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''Control Room'' is a 2004
documentary film A documentary film (often described simply as a documentary) is a nonfiction Film, motion picture intended to "document reality, primarily for instruction, education or maintaining a Recorded history, historical record". The American author and ...
directed by Jehane Noujaim, about
Al Jazeera Al Jazeera Media Network (AJMN; , ) is a private-media conglomerate headquartered in Wadi Al Sail, Doha, funded in part by the government of Qatar. The network's flagship channels include Al Jazeera Arabic and Al Jazeera English, which pro ...
and its relations with the US Central Command ( CENTCOM), as well as the other news organizations that covered the 2003 invasion of Iraq. People featured in the film include Lieutenant Josh Rushing, a press officer from US Central Command,
David Shuster David Martin Shuster (born July 22, 1967) is an American television journalist. Shuster previously served as principal anchor and managing editor for i24 News (American TV channel), i24 News, previously working as an anchor for MSNBC and worked ...
, an
NBC The National Broadcasting Company (NBC) is an American commercial broadcast television and radio network serving as the flagship property of the NBC Entertainment division of NBCUniversal, a subsidiary of Comcast. It is one of NBCUniversal's ...
correspondent, and Tom Mintier, a
CNN Cable News Network (CNN) is a multinational news organization operating, most notably, a website and a TV channel headquartered in Atlanta. Founded in 1980 by American media proprietor Ted Turner and Reese Schonfeld as a 24-hour cable ne ...
correspondent. Al Jazeera was represented by Samir Khader, a senior producer, Hassan Ibrahim, a Sudanese journalist who attended U.S. universities and headed the
BBC The British Broadcasting Corporation (BBC) is a British public service broadcaster headquartered at Broadcasting House in London, England. Originally established in 1922 as the British Broadcasting Company, it evolved into its current sta ...
Arab News Service before joining Al Jazeera, and Dima Khatib, a Syrian journalist and a producer at Al Jazeera. Samir Khader later became the editor of Al-Jazeera. Josh Rushing started working for
Al Jazeera English Al Jazeera English (AJE; , ) is a 24-hour English-language News broadcasting, news channel operating under Al Jazeera Media Network, which is funded by the government of Qatar. Al Jazeera introduced an English-language division in 2006. It is ...
in 2006, Shuster started working for Al Jazeera America in 2013. The film had its world premiere at the
Sundance Film Festival The Sundance Film Festival is an annual film festival organized by the Sundance Institute. It is the largest independent film festival in the United States, with 423,234 combined in-person and online viewership in 2023. The festival has acted ...
on January 22, 2004, and was released on May 21, 2004, by Magnolia Pictures. It received positive reviews from critics, but has been criticized for bias. Noujaim has acknowledged this lack of objectivity, stating "I am not saying it is the truth, but it is our truth." The film was nominated for Best Documentary Screenplay from the
Writers Guild of America The Writers Guild of America (WGA) is the name of two American labor unions representing writers in film, television, radio, and online media: * The Writers Guild of America, East (WGAE) is headquartered in New York City and is affiliated wit ...
.


Topics


Al Jazeera's role in Arab society

''Control Room'' documents the spectrum of opinion that surrounds the Qatar television news network
Al Jazeera Al Jazeera Media Network (AJMN; , ) is a private-media conglomerate headquartered in Wadi Al Sail, Doha, funded in part by the government of Qatar. The network's flagship channels include Al Jazeera Arabic and Al Jazeera English, which pro ...
. Throughout the film, US Secretary of Defense
Donald Rumsfeld Donald Henry Rumsfeld (July 9, 1932 – June 29, 2021) was an American politician, businessman, and naval officer who served as United States Secretary of Defense, secretary of defense from 1975 to 1977 under President Gerald Ford, and again ...
appears at press conferences, complaining about the propagandist nature of Al Jazeera. Paradoxically, another clip shows Muhammad Saeed al-Sahhaf, the Iraqi Minister of Information, accusing the television organization of transmitting American propaganda. The contrasting views between the documentary's central figures are not so clear cut. Early in the movie, press officer Lt. Rushing remarks that Al Jazeera's bias leads it to focus exclusively on American tanks and Iraqi casualties, yet he later confides that agencies such as
Fox News The Fox News Channel (FNC), commonly known as Fox News, is an American Multinational corporation, multinational Conservatism in the United States, conservative List of news television channels, news and political commentary Television stati ...
also appear to hand-pick their material, and he sees what both sides leave out. Samir Khader, a senior producer of Al Jazeera, claims the network's purpose is to shake up the rigid infrastructure of Arab society, which he believes has fallen behind, culturally and technologically, because of its social intolerance to other cultures and perspectives.


