Cecil O. De Loach, Jr.
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Cecil O. De Loach Jr. (born September 14, 1938,
Montgomery, Alabama Montgomery is the List of capitals in the United States, capital city of the U.S. state of Alabama. Named for Continental Army major general Richard Montgomery, it stands beside the Alabama River on the Gulf Coastal Plain. The population was 2 ...
) is a
California California () is a U.S. state, state in the Western United States that lies on the West Coast of the United States, Pacific Coast. It borders Oregon to the north, Nevada and Arizona to the east, and shares Mexico–United States border, an ...
grape-grower and winemaker in the
Russian River Valley AVA Russian River Valley is an American Viticultural Area (AVA) in Sonoma County, California. Centered on the Russian River, the Russian River Valley AVA accounts for about one-sixth of the total planted vineyard acreage in Sonoma County. The appel ...
who has contributed to the reputation and notoriety of
Sonoma County Sonoma County ( ) is a county located in the U.S. state of California. As of the 2020 United States census, its population was 488,863. Its seat of government and largest city is Santa Rosa. Sonoma County comprises the Santa Rosa-Petaluma ...
viticulture Viticulture (, "vine-growing"), viniculture (, "wine-growing"), or winegrowing is the cultivation and harvesting of grapes. It is a branch of the science of horticulture. While the native territory of ''Vitis vinifera'', the common grape vine ...
.


Personal history

Prior to his name-making career in
viniculture Viticulture (, "vine-growing"), viniculture (, "wine-growing"), or winegrowing is the cultivation and harvesting of grapes. It is a branch of the science of horticulture. While the native territory of ''Vitis vinifera'', the common grape vine, ...
, De Loach was a
United States Marine Corps The United States Marine Corps (USMC), also referred to as the United States Marines or simply the Marines, is the maritime land force service branch of the United States Department of Defense. It is responsible for conducting expeditionar ...
sharpshooter A sharpshooter is one who is highly proficient at firing firearms or other projectile weapons accurately. Military units composed of sharpshooters were important factors in 19th-century combat. Along with " marksman" and "expert", "sharpshooter" ...
, a race-track photographer at
Golden Gate Fields Golden Gate Fields was an American horse racing race track, track straddling both Albany, California and Berkeley, California along the shoreline of San Francisco Bay adjacent to the Eastshore Freeway in the San Francisco Bay Area. With the closi ...
, a
private pilot A private pilot licence (PPL) or private pilot certificate is a type of pilot licence that allows the holder to act as pilot in command of an aircraft privately (not for remuneration). The basic licence requirements are determined by the Inter ...
, and received a degree in
Anthropology Anthropology is the scientific study of humanity, concerned with human behavior, human biology, cultures, society, societies, and linguistics, in both the present and past, including archaic humans. Social anthropology studies patterns of behav ...
from
San Francisco State University San Francisco State University (San Francisco State, SF State and SFSU) is a Public university, public research university in San Francisco, California, United States. It was established in 1899 as the San Francisco State Normal School and is ...
. During his childhood he was raised in
Macon, GA Macon ( ), officially Macon–Bibb County, is a consolidated city-county in Georgia (U.S. state), Georgia, United States. Situated near the Atlantic Seaboard fall line, fall line of the Ocmulgee River, it is southeast of Atlanta and near the ...
where he attended Lanier High School, an all-boys military school. His family subsequently moved to
San Francisco San Francisco, officially the City and County of San Francisco, is a commercial, Financial District, San Francisco, financial, and Culture of San Francisco, cultural center of Northern California. With a population of 827,526 residents as of ...
in 1945. He graduated from Lincoln High School in San Francisco's
Sunset District The Sunset District is a neighborhood located on the West Side of San Francisco, California, United States. Location The Sunset District is the largest neighborhood within the city and county of San Francisco. Golden Gate Park forms the neighb ...
in 1956.


