Urchin (software)
Urchin was a web statistics analysis program that was developed by Urchin Software Corporation. Urchin analyzed web server log file content and displayed the traffic information on that website based upon the log data. Sales of Urchin products ended on March 28, 2012. Urchin software could be run in two different data collection modes: log file analyzer or hybrid. As a log file analyzer, Urchin processed web server log files in a variety of log file formats. Custom file formats could also be defined. As a hybrid, Urchin combined page tags with log file data to eradicate the limitations of each data collection method in isolation. The result was more accurate web visitor data. Urchin became one of the more popular tools for website traffic analysis, particularly with ISPs and web hosting providers. This was largely due to its scalability in performance and its pricing model. Urchin Software Corp. was acquired by Google in April 2005, forming Google Analytics. In April 2008, G ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Urchin Software Corporation
Google Analytics is a web analytics service offered by Google that tracks and reports website traffic and also mobile app traffic and events, currently as a platform inside the Google Marketing Platform brand. Google launched the service in November 2005 after acquiring Urchin (software), Urchin. As of 2019, Google Analytics is the most widely used web analytics service on the web. Site frequently updated. Google Analytics provides an software development kit, SDK that allows gathering usage data from iOS and Android (operating system), Android Mobile app, apps, known as ''Google Analytics for Mobile Apps''. Google Analytics has undergone many updates since its inception and is currently on its 4th iteration—GA4. GA4 is the default Google Analytics installation and is the renamed version for the (App + Web) Property that Google released in 2019 in a Beta form. GA4 has also replaced Universal Analytics (UA). One notable feature of GA4 is a natural integration with Google's Big ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Google Inc
Google LLC (, ) is an American multinational corporation and technology company focusing on online advertising, search engine technology, cloud computing, computer software, quantum computing, e-commerce, consumer electronics, and artificial intelligence (AI). It has been referred to as "the most powerful company in the world" by the BBC and is one of the world's List of most valuable brands, most valuable brands. Google's parent company, Alphabet Inc., is one of the five Big Tech companies alongside Amazon (company), Amazon, Apple Inc., Apple, Meta Platforms, Meta, and Microsoft. Google was founded on September 4, 1998, by American computer scientists Larry Page and Sergey Brin. Together, they own about 14% of its publicly listed shares and control 56% of its stockholder voting power through super-voting stock. The company went public company, public via an initial public offering (IPO) in 2004. In 2015, Google was reorganized as a wholly owned subsidiary of Alphabet Inc. Go ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Web Analytics
Web analytics is the measurement, data collection, collection, analysis, and reporting of web Data (computing), data to understand and optimize web usage. Web analytics is not just a process for measuring web traffic but can be used as a tool for business and market research and assess and improve website effectiveness. Web analytics applications can also help companies measure the results of traditional print or Broadcasting, broadcast advertising campaigns. It can be used to estimate how traffic to a website changes after launching a new advertising campaign. Web analytics provides information about the number of visitors to a website and the number of page views, or creates user behaviour profiles. It helps gauge traffic and popularity trends, which is useful for market research. Basic steps of the web analytics process Most web analytics processes come down to four essential stages or steps, which are: * data collection, Collection of data: This stage is the collection of th ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Web Server
A web server is computer software and underlying Computer hardware, hardware that accepts requests via Hypertext Transfer Protocol, HTTP (the network protocol created to distribute web content) or its secure variant HTTPS. A user agent, commonly a web browser or web crawler, initiates communication by making a request for a web page or other Web Resource, resource using HTTP, and the server (computing), server responds with the content of that resource or an List of HTTP status codes, error message. A web server can also accept and store resources sent from the user agent if configured to do so. The hardware used to run a web server can vary according to the volume of requests that it needs to handle. At the low end of the range are embedded systems, such as a router (computing), router that runs a small web server as its configuration interface. A high-traffic Internet website might handle requests with hundreds of servers that run on racks of high-speed computers. A reso ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Data Logging
A data logger (also datalogger or data recorder) is an electronic device that records data over time or about location either with a built-in instrument or sensor or via external instruments and sensors. Increasingly, but not entirely, they are based on a digital processor (or computer), and called digital data loggers (DDL). They generally are small, battery-powered, portable, and equipped with a microprocessor, internal memory for data storage, and sensors. Some data loggers interface with a personal computer and use software to activate the data logger and view and analyze the collected data, while others have a local interface device (keypad, LCD) and can be used as a stand-alone device. Data loggers vary from general-purpose devices for various measurement applications to very specific devices for measuring in one environment or application type only. While it is common for general-purpose types to be programmable, many remain static machines with only a limited number o ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Internet Traffic