Bias in the media

Rushing laments about Al Jazeera's bias, and speculates why the network shows no photos of alleged Iraqi military atrocities, such as soldiers holding families hostage. Abdallah Schleifer, an American reporter, counters that no such pictures exist. He has no doubt these atrocities occur. However, he explains that hearsay filtering down through CentCom is not convincing to skeptical Arab viewers; 'That's why pictures of these things are so vital.' A crucial point in the documentary comes with Lt. Rushing's realization that Fox News displays that same lack of objectivity which he accuses Al-Jazeera of perpetuating - his conclusion drives home the point that media bias is institutionalized on both sides. Given the subject of this film, pictures are so important because they transcend language. Unless there is concern that they have been contrived, they give useful information to all perspectives. This is what a producer for Al Jazeera claims was the motivation for showing dead American soldiers and Iraqi civilians. As for objectivity, she discards it as 'a mirage'. The film concludes that war is something that makes emotionless involvement impossible for any involved party.


Journalist embedding during Iraq War

In an effort to rectify past mishandling of media personnel during wartime and to garner support for the Iraq war, the Pentagon introduced a new journalist embedding policy. The policy allowed media "long-term, minimally restrictive access to U.S. air, ground and naval forces through embedding." In its implementation of the policy, the Pentagon expressed recognition of the media's ability to "shape public perception of the national security environment now and in the years ahead… for the U.S. public; the public in allied countries whose opinion can affect the durability of , the, coalition." As many as 775 journalists covered the Iraq War as embedded journalists at the start of the Iraq War, meaning that in addition to reporting on military action in Iraq, the journalists were also required to "live, work, and travel as part of the units." The media embed ground rules introduced in March 2003 stated "Our ultimate strategic success in bringing peace and security to this region will come in our long-term commitment to supporting our democratic ideals. We need to tell the factual story-good or bad- before others seed the media with disinformation and distortions," (Victoria Clarke, Pentagon spokesperson).