Wine career

De Loach began growing grapes in 1970 when he purchased the 24-acre Barbieri Ranch at 2150 Olivet Road in
Santa Rosa, CA Santa Rosa (Spanish for " Saint Rose") is a city in and the county seat of Sonoma County, in the North Bay region of the Bay Area in California. Its population as of the 2020 census was 178,127. It is the largest city in California's Wine Cou ...
for approximately $60,000. The Barbieri Ranch had been planted by Itilo Barbieri in 1905. De Loach purchased the old
Zinfandel Zinfandel (also known as Primitivo) is a variety of black-skinned wine grape. The variety is grown in over 10 percent of California vineyards. DNA analysis has revealed that it is genetically equivalent to the Croatian grapes Crljenak Kašt ...
vineyard from Itilo's son Louis. In 1973 he purchased his second vineyard property, 17 acres located at 1791 Olivet Road, to which he planted
Pinot noir Pinot noir (), also known as Pinot nero, is a red-wine grape variety of the species ''Vitis vinifera''. The name also refers to wines created predominantly from Pinot noir grapes. The name is derived from the French language, French words fo ...
,
Chardonnay Chardonnay (, ; ) is a green-skinned grape variety used in the production of white wine. The variety originated in the Burgundy wine region of eastern France, but is now grown wherever wine is produced, from England to New Zealand. For new a ...
, Zinfandel and Gewurztraminer. The site also comprised approximately five acres of 1940s-era mixed-grape vineyards (mostly
Palomino Palomino is a equine coat color, genetic color in horses, consisting of a gold coat and white mane (horse), mane and tail; the degree of whiteness can vary from bright white to yellow. The palomino color derived from the breeding of Spanish hor ...
and
Golden Chasselas Chasselas () or Chasselas blanc () is a wine grape variety grown mainly in Switzerland, France, Germany, Portugal, Hungary, Romania, New Zealand, Croatia and Chile. Chasselas is mostly vinified to be a full, dry and fruity white wine. It is ...
), an orchard of approximately 5 acres (
Gravenstein Gravenstein (Danish: ''Gråsten'', meaning "graystone", after Gråsten Palace) is a triploid apple cultivar that originated in the 17th century or earlier. The fruit has a tart flavor, and it is heavily used as a cooking apple, especially f ...
apples, figs, Santa Rosa plums, peaches, French prunes, pears, walnuts), and a small sheep-shearing barn. This site became what is now
De Loach Vineyards DeLoach Vineyards was started in 1975 by Cecil DeLoach, Christine DeLoach, Berle Beliz and Jack Fleming, and was one of the first wineries established in the Russian River Valley, Sonoma County, California after Prohibition. The winery ran into ...
. These early De Loach plantings combined modern ecologically sound techniques with existing local farming methods including the planting of
tilth Tilth is a physical condition of soil, especially in relation to its suitability for planting or growing a crop. Factors that determine tilth include the formation and stability of aggregated soil particles, moisture content, degree of aeration, ...
- and nutrient-producing native
cover crops In agriculture, cover crops are plants that are planted to cover the soil rather than for the purpose of being harvested. Cover crops manage soil erosion, soil fertility, soil quality, water, weeds, pests, diseases, biodiversity and wildlife in ...
, rotating-row tillage, drip irrigation, micro-frost protection, permanent cover farming, and the integration of beneficial birds, animals and biological components which eventually became known as
sustainable farming Sustainable agriculture is farming in sustainable ways meeting society's present food and textile needs, without compromising the ability for current or future generations to meet their needs. It can be based on an understanding of ecosystem se ...
. De Loach's wife Christine helped draft the first California Code of Sustainable Winegrowing in 1999. De Loach Vineyards was the first farming operation in Sonoma County to be certified b
Fish Friendly Farming
in 2000. In 1975 De Loach made his first commercial wine, approximately 1000 cases of Zinfandel from the Barbieri Ranch, in a rented industrial space on the west side of Santa Rosa. While selling this wine he sought permits for a permanent winery to be built at his new vineyard on Olivet Road. The first phase of the three-phase construction was completed in 1979. In addition to Zinfandel, that year the winery produced its first Chardonnay, Pinot noir, Gewurztraminer, White-Zinfandel and Pinot noir-blanc. De Loach had been serving as a firefighter and tillerman in the
San Francisco Fire Department The San Francisco Fire Department (SFFD) provides firefighting, hazardous materials response services, rescue, technical rescue services and emergency medical services, emergency medical response services to the San Francisco, City and County of ...
, which he joined in 1966. He retired from the hook & ladder company Station 10 in 1982 in order to tend to the fledgling De Loach Vineyards brand full-time. The winery grew to produce other varietals including
Cabernet Sauvignon Cabernet Sauvignon () is one of the world's most widely recognized red wine grape varieties. It is grown in nearly every major wine producing country among a diverse spectrum of climates from Australia and British Columbia, Canada to Lebano ...
,
Sauvignon blanc Sauvignon blanc () is a green-skinned grape variety that originates from the city of Bordeaux in France. The grape most likely gets its name from the French words ''sauvage'' ("wild") and ''blanc'' ("white") due to its early origins as an ind ...
(Fume Blanc),
Merlot Merlot ( ) is a dark-blue-colored wine grape variety that is used as both a blending grape and for varietal wines. The name ''Merlot'' is thought to be a diminutive of , the French name for the blackbird, probably a reference to the color ...
,
Pinot gris Pinot gris, pinot grigio (, ), or ''Grauburgunder'' is a white wine grape variety of the species ''Vitis vinifera''. Thought to be a mutant clone of the pinot noir variety, it normally has a pinkish-gray hue, accounting for its name, but th ...
,
Viognier Viognier () is a white wine grape variety. It is the only permitted grape for the French wine Condrieu AOC, Condrieu in the Rhone Valley (wine), Rhône Valley.J. Robinson ''The Oxford Companion to Wine'', Third Edition, p. 754, Oxford Univers ...
, and
Sangiovese Sangiovese is a red Italian wine grape variety that derives its name from the Latin , "blood of Jove, Jupiter". Sangiovese Grosso, used for traditionally powerful and slow maturing red wines, is primarily grown in the central regions of Italy ...
, along with
late harvest Late harvest wine is wine made from grapes left on the vine longer than usual. ''Late harvest'' is usually an indication of a sweet dessert wine, such as late harvest Riesling. Late harvest grapes are often more similar to raisins, but have been ...
and reserve wines. In 1996 De Loach added a 250,000 case capacity crush facility at 2120 Olivet Road which was capable of processing in excess of 100 tons of grapes per day. Notable De Loach alumni winemakers include Bob Cabral o
Three Sticks
and Randy Ullom of Kendall-Jackson Winery. During his tenure as Founder, President and Winemaster at De Loach Vineyards, De Loach served as president of the Sonoma County Wineries Association, no
Sonoma County Vintners
th
Sonoma County Vintners Coop
and the Russian River Wine Road, now simpl
Wine Road
He created his eponymous De Loach Vineyards brand along with several other labels still in production including Hartman Lane Vineyards and Winery, Sonoma Cuvee, and Hook & Ladder, which was originally a port offering under De Loach's "OFS" (Our Finest Selection) reserve banner in the 1990s. At its peak De Loach Vineyards produced 250,000 cases, and owned or leased over 1000 planted vineyard acres in the Russian River Valley. Notable single vineyards included Papera Ranch, Pelletti Ranch, Gambogi Ranch, Saitone Ranch and Barbieri Ranch, which were all zinfandel plantings from the late 1800s and early 1900s.


