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VTubers
A or is an online entertainer who uses a virtual avatar generated using computer graphics. Real-time motion capture software or technology are often—but not always—used to capture movement. The digital trend originated in Japan in the mid-2010s, and has become an international online phenomenon in the 2020s. A majority of VTubers are English- and Japanese-speaking YouTubers or live streamers who use avatar designs. By 2020, there were more than 10,000 active VTubers. Although the term is an allusion to the video platform YouTube, they also use websites such as Niconico, Twitch, Facebook, Twitter, and Bilibili. The first entertainer to use the phrase "virtual YouTuber", Kizuna AI, began creating content on YouTube in late 2016. Her popularity sparked a VTuber trend in Japan, and it spurred the establishment of specialized agencies to promote them, including major ones such as Hololive Production, Nijisanji, and VShojo. Fan translations and foreign-language VTubers ha ...
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Hololive Production
(; stylized in lowercase) is a virtual YouTuber agency owned by Japanese tech entertainment company Cover Corporation. In addition to acting as a multi-channel network, Hololive Production also handles licensing, merchandising, music production and concert organization. As of May 2025, the agency manages 88 active VTubers in three target languages (Japanese, Indonesian and English), totaling over 80 million subscribers, including several of the most subscribed VTubers on YouTube and some of the most watched female streamers in the world. The name "Hololive" was initially used for Cover's 3D stream distribution app, launched in December 2017, and later its female VTuber agency, whose first generation debuted from May to June 2018. In December 2019, Hololive was merged with Cover's male Holostars agency and INoNaKa music label under the unified "Hololive Production" brand. History 2016–2019: Beginnings and growth was founded on 13 June 2016 by an entrepreneur who had ...
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Ironmouse
Ironmouse is a Puerto Rican VTuber, singer, and Twitch (service), Twitch Video game live streaming, streamer. Active since 2017, she is a founding member of the VTuber group VShojo launched in 2020. In 2024, she became the List of most-subscribed Twitch channels, most-subscribed Twitch streamer of all time, surpassing Kai Cenat's first record during a September 2024 subathon, before being surpassed herself by Cenat during a November 2024 subathon. Career Ironmouse originally planned to pursue a career as a coloratura soprano opera singer, but was diagnosed with common variable immunodeficiency (CVID), an Autoimmune disease, immune disorder that has left her largely bedridden and isolated. It has also led to a lung infection called mycobacterium avium complex as she revealed to Projekt Melody in 2021. This required her to remain isolated from others, a situation which intensified in 2020 amid the onset of the COVID-19 pandemic. In 2017, she began to pursue a career as a Video game ...
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Nijisanji
is a virtual YouTuber agency owned by Anycolor Inc. (formerly Ichikara Inc.). The agency was founded in 2018 with the purpose of promoting the use of Live2D models and live streaming as opposed to the 3D and clips format popularized by Kizuna AI. History 2018 On 11 January 2018, Ichikara Inc. announced that they were opening recruitment for virtual idols. The campaign centered around Ichikara's iPhone X face tracking app, also named Nijisanji. The app was designed to simplify the process of becoming a VTuber using Live2D software and the iPhone X's Animoji feature. The announcement stated that accepted talents, known as ''Virtual Livers'', would be expected to stream live to various platforms using this app. The name Nijisanji was not used to refer to the talents themselves until the announcement of the second wave of recruitment on 15 March 2018. On 17 July 2018, auditions were started for a Chinese branch in Shanghai and Taipei, and in cooperation with CAPSULE Inc., would ...
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VShojo
VShojo (officially VShojo, Inc.) is an American talent agency that focuses on promoting VTuber content creators based in San Francisco, California. VShojo bills itself as a "talent first" agency, oriented towards providing resources (such as models, merchandising, and advertisement opportunities) to its talent. Overview CEO Justin "TheGunrun" Ignacio, a member of the team that founded Twitch, CTO Phillip "MowtenDoo" Fortunat, a content creator on YouTube, and COO Daniel "Apek" Sanders, a former digital media attorney, co-founded VShojo to promote and empower English-speaking VTubers. It debuted on November 24, 2020, as one of the first VTuber companies based in the United States and the Western world. In October 2021, Ironmouse and Veibae were listed, for the first time, among the top 10 female streamers on Twitch based on hours watched. On February 15, 2022, Ironmouse passed one million followers and 75,000 subscribers on Twitch, making her Twitch's most-subscribed femal ...
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Live Streamers
An online streamer or live streamer is a type of social media influencer who broadcasts themselves online through a live stream to an audience. History Streaming arose in the early 2010s, originating on sites like YouTube where users could upload videos of themselves in the form of vlogs or Let's Plays. While not all content featured a live audience, users were still able to gain a sizable following and make a living from their content. Other sites like Twitch increased this popularity by offering innovations such as video clippings and pay-for-play. Due to the potential for high earnings from multiple income streams (e.g., ad revenue sharing, endorsements/partnerships, subscriptions), streaming has become a much-yearned-for career option. Genre Video games Let's Players have been the most popular streamers by far since the beginning of live streaming. Today, the majority of streamers make their living from doing Let's Plays, live speedruns, and walkthroughs of video games. ...