Freedom of the media

One of the central focuses of ''Control Room'' is on the alleged friendly fire attack against the
Baghdad Baghdad ( or ; , ) is the capital and List of largest cities of Iraq, largest city of Iraq, located along the Tigris in the central part of the country. With a population exceeding 7 million, it ranks among the List of largest cities in the A ...
headquarters of Al Jazeera, on 8 April 2003. The film shows footage of the attack, and film reports that the alleged target was a group of insurgents who opened fire on coalition forces from within the Al Jazeera building, thus justifying retaliatory fire. Much doubt is expressed within as to whether such an explanation is viable. During the attack, one correspondent working for the news network, Tarek Ayyoub, was killed; the film records one subsequent episode during a press conference, when Ayyoub's widow beseeches journalists to 'tell the truth' concerning her husband's death, for the sake of those innocents already killed during the war. The same day that witnessed the attacks on Al Jazeera also saw attacks on other news networks: a strike by US troops on the Palestine Hotel in Baghdad killed a Spanish TV cameraman and a
Reuters Reuters ( ) is a news agency owned by Thomson Reuters. It employs around 2,500 journalists and 600 photojournalists in about 200 locations worldwide writing in 16 languages. Reuters is one of the largest news agencies in the world. The agency ...
cameraman. Claims that US troops were returning fire upon a sniper were "greeted with incredulity by reporters on the ground, including
Sky News Sky News is a British free-to-air television news channel, live stream news network and news organisation. Sky News is distributed via an English-language radio news service, and through online channels. It is owned by Sky Group, a division of ...
reporter David Chater, and at Central Command in
Qatar Qatar, officially the State of Qatar, is a country in West Asia. It occupies the Geography of Qatar, Qatar Peninsula on the northeastern coast of the Arabian Peninsula in the Middle East; it shares Qatar–Saudi Arabia border, its sole land b ...
." On the same day,
Abu Dhabi Abu Dhabi is the capital city of the United Arab Emirates. The city is the seat of the Abu Dhabi Central Capital District, the capital city of the Emirate of Abu Dhabi, and the UAE's List of cities in the United Arab Emirates, second-most popu ...
TV was also hit, "which means the US forces adattacked all the main western and Arab media headquarters in the space of just one day." Charter also said that, "Al Jazeera is the best Channel in the world." The aftermath of the attack saw a number of allegations: Al Jazeera claimed to have sent the
Pentagon In geometry, a pentagon () is any five-sided polygon or 5-gon. The sum of the internal angles in a simple polygon, simple pentagon is 540°. A pentagon may be simple or list of self-intersecting polygons, self-intersecting. A self-intersecting ...
details of their staff's position via GPS co-ordinates, as did several other news networks. At the time, sources from the
BBC The British Broadcasting Corporation (BBC) is a British public service broadcaster headquartered at Broadcasting House in London, England. Originally established in 1922 as the British Broadcasting Company, it evolved into its current sta ...
noted with alarm that "the Pentagon did not seem to pay heed to information they had been given by Al-Jazeera and every other TV organization based in aghdad" The overwhelming majority of opinion amongst the Arabic media seems to be that the US acted in order to prevent the reporting of
war crimes A war crime is a violation of the laws of war that gives rise to individual criminal responsibility for actions by combatants in action, such as intentionally killing civilians or intentionally killing prisoners of war, torture, taking hos ...
perpetrated by American personnel; the attack on Al Jazeera was thus deliberate, a theory which seems to have support from
Robert Fisk Robert William Fisk (12 July 194630 October 2020) was an English writer and journalist. He was critical of United States foreign policy in the Middle East, and the Israeli government's treatment of Palestinians. As an international correspo ...
. In ''Control Room'', the situation is remarked upon by a senior member of Al Jazeera, who remarks that a small news network cannot hope to combat the forces of the United States; in the face of such an apparent censure by so mighty an opponent, he laments, what may one do but 'shut up'?