Sale of the De Loach Vineyards brand

In November 2003 De Loach sold the De Loach Vineyards brand and the original winery site to Boisset Family Estates for $17.5 million just prior to emerging from an 8-month
Chapter 11 Chapter 11 of the United States Bankruptcy Code ( Title 11 of the United States Code) permits reorganization under the bankruptcy laws of the United States. Such reorganization, known as Chapter 11 bankruptcy, is available to every business, w ...
(protection from creditors) bankruptcy proceeding pending reorganization. Cecil De Loach and his farming company, Sweetwater Land & Cattle Company, retained ownership of the majority of his vineyard holdings.


Latest projects

In December 2004 De Loach started C & C Wine Company, a custom-crush winery with offices at The Saitone Ranch at 2027 Olivet Road, a zinfandel vineyard which was planted in 1895. In the same month De Loach sold the 250,000 case capacity crush facility at 2120 Olivet Road to Derek Benham of Sonoma Wine Company, no
Purple Wine + Spirits
for $6.2 million. In May 2005, Joe Anderson and Mary Dewane purchased Hartman Lane Vineyards and Winery from Cecil De Loach for $3.6 million. Hartman Lane was De Loach's 18-acre Pinot noir vineyard and winery facility, which the new owners renamed Benovia Winery. Prior to De Loach's ownership the site was originally home to celebrated Pinot noir winemaker Merry Edwards' winery The Merry Vintners. Hook & Ladder Winery continues to produce the Hartman Lane Pinot noir label.


