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Renée Mauborgne
Renée Mauborgne (born 1963) is an American economist and business theorist. She is a professor of strategy at INSEAD, a business school based in France. Mauborgne is also the co-director of the Fontainebleau-based INSEAD Blue Ocean Strategy Institute. She is known as co-author of the 2005 book ''Blue Ocean Strategy''. Career Renée Mauborgne had studied and taught at the Ross School of Business, University of Michigan, before joining INSEAD. Mauborgne is a INSEAD distinguished fellow. Publications Books Mauborgne has published three books and numerous articles on strategic management of multinational corporations A multinational corporation (MNC; also called a multinational enterprise (MNE), transnational enterprise (TNE), transnational corporation (TNC), international corporation, or stateless corporation, is a corporate organization that owns and cont .... * 2005: '' Blue Ocean Strategy. How to Create Uncontested Market Space and Make the Competition Irrelevant''. Wi ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
INSEAD
INSEAD ( ; French: ''Institut européen d'administration des affaires'') is a non-profit business school with locations in Europe (Fontainebleau, France), Asia (Singapore), the Middle East (Abu Dhabi, UAE) and North America (San Francisco, USA). As a graduate-only business school, INSEAD offers a full-time Master of Business Administration, an Executive MBA (EMBA), an Executive Master in Finance, a Master in Management, an Executive Master in Change, a PhD in management, a Business Foundations post-graduate certificate and a variety of Executive education programmes. History INSEAD was founded in 1957 by venture capitalist Georges Doriot, Claude Janssen, and Olivier Giscard d'Estaing. Original seed money was provided by the Paris Chamber of Commerce. The school was originally based in the Château de Fontainebleau before locating to its current Europe Campus in 1967. The original name of the school was "Institut Européen d'Administration des Affair ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
France
France, officially the French Republic, is a country located primarily in Western Europe. Overseas France, Its overseas regions and territories include French Guiana in South America, Saint Pierre and Miquelon in the Atlantic Ocean#North Atlantic, North Atlantic, the French West Indies, and List of islands of France, many islands in Oceania and the Indian Ocean, giving it Exclusive economic zone of France, one of the largest discontiguous exclusive economic zones in the world. Metropolitan France shares borders with Belgium and Luxembourg to the north; Germany to the northeast; Switzerland to the east; Italy and Monaco to the southeast; Andorra and Spain to the south; and a maritime border with the United Kingdom to the northwest. Its metropolitan area extends from the Rhine to the Atlantic Ocean and from the Mediterranean Sea to the English Channel and the North Sea. Its Regions of France, eighteen integral regions—five of which are overseas—span a combined area of and hav ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Fontainebleau
Fontainebleau ( , , ) is a Communes of France, commune in the Functional area (France), metropolitan area of Paris, France. It is located south-southeast of the Kilometre zero#France, centre of Paris. Fontainebleau is a Subprefectures in France, sub-prefecture of the Seine-et-Marne Departments of France, department, and it is the seat of the Arrondissement of Fontainebleau, ''arrondissement'' of Fontainebleau. The commune has the largest land area in the Île-de-France region; it is the only one to cover a larger area than Paris itself. The commune is closest to Seine-et-Marne Prefecture Melun. Fontainebleau, together with the neighbouring commune of Avon, Seine-et-Marne, Avon and three other smaller communes, form an urban area of 36,724 inhabitants (2018). This urban area is a satellite of Paris. Fontainebleau is renowned for the large and scenic Forest of Fontainebleau, a favourite weekend getaway for Parisians, as well as for the historic Palace of Fontainebleau, Château ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Blue Ocean Strategy
''Blue Ocean Strategy'' is a book published in 2005 written by W. Chan Kim and Renée Mauborgne, professors at INSEAD, and the name of the marketing theory detailed on the book. They assert that the strategic moves outlined in the book create a leap in value for the company, its buyers, and its employees while unlocking new demand and making the competition irrelevant. The book presents analytical frameworks and tools to foster an organization's ability to systematically create and capture "blue oceans"—unexplored new market areas. An expanded edition of the book was published in 2015, while two sequels entitled ''Blue Ocean Shift'' and ''Beyond Disruption'' were published in 2017 and 2023 respectively. Book layout and concepts The book is divided into three parts: # The first part presents key concepts of blue ocean strategy, including Value Innovation – the simultaneous pursuit of differentiation and low cost – and key analytical tools and frameworks such as the st ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Ross School Of Business
The University of Michigan Ross School of Business (branded as Michigan Ross) is the business school of the University of Michigan, a Public university, public research university in Ann Arbor, Michigan. The school was originally established in 1924 as the School of Business Administration. Today, it offers Bachelor's degree, bachelor's, Master's degree, master's, and Doctorate, doctoral degrees, as well as an executive education program. Michigan Ross also collaborates with other colleges and schools at the University of Michigan to offer dual degree programs. Additionally, the school's Executive Education program includes a Distinguished Leader Certificate. Michigan Ross maintains the tenth largest endowment among all List of business schools in the United States, business schools in the United States, with a total of $435 million as of 2016. History Early history (1900–1923) The first business courses were offered at the University of Michigan in 1900. Economics ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
