a live band at the Giants Stadium for the
NetAid benefit concert. The performance featured
Slash on guitar as well as
Lil' Cease and
Lil' Kim on vocals.
There is also a slightly different alternative to this remix called, "It's All About the Benjamins (Rock Remix II)." This lesser known version adds
Size 14 to the song's already long collaboration line-up.
Both rock remixes of the song were released as edited versions; the explicit versions were only released on promo CDs.
Music videos
Three music videos were released for the song and two of its remixes.
The first music video was directed by
Paul Hunter. It featured Puff Daddy, the LOX, Lil' Kim, and Biggie (who appears on a television screen, through archive footage of the
Hypnotize music video) and took place in a dimly-lit concert venue and in a forest where the rappers are either running (except Biggie) or rapping.
The second music video (for the remix) is similar to the first one, except Biggie's verse and appearances are removed, replaced by a tap dancing battle between Puff Daddy and
Savion Glover, with the latter winning.
The third music video (for the "Rock Remix I") is entirely different. Puff Daddy arrives at a high school prom to see a lackluster band (led by Puff Daddy in costume) performing "
Everybody Hurts" by
R.E.M. for a bored audience. He goes to the stage and sings a rock version of his song to the pleasure of the audience. He is joined by Lil' Kim and the LOX. Biggie doesn't appear in the video. During his verse, the rappers and the audience are seen running in the high school.
Covers, samples, and in popular culture
In 1999,
"Weird Al" Yankovic
Alfred Matthew "Weird Al" Yankovic ( ; born October 23, 1959) is an American comedy musician, writer, and actor. He is best known for writing and performing Comedy music, comedy songs that often Parody music, parody specific songs by contempo ...
performed a parody of the rock remix of "It's All About the Benjamins". Yankovic's version, "
It's All About the Pentiums", features himself boasting about the superiority of his computer hardware.
Puff Daddy, under the name
Diddy, sampled the song in the remix to "Shot Caller" by
French Montana
Karim Kharbouch (Moroccan Arabic, Arabic: IPA pronunciation, æɾiːm χɑɾbuːʃ born November 9, 1984), better known by his stage name French Montana, is a Moroccan-American rapper. Born and raised in Morocco, he immigrated to New York ...
.
The remix of
Mariah Carey
Mariah Carey ( ; born March 27, 1969) is an American singer-songwriter, record producer, and actress. Dubbed the "Honorific nicknames in popular music, Songbird Supreme" by ''Guinness World Records'', Carey is known for her five-octave voc ...
's "Miss You", originally recorded for Carey's ''
Charmbracelet'', samples the song and also features Jadakiss.
Bob Dylan
Bob Dylan (legally Robert Dylan; born Robert Allen Zimmerman, May 24, 1941) is an American singer-songwriter. Described as one of the greatest songwriters of all time, Dylan has been a major figure in popular culture over his nearly 70-year ...
played the song on the "Money: Part 1" episode of his ''
Theme Time Radio Hour'' show in 2008.
The song has also been covered by the
Ballas Hough Band who performed the song with rapper
Lil' Kim in 2009.
In 2019, U.S. Representative
Ilhan Omar quoted the song title in a tweet about American politicians' support for Israel, which was subsequently
criticized as antisemitic.
Commercial performance
"It's All About the Benjamins" was sold as a maxi-single with the Mase and Notorious B.I.G. collaboration "Been Around the World".
"It's All About the Benjamins" reached its peak of number 2 on the ''Billboard'' Hot 100 on January 3, 1998, behind the million-selling single, "
Candle in the Wind 1997" by
Elton John
Sir Elton Hercules John (born Reginald Kenneth Dwight; 25 March 1947) is a British singer, songwriter and pianist. His music and showmanship have had a significant, lasting impact on the music industry, and his songwriting partnership with l ...
, and its peak of number 1 on the Hot Rap chart on December 3, 1997.
Live performances
Puff Daddy, the Lox, and Lil' Kim performed the song live at the
1998 Soul Train Music Awards on February 27, 1998.
Formats and track listings
;Been Around the World (Single)
# Been Around the World (Radio Edit)
# It's All About the Benjamins (Shot-Caller Rock Remix)
;Been Around the World (Maxi-single)
# Been Around the World (Radio Edit)
# It's All About the Benjamins (Rock Remix I)
# It's All About the Benjamins (Rock Remix II)
# It's All About the Benjamins (Album Version)
;Single (U.K. and Canada only)
# It's All About the Benjamins (Rock Remix I)
# It's All About the Benjamins (Album Version)
# It's All About the Benjamins (Rock Remix II)
# It's All About the Benjamins (DJ
Ming (DJ) &
FS Drum N' Base Mix)
Charts
Weekly charts
References
{{Authority control
1996 songs
1997 singles
Sean Combs songs
Music videos directed by Paul Hunter (director)
Music videos directed by Spike Jonze
Bad Boy Records singles
Songs written by Sean Combs
Lil' Kim songs
Songs written by Lil' Kim
Posse cuts
Songs written by Styles P
Songs written by Deric Angelettie