Gaining access to Al Jazeera

When director, Jehane Noujaim, and cinematographer, Hani Salama's, initial attempts to contact and gain access to
Al Jazeera Al Jazeera Media Network (AJMN; , ) is a private-media conglomerate headquartered in Wadi Al Sail, Doha, funded in part by the government of Qatar. The network's flagship channels include Al Jazeera Arabic and Al Jazeera English, which pro ...
failed, Noujaim, without much funding or equipment, traveled to
Doha Doha ( ) is the capital city and main financial hub of Qatar. Located on the Persian Gulf coast in the east of the country, north of Al Wakrah and south of Al Khor (city), Al Khor and Lusail, it is home to most of the country's population. It ...
,
Qatar Qatar, officially the State of Qatar, is a country in West Asia. It occupies the Geography of Qatar, Qatar Peninsula on the northeastern coast of the Arabian Peninsula in the Middle East; it shares Qatar–Saudi Arabia border, its sole land b ...
, the headquarters for both
Al Jazeera Al Jazeera Media Network (AJMN; , ) is a private-media conglomerate headquartered in Wadi Al Sail, Doha, funded in part by the government of Qatar. The network's flagship channels include Al Jazeera Arabic and Al Jazeera English, which pro ...
and the
United States The United States of America (USA), also known as the United States (U.S.) or America, is a country primarily located in North America. It is a federal republic of 50 U.S. state, states and a federal capital district, Washington, D.C. The 48 ...
' Central Command. After weeks waiting for approval in Al Jazeera's guard office, the filmmakers finally received an audience with Al Jazeera's General Manager, Mohammad Jassem through Abdallah Schleifer, one of Salama's professors from the
American University in Cairo The American University in Cairo (AUC; ) is a private research university in New Cairo, Egypt. The university offers American-style learning programs at undergraduate, graduate, and professional levels, along with a continuing education program. ...
. Noujaim was initially only given permission to film for three days. After the three days were up, however, Noujaim notes that she begged to continue shooting, and she was allowed to stay longer. Although unable to provide much support, personally, Jassem suggested that Noujaim and Salama search Al Jazeera's cafeteria for anyone that they might want to follow. There, Noujaim and Salama discovered both Samir Khader and Hassan Ibrahim, not only central characters to the film but also crucial to gaining the crew access into Al Jazeera. Noujaim explains, "We also met Hassan in the cafeteria over many cups of coffee and many cigarettes, and he was really the person that was responsible for getting us such amazing access to Al Jazeera. I think he was the first person that believed in what we were doing. And he went to the General Manager and said 'Look, I'll take of them. They won't get into the way. They'll just be following me around'" (Noujaim, Audio Commentary). Noujaim and Salama often recorded footage simultaneously, capturing multiple angles or locations for the same moment using the Sony DCR-VX2000 and Sony DSR-PD150
miniDV DV (from ''Digital Video'') is a family of codecs and Videotape, tape formats used for storing digital video, launched in 1995 by a consortium of camcorder, video camera manufacturers led by Sony and Panasonic. It includes the recording or casse ...
cameras. Despite having a small production, the lack of lighting or formal setup, granted extra flexibility, allowing Noujaim to follow the pace of the Al Jazeera newsroom and focus more on her subjects. Noujaim explains, "Sometimes it's a good thing to walk around with a broomstick as a boom and your camera half broken. Y'know, look like a very low budget, non-threatening production, and be small" (Noujaim, Audio Commentary).


Production

''Control Room'' was originally to be funded by the
BBC The British Broadcasting Corporation (BBC) is a British public service broadcaster headquartered at Broadcasting House in London, England. Originally established in 1922 as the British Broadcasting Company, it evolved into its current sta ...
, but Noujaim's plan of documenting Al-Jazeera covering the war was passed along to BBC director Ben Anthony, who later produced Al Jazeera Exclusive. One of the reasons Noujaim's film is titled ''Control Room'' is that Anthony got exclusive access to the newsroom, which left her to shoot elsewhere, including the control room. Noujaim says she wanted to be at the center of news creation and make a film on the broader perceptions of the war, a reason why she headed to l Jazeeras headquarters in Doha, which was barely 15 miles away from the Central Command, the military base of the United States. Before leaving for Cairo, when Noujaim called her agents in Hollywood, she was told this was the worst idea ever "since after 9/11 people did not want to watch war, but things that were comforting to them." Noujaim had raised $US60,000 for the film and says she did the film "as cheaply as she could". She rented an inexpensive Pakistani hotel in Doha and called upon her cinematographer friend Hani Salama to join the project. They both carried their own cameras, Noujaim with a Sony VX2000 and Salama with a Sony PD150. Noujaim was only in the Middle East for 30 days to complete filming for ''Control Room''. From the 200-hour footage that was filmed, Noujaim says initially they had six characters, but then decided to review the footage chronologically, picked out the best scenes and characters, and tried to weave each narrative together. Noujaim wanted to "convey surprise, confusion, discovery -- reproduce her own process in making the film". Four editors of different ethnic and cultural backgrounds volunteered their time for six months to complete editing of the film. Payback for everyone involved in the film depended on how well the documentary was received. Noujaim says she edited her movie both in Egypt and in the US, as the contrast between the worlds became central to her understanding of the war.


Cinéma vérité genre

''Control Room'' is a
Cinéma vérité Cinéma vérité (, , ) is a style of documentary filmmaking developed by Edgar Morin and Jean Rouch, inspired by Dziga Vertov's theory about '' Kino-Pravda''. It combines improvisation with use of the camera to unveil truth or highlight subje ...
film which attempts to present an un-narrated behind-the-scenes focus on the functioning of Al-Jazeera and of the US Central Command during the Iraq War. The film, in its style, recalls '' The War Room'', a cinema vérité documentary by Noujaim's mentors Chris Hegedus and D. A. Pennebaker, which had a similar behind the scene focus on media spinning during Bill Clinton's campaign of 1992.