University Of Michigan
The University of Michigan (U-M, U of M, or Michigan) is a public university, public research university in Ann Arbor, Michigan, United States. Founded in 1817, it is the oldest institution of higher education in the state. The University of Michigan is one of the earliest American research universities and is a founding member of the Association of American Universities. In the fall of 2023, the university employed 8,189 faculty members and enrolled 52,065 students in its programs. The university is Carnegie Classification of Institutions of Higher Education, classified among "R1: Doctoral Universities – Very high research activity". It consists of nineteen colleges and offers 250 degree programs at the undergraduate and graduate levels. The university is Higher education accreditation in the United States, accredited by the Higher Learning Commission. In 2021, it ranked third among American universities in List of countries by research and development spending, research expe ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Multinational Corporation
A multinational corporation (MNC; also called a multinational enterprise (MNE), transnational enterprise (TNE), transnational corporation (TNC), international corporation, or stateless corporation, is a corporate organization that owns and controls the production of goods or services in at least one country other than its home country. Control is considered an important aspect of an MNC to distinguish it from international portfolio investment organizations, such as some international mutual funds that invest in corporations abroad solely to diversify financial risks. Most of the current largest and most influential companies are Public company, publicly traded multinational corporations, including Forbes Global 2000, ''Forbes'' Global 2000 companies. History Colonialism The history of multinational corporations began with the history of colonialism. The first multinational corporations were founded to set up colonial "factories" or port cities. The two main examples were the ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
1963 Births
Events January * January 1 – Bogle–Chandler case: Commonwealth Scientific and Industrial Research Organisation scientist Dr. Gilbert Bogle and Mrs. Margaret Chandler are found dead (presumed poisoned), in bushland near the Lane Cove River, Sydney, Australia. * January 2 – Vietnam War – Battle of Ap Bac: The Viet Cong win their first major victory. * January 9 – A January 1963 lunar eclipse, total penumbral lunar eclipse is visible in the Americas, Europe, Africa and Asia, and is the 56th lunar eclipse of Lunar Saros 114. Gamma has a value of −1.01282. It occurs on the night between Wednesday, January 9 and Thursday, January 10, 1963. * January 13 – 1963 Togolese coup d'état: A military coup in Togo results in the installation of coup leader Emmanuel Bodjollé as president. * January 17 – A last quarter moon occurs between the January 1963 lunar eclipse, penumbral lunar eclipse and the Solar eclipse of January 25, 1963, annular solar ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Living People
Purpose: Because living persons may suffer personal harm from inappropriate information, we should watch their articles carefully. By adding an article to this category, it marks them with a notice about sources whenever someone tries to edit them, to remind them of WP:BLP (biographies of living persons) policy that these articles must maintain a neutral point of view, maintain factual accuracy, and be properly sourced. Recent changes to these articles are listed on Special:RecentChangesLinked/Living people. Organization: This category should not be sub-categorized. Entries are generally sorted by family name In many societies, a surname, family name, or last name is the mostly hereditary portion of one's personal name that indicates one's family. It is typically combined with a given name to form the full name of a person, although several give .... Maintenance: Individuals of advanced age (over 90), for whom there has been no new documentation in the last ten ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Business Educators
Business is the practice of making one's living or making money by producing or buying and selling products (such as goods and services). It is also "any activity or enterprise entered into for profit." A business entity is not necessarily separate from the owner and the creditors can hold the owner liable for debts the business has acquired except for limited liability company. The taxation system for businesses is different from that of the corporates. A business structure does not allow for corporate tax rates. The proprietor is personally taxed on all income from the business. A distinction is made in law and public offices between the term business and a company (such as a corporation or cooperative). Colloquially, the terms are used interchangeably. Corporations are distinct from sole proprietors and partnerships. Corporations are separate and unique legal entities from their shareholders; as such they provide limited liability for their owners and members. Corpora ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Academic Staff Of INSEAD
An academy (Attic Greek: Ἀκαδήμεια; Koine Greek Ἀκαδημία) is an institution of tertiary education. The name traces back to Plato's school of philosophy, founded approximately 386 BC at Akademia, a sanctuary of Athena, the goddess of wisdom and skill, north of Athens, Greece. The Royal Spanish Academy defines academy as scientific, literary or artistic society established with public authority and as a teaching establishment, public or private, of a professional, artistic, technical or simply practical nature. Etymology The word comes from the ''Academy'' in ancient Greece, which derives from the Athenian hero, ''Akademos''. Outside the city walls of Athens, the gymnasium was made famous by Plato as a center of learning. The sacred space, dedicated to the goddess of wisdom, Athena, had formerly been an olive grove, hence the expression "the groves of Academe". In these gardens, the philosopher Plato conversed with followers. Plato developed his sessions ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