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Kizuna AI
is a Japanese virtual YouTuber (VTuber) and fictional character currently part of Kizuna AI Inc., a subsidiary of digital entertainment company Activ8. From her debut in 2016 until 2021, she was the most subscribed VTuber on YouTube, with more than 4 million subscribers across three YouTube channels, 1 million subscribers on Chinese video platform Bilibili. Kizuna AI posted her first YouTube video on her "A.I.Channel" on 29 November 2016. A second channel, "A.I.Games", was opened in March 2017 for gaming content, and a third, "A.I.Channel China", opened in June 2019 for a Chinese audience. Although the first channel to use a CG avatar for vlogging purposes on YouTube was the channel of English-Japanese Ami Yamato, who debuted her first video in 2011, Kizuna was the world's first modern virtual YouTuber with characteristics typically ascribed to them, much like the one who coined the term Virtual YouTuber. Kizuna's video content is similar to many other YouTubers, consist ...
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Mace (wrestler)
Brennan Marcel Williams (born February 5, 1991) is an American professional wrestler and former football player. He is signed to All Elite Wrestling (AEW) under the ring name Mason Madden as one-half of the tag team MxM Collection alongside Mansoor. He also performs for its sister promotion Ring of Honor (ROH) and on the independent circuit. He is best known for his tenure in WWE, where he performed under the ring names Dio Maddin, Mace, and ma.çé. Prior to beginning his professional wrestling career, Williams played college football for the North Carolina Tar Heels. He was selected by the Houston Texans of the National Football League (NFL) in the third round of the 2013 NFL draft. He joined WWE from 2016 to 2023. Early life Williams was born in North Easton, Massachusetts, and attended Catholic Memorial School. While at Catholic Memorial, Williams was a member of '' PrepStar''s High School All-America team, a member of the "Super 26" team in 2008, an all-scholastic by ...
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Avatar (computing)
In computing, an avatar is a graphical representation of a user, the user's character, or persona. Avatars can be two-dimensional icons in Internet forums and other online communities, where they are also known as profile pictures, userpics, or formerly picons (personal icons, or possibly "picture icons"). Alternatively, an avatar can take the form of a three-dimensional model, as used in online worlds and video games, or an imaginary character with no graphical appearance, as in text-based games or worlds such as MUDs. The term ' () originates from Sanskrit, and was adopted by early computer games and science fiction novelists. Richard Garriott extended the term to an on-screen user representation in 1985, and the term gained wider adoption in Internet forums and MUDs. Nowadays, avatars are used in a variety of online settings including social media, virtual assistants, instant messaging platforms, and digital worlds such as ''World of Warcraft'' and ''Second Life''. Th ...
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Professional Wrestling
Professional wrestling, often shortened to either pro wrestling or wrestling,The term "wrestling" is most often widely used to specifically refer to modern scripted professional wrestling, though it is also used to refer to Real life, real-life wrestling combat. is a form of athletic theaterEero Laine (2017). "Stadium-sized theatre: WWE and the world of professional wrestling". In #refChowEtAl2017, Chow et al. (2017). ''Performance and Professional Wrestling'', p. 39: "The business of professional wrestling is the business of theatre. Even if on the surface professional wrestling seems anathema to theatrical sensibilities, it is hard to deny the formal similarities. After all, professional wrestling is scripted entertainment performed live in front of an audience by actors portraying characters." centered around mock combat with the premise that its performers are competitive wrestlers. In the United States, the term "professional wrestling" does not refer to authentic wrest ...
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Kayfabe
In professional wrestling, kayfabe (pronounced ) is the portrayal of staged events within the industry as "real" or "true", specifically competition, rivalries, and relationships between participants. The term has evolved to become a code word of sorts for maintaining this "reality" within the direct or indirect presence of the general public. In the United States, kayfabe is often seen as the suspension of disbelief that is used to create the non-wrestling aspects of promotions, such as feuds, angles, and gimmicks in a manner similar to other forms of fictional entertainment. In relative terms, a wrestler breaking kayfabe would be likened to an actor breaking character on-camera. Since wrestling is performed in front of a live audience whose interaction with the show is crucial to its success, kayfabe can be compared to the fourth wall in acting, since hardly any conventional fourth wall exists to begin with. Because of this lack of conventional fourth wall, wrestlers we ...
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Transgender
A transgender (often shortened to trans) person has a gender identity different from that typically associated with the sex they were sex assignment, assigned at birth. The opposite of ''transgender'' is ''cisgender'', which describes persons whose gender identity matches their assigned sex. Often, transgender people desire medical assistance to Gender transition, medically transition from one sex to another; those who do may identify as transsexual.. "The term ''transsexual'' was introduced by Cauldwell (1949) and popularized by Harry Benjamin (1966) [...]. The term ''transgender'' was coined by John Oliven (1965) and popularized by various transgender people who pioneered the concept and practice of transgenderism. It is sometimes said that Virginia Prince (1976) popularized the term, but history shows that many transgender people advocated the use of this term much more than Prince." Referencing .. "The use of terminology by transsexual individuals to self-identify varies ...
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