Release

''Control Room'' premiered at the
Sundance Film Festival The Sundance Film Festival is an annual film festival organized by the Sundance Institute. It is the largest independent film festival in the United States, with 423,234 combined in-person and online viewership in 2023. The festival has acted ...
on January 22, 2004. Shortly after, the film was acquired by Magnolia Pictures. Magnolia stated "Control Room wasn't extreme in filmmaking, but the sort of effect it had on viewers was extreme. People were conditioned in the US to think that Al-Jazeera were rabid, American hating, and will do anything to plant a bomb. But they were reasonable journalists. We rushed the film for release, taking dates, making posters even before the contract had been signed." It was released on May 21, 2004.


Reception


Critical reception

''Control Room'' received positive reviews from film critics. It holds a 95% approval rating on review aggregator website
Rotten Tomatoes Rotten Tomatoes is an American review aggregator, review-aggregation website for film and television. The company was launched in August 1998 by three undergraduate students at the University of California, Berkeley: Senh Duong, Patrick Y. Lee ...
, based on 111 reviews, with a
weighted average The weighted arithmetic mean is similar to an ordinary arithmetic mean (the most common type of average), except that instead of each of the data points contributing equally to the final average, some data points contribute more than others. The ...
of 7.80/10. On
Metacritic Metacritic is an American website that aggregates reviews of films, television shows, music albums, video games, and formerly books. For each product, the scores from each review are averaged (a weighted average). Metacritic was created ...
, the film holds a rating of 79 out of 100, based on 33 critics, indicating "generally favorable" reviews.


Controversies and criticism

''Control Room'' has been criticized for partisanship and bias. The film is accused of partisan portrayal where "the Al-Jazeera reporters and characters are shown as stronger characters, while the American reporters she chooses are framed as a motley lot, who are seen shallow, or cynical, or inappropriate as they're seen laughing, challenging, doubting, mocking." Questions have also been raised on the sequence where
Al Jazeera Al Jazeera Media Network (AJMN; , ) is a private-media conglomerate headquartered in Wadi Al Sail, Doha, funded in part by the government of Qatar. The network's flagship channels include Al Jazeera Arabic and Al Jazeera English, which pro ...
's cameraperson Tariq Ayoob is killed by a US A10 aircraft circling overhead. Critics have questioned whether it was really a US aircraft that fired the missile, which Noujaim shows, or the sequence of footage was being rearranged and shots from a completely different incident were used to make a completely different point. Noujaim has defended the criticism of objectivity and treatment by stating "I am not saying it is the truth, but it is our truth."


Special features

The special features that accompany the DVD contain further interviews. *In one, Hassan Ibrahim states his belief that Bush's actions are just as much terrorism as Bin Laden's, and that any use of violence is terrorism. The unidentified person speaking with Ibrahim retorts "So there is no such thing as terrorism?" Ibrahim goes on to refute the word "terrorism" as a term that is unjustly applied only to Arabs, and unthinkingly adopted by the US media and public. *In another segment Dima Khatib states that her personal views do not colour what Al Jazeera presents, because "Al Jazeera just presents information". The film further notes that both the Bush administration and radical groups in Iraq (such as elements of Saddam's fallen regime) distrust and dislike Al Jazeera's information.


See also

* '' Axis of Evil'' * '' Baghdad or Bust'' * '' Kill the Messenger'' * '' My Country, My Country'' * '' War Feels Like War''


References


External links


Noujaim Films - Control Room
official website * *
Metacritic - ''Control Room''
review collection
Rotten Tomatoes - ''Control Room''
review collection

Charlie Rose Interview {{DEFAULTSORT:Control Room (Film) Iraq War and the media 2004 films 2004 documentary films Al Jazeera American documentary films Documentary films about journalism Documentary films about the Iraq War Films directed by Jehane Noujaim Magnolia Pictures films 2000s English-language films 2000s American films English-language documentary films Arabic-language American films