Hook & Ladder Winery

Hook & Ladder Winery is a family-owned and operated wine producer located at 2134 Olivet Road (
Santa Rosa, CA Santa Rosa (Spanish for " Saint Rose") is a city in and the county seat of Sonoma County, in the North Bay region of the Bay Area in California. Its population as of the 2020 census was 178,127. It is the largest city in California's Wine Cou ...
) in the
Russian River Valley The Russian River ( Southern Pomo: ''Ashokawna'', ) is a southward-flowing river that drains of Sonoma and Mendocino counties in Northern California. With an annual average discharge of approximately 1,600,000 acre feet (2.0 km3), it i ...
of
Sonoma County Sonoma County ( ) is a county located in the U.S. state of California. As of the 2020 United States census, its population was 488,863. Its seat of government and largest city is Santa Rosa. Sonoma County comprises the Santa Rosa-Petaluma ...
, CA, founded by Cecil De Loach and his wife Christine, in 2005. The winemaker is Cecil De Loach's grandson Jason De Loach, formerly cellar master a
Dutton-Goldfield Winery
an
Balletto Vineyards
Michael De Loach served as president until October, 2016; prior to Hook & Ladder he was president of De Loach Vineyards. As an estate producer, Hook & Ladder
sustainably Sustainability is a social goal for people to co-exist on Earth over a long period of time. Definitions of this term are disputed and have varied with literature, context, and time. Sustainability usually has three dimensions (or pillars): env ...
grows all of its own grapes, makes all of its own wines, and bottles the wine on its premises. The winery sources its grapes from Sweetwater Land & Cattle Co., a grape farming operation owned by Cecil De Loach, which comprises 375 acres of vineyard in Russian River Valley. The winery produces blends from a variety of grapes including Cabernet Sauvignon, Merlot,
Cabernet Franc Cabernet Franc is one of the major black grape varieties worldwide. It is principally grown for blending with Cabernet Sauvignon and Merlot in the Bordeaux (wine), Bordeaux style, but can also be vinified alone, as in the Loire (wine), Loire's C ...
, Sangiovese, Zinfandel,
Petite Sirah Durif is a variety of red wine grape mainly grown in Australia, California, France, and Israel. Since the end of the 20th century, wineries located in Washington (state), Washington's Yakima River Valley, Maryland, Arizona, Texas, West Virgini ...
,
Alicante Bouschet Alicante Bouschet or Alicante Henri Bouschet is a wine grape variety that has been widely cultivated since 1866. It is a cross of Petit Bouschet (itself a cross of the very old variety Teinturier du Cher and Aramon) and Grenache.Carignane Carignan (; also known as Mazuelo, Bovale Grande, Cariñena, Carinyena, Samsó, Carignane, and Carignano) is a red grape variety of Spanish (wine), Spanish origin that is more commonly found in French wine but is widely planted throughout the ...
. The winery also produces a full range of varietal wines including Cabernet Sauvignon, Merlot, Chardonnay, Pinot noir, Sauvignon blanc, Zinfandel and Gewurztraminer. The total annual case production is approximately 25,000 cases. In addition Hook & Ladder produces an
extra virgin olive oil Olive oil is a vegetable oil obtained by pressing whole olives (the fruit of ''Olea europaea'', a traditional tree crop of the Mediterranean Basin) and extracting the oil. It is commonly used in cooking for frying foods, as a condiment, or ...
from their Los Amigos Ranch in Healdsburg, CA. Hook & Ladder owns four other wine brands: Hartman Lane Vineyards & Winery, Tuscan Ridge, Sweetwater, and Four Rows.


References


External links


Hook & Ladder Winery Official Website

Sweetwater Sustainable Land Co. Official Website

De Loach Vineyards Website
{{DEFAULTSORT:De Loach, Cecil O. 1938 births Living people American winemakers American viticulturists