Stunting (broadcasting)
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Stunting (broadcasting)
Stunting is a type of publicity stunt in radio broadcasting, where a station—abruptly and often without advance announcement—begins to air content that is seemingly uncharacteristic compared to what is normally played. Stunting is typically used to generate publicity and audience attention for upcoming changes to a station's programming, such as new branding, format, or as a soft launch for a newly-established station. Occasionally, a stunt may be purely intended as publicity or a protest, and not actually result in a major programming change. Stunts often involve a loop of a single song, or an interim format (such as the discography of a specific artist, Christmas music, a specific theme, or novelty songs), which may sometimes include hints towards the station's new format or branding. To a lesser extent, stunting has also been seen on television, most commonly in conjunction with April Fool's Day, or to emphasize a major programming event being held by a channel. Types of ra ...
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Publicity Stunt
In marketing, a publicity stunt is a planned event designed to attract the public's attention to the event's organizers or their cause. Publicity stunts can be professionally organized, or set up by amateurs. Such events are frequently utilized by both advertisers and celebrities, the majority of whom are notable athletes and politicians. Organizations sometimes seek publicity by staging newsworthy events that attract media coverage. They can be in the form of groundbreakings, world record attempts, dedications, press conferences, or organized protests. By staging and managing these types of events, the organizations attempt to gain some form of control over what is reported in the media. Successful publicity stunts have news value, offer photo, video, and sound bite opportunities, and are arranged primarily for media coverage. It can be difficult for organizations to design successful publicity stunts that highlight the message instead of burying it. For example, it makes se ...
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Greater Vancouver
Greater Vancouver, also known as Metro Vancouver, is the metropolitan area with its major urban centre being the city of Vancouver, British Columbia, Canada. The term "Greater Vancouver" is roughly coterminous with the geographic area governed by the Metro Vancouver Regional District, though it predates the 1966 creation of the regional district. It is often used to include areas beyond the boundaries of the regional district but does not generally include wilderness and agricultural areas within that regional district. Usage of the term "Greater Vancouver" is not consistent. In local use it tends to refer to urban and suburban areas only, and does not include parts of the regional district such as Bowen Island, although industries such as the film industry even include Squamish, Whistler and Hope as being in "the Vancouver area" or "in Greater Vancouver". The business community often includes adjoining towns and cities such as Mission, Chilliwack, Abbotsford and Squamish wit ...
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Internet Meme
An Internet meme, commonly known simply as a meme ( ), is an idea, behavior, style, or image that is spread via the Internet, often through social media platforms. What is considered a meme may vary across different communities on the Internet and is subject to change over time. Traditionally, the term mostly applied to images, concepts, or catchphrases, but it has since become broader and more multi-faceted, evolving to include more elaborate structures such as challenges, GIFs, videos, and viral sensations. The retronym derives from the earlier concept of a meme as any cultural idea, behavior or style that propagates through imitation. Internet memes are considered a part of Internet culture. They can spread from person to person via social networks, blogs, email, or news sources. Instant communication on the Internet facilitates word of mouth transmission, resulting in fads and sensations that tend to grow rapidly. For example, posting a photo of someone planking online b ...
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Rickroll
Rickrolling or a Rickroll is an internet meme involving the unexpected appearance of the music video for the 1987 song "Never Gonna Give You Up", performed by the English singer Rick Astley. The video has over 1 billion views on YouTube. The meme is a type of bait and switch, usually using a disguised hyperlink that leads to the music video. When victims click on a seemingly unrelated link, the site with the music video loads instead of what was expected, and they have been "Rickrolled". The meme has also extended to using the song's lyrics, or singing it, in unexpected contexts. Rick Astley has also been Rickrolled on several occasions. The meme grew out of a similar bait-and-switch trick called "duck rolling" that was popular on the 4chan website in 2006. The video bait-and-switch trick grew popular on 4chan by 2007 April Fools' Day and spread to other Internet sites later that year. The meme gained mainstream attention in 2008 through several publicized events, particularly ...
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Never Gonna Give You Up
"Never Gonna Give You Up" is the debut single recorded by English singer and songwriter Rick Astley, released on 27 July 1987. It is one of Astley's most famous songs. It was written and produced by Stock Aitken Waterman, and was released as the first single from Astley's debut album, ''Whenever You Need Somebody'' (1987). The song was a worldwide number-one hit, initially in the United Kingdom in 1987, where it stayed at the top of the chart for five weeks and was the best-selling single of that year. It eventually topped the charts in 25 countries, including the United States and West Germany. The song won Best British Single at the 1988 Brit Awards. The song is considered Astley's signature song and it is often played at the end of his live concerts. The music video for the song has become the basis for the "Rickrolling" Internet meme, in which a user expecting entirely unrelated content is shown the video. In 2008, Astley won the MTV Europe Music Award for Best Act ...
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Rick Astley
Richard Paul Astley (born 6 February 1966) is an English singer, songwriter and radio personality, who has been active in music for several decades. He gained worldwide fame in the 1980s, having multiple hits including his signature song "Never Gonna Give You Up", " Together Forever" and "Whenever You Need Somebody", and returned to music full-time in the 2000s after a 6-year hiatus. Outside his music career, Astley has occasionally worked as a radio DJ and a podcaster. Born and raised in Lancashire, Astley became a musician after leaving school, as the drummer for the soul band FBI. Three years later, he rose to fame through his association with the production trio Stock Aitken Waterman; releasing the 1987 album ''Whenever You Need Somebody'', which sold 15.2 million copies worldwide. His debut single "Never Gonna Give You Up" was a number 1 hit single in 25 countries, winning the 1988 Brit Award for Best British Single.
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CIND-FM
CIND-FM, branded as ''Indie88'', is an FM radio station in Toronto, Ontario, Canada, broadcasting at 88.1 MHz. The station, which broadcasts an adult album alternative format, had its "soft launch" on July 31, 2013, and had its official launch on September 3, 2013. The station is the first entry into the Toronto market for Central Ontario Broadcasting, which also owns CFJB-FM and CKMB-FM in the outlying city of Barrie. ''Indie88'', as the station is branded, places a priority on on-air and online interaction with its audience. Indie88's offices and studios are located on Hanna Avenue in Toronto's Liberty Village, while its transmitter is located on top of First Canadian Place in Toronto's Financial District. History On September 11, 2012, the Canadian Radio-television and Telecommunications Commission (CRTC) approved Rock 95 Broadcasting Ltd.'s application to operate on 88.1 MHz, which was formerly used by CKLN-FM from 1983 to 2011. Staffing announcements made before the ...
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New Orleans
New Orleans ( , ,New Orleans
Merriam-Webster.
; french: La Nouvelle-Orléans , es, Nueva Orleans) is a Consolidated city-county, consolidated city-parish located along the Mississippi River in the southeastern region of the U.S. state of Louisiana. With a population of 383,997 according to the 2020 U.S. census, it is the List of municipalities in Louisiana, most populous city in Louisiana and the twelfth-most populous city in the southeastern United States. Serving as a List of ports in the United States, major port, New Orleans is considered an economic and commercial hub for the broader Gulf Coast of the United States, Gulf Coast region of the United States. New Orleans is world-renowned for its Music of New Orleans, distinctive music, Louisiana Creole cuisine, Creole cuisine, New Orleans English, uniq ...
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WLNO
WLNO (1060 AM) – branded ''WLNO 1060 AM'' – is a commercial urban gospel radio station licensed to serve New Orleans, Louisiana. Owned by Eternity Media Group LLC, the station serves the New Orleans metropolitan area. The WLNO transmitter site in located in Belle Chasse. History WLNO traces its roots back to January 6, 1924, when WABZ, a 50 W AM station licensed to Coliseum Place Baptist Church in New Orleans first went on air. The station changed its frequency, and call letters several times, becoming WBBX in 1933 and WBNO in 1934, before the license was acquired by former Louisiana Governor James A. Noe, who renamed the station WNOE in 1941. WNOE was the market's first Top 40 outlet during the 1950s, 1960s and 1970s. When it began broadcasting around the clock on February 14, 1955, it stunted by playing the record "Shtiggy Boom" by The Nuggets nonstop for 58 hours and 45 minutes. Some of the most famous disc jockeys on the 1960s WNOE included Gary Owens, Greg Mason, C. C. C ...
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Rolling Stone
''Rolling Stone'' is an American monthly magazine that focuses on music, politics, and popular culture. It was founded in San Francisco, San Francisco, California, in 1967 by Jann Wenner, and the music critic Ralph J. Gleason. It was first known for its coverage of rock music and political reporting by Hunter S. Thompson. In the 1990s, the magazine broadened and shifted its focus to a younger readership interested in youth-oriented television shows, film actors, and popular music. It has since returned to its traditional mix of content, including music, entertainment, and politics. The first magazine was released in 1967 and featured John Lennon on the cover and was published every two weeks. It is known for provocative photography and its cover photos, featuring musicians, politicians, athletes, and actors. In addition to its print version in the United States, it publishes content through Rollingstone.com and numerous international editions. Penske Media Corporation is the c ...
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The Guardian
''The Guardian'' is a British daily newspaper. It was founded in 1821 as ''The Manchester Guardian'', and changed its name in 1959. Along with its sister papers ''The Observer'' and ''The Guardian Weekly'', ''The Guardian'' is part of the Guardian Media Group, owned by the Scott Trust. The trust was created in 1936 to "secure the financial and editorial independence of ''The Guardian'' in perpetuity and to safeguard the journalistic freedom and liberal values of ''The Guardian'' free from commercial or political interference". The trust was converted into a limited company in 2008, with a constitution written so as to maintain for ''The Guardian'' the same protections as were built into the structure of the Scott Trust by its creators. Profits are reinvested in journalism rather than distributed to owners or shareholders. It is considered a newspaper of record in the UK. The editor-in-chief Katharine Viner succeeded Alan Rusbridger in 2015. Since 2018, the paper's main news ...
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Modern Rock
Modern rock is an umbrella term used to describe rock music that is found on college rock radio stations. Some radio stations use this term to distinguish themselves from classic rock, which is based in 1960s–1980s rock music. Radio format Modern rock (also known as alternative radio) is a rock format commonly found on commercial radio; the format consists primarily of the alternative rock genre. Generally beginning with Hardcore punk but referring especially to alternative rock music since the 1980s, the phrase "modern rock" is used in the US to differentiate the music from classic rock, which focuses on music recorded in the 1960s through to the early 1990s. A few modern rock radio stations existed during the 1980s, such as KROQ-FM in Los Angeles, XETRA-FM in San Diego, WHTG-FM (now WKMK) on the Jersey Shore, WLIR on Long Island, WFNX in Boston, and KQAK The Quake in San Francisco. Modern rock was solidified as a radio format in 1988 with ''Billboard''s creation of the Mod ...
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