Internet traffic is the flow of data within the entire Internet, or in certain network links of its constituent networks. Common traffic measurements are total volume, in units of multiples of the byte, or as transmission rates in bytes per certain time units. As the topology of the Internet is not hierarchical, no single point of measurement is possible for total Internet traffic. Traffic data may be obtained from the Tier 1 network providers' peering points for indications of volume and growth. However, Such data excludes traffic that remains within a single service provider's network and traffic that crosses private peering points. As of December 2022 almost half (48%) of mobile Internet traffic is in India and China, while North America and Europe have about a quarter. However, mobile traffic remains a minority of total internet traffic. Traffic sources File sharing constitutes a fraction of Internet traffic. The prevalent technology for file sharing is the BitTorrent proto ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Website
A website (also written as a web site) is any web page whose content is identified by a common domain name and is published on at least one web server. Websites are typically dedicated to a particular topic or purpose, such as news, education, commerce, entertainment, or social media. Hyperlinking between web pages guides the navigation of the site, which often starts with a home page. The most-visited sites are Google, YouTube, and Facebook. All publicly-accessible websites collectively constitute the World Wide Web. There are also private websites that can only be accessed on a private network, such as a company's internal website for its employees. Users can access websites on a range of devices, including desktops, laptops, tablets, and smartphones. The app used on these devices is called a web browser. Background The World Wide Web (WWW) was created in 1989 by the British CERN computer scientist Tim Berners-Lee. On 30 April 1993, CERN announced that the ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Traffic Analysis
Traffic analysis is the process of intercepting and examining messages in order to deduce information from patterns in communication. It can be performed even when the messages are encrypted. In general, the greater the number of messages observed, the greater information be inferred. Traffic analysis can be performed in the context of military intelligence, counter-intelligence, or pattern-of-life analysis, and is also a concern in computer security. Traffic analysis tasks may be supported by dedicated computer software programs. Advanced traffic analysis techniques which may include various forms of social network analysis. Traffic analysis has historically been a vital technique in cryptanalysis, especially when the attempted crack depends on successfully seeding a known-plaintext attack, which often requires an inspired guess based on how specific the operational context might likely influence what an adversary communicates, which may be sufficient to establish a short cr ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Google
Google LLC (, ) is an American multinational corporation and technology company focusing on online advertising, search engine technology, cloud computing, computer software, quantum computing, e-commerce, consumer electronics, and artificial intelligence (AI). It has been referred to as "the most powerful company in the world" by the BBC and is one of the world's List of most valuable brands, most valuable brands. Google's parent company, Alphabet Inc., is one of the five Big Tech companies alongside Amazon (company), Amazon, Apple Inc., Apple, Meta Platforms, Meta, and Microsoft. Google was founded on September 4, 1998, by American computer scientists Larry Page and Sergey Brin. Together, they own about 14% of its publicly listed shares and control 56% of its stockholder voting power through super-voting stock. The company went public company, public via an initial public offering (IPO) in 2004. In 2015, Google was reorganized as a wholly owned subsidiary of Alphabet Inc. Go ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Google Analytics
Google Analytics is a web analytics service offered by Google that tracks and reports website traffic and also mobile app traffic and events, currently as a platform inside the Google Marketing Platform brand. Google launched the service in November 2005 after acquiring Urchin. As of 2019, Google Analytics is the most widely used web analytics service on the web. Site frequently updated. Google Analytics provides an SDK that allows gathering usage data from iOS and Android apps, known as ''Google Analytics for Mobile Apps''. Google Analytics has undergone many updates since its inception and is currently on its 4th iteration—GA4. GA4 is the default Google Analytics installation and is the renamed version for the (App + Web) Property that Google released in 2019 in a Beta form. GA4 has also replaced Universal Analytics (UA). One notable feature of GA4 is a natural integration with Google's BigQuery—a feature previously only available with the enterprise GA 360. This ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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AdWords
Google Ads, formerly known as Google Adwords, is an online advertising platform developed by Google, where advertisers bid to display brief advertisements, service offerings, product listings, and videos to web users. It can place ads in the results of search engines like Google Search (the Google Search Network), mobile apps, videos, and on non-search websites. Services are offered under a pay-per-click (PPC) pricing model, and a cost-per-view (CPV) pricing model. History Google launched AdWords in the year 2000. Initially, Google itself would set up and manage advertisers' campaigns. Google then introduced a self-service AdWords portal for small businesses that wanted to manage their own campaigns. In 2005, Google started a campaign management service known as "Jumpstart". In 2007, Google acquired DoubleClick for $3.1 billion. The acquisition was strategically important for Google, providing access to DoubleClick's advanced ad-serving technology and established industry re ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |