Steve Rocco
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Steve Rocco
Stephen Salvadore Rocco (born January 16, 1960) is an American businessman and skateboarder. He founded the skateboarding company World Industries World Industries is an American brand that offers skateboarding products, accessories and clothing. The company was founded by Steve Rocco in 1987. In 1988, Rocco was joined by skater, Rodney Mullen, and then Mike Vallely in 1989. As of 2014, ... with Rodney Mullen in 1987. He sold the company in 2002 and is currently retired. Career Rocco is an important figure in the early popularity of street skateboarding in the 1990s. His ads were direct messages to the consumer in words that resonated with the skateboarders of the time. He is the cofounder of Blind, 101, Plan B, and Duffs. In 1992, he founded the skateboarding magazine '' Big Brother''. Rocco is the subject of the theatrically released 2007 documentary ''The Man Who Souled the World''. References Further reading * External links * 1960 births Living people ...
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Skateboarding
Skateboarding is an extreme sport, action sport that involves riding and Skateboarding trick, performing tricks using a skateboard, as well as a recreational activity, an art form, an entertainment industry Profession, job, and a method of transportation. Originating in the United States, skateboarding has been shaped and influenced by many skateboarders throughout the years. A 2009 report found that the skateboarding market is worth an estimated $4.8 billion in annual revenue, with 11.08 million active skateboarders in the world. In 2016, it was announced that skateboarding would be represented at the 2020 Summer Olympics in Tokyo, for both male and female teams. Skateboarding made its Olympic debut in 2020 and was included in the 2024 games. Since the 1970s, skateparks have been constructed specifically for use by skateboarders, freestyle BMXers, aggressive inline skating, aggressive skaters, and more recently, Freestyle scootering, scooters. However, skateboarding has becom ...
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World Industries
World Industries is an American brand that offers skateboarding products, accessories and clothing. The company was founded by Steve Rocco in 1987. In 1988, Rocco was joined by skater, Rodney Mullen, and then Mike Vallely in 1989. As of 2014, World Industries operates under GVS America, a subsidiary of INA Sports Inc. & FGL Sports Ltd. The company also makes and sells longboards. The company was initially known for its cavalier attitude through its marketing and handling of their team riders, most notably through their use of attack ads mocking rival skate companies as well as board designs that are either deemed offensive or bordering towards copyright infringement, with which they simply brush off any cease-and-desist letters they receive from companies such as Disney and the Church of Scientology among others. History Blind In late-1989, Mark Gonzales approached Rocco with the desire to be involved in his own company. Gonzales was riding for Vision, which was the la ...
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Rodney Mullen
John Rodney Mullen (born August 17, 1966) is an American professional skateboarder who practices freestyle skateboarding and street skateboarding. He is considered the most influential skateboarder of all time. Mullen is credited for inventing numerous tricks, including the flatground ollie, kickflip, heelflip, impossible, and 360-kickflip. As a result, he has been called the "Godfather of modern street skating." Rodney Mullen won his first world freestyle skateboard championship at the age of 14; over the following decade, he won 34 out of 35 freestyle contests, thus establishing the most successful competitive run in the history of the sport. Over the following years, he transitioned from freestyle to street skateboarding, adapting his accumulated freestyle skills to street and inventing or expanding upon additional tricks in the process, such as primo slides, dark slides, and Casper slides. Mullen has appeared in over 20 skateboarding videos and has co-authored an autob ...
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Transworld Skateboarding
''Transworld Skateboarding'' (''TWS'') is an international magazine on skateboarding that was based in Carlsbad, California, United States. The publication also ran an accompanying website and video production company. In February 2019, the publishers of ''Transworld'' magazine, The Enthusiast Network, were purchased by American Media, Inc. In March 2019, the print edition of Transworld magazine was discontinued. It continues as a digital brand. A satellite edition, ''Transworld Skateboarding Japan'', is published in Japan. History Early years ''Transworld Skateboarding'' was founded in 1983 to rival ''Thrasher'' magazine with a slogan of "skate and create" as opposed to "skate and destroy". It was intended as a more accessible alternative to '' Thrasher Magazine''. For example, a December 1982 ''Thrasher'' article, "Skate and Destroy", written by C. R. Stecyk III under the pen name "Lowboy", was criticized. A February 1983 advertisement for Independent Trucks featured ...
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The Oregonian
''The Oregonian'' is a daily newspaper based in Portland, Oregon, United States, owned by Advance Publications. It is the oldest continuously published newspaper on the West Coast of the United States, U.S. West Coast, founded as a weekly by Thomas J. Dryer on December 4, 1850, and published daily since 1861. It is the largest newspaper in Oregon and the second largest in the Pacific Northwest by circulation. It is one of the few newspapers with a statewide focus in the United States. The Sunday edition is published under the title ''The Sunday Oregonian''. The regular edition was published under the title ''The Morning Oregonian'' from 1861 until 1937. ''The Oregonian'' received the 2001 Pulitzer Prize for Public Service, the only gold medal annually awarded by the organization. The paper's staff or individual writers have received seven other Pulitzer Prizes, most recently the award for Pulitzer Prize for Editorial Writing, Editorial Writing in 2014. In late 2013, home deliver ...
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Street Skateboarding
Street skateboarding is a skateboarding discipline which focuses on flat-ground tricks, grinds, slides and aerials within urban environments, and public spaces. Street skateboarders meet, skate, and hang out in and around urban areas referred to as "spots," which are commonly streets, plazas or industrial areas. To add variety and complexity to street skateboarding, obstacles such as handrails, stairs, walls, flower beds, bins, park benches, picnic tables, and other street furniture may be traversed as single tricks or as part of a series of consecutive tricks called a "line." History During the late 1980s and early 1990s, street skateboarding evolved as a new approach to skateboarding, using elements taken from the other existing skateboarding disciplines. Instead of drained swimming pools and purpose-built skateparks, skateboarders began to use urban areas and public spaces. For example, in the 1980s, Philadelphia's LOVE Park transformed from a place where businessp ...
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Blind Skateboards
Blind (stylized as bLind) is an American skateboard company founded by Mark Gonzales in 1988 under Steve Rocco under the World Industries umbrella. Gonzales has since left the company and today the company continues under the ownership of Dwindle Distribution. The company produces decks, wheels, soft goods and accessories. The company's logo for many years was a stylized grim reaper. History 1989–1993: Formation, ''Video Days'', Gonzales departs The name "Blind" was devised as an intentional slight to Gonzales's former sponsor, Vision Skateboards.''16 THINGS: GONZ (16 Things You Didn't Know About Mark Gonzales)''
by Kevin Craft (
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Plan B Skateboards
Plan B Skateboards is a skateboarding company based in San Diego California, United States, founded by Mike Ternasky, Danny Way and Colin McKay. PlanB has been manufacturing and selling premium skateboard hard goods and apparel since 1991 . History 1991-1993: Formation, Ternasky's "super team", ''Questionable'' The original Plan B Skateboarding team was founded in 1991 by Mike Ternasky who had departed from the H-Street company that he had formerly managed with Tony Magnusson. Ternasky, to the dismay of Magnusson, also managed to convince numerous team riders to assist with the development of the new brand. The company was formed as part of the Dwindle Distribution company, at that time overseen by Steve Rocco and Rodney Mullen, and Mike's intention was to create a "super team", with riders such as Way, McKay, Mullen, Mike Carroll, Matt Hensley, and Rick Howard. Rocco explained in a 2012 interview that "The story of Plan B is a difficult one to tell. Everybody, you know, ha ...
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Big Brother (magazine)
''Big Brother'' was a skateboarding magazine founded by Steve Rocco in 1992, which was notable for ushering in street skating and the sub-culture of skateboarding. ''Big Brother'' ceased publication in 2004. The magazine often covered various taboo topics in addition to skateboarding. Early articles featured step by step suicide methods and rip-off schemes such as how to make a fake ID. It would also regularly employ odd gimmicks such as printing the magazine in different sizes, packaging it in a cereal box and including seemingly incongruous items such as trading cards and a cassette tape in the packaging. Early writers included Sean Cliver, Earl Parker (Thomas Schmidt), Jeff Tremaine, Marc McKee, Mike Ballard and Pat Canale. They also released a few videos, including "Shit", then "Number Two", with a few stunts and pranks, but the videos were mostly skateboarding-oriented. A documentary on the magazine's history, '' Dumb: The Story of Big Brother Magazine'' premiered on Hul ...
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Los Angeles Times
The ''Los Angeles Times'' is an American Newspaper#Daily, daily newspaper that began publishing in Los Angeles, California, in 1881. Based in the Greater Los Angeles city of El Segundo, California, El Segundo since 2018, it is the List of newspapers in the United States, sixth-largest newspaper in the U.S. and the largest in the Western United States with a print circulation of 118,760. It has 500,000 online subscribers, the fifth-largest among U.S. newspapers. Owned by Patrick Soon-Shiong and published by California Times, the paper has won over 40 Pulitzer Prizes since its founding. In the 19th century, the paper developed a reputation for civic boosterism and opposition to Trade union, labor unions, the latter of which led to the Los Angeles Times bombing, bombing of its headquarters in 1910. The paper's profile grew substantially in the 1960s under publisher Otis Chandler, who adopted a more national focus. As with other regional newspapers in California and the United Sta ...
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New York City
New York, often called New York City (NYC), is the most populous city in the United States, located at the southern tip of New York State on one of the world's largest natural harbors. The city comprises five boroughs, each coextensive with a respective county. The city is the geographical and demographic center of both the Northeast megalopolis and the New York metropolitan area, the largest metropolitan area in the United States by both population and urban area. New York is a global center of finance and commerce, culture, technology, entertainment and media, academics, and scientific output, the arts and fashion, and, as home to the headquarters of the United Nations, international diplomacy. With an estimated population in 2024 of 8,478,072 distributed over , the city is the most densely populated major city in the United States. New York City has more than double the population of Los Angeles, the nation's second-most populous city.
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HarperCollins
HarperCollins Publishers LLC is a British–American publishing company that is considered to be one of the "Big Five (publishers), Big Five" English-language publishers, along with Penguin Random House, Hachette Book Group USA, Hachette, Macmillan Publishers, Macmillan, and Simon & Schuster. HarperCollins is headquartered in New York City and London and is a subsidiary of News Corp. The company's name is derived from a combination of the firm's predecessors. Harper & Brothers, founded in 1817 in New York, merged with Row, Peterson & Company in 1962 to form Harper & Row, which was acquired by News Corp in 1987. The Scotland, Scottish publishing company William Collins, Sons, founded in 1819 in Glasgow, was acquired by News Corp in 1987 and merged with Harper & Row to form HarperCollins. The logo for the firm combines the fire from Harper's torch and the water from Collins' fountain. HarperCollins operates publishing groups in the United States, Canada, the United Kingdom, Austr